CONFIDENTIAL

University Cycle Works

Business Plan
Prepared April 2012
Contact Information
Josh Cochrane joshpcochrane@abc.com

Table of Contents
Executive Summary ..............................................................
.......................................................1 Who We Are.............
................................................................................
.............................1 What We Sell ....................................
................................................................................
....1 Who We Sell To ...........................................................
........................................................2 Financial History ....
................................................................................
.............................2 Company Chapter .................................
................................................................................
.......3 Company Overview ......................................................
......................................................3 Management Team.........
................................................................................
.....................3 Products and Services ...................................
..............................................................................5
Products and Services ..........................................................
...............................................5 Competitors ...................
................................................................................
.......................6 Target Market .........................................
................................................................................
......8 Market Review ..........................................................
...........................................................8 Market Needs ......
................................................................................
.................................8 Key Customers ...............................
................................................................................
......8 Market Trends...........................................................
...........................................................9 Market Growth .....
................................................................................
.............................10 Strategy and Implementation.....................
.............................................................................11
Marketing Plan .................................................................
.................................................11 Milestones..................
................................................................................
.........................13
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rade-secret information and is shared only with the understanding that you will
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Table of Contents
Competitive Edge ...............................................................
...............................................13 Strategic Alliances ..........
................................................................................
...................14 Financial Plan ...........................................
................................................................................
..15 Personnel Plan.............................................................
.......................................................15 Sales Forecast........
................................................................................
..............................16 Budget ........................................
................................................................................
..........19 Cash Flow Assumptions..............................................
.....................................................21 Loans and Investments...
................................................................................
..................22 Projected Profit and Loss Statement .......................
.......................................................23 Projected Balance Shee
t ..............................................................................
.....................26 Projected Cash Flow Statement ..........................
............................................................27 Appendix ........
................................................................................
.............................................30 Monthly Financial Details ......
................................................................................
.........30
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University Cycle Works

Executive Summary
Who We Are
UniversityCycleWorksisanestablishedbicyclespecialtystore,offeringretailsalesof n
sandaccessories,clothing,andmaintenanceandrepairservice.Itis locatedinaheavily
ity focusedarea. UniversityCycleWorksisasubchapterScorporation,andiscurrentlyown
rtWheeler,currentassistantmanagerofUniversityCycleWorks,is purchasingUniversityCy
lbar,acquiringexistinginventory,and assumingoutstandingaccountspayableanddatingpro
uppliers, locationlease,customerbaseandinformation,andUniversityCycleWorks busines
ill.ThebusinesswillcontinuetobeasubchapterScorporation. Exchangeofownershipwill
r. WheelerhasbeentheassistantmanagerofUniversityCycleWorksforfiveyears,with an
sofbicycleindustryretailsalesandserviceexperience.Hefirst beganinvestigatingthe
inesstwoyearsago,however,thelocal Metroburgmarketseemedsaturatedwithshops.Realiz
ical optionwouldbetobuyanexistingshop,heapproachedhiscurrentboss.Theresultof
lbethesaleofUniversityCycleWorkstoWheeler,taking effectJuly1st.Thegoalwillbe
ip,withstaff,bikelines, location,andoperationsunchanged.

What We Sell
Bicycles.Wesellnewbicycles,predominantlyinthemountainbikestyle,retro cruiser isa
t/touring/racingroadbikesadistantthird.Wealsosellsome usedbikeswhichwetakeino
merswhoarebuying newbikes. Accessories.Weofferawidevarietyofaccessories.Locks,c
ers, fenders,cargoracks,comfortableseats,headlights,helmets,waterbottles,
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University Cycle Works

panniers/backpacks/messengerbags,childseatsandtrailers,bikestorageracks,and autor
sallfallinthiscategory. Clothing.Werotateourclothingbasedontheseason.Forexampl
ketsandGore Tex.InWinter,weofferhelmetcoversandliners,insulated jerseysandpants
.IntheSpring,westartdisplayingsummer jerseys,andracingshorts Parts.Partsgenerall
aterialsnecessarytothebasicfunctioningof thebicycle.Generally,partsareinstalledd
reanadditionalcharge beyondtheservicefees.

Who We Sell To
TheprimarymarketforUniversityCycleWorksistheuniversitystudentpopulation, whichno
er/growthofapproximately25%eachyear.The secondarymarketistheuniversityfacultyand
arymarketisthe greaterMetroburgcommunity.

Financial Summary
Thisfinancialplanwasdevelopedbaseduponpreviousyears datafortheexisting store,tr
esandexpenses.Afive monthtrackofsales,accounts receivablesandpayables,andinvento
arkwasmade.The currentowner,HanDelbar,hassoldthebusinesstoHubertWheelerfor$14
,andtheaccountantworkedtogetherontheplantobalanceoptimismwith reality.Anattorn
ficsofthesalecontract. Salesforthefirstyearofnewownershipareprojectedabove$500
nofalmost65%.Profitabilityisexpectedatthemid waypointofthefiscalyear, inMarch
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University Cycle Works

Company
Company Overview
UniversityCycleWorksisasubchapterScorporation,andiscurrentlyownedbyHan Delbar.
ntassistantmanagerofUniversityCycleWorks,is purchasingUniversityCycleWorksfromDe
xistinginventory,and assumingoutstandingaccountspayableanddatingprogramdebtstosup
tionlease,customerbaseandinformation,andUniversityCycleWorks business nameandgoo
illcontinuetobeasubchapterScorporation. ExchangeofownershipwilloccuronJuly1st.
teaccountingofexistinginventoryandoutstandingdebts,the prioryear sclosinginventor
ialstatementasreviewedbythe business CPAwereusedasbenchmarks.Thesales,orderspl
ed, andaccountspayablepaymentsmadehavebeentrackedeachmonth,andatrial balanceof
ablishthefinalpurchasepriceforinventoryon hand,andtheamountofAccountsPayableas
entedhereare conservative,realisticestimatesusedforplanningpurposes.

