www.sylvania.

com/marketsweserve

The art of attraction:

retail lighting from OSRAM SYLVANIA.

Welcome shoppers.
SYLVANIA retail lighting can have a major impact on a customers shopping experience. It invites
customers into the environment. It creates an atmosphere that helps customers relax, get comfortable
or get excited. With SYLVANIA retail lighting solutions, retailers can fashion a mood to complement
their product. Most importantly, great retail lighting makes products look their absolute
bestshowcasing their quality, color or texture. The right lighting has a positive effect on everything
from first impressions to checkout. Whether diamonds, clothing or groceries, great lighting can help
drive sales and move merchandise. Thats why, whether for new store construction or an existing
store retrofit, the sale starts with innovative SYLVANIA lighting solutions.

Here are some of the areas where

SYLVANIA lighting solutions can help retailers:
Signage
Command attention
Set a tone
Invite shoppers in
Sales areas
General merchandise display
Sales transaction area
Feature displays and show windows
Fitting rooms
Outdoor areas
Parking lot
Parking garage
Area lighting
Special consideration should be given to the quality of light,
the amount or quantity of light, and effectiveness of lighting
with color rendering (CRI/R9) and color of the light (CCT).
Appearance of space and luminaires
Illuminance (horizontal and vertical)
Color appearance and color contrast
Modeling of faces or objects (fitting rooms)
Glare
Lighting controls
Lamp switching, dimming, daylight sensing, timers
Energy management
Maintenance programs

One stop shopping for all your lighting needs.

SYLVANIA Lighting Services.
When partnering with SYLVANIA, you arent just buying a lighting system.
Youll receive a single point of contact for all of your lighting needs. We
offer a comprehensive program providing installation, maintenance, financing
and recycling. SYLVANIA Lighting Services (SLS) is the industry leader
in lighting services and maintenance with over 40 years of experience.
We are here to help you through the process of upgrading to energy-
efficient lighting every step of the way. We are the partner you need for
lighting expertise, service and support, from start to finish and beyond.
Our network is in place and ready to serve you.
Lighting audit
A lighting audit of your retail store(s) can help evaluate the potential
energy cost savings that could be achieved through an energy-efficient
lighting upgrade in your store. Contact us today for your lighting audit.
3

Put your store

in the best light.
The right lighting is essential to satisfying the needs and desires of shoppers,
from the sparkle of the window displays to the lighted spaces inside. Faced
with the need to satisfy todays sophisticated consumer, retailers are turning
their attention to the quantity, quality and effectiveness of well-designed store
lighting as a key component in the sales chain. Good lighting design can
contribute substantially to the successful and profitable operation of any store,
from the smallest design boutique to the biggest warehouse outlet or big box
mass merchandiser.

Lighting and your bottom line

Looks good on your bottom line.
Since lighting is the highest allocation of
electric use in a typical retail store, what is
a retailer to do? Fortunately, SYLVANIA
lighting solutions can help todays
retailers raise the level of lighting quality
and reduce costs. We offer retailers a
variety of energy-saving, environmentally
preferable products and lighting controls,
along with energy management and
maintenance programs.
How retail buildings use energy.
In a typical retail building, lighting accounts
for as much as 37% of annual electrical
energy use. Other sources of energy consumption include cooling, ventilation and
refrigeration. On average, retail buildings
use 14.3 kilowatt-hours (kWh) of electricity
per square foot annually at a cost of $1.47
per square foot*. According to the EPA,
4

a 10% reduction in energy costs for an

average retail outlet can increase their
profit margin by 16% annually. When
planning store renovation and equipment
upgrade options, many owners and operators are examining strategies to green
their buildings and implement sustainable
operations. Simply by upgrading to or
installing new energy efficient lighting
systems from SYLVANIA, you can achieve
energy savings of up to 50%. And with the
implementation of a building automation
and lighting controls strategy, you can
save up to an additional 25%. You can save
money by retrofitting old T12 fluorescent
lighting systems with new high performance, SYLVANIA OCTRON T8 and
PENTRON T5 reduced mercury lamps.
More sustainable products, including T8,
T5, ceramic metal halide and LED retrofit

lamps, will lower energy consumption,

extend lamp replacement intervals and
reduce your companys carbon footprint.
*Assumes electrical energy cost of $0.10 per kWh

Typical Retail Electric Consumption

Computer Use 1%
Office Equipment 1%

Miscellaneous
13%

Cooling
13%
Ventilation
8%

Refrigeration
17%

Cooking 4%

Water Heating 6%

Lighting
37%

Source: DOE 2003 Energy Efficiency and Renewable Energy

Cooling 13%

Ventilation 8%

Water Heating
Lighting 37%

Global Lighting Leader

For over a century, OSRAM SYLVANIA has maintained its position
as a global lighting leader, introducing innovative products that
deliver energy savings, reduce impact on the environment and
provide operational cost savings to end users.

Global Care:
Global Care represents our commitment to social and environmental
responsibility worldwide. As a leader in innovative lighting solutions,
we are dedicated to products and processes that contribute to solving
global sustainability challenges, address economic needs and protect
the environment for today and for the future.
We are using fewer natural resources, saving
energy for our customers, reducing our carbon
footprint, and facilitating the recycling of
lamps and other materials to avoid millions
of pounds of waste in landfills.

