Legislature Online
Tech Landscape
A comparison of legislature and SaaS
websites shows stark differences
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These companies employ web technologies as their business; its their objective
to be innovative, and to abide by the best
practices employed in modern web design.
While these organizations could be seen
as the gold standard for web development, the findings become stark when
compared to an industry known for a
poor online experience government.
Using data collected by BuiltWith.com, I
analyzed information for 54 state legislature web sites in the United States.
Server-side technology
Background
Framework
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SSL Security
Front-end technology
A growing number of websites are employing the https protocol for encrypted
data transfers. To activate this protocol, a
server must have an SSL Certificate installed.
Mobile CSS
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search traffic passed searches on desktop in the US for the first time. This underscores the need for websites to be accessible on mobile devices. Responsive
design first became popular in 2012; over
the last three years it has become the
default approach to web design.
JavaScript
When legislature websites utilize technology for enhancements, they are most
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Widgets
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analytics. While the majority of SaaS websites used multiple tools, only one legislature Florida uses two tools.
For any organization that wants to better
understand their users, analytical tools
are crucial. First and foremost, they tell
website managers which pages are most
popular and how users are navigating
their site. Analytics can also tell you who
is uding the site where they are from,
what device they are using and how often they visit. This helps inform data-driv-
en decision-making a component to
any user-centric website.
If a manager would like a certain section
to get more use, they can address the
points of entry to this section throughout
the site. Additionally, analytical tools can
help identify issues with search engine
optimization (SEO).
In addition to user behavior, 30% of SaaS
websites are using a tool for site optimization analysis. Optimizing a site involves
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other benefits, a CMS allows for a website to become easily scalable. Content
can be created without touching code.
Only nine state legislatures had an identified CMS (16%) far fewer than the 48%
of SaaS websites using a CMS.
Their choice in CMS also differs greatly.
Five legislatures use iAPPS, while only
one of 973 SaaS companies used iAPPS.
Thats 9% compared to 0.1%; clearly a
market difference. The reverse is also
applicable. While a significant amount of
SaaS sites use WordPress as their CMS,
no legislatures used WordPress. The second-most used CMS by legislatures was
Drupal, with two.
Without a CMS, web managers would
need to create a template file for each
web page. Changes may need to be
made by modifying source code. Among
Site Speed
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Conclusion
Above all else, usability is the most important factor in developing a website. A
project by the U.S. Department of State
analyzing traffic on embassy websites
determined that visa information was the
most demanded content by users. The
Department prioritized this content in a
redesign in order to better serve their
users; in doing so, it paired related information and helped users become more
engaged.
Legislatures that prioritize user experience will allow them to better understand
the objectives of the states inhabitants.
Some of these enhancements would require significant resources many legislature websites need a full web redesign,
and should be built on a CMS. Others
involve one simple step adding analytics code and installing an SSL certificate.
Compared with the resources being
devoted by every other sector, users are
expecting a much better experience. Its
time for state governments to step up
and devote the resources necessary to
meet these expectations.
Resources
Full SaaS analysis: http://bit.ly/1eHFyPt
Speed Test: http://www.webpagetest.org
Sunlight Foundation 2013 Report Card:
http://bit.ly/1DWT3l6