Management Team
Thecurrentassistantmanager,HubertWheeler,isbuyingUniversityCycleWorks,and willma
.HehasaB.S.degreeinEconomicsandanM.A.in ComparativeLiterature.Hispassionhowev
eoriginally workedathislocalbikeshopwhenhewasincollege.Afterseveralyearstryin
egreefield,hegaveupchasingthechimeraofthesefieldsand decidedtoworkwithsomethi
nedtohisyouthfulenjoymentof bicycles. Heattendedtwoofthemajorbicyclemechanictra
wEngland BicycleAcademyandtheUnitedBicycleInstitute.Thesecoursescoveredmechanical
ntenance,framebuildingandrepair,wheelbuilding,andshop
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University Cycle Works

organization,sales,andmanagement.Hehas12yearsofprogressivelyresponsible experience
pswiththelastfiveatUniversityCycleWorks. Oneoftheotherfull timeemployees,Valeri
restinlearning moreaboutthebikeindustryandshewillbepromotedtobethenewassista
orthreeyears.ShegraduatedfromStateUniversityat MetroburgwithtandemB.S.degreesin
yandRecreation Management.Shelovestocycle,andhaskepthercontactsattheuniversity
ndexpertisedrawsmanywomenbicycliststoourstorewheretheyknow theywillgetthecare
lymissingfromtraditionallymale staffedshops. Thecurrentowner,HanDelbarwillbeavai
. Additionalresourcesare: OrderOutofChaos,ourfull cyclebookkeepingservice. Conti
nk. NewtRia,apartneratWeasel,Stoat,Muskratwhoadvisedonthesale/purchase arrange
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University Cycle Works

Products and Services

Products and Services
RetailSales 1. Bicycles.Wesellnewbicycles,predominantlyinthemountainbikestyle,ret
osesecond,andsport/touring/racingroadbikesadistantthird.We alsosellsomeusedbike
saservicetoourcustomers whoarebuyingnewbikes. 2. Accessories.Weofferawidevarie
s,computer speedometers,fenders,cargoracks,comfortableseats,headlights,helmets,wate
s,panniers/backpacks/messengerbags,childseatsandtrailers,bike storageracks,andaut
msallfallinthiscategory.Itisnotpossible tocarryeverypossibleaccessory,sowetr
hwillbe mostusefulordesiredbyourtargetmarkets.Whenwereceivespecialrequests fo
eraltotestthelocaldemand,andif adequate,willaddittoourregularstock. 3. Clothin
lcyclists,whetheritisalogoemblazonedT shirt orapieceofwaterproofrainwear.AtUn
teour clothingbasedontheseason.Justbeforetheautumnrainswestockjacketsand Gore
etcoversandliners,insulatedjerseysand pants,gloves,andshoecovers.Andwhenspring
cus appearsthroughthemeltingsnow,westartdisplayingsummerjerseys,and racingshorts
tsgenerallyreferstopiecesormaterialsnecessarytothebasic functioningofthebicycle
einstalledduringservice[see below]andareanadditionalchargebeyondtheservicefees.
s,pedals,tires,derailleursorbrakes,arebothintegralpartsandupgrade accessories.Ot
ets,bottombrackets,spokes,chains,cables,and cablehousingsarestrictlymaintenance,t
esoldtocyclistswho prefertoworkontheirbikesthemselves.
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Service UniversityCycleWorksisafull servicespecializedbicycleshop.Ourserviceofferi

utisnotlimitedto: Free30 day/100 miletuneupwitheverynewbikesold. Quickrepair
,brakecables,etc. Scheduledtune ups,replacementofallbearingsurfaces,repackingof
justmentsofderailleursandbrakesystems. Installationofallaccessories. Authorizedw
airsonthebikes. Customwheelbuilding. FramesetrepairsbyoutsourcingtoViaPorcocu
.

Competitors
Settingasidethediscountdepartmentstores,UniversityCycleWorkshasthefollowing direc
. Onelocalmulti sportstoreatthelocalmegamall Onestatewidechainofbicycleshops
n onlyshops, buthashadtotakeonotherbrandsandproducts. Oneusedbikestorethath
nforitself,dealing strictlyinusedbikes. Threelocal,includingtheoldestshopinto
ationchain,thathasspecializedinopeningshopsinsmall localmallsinareasofnewhous
ralgaragemechanicsofferingserviceonly. Noneofthesecompetitorsiswithintwomilesof
o,forthepresent, wehavefirstaccesstoourchosenmarketsegments.Oneofthelocalsho
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University Cycle Works

totargettheburgeoningyoungroadracersegment,anotherisfocusingonrecumbents andfol
ThetwostrongestcompetitorsaretheOldestShopinTownwhichcarriesthecacheof being
lknown aMetroburginstitution.TheMountain BikeSpecialisttargetsthesameathletic,
ageconsciousrider thatwetargetintheuniversitystudentpopulation.Thesecyclistsare
heirbikeandwillgowherethenamebrandtheywantissold,orwilltryeverybike andthe
sofstoreloyalty.
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University Cycle Works

Target Market
Market Overview
ThepredominantmarketsegmentforUniversityCycleWorksistheuniversitystudent populati
otheuniversitystaff,localbusinessemployees,and,along witheveryotherbicycleshopi
roburgpopulation. Inpartthelocalmarketisdrivenbythelackofparking.Bicycletranspo
omical,aswellastimeandspaceefficientintheuniversityneighborhood.Partof themark
ndanotherpartishookedonthelatestfad,beitframe style,numberofgears,orportraye
riveeachyear, ourmarketsegmentgrowthisassured.

Market Needs
Ourmarketnichehasseveralneedswhichwestrivetomeet: Qualitybikesatseveralprice
sandsizesofbikes,leaningheavilytowardthestylesmostpopular withthestudentpopula
oriesmostpracticalinthelocalsetting,suchaslocks,fenders, lights,tires,seats,rai
yofreplacementcomponentsandserviceparts. Friendlypersonalrelationshipsbetweencycl
taff. Promptandconvenientservicefromon the spotflattirefix,todropinrepairs,to
nce,wheretheridercandroptheirbikeoff,headto classorwork,andbeassuredthatthe
.
Key Customers
Theuniversitystudentsareourmaintargetmarket.
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University Cycle Works

1. Theyaremostlyundergraduates,sothereisa25%annualturnover. 2. Thelackofparking
aandthegeneraleaseofbikemobility throughoutMetroburgmotivatesthemtousebicycles
ort. Athleticpursuitsdrawthem,andthenearbyareasforuseofmountainandtrail bikes
e. 3. ThereisanewenthusiasmforretroCruiserbikes,andhighertechcruiser style bikes
oodbrakes,etc.amongthecollegeagepopulation. 4. Also,mainmarketforracks,locks,thr
r/bags,fenders,rainwear, etc. 5. Theywantconvenienceforsalesandservice. Universitye
sareanotherprimemarketsegment. 1. 2. 3. 4. Smallgrowthandturnover,butonthewhole,
table. Arewillingtocommutebybicycletowork. Theywantastable,comfortablebikeanda
es. Whentheirbikesneedserviceandmaintenance,localdropoff/pickup convenienceisimpo
heyhavefamilieswhoridebicyclesalso,andwillpatronizeashopthatgives personalserv
urgpopulation. Thissegmenthasachoiceofgoingtoanybikeshopinthearea,andwillpro
osertotheirhome.Theyarenotthemaintargetmarket segmentofUniversityCycleWorks,a
,onlyasa collateraleffecttoouruniversity orientedefforts.