Leadership in Energy & Environmental Design (LEED)

Lighting in LEED
The LEED green building rating system was designed by the US Green
Building Council (USGBC) to provide building owners and operators
with a framework for implementing green building design, construction,
and operations and maintenance solutions.
LEED offers two rating systems for retail new construction and
commercial interiors as well as a program for multiple buildings.
LEED Retail lighting-related points are available for reduced light
pollution, energy efficiency and lighting power density reductions,
lighting controls and even efficiency in certain types of display cases.
SYLVANIA lighting products, controls and systems can help achieve
LEED points and measureable environmental benefits.
The greatest number of points available in each
of the LEED rating systems is in energy efficiency
Improving the lighting in a 100,000 sq. ft.
building by 30% can achieve 6-8 EA credits
Energy-efficient lighting directly affects the
bottom line, resulting in additional benefits

CASE STUDIES

Mass Merchant
Mass merchants sell to a wide variety of buyers. Often, these
would-be buyers are looking for a one-stop shopping destination or are on a treasure hunt for that one special item at a
great price. An easy-to-shop layout with wide aisles is typical
and requires the lighting to be designed for customers to easily
view and evaluate products typically displayed at eye level but
also to safely select product for purchase stocked at various
shelf heights. The lighting should lead customers through merchandise areas safely and effectivelymaking their shopping
experience comfortable and enjoyable.
Merchandising Trends
Simple, but modern image
Bright decorative colors
Eye catching end caps & gondolas
Lighting Considerations
Store Design 1:
High open ceilings, large aisles, tall merchandising racks
(ceiling height >16ft)
High bay or low bay lighting
Long life multi-lamp fluorescent (4-6 lamp) four-foot T5HO
or (6-8 lamp) T8, high efficiency electronic ballast systems
Ceramic metal halide, pulse start electronic ballast system
(200W-400W), high efficiency luminaire
Store Design 2:
Lower enclosed ceiling with recessed troffers, lower shelving
racks (ceiling height 12-14ft)
High efficiency fluorescent T8 lamp & ballast systems (NEMA
premium), high efficiency luminaires consider volumetric
light distribution when choosing a luminaire
LED options include BR and PAR lamps, 2x2 retrofit kits and
fixtures, and linear solutions

Case Study

Staples
Overview
Worlds largest office products company
Retrofitting 690 retail stores and the outdoor area
lighting at Staples headquarters
Reduce energy costs and carbon footprint
Brighter, whiter light
Environmental Benefits
Reduce carbon emissions by 15,647,437 pounds:
equivalent amount produced by 1,367 cars
Financial Benefits
Energy savings of 10,193,770 kWh
Reduced maintenance costs

Furniture Retailer
In the art of the sale, todays furniture retailers and department
stores leave nothing to chance. Everything from the way sections are arranged, the location of the escalators, the room
scenarios and the lighting are all carefully planned to earn the
store more sales. Savvy retailers have turned to lifestyle
marketing, providing shoppers with a variety of social, inspiring, interactive and meaningful in-store experiences to encourage browsing, excite them visually and increase the likelihood
of a sale or additional sales. The lighting should help shoppers
easily find and evaluate merchandise. It should make them as
comfortable as that sofa theyre about to buy.
Merchandising Trends
Neutral CCT focus on light levels that can be impacted by
additional lighting
Lighting focused on merchandise
Directional light sources
Case Study

Lighting Considerations
Medium-base LED retrofit lamps are easy retrofit solutions for
halogen PAR lamps in recessed down lights or track fixtures.
There are also new track and recessed fixtures with 15W (T4)
ceramic metal halide lamp and ballast systems providing the
lowest energy consumption and best optical performance.
Cove lighting is typically done with fluorescent strip fixtures.
Consider LED options including color changing or white
LED choices.
Jewelry and other display cases typically use linear fluorescent lighting as well. Consider LED options for display as
well. In jewelry cases, SYLVANIA LEDstixx for display cases
will provide sparkle and attract customers.

Boston Interiors
Overview
Family owned and operated furniture retailer
Reduce energy and maintenance costs while
maintaining excellent color rendering and performance
Replace halogen light sources with OSRAM SYLVANIA
ULTRA High Performance Series LED retrofit lamps
Environmental Benefits
Reduced carbon footprint
Environmental savings per year: 61,022 pounds of CO2
Environmentally preferable mercury and lead free lamps
Financial Benefits
Total energy and maintenance savings per year: $8,322
Annual energy savings 48,315 kWh
Nearly $100,000 in savings over lifetime of lamps

CASE STUDIES

Specialty Store
At the high end of the shopping spectrum is the specialty
store, including exclusive boutiques, fashion, designer label
and other unique stores. Specialty stores employ the most
complex lighting, combining general, accent and decorative
systems. In addition, light levels are regulated to create contrast or drama and differentiation in merchandise areas. Since
some merchandise is not self serve, sales assistance needs
are high. The lighting should be on par with the premium
display fixtures and high-quality furnishings. Quality lighting
will encourage customers to invest a lot of time, interacting
with sales personnel and inspecting merchandise. Lighting
needs to enhance the higher quality of products.
Merchandising Trends
Warmer CCT focused on creating ambiance
Creating a mood for elegance
Style and fashion impact luminaire design decisions
Directional, accent to create space within a space
Design includes high-end lighting solutions combining
technology and control systems
Lighting Considerations
Halogen IR or standard PAR and MR16 lamps are typically
used both for general and display lighting (down lights and
track lights). Point sources provide sparkle.
Compact ceramic metal halide lamps provide good color
and energy efficiency.
Compact fluorescent lamps are used in decorative wall
sconces and wall washers.
LEDs are a perfect opportunity for creating elegance and style.
LEDstixx for display case
LED color changing systems for layers of lighting including
