August 6, 2015

Dominique Rodgers
Human Resources Director
Reputation Capital Media Services
304 Laurel St., Ste. 2D
Baton Rouge, Louisiana, 70801
RE: Part-Time Editor position
Dear Ms. Rodgers,
Words. Lots of words. Unnecessary words, misspelled words, misused words. I love
them all equally, but that love is fleeting. They must be edited but edited only to
make the end product better.
And editing need not be stodgy, nitpicky business. Thoughtfulness and creativity
can and should be part of the process.
That's why I want to be part of the Rep Cap team.
If I joined the crew, here's what I would bring to the table on day one:

A seasoned writer and editor: I have been the "word guy" everywhere I've
worked. I've written innumerable articles, synopses, analyses, press releases,
action alerts, blog posts, social media posts whew! And in recent years,
I've assumed more editing tasks. Right now, I am the lone communications
staffer for a small (around 20 employees) Washington, D.C., trade
association, which means I am the primary editor of a monthly print
newsletter (usually eight pages) and the editor and author of a monthly enewsletter both of which are distributed to nearly 7,000 public affairs
professionals every month.
An insatiable curiosity: There is always something more to learn. When
confronted with a challenge, I seek solutions. For some time, finding out more
about social media was a pet project of mine and I spent a good deal of my
free time digging around and learning more about how I could use it more
effectively. As a result, I was able to bring a fresh and enjoyable perspective
to my work. Plus, I'm an inveterate Googler and need to know everything
yesterday. I want to know so I can apply that knowledge intelligently from day
to day.

I want to put my talents, interests and quirks to work for you. If you think that might
be a possibility, please contact me at your convenience.
Thank you.
Sincerely,
Mark C. Wills

Mark C. Wills
markcwills@outlook.com | www.linkedin.com/in/markcwills |
202.400.1197
Skillful, creative communicator with nearly two decades of
experience
leading and engaging corporate, nonprofit and membership
audiences
Relevant Professional Experience
Communications Manager, Public Affairs Council (2013Present)

Oversee production of Impact (the Councils flagship newsletter) and Catalyst

(a curated e-newsletter) both of which are circulated to nearly 7,000 public
affairs professionals monthly; and research publications, including editing,
writing and basic graphic design
Provide primary editorial oversight for public affairs program and membership
marketing materials, including emails, brochures and agendas
Manage social media channels, including frequent content creation for and
distribution to 2,200 users on Facebook, 4,500 on Twitter and 7,500 on
LinkedIn

Manager, State and Local Government Relations, ASHRAE (20112013)

Guided, trained and oversaw a global committee of 18 member volunteers

(who, in turn, served 55,000-plus members worldwide) through the
development of a new grassroots government activities program
Collaborated with member volunteer leaders to establish a framework for
successful member interaction with local, state, federal and international
government entities

Manager, State Issues and Programs; Manager, Codes Advocacy, American

Institute of Architects (20092011)

Directed a 50-plus member network of staff and members engaging

policymakers across the United States
Communicated on the Institute's behalf via social media (as the primary
digital voice within the Government and Community Relations department)
and as both primary editor of and contributing writer for the departments
monthly e-newsletter, The Angle
Counseled members, staff and external parties on the importance of the
adoption of energy efficient building codes

Director, Research and Client Relations, StateScape (20072009)

Secured service agreements with approximately 25 percent of the

consultancys 130-organization client base

Provided executive-level client service to those clients and to potential

clients, including demonstration of services, service proposals and contract
development
Served as the firm's number-two executive, supervising and leading its six-toeight-person team of policy analysts as well as an executive assistant

Mark C. Wills
markcwills@outlook.com | www.linkedin.com/in/markcwills |
202.400.1197
Chief Legislative Analyst, NumbersUSA (20052007)

Authored the organization's analyses of federal immigration legislation

Coordinated online reporting of congressional action on legislation to
grassroots activists

Recent Written Work

2015 PAC Awards: Forging Stronger Bonds

2015 Grassroots Innovation Awards: Making a Measurable Impact
2014 Grassroots Innovation Awards: Changing Perspectives
And the Walls Came Tumblin' Down
Your Associations Content Marketing Plan for 2014: Create, Listen, Engage,
Convert
Pushing High-Performance Codes Forward (ghostwritten blog entry for
ASHRAE 2012-2013 President Tom Watson published on the Institute for
Market Transformations blog, The Current

Additional Skills and Experience

Inbound marketing (HubSpot Academy, Certificate in Inbound Marketing [valid

May 2015June 2016])
Public speaking and leadership (Talk For Change Toastmasters [President,
20152016 club year])
Team supervision (Stateside Associates [20022003])
Constituent and member communications and services (Minnesota House of
Representatives [1999], Jones Act Reform Coalition [1998])
State legislative analysis (American Insurance Association [20032005],
Stateside Associates [1999-2003])

Education

Bachelor of Arts, history, University of Minnesota, Morris