Market Trends
Trendsinthebicycleindustryusuallylastforatime.Someofthemhavebeen: 1960s Big
esbecamepopular. 1980sand1990s Hugegrowthofmountainbikes
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University Cycle Works

1990s Therumoredbutexaggerateddeathof roadbikes andtheunfulfilled prophesyof

larityofretro cruisers.

Market Growth
ThebulkofUniversityCycleWorks marketgrowthistheregularmatriculationof studentsf
yinMetroburg.Whiletheoverallmarketnumbers changeinsmallincrements,usuallylessth
rnoverof22 26% yearly.Inalongertimeframethenumberofstudentsandthenumberofuni
rinkswitheconomicchanges,andwithpopulation demographics. Forthenextthreeyearswef
wthintheoveralluniversitypopulation aswellascontinuedgrowthofMetroburgasadesir
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University Cycle Works

Strategy and Implementation

Marketing Plan
Overview
Ourmarketingstrategyseekstooptimizeouradvantageofprimelocation.Wewantthe univer
eusastheirbikeshop,evenournamesaysso,University CycleWorks.Wewantthemtosee
ndashopthey candependonforquickrepairandmaintenanceservice.
Positioning
WeareUniversityCycleWorks,andwearepassionateaboutbicycles.

Pricing
Retail Pricingofbicyclesisverytightwithamarkupofbetween30%and40%depending upon
oplebelievethatbicyclesarepricedlike automobilesandareopenfornegotiation,andmak
fers.Theshops havelittleleewayhere. Partsandaccessoriesaregenerallykeystonepriced
scostmorein handlingandsalesthantheydotobuyfromsuppliers.Thesecanbedoublean
stomerswon tbuythemiftheydon thaveaminimumperceived value.Ontheplusside,these
aleofabike. Whennewtechnologyarrivesinbicycles,andifthesupplyislimited,almost
iswasthecaseinthemid 1990swhenRockShoxintroduced suspensionforksformountainbike
ateverwasaskedjust togetthoseforks.Ofcourse,inthistypeofsituationtheprice,bo
ers.
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University Cycle Works

Otheraccessories,suchasstep inpedals,pannierracks,helmets,orheadlightsare sometim

edbythemanufacturers.Whilethisdrivesdemandand bringspeopleintotheshoptogetthe
ufacturer sretailprice maylimitmarkup. Themarkuponclothes,shoes,jackets,glovescan
otriplekeystone, dependinguponproduct,manufacturer,countryoforigin,andcustomerper
ue.PearlIzumiandBurleyDesignrainwearcandemandpremiumpricesastop of the linegar
ousstudentscanonlyafforda$35nylon windbreaker.Ithasbeenandalwayswillbeademan
ck garmentsatthevariouspricepoints. Service Wetrytomaintainabasic Hourlyshoprat
pairsarethen pricedbaseduponanaveragetimeforcompletion.Somerepairs,suchasafla
merperceptionofdifficulty.Examples: FlatTire $7.50 InstallFenders $10.00 Br
0 Overhaul $100.00 Allpartsusedinrepairsarepricedatkeystone,andaddedtothela
ralotherbicycleshopsinthecity,therearesomepriceconstraintsbasedon competition.
nbalancepriceceilingsbydrawingincustomers.
Promotion
Ourmarketingprogramsarelocallyfocused,wherewecaneffectourmaintarget market.
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University Cycle Works

Backtoschoolspecials,atthebeginningofeachterm,includingperhapsafree Kryptonite
se.Wewilltrytohaveaspecialpurchaseofan economyvaluebikeforeachterm. Springsp
ebeginningofspringterm,butwewilldirect someofouradvertisingatthewiderpopulati
ndtune uptheirbikes. Coupons.Onceeveryothermonthwewillrunacouponforaservices
spaper,theDailyHyperbole.Wealsorunthiscouponasabanneradin theDailyHyperboleO
ntsitewillalsoserveasamarketingmedium.Weoffer downloadablemapsofthecitybiker
ecityarea,give informationaboutthestore,andannouncesales.Webelievethatcyclists
soursiteforthevaluableinformationwewillprovide,andthiswillreinforcetheir ofaw
leWorks,andwewillbecometheirbikeshopofchoice. Printadvertising.Inadditiontoour
l3columninchad appearingonarecurringscheduleintheDailyHyperbole.Toboostcitywi
ecialswewillalsorunslightlylargeradsintheMetroburgBombast Obfuscatorduringthew
.

Competitive Edge
TheforemostcompetitiveadvantageofUniversityCycleWorksisouruniversity location.The
er100yearsoldandasithasgrown,Metroburghasgrown aroundit.Parkingisalmostnonex
ngpermitormeter controlled,andlocalstreetsfilledtocapacitywiththevehiclesofres
nobviousandpopulartransportationsolution. Ourlocation,inthefirstblockoffcampusin
aturingtheuniversity bookstore,aprivatebookstore,bank,cafes,coffeeshopsandpopular
s ideal.Wegetconstant,dailyvisualexposure.Studentsandstaffthrongthesidewalk out
pthebenefits.Ournearestcompetitorisalmostamile
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University Cycle Works

away.Forthestudentcustomer,onfoot,inahurry,UniversityCycleWorksisthe immediate
Afterthatfirstparkingticket,wearethefirstbikeshopthenewpedestriansees.Weare
nacyclistgetsaflattireonthewaytoclass.Thefirsttimea ridergetstoclasswith
ndarain jacket. Thenegotiationsofthepasttwoyearsalsobringstheadvantageofcontin
entswithmajorsuppliers.Thisisanadvantageoverastart upbicycleshop,but, ismorea
paredtootherestablishedshopin Metroburg.Traditionallyastart upstorewillbeplaced
statusbybicyclemanufacturersandparts/accessoriessuppliers.TheCODstatusstays ineff
hopdemonstratesitsabilitytomanageitsordersandcashflow. Thisalsomeansthenewsho
letowritechecksona momentsnotice,forlargeamounts. UniversityCycleWorkswillbeco
edsystemofdatingprograms, ordering,delivery,andinvoicing/accountspayable,stabilizin
ngneedsand monthlycashflow.

Strategic Alliances
Bicyclemanufacturers continuationofdatingprogramsandfinancial agreements. Access
tinuationoffinancialagreements. MetroburgParksDept. wesponsorprintedmapofcityb
rwebsite. UniversitySecurityOffice maintenance,supplyservicecontractforcycle sec
hunkIt websitedesignandmaintenance,searchengineplacement.
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University Cycle Works

Financial Plan
Sales Forecast
Sales Forecast Table
FY2013 Sales
New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract $116,000 $150,000 $68,000 $166,000 $1,200 $133,400 $172,500 $7
8,200 $190,900 $1,380 $153,410 $198,375 $89,930 $219,535 $1,587
FY2014
FY2015
Total Sales Direct Cost
New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract
$501,200
$576,380
$662,837
$78,880 $75,000 $23,800 $0 $0
$90,712 $86,250 $27,370 $0 $0
$104,319 $99,187 $31,475 $0 $0
Total Direct Cost Gross Margin
Gross Margin %
$177,680 $323,520
65%
$204,332 $372,048
65%
$234,981 $427,856
65%
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University Cycle Works

Sales by Month

About the Sales Forecast

Salesvaryseasontoseasonandwiththeacademicschoolyear.Surprisingly,summeris thes
herearefewerstudentsintown.Businesspicksupin Augustwiththereturnofthestudents
eptember. Accessoriesandrainwearsalesincreaseintheautumnandearlywinter.Repairsan
esteady.Holidaysalesarebrisk,thoughgenerallyleaningagainto accessories,parts,rai
lmets,headlights,etc.Wintersalesaremoderate, andthenpickupinspringtimeaspeople
okforwardtolocal outdooractivities,longerdaylighthours,anddrierweather. Wehaveth
motionseachyear. 1. BacktoschoolinAugust/September.Thisisourbiggestsaleoftheye
s,helmets,racks,fenders,backpacks.Wealwayssearchforaspecial purchaseofgoodquali
kesforthissalesuchasyearend models,slowsellers,newlinelookstobreakintothema
wayssellouttostudentsseekinggreatvalues.
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University Cycle Works

2. Year endholidays.ThisalsooverlapsthebeginningofWinterterm.Theretail marketdem

tioninthisannualbuyingfrenzy,yet,thissale produceslowerrevenuethanourothertwo
,and moreaccessoriesandclothing. 3. Spring.Thiscoincideswithboththereturnofnice
ingof Springterm.Wefeaturenewbicycles,andrepair/maintenance/tune upspecials. Itis
eagoodselectiononhandatthistime.Whenpeople decidetheywantthatnewbike,theywa
ndmakethesaleimmediately,manyriderswilldecidethattheyreallycanget anotherseaso
llspendtheirdiscretionaryincomeon someotherpurchase. Additionally,wehavesomespeci
leforJunegraduation. Wegetsomesmallmonthlyrevenuefromthesesources: Saleofused
e. RepairclassestaughtattheUniversityOutdoorCenter,onceaterm. Monthlyservicec
ndpartswiththeUniversitySecurity Office.
Personnel Plan
Personnel Table
FY2013
Hubert Wheeler Valerie Pede Dee Ray JeanBaptiste Kape Parttime Employees $34,800 $
27,000 $23,400 $19,800 $18,900
FY2014
$36,540 $28,350 $24,570 $20,790 $25,200
FY2015
$60,000 $30,000 $25,799 $21,830 $25,200
Total
$123,900
$135,450
$162,829
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About the Personnel Plan

ThestaffwillconsistofHubertWheeler,thenewowner,ValeriePede,andtwoother full ti
n BaptisteKape. Tomeettheneedforadditionalhelpduringtheyear,UniversityCycleWorks
meemployeesfromtheuniversitypopulation.Welookforpeoplewho areenthusiasticaboutc
chanicalaptitude.Someofthesefolks haveworkedforusthroughouttheirentirecollegeso
rydepending onthestore sneedsandtheirclassschedules.
Budget
Budget Table
FY2013 Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $123,900 $30,993 $24,866 $88,000 $3,600 $1,80
0 $4,200 $13,300 $135,450 $33,864 $27,420 $88,000 $3,600 $1,800 $4,500 $0 $162,8
29 $40,708 $30,521 $88,000 $3,600 $1,800 $4,725 $0
FY2014
FY2015
Total Expenses Major Purchases
Longterm asset
$290,659
$294,634
$332,183
$1,200
$0
$0
Total Major Purchases
$1,200
$0
$0
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University Cycle Works

Expenses by Month

About the Budget

Oursalarytotals,employeebenefitsandmonthlyexpenseprojectionsareincludedin theBud
asmadetothelandlordasasecurityduringthetransferof thebusinesstothenewowner,
reement.If,atthe endofthefirstyear,thebusinessisstillsolvent,thedepositwillb
ent.

Startup Costs
Ourestimatedstartingexpensestotal$13,300.Theyinclude,legalandaccountingcosts tot
ipofthebusiness,stationery,etc.,promotionalmaterials,insurance, andthedownpayment
seofthebusiness.
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University Cycle Works

Cash
Cash
Cash
% of

Flow Assumptions
Flow Assumptions
Inflow
Sales on Credit 0%

Cash Outflow
% of Purchases on Credit Avg Payment Delay (Days) 100% 45
Inventory
Months to Keep on Hand Minimum Inventory Purchase 1 $1,000

About the Cash Flow Assumptions

Wehaveaccountspayablesetat45days.Wealsokeepapproximatelyonemonth s worthofinv
rchaseof$1,000,onaverage.Wehada startinginventorybalanceforthisplanat$17,000f
ch carriedforwardwiththebusinesstransfer. Wedonotselloncredit.
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Loans and Investments
Loans and Investments Table
FY2013
Family investment (interest free) Financing at 0% interest Current Borrowing Fin
ancing at 10% interest Business purchase price Loan at 7% interest for 72 mos. $
10,000 $2,000 $130,000
FY2014
$0 $0 $0
FY2015
$0 $0 $0
Total Amount Received
$142,000
$0
$0

Sources of Funds
Thecurrentowner,HanDelbar,hassoldthebusinesstoHubertWheelerfor $140,000.Theval
y,itsreputation,assumptionofthebusiness name,existingclientbase,etc.isrecognized
e.Itappearsasa start upexpenseinthefollowingtableasDownPayment.Thebalanceappe
heelerisinvestingsomeofhisownmoney,partiallyahomeequityloan,inthe company.An
vested,asshort terminterestfreeloans,by familymembers.Thisplancallsfortheseloan
r.
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Use of Funds
Projected Profit and Loss Statement
Projected Profit and Loss Statement
FY2013 Income Direct Cost Gross Margin
Gross Margin %
FY2014 $576,380 $204,332 $372,048
65%
FY2015 $662,837 $234,981 $427,856
65%
$501,200 $177,680 $323,520
65%
Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $123,900 $30,993 $24,866 $88,000 $3,600 $1,80
0 $4,200 $13,300 $135,450 $33,864 $27,420 $88,000 $3,600 $1,800 $4,500 $0 $162,8
29 $40,708 $30,521 $88,000 $3,600 $1,800 $4,725 $0
Total Expenses Operating Income
Interest Incurred Depreciation and Amortization Income Taxes
$290,659 $32,861
$7,966 $12,320 $3,144
$294,634 $77,414
$7,354 $12,540 $14,380
$332,183 $95,673
$5,942 $12,540 $19,298
Net Profit Net Profit/Sales
$9,431 2%
$43,140 7%
$57,893 9%
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Gross Margin by Year
Net Profit (or Loss) by Year
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About the Projected Profit and Loss Statement

Innegotiatingthesmoothtransitioninownership,thelandlordagreedtocontinuethe curre
d.Assurety,onemonth srentwasrequiredasadepositatthe timeofsale.Thisisshown
elandlordagreedthatif, after11monthsoperationthenewcompanywassolventandcurrent
hedepositcouldbeappliedtothetwelfthmonth srent. Themid summermonthsofJulyandAu
artofthe universitypopulationisgoneonsummerbreak.Themid wintermonthsare traditi
eatheristhemostinclementanddiscretionaryincome isatitslowestaftertheholidaybin
pourentirestaffon boardtoworkonourowninventory,storerefurbishing,andstafftrai
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Projected Balance Sheet
Projected Balance Sheet
As of Period's End
Cash Accounts Receivable Inventory
Starting Balances
$0 $0 $17,000
FY2013
$142,440 $0 $17,026
FY2014
$183,550 $0 $19,580
FY2015
$233,747 $0 $19,583
Total Current Assets
LongTerm Assets Accumulated Depreciation
$17,000
$61,500 $0
$159,466
$62,700 ($12,320)
$203,130
$62,700 ($24,860)
$253,330
$62,700 ($37,400)
Total LongTerm Assets Total Assets
Accounts Payable Sales Taxes Payable ShortTerm Debt
$61,500 $78,500
$27,800 $0 $0
$50,380 $209,846
$36,025 $0 $200
$37,840 $240,970
$43,467 $0 $0
$25,300 $278,630
$43,884 $0 $0
Total Current Liabilities
LongTerm Debt
$27,800
$0
$36,225
$113,490
$43,467
$94,232

$43,884
$73,582
Total Liabilities
PaidIn Capital Retained Earnings Earnings
$27,800
$25,000 $0 $0
$149,715
$25,000 $0 $9,431
$137,699
$25,000 $9,431 $43,140
$117,466
$25,000 $52,571 $57,893
Total Owner's Equity Total Liabilities & Equity
$25,000
$34,431
$77,571
$135,464
$52,800
$184,146
$215,270
$252,930
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About the Projected Balance Sheet

Ourgoalistorepaytheloansfromourfamilywithinthefirstyear,andweproject paying
icewithinfiveyears.Otherbalancesheet informationisshowninthetable.
Projected Cash Flow Statement
Projected Cash Flow Statement
FY2013 Operations
Net Profit Depreciation and Amortization Decrease in Accounts Receivable Decreas
e in Inventory Increase in Accounts Payable Increase in Sales Taxes Payable $9,4
31 $12,320 $0 ($26) $8,225 $0 $43,140 $12,540 $0 ($2,554) $7,442 $0 $57,893 $12,
540 $0 ($3) $417 $0
FY2014
FY2015
Net Cash Flow from Operations Investing & Financing
Assets Purchased Investments Received Increase in ShortTerm Debt Increase in LongT
erm Debt
$29,950
$60,568
$70,847
($1,200) $0 $200 $113,490
$0 $0 ($200) ($19,258)
$0 $0 $0 ($20,650)
Net Cash Flow from Investing & Financing
Cash at Beginning of Period Net Increase in Cash
$112,490
$0 $142,440
($19,458)
$142,440 $41,110
($20,650)
$183,550 $50,197
Cash at End of Period
$142,440
$183,550
$233,747
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Projected Cash Flow by Month
Projected Cash Flow by Year
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About the Projected Cash Flow Statement

Thecashflowreflectstheseasonalityofbicyclesalesandthevaryingpayment programs.At
nventoryheavy,stockingupforthebeginningof schoolrush,orspecificsales.Atotherti
shflowaslong term accountspayable,net90,net60paymentscoincidewithregularnet30
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Starting Balances
Sales
Sales Last Month Sales 2 Months Ago Sales 3 Months Ago Sales 4 Months Ago Sales
5 Months Ago Sales 6 Months Ago $0 $0 $0 $0 $0 $0
Expenses
Expenses Last Month Expenses 2 Months Ago Expenses 3 Months Ago Expenses 4 Month
s Ago Expenses 5 Months Ago Expenses 6 Months Ago $0 $0 $0 $0 $0 $0
Assets
Cash Accounts Receivable Inventory LongTerm Assets Accumulated Depreciation $0 $0
$17,000 $61,500 $0
Liabilities
Accounts Payable Sales Taxes Payable $27,800 $0
Capital
PaidIn Capital $25,000
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Retained Earnings
$0
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Appendix
Monthly Financial Details
Sales Forecast Table (With Monthly Detail)
FY2013 Sales
New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract $9,500 $11,000 $3,500 $11,000 $14,000 $17,500 $3,500 $11,000 $
14,000 $16,000 $4,500 $13,000 $9,500 $11,000 $6,500 $14,000 $6,500 $10,000 $10,5
00 $12,000 $10,000 $15,000 $7,500 $11,000 $7,500 $9,500 $4,500 $12,000 $6,500 $8
,000 $3,500 $14,000 $8,000 $13,000 $4,500 $16,000 $9,500 $15,000 $6,500 $18,000
$11,000 $11,000 $7,500 $18,000 $10,000 $13,000 $5,500 $16,000
Jul '12
Aug '12
Sep '12
Oct '12
Nov '12
Dec '12
Jan '13
Feb '13
Mar '13
Apr '13
May '13
Jun '13
$100
$100
$100
$100
$100
$100
$100
$100
$100
$100
$100
$100

Total Sales Direct Cost

New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract
$35,100
$46,100
$47,600
$41,100
$39,100
$43,600
$33,600
$32,100
$41,600
$49,100
$47,600
$44,600
$6,460 $5,500 $1,225 $0
$9,520 $8,750 $1,225 $0
$9,520 $8,000 $1,575 $0
$6,460 $5,500 $2,275 $0
$4,420 $5,000 $3,675 $0
$6,800 $7,500 $2,625 $0
$5,100 $4,750 $1,575 $0
$4,420 $4,000 $1,225 $0
$5,440 $6,500 $1,575 $0
$6,460 $7,500 $2,275 $0
$7,480 $5,500 $2,625 $0
$6,800 $6,500 $1,925 $0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0
Total Direct Cost
$13,185
$19,495
$19,095
$14,235
$13,095
$16,925
$11,425
$9,645
$13,515
$16,235
$15,605
$15,225
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Gross Margin
Gross Margin %
$21,915
62%
$26,605
58%
$28,505
60%
$26,865
65%
$26,005
67%
$26,675
61%
$22,175
66%
$22,455
70%
$28,085
68%
$32,865
67%
$31,995
67%
$29,375
66%
FY2013 Sales
New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract $116,000 $150,000 $68,000 $166,000 $1,200
FY2014
FY2015
$133,400 $172,500 $78,200 $190,900 $1,380
$153,410 $198,375 $89,930 $219,535 $1,587
Total Sales Direct Cost
New Bicycles Accessories and Parts Clothing Repair and Service University Patrol
Service Contract
$501,200
$576,380

$662,837
$78,880 $75,000 $23,800 $0 $0
$90,712 $86,250 $27,370 $0 $0
$104,319 $99,187 $31,475 $0 $0
Total Direct Cost Gross Margin
Gross Margin %
$177,680 $323,520
65%
$204,332 $372,048
65%
$234,981 $427,856
65%
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Personnel Table (With Monthly Detail)
FY2013
Hubert Wheeler Valerie Pede Dee Ray JeanBaptiste Kape Parttime Employees
Jul '12
$1,800 $2,250 $1,950 $1,650 $0
Aug '12
$3,000 $2,250 $1,950 $1,650 $700
Sep '12
$3,000 $2,250 $1,950 $1,650 $1,400
Oct '12
$3,000 $2,250 $1,950 $1,650 $2,100
Nov '12
$3,000 $2,250 $1,950 $1,650 $2,100
Dec '12
$3,000 $2,250 $1,950 $1,650 $2,100
Jan '13
$3,000 $2,250 $1,950 $1,650 $2,100
Feb '13
$3,000 $2,250 $1,950 $1,650 $2,100
Mar '13
$3,000 $2,250 $1,950 $1,650 $2,100
Apr '13
$3,000 $2,250 $1,950 $1,650 $2,100
May '13
$3,000 $2,250 $1,950 $1,650 $1,400
Jun '13
$3,000 $2,250 $1,950 $1,650 $700
Total
$7,650
$9,550
$10,250
$10,950
$10,950
$10,950
$10,950
$10,950

$10,950
$10,950
$10,250
$9,550
FY2013
Hubert Wheeler Valerie Pede Dee Ray JeanBaptiste Kape Parttime Employees $34,800 $
27,000 $23,400 $19,800 $18,900
FY2014
$36,540 $28,350 $24,570 $20,790 $25,200
FY2015
$60,000 $30,000 $25,799 $21,830 $25,200
Total
$123,900
$135,450
$162,829
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Budget Table (With Monthly Detail)
FY2013 Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $7,650 $9,550 $10,250 $10,950 $10,950 $10,950
$10,950 $10,950 $10,950 $10,950 $10,250 $9,550
Jul '12
Aug '12
Sep '12
Oct '12
Nov '12
Dec '12
Jan '13
Feb '13
Mar '13
Apr '13
May '13
Jun '13
$1,914 $1,618 $8,000 $300 $150 $350 $13,300
$2,389 $2,073 $8,000 $300 $150 $350 $0
$2,564 $4,268 $8,000 $300 $150 $350 $0
$2,739 $1,798 $8,000 $300 $150 $350 $0
$2,739 $1,738 $8,000 $300 $150 $350 $0
$2,739 $1,998 $8,000 $300 $150 $350 $0
$2,739 $1,698 $8,000 $300 $150 $350 $0
$2,739 $1,528 $8,000 $300 $150 $350 $0
$2,739 $1,813 $8,000 $300 $150 $350 $0
$2,739 $2,313 $8,000 $300 $150 $350 $0
$2,564 $1,993 $8,000 $300 $150 $350 $0
$2,389 $2,028 $0 $300 $150 $350 $0
Total Expenses Major Purchases
Longterm asset
$33,282

$22,812
$25,882
$24,287
$24,227
$24,487
$24,187
$24,017
$24,302
$24,802
$23,607
$14,767
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$1,200
Total Major Purchases
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$1,200
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FY2013 Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $123,900 $30,993 $24,866 $88,000 $3,600 $1,80
0 $4,200 $13,300
FY2014
FY2015
$135,450 $33,864 $27,420 $88,000 $3,600 $1,800 $4,500 $0
$162,829 $40,708 $30,521 $88,000 $3,600 $1,800 $4,725 $0
Total Expenses Major Purchases
Longterm asset
$290,659
$294,634
$332,183
$1,200
$0
$0
Total Major Purchases
$1,200
$0
$0
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Loans and Investments Table (With Monthly Detail)
FY2013
Family investment (interest free) Financing at 0% interest Current Borrowing Fin
ancing at 10% interest Business purchase price Loan at 7% interest for 72 mos.
Jul '12
Aug '12
Sep '12
Oct '12
Nov '12
Dec '12
Jan '13
Feb '13
Mar '13
Apr '13
May '13
Jun '13
$10,000
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$2,000
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0
$0
$130,000
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
Total Amount Received
$142,000
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
FY2013
Family investment (interest free) Financing at 0% interest Current Borrowing Fin
ancing at 10% interest Business purchase price Loan at 7% interest for 72 mos. $
10,000 $2,000 $130,000
FY2014
$0 $0 $0
FY2015
$0 $0 $0
Total Amount Received
$142,000
$0
$0
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Projected Profit and Loss Statement (With Monthly Detail)
FY2013 Income Direct Cost Gross Margin
Gross Margin %
Jul '12 $35,100 $13,185 $21,915
62%
Aug '12 $46,100 $19,495 $26,605
58%
Sep '12 $47,600 $19,095 $28,505
60%
Oct '12 $41,100 $14,235 $26,865
65%
Nov '12 $39,100 $13,095 $26,005
67%
Dec '12 $43,600 $16,925 $26,675
61%
Jan '13 $33,600 $11,425 $22,175
66%
Feb '13 $32,100 $9,645 $22,455
70%
Mar '13 $41,600 $13,515 $28,085
68%
Apr '13 $49,100 $16,235 $32,865
67%
May '13 $47,600 $15,605 $31,995
67%
Jun '13 $44,600 $15,225 $29,375
66%
Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $7,650 $9,550 $10,250 $10,950 $10,950 $10,950
$10,950 $10,950 $10,950 $10,950 $10,250 $9,550
$1,914 $1,618 $8,000 $300 $150 $350 $13,300
$2,389 $2,073 $8,000 $300 $150 $350 $0
$2,564 $4,268 $8,000 $300 $150 $350 $0
$2,739 $1,798 $8,000 $300 $150 $350 $0
$2,739 $1,738 $8,000 $300 $150 $350 $0
$2,739 $1,998 $8,000 $300 $150 $350 $0
$2,739 $1,698 $8,000 $300 $150 $350 $0

$2,739 $1,528 $8,000 $300 $150 $350 $0

$2,739 $1,813 $8,000 $300 $150 $350 $0
$2,739 $2,313 $8,000 $300 $150 $350 $0
$2,564 $1,993 $8,000 $300 $150 $350 $0
$2,389 $2,028 $0 $300 $150 $350 $0
Total Expenses Operating Income
Interest Incurred Depreciation and Amortization Income Taxes
$33,282
$22,812
$25,882
$24,287
$24,227
$24,487
$24,187
$24,017
$24,302
$24,802
$23,607
$14,767
($11,367)
$0 $1,025 $0
$3,793
$773 $1,025 $0
$2,623
$764 $1,025 $0
$2,578
$754 $1,025 $0
$1,778
$745 $1,025 $0
$2,188
$734 $1,025 $0
($2,012)
$724 $1,025 $0
($1,562)

$715 $1,025 $0
$3,783
$705 $1,025 $0
$8,063
$694 $1,025 $0
$8,388
$684 $1,025 $0
$14,608
$674 $1,045 $3,144
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Net Profit Net Profit/Sales
($12,392) (35%)
$1,995 4%
$834 2%
$799 2%
$8 0%
$429 1%
($3,761) (11%)
($3,302) (10%)
$2,053 5%
$6,344 13%
$6,679 14%
$9,745 22%
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FY2013 Income Direct Cost Gross Margin
Gross Margin %
FY2014 $576,380 $204,332 $372,048
65%
FY2015 $662,837 $234,981 $427,856
65%
$501,200 $177,680 $323,520
65%
Expenses
Salary Employee Related Expenses Marketing & Promotion Rent Utilities Leased Equ
ipment Insurance Starting Expenses $123,900 $30,993 $24,866 $88,000 $3,600 $1,80
0 $4,200 $13,300 $135,450 $33,864 $27,420 $88,000 $3,600 $1,800 $4,500 $0 $162,8
29 $40,708 $30,521 $88,000 $3,600 $1,800 $4,725 $0
Total Expenses Operating Income
Interest Incurred Depreciation and Amortization Income Taxes
$290,659 $32,861
$7,966 $12,320 $3,144
$294,634 $77,414
$7,354 $12,540 $14,380
$332,183 $95,673
$5,942 $12,540 $19,298
Net Profit Net Profit/Sales
$9,431 2%
$43,140 7%
$57,893 9%
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Projected Balance Sheet (With Monthly Detail)
As of Period's End
Cash Accounts Receivable Inventory
Starting Balances
$0 $0 $17,000
Jul '12
$151,706 $0 $19,495
Aug '12
$152,532 $0 $19,095
Sep '12
$153,407 $0 $14,235
Oct '12
$152,374 $0 $13,095
Nov '12
$145,149 $0 $16,925
Dec '12
$148,191 $0 $11,425
Jan '13
$144,414 $0 $9,645
Feb '13
$136,288 $0 $13,515
Mar '13
$135,178 $0 $16,235
Apr '13
$142,143 $0 $15,605
May '13
$145,971 $0 $15,225
Jun '13
$142,440 $0 $17,026
Total Current Assets
LongTerm Assets Accumulated Depreciation
$17,000
$171,201
$171,627
$167,642
$165,469
$162,074

$159,616
$154,059
$149,803
$151,413
$157,748
$161,196
$159,466
$61,500 $0
$61,500 ($1,025)
$61,500 ($2,050)
$61,500 ($3,075)
$61,500 ($4,100)
$61,500 ($5,125)
$61,500 ($6,150)
$61,500 ($7,175)
$61,500 ($8,200)
$61,500 ($9,225)
$61,500 ($10,250)
$61,500 ($11,275)
$62,700 ($12,320)
Total Long Term Assets Total Assets
Accounts Payable Sales Taxes Payable ShortTerm Debt
$61,500 $78,500
$60,475 $231,676
$59,450 $231,077
$58,425 $226,067
$57,400 $222,869
$56,375 $218,449
$55,350 $214,966
$54,325 $208,384
$53,300 $203,103

$52,275 $203,688
$51,250 $208,998
$50,225 $211,421
$50,380 $209,846
$27,800 $0 $0
$51,518 $0 $11,850
$50,532 $0 $11,700
$46,304 $0 $11,550
$44,932 $0 $10,400
$43,637 $0 $8,750
$43,867 $0 $6,100
$43,697 $0 $4,950
$43,377 $0 $4,800
$43,577 $0 $4,650
$44,220 $0 $4,500
$44,150 $0 $1,850
$36,025 $0 $200
Total Current Liabilities
LongTerm Debt
$27,800
$63,368
$62,232
$57,854
$55,332
$52,387
$49,967
$48,647
$48,177
$48,227
$48,720

$46,000
$36,225
$0
$130,000
$128,542
$127,076
$125,601
$124,118
$122,626
$121,125
$119,616
$118,098
$116,571
$115,035
$113,490
Total Liabilities
PaidIn Capital
$27,800
$25,000
$193,368
$25,000
$190,774
$25,000
$184,930
$25,000
$180,933
$25,000
$176,505
$25,000
$172,593
$25,000
$169,772
$25,000
$167,793
$25,000

$166,325
$25,000
$165,291
$25,000
$161,035
$25,000
$149,715
$25,000
40 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
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University Cycle Works

Retained Earnings Earnings
$0 $0
$0 ($12,392)
$0 ($10,397)
$0 ($9,563)
$0 ($8,764)
$0 ($8,756)
$0 ($8,327)
$0 ($12,088)
$0 ($15,390)
$0 ($13,337)
$0 ($6,993)
$0 ($314)
$0 $9,431
Total Owner's Equity Total Liabilities & Equity
$25,000
$12,608
$14,603
$15,437
$16,236
$16,244
$16,673
$12,912
$9,610
$11,663
$18,007
$24,686
$34,431
$52,800

$205,976
$205,377
$200,367
$197,169
$192,749
$189,266
$182,684
$177,403
$177,988
$183,298
$185,721
$184,146
41 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
ent of the plan author.

University Cycle Works

As of Period's End
Cash Accounts Receivable Inventory
Starting Balances
$0 $0 $17,000
FY2013
$142,440 $0 $17,026
FY2014
$183,550 $0 $19,580
FY2015
$233,747 $0 $19,583
Total Current Assets
LongTerm Assets Accumulated Depreciation
$17,000
$61,500 $0
$159,466
$62,700 ($12,320)
$203,130
$62,700 ($24,860)
$253,330
$62,700 ($37,400)
Total LongTerm Assets Total Assets
Accounts Payable Sales Taxes Payable ShortTerm Debt
$61,500 $78,500
$27,800 $0 $0
$50,380 $209,846
$36,025 $0 $200
$37,840 $240,970
$43,467 $0 $0
$25,300 $278,630
$43,884 $0 $0
Total Current Liabilities
LongTerm Debt
$27,800
$0
$36,225
$113,490
$43,467
$94,232
$43,884

$73,582
Total Liabilities
PaidIn Capital Retained Earnings Earnings
$27,800
$25,000 $0 $0
$149,715
$25,000 $0 $9,431
$137,699
$25,000 $9,431 $43,140
$117,466
$25,000 $52,571 $57,893
Total Owner's Equity Total Liabilities & Equity
$25,000 $52,800
$34,431 $184,146
$77,571 $215,270
$135,464 $252,930
42 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
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University Cycle Works

Projected Cash Flow Statement (With Monthly Detail)
FY2013 Operations
Net Profit Depreciation and Amortization Decrease in Accounts Receivable Decreas
e in Inventory Increase in Accounts Payable Increase in Sales Taxes Payable ($12
,392) $1,995 $834 $799 $8 $429 ($3,761) ($3,302) $2,053 $6,344 $6,679 $9,745
Jul '12
Aug '12
Sep '12
Oct '12
Nov '12
Dec '12
Jan '13
Feb '13
Mar '13
Apr '13
May '13
Jun '13
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,025
$1,045
$0 ($2,495)
$0 $400

$0 $4,860
$0 $1,140
$0 ($3,830)
$0 $5,500
$0 $1,780
$0 ($3,870)
$0 ($2,720)
$0 $630
$0 $380
$0 ($1,801)
$23,718
($986)
($4,228)
($1,372)
($1,295)
$230
($170)
($320)
$200
$643
($70)
($8,125)
$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
Net Cash Flow from Operations Investing & Financing
Assets Purchased Investments Received Increase in ShortTerm Debt Increase in LongT
erm Debt
$9,856
$2,434
$2,491
$1,592
($4,092)
$7,184
($1,126)
($6,467)
$558
$8,642
$8,014
$864
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
$0 $0
($1,200) $0

$11,850
($150)
($150)
($1,150)
($1,650)
($2,650)
($1,150)
($150)
($150)
($150)
($2,650)
($1,650)
$130,000
($1,458)
($1,466)
($1,475)
($1,483)
($1,492)
($1,501)
($1,509)
($1,518)
($1,527)
($1,536)
($1,545)
Net Cash Flow from Investing & Financing
$141,850
($1,608)
($1,616)
($2,625)
($3,133)

($4,142)
($2,651)
($1,659)
($1,668)
($1,677)
($4,186)
($4,395)
43 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
ent of the plan author.

University Cycle Works

Cash at Beginning of Period Net Increase in Cash
$0 $151,706
$151,706 $826
$152,532 $875
$153,407 ($1,033)
$152,374 ($7,225)
$145,149 $3,042
$148,191 ($3,777)
$144,414 ($8,126)
$136,288 ($1,110)
$135,178 $6,965
$142,143 $3,828
$145,971 ($3,531)
Cash at End of Period
$151,706
$152,532
$153,407
$152,374
$145,149
$148,191
$144,414
$136,288
$135,178
$142,143
$145,971
$142,440
FY2013 Operations
Net Profit Depreciation and Amortization Decrease in Accounts Receivable Decreas
e in Inventory Increase in Accounts Payable Increase in Sales Taxes Payable $9,4
31 $12,320 $0 ($26) $8,225 $0
FY2014

FY2015
$43,140 $12,540 $0 ($2,554) $7,442 $0
$57,893 $12,540 $0 ($3) $417 $0
Net Cash Flow from Operations Investing & Financing
Assets Purchased Investments Received Increase in ShortTerm Debt Increase in LongT
erm Debt
$29,950
$60,568
$70,847
($1,200) $0 $200 $113,490
$0 $0 ($200) ($19,258)
$0 $0 $0 ($20,650)
Net Cash Flow from Investing & Financing
Cash at Beginning of Period Net Increase in Cash
$112,490
$0 $142,440
($19,458)
$142,440 $41,110
($20,650)
$183,550 $50,197
Cash at End of Period
$142,440
$183,550
$233,747
44 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
ent of the plan author.

University Cycle Works

45 CONFIDENTIAL DO NOT DISSEMINATE. This business plan contains confidential, tr
adesecret information and is shared only with the understanding that you will not
share its contents or ideas with third parties without the express written cons
ent of the plan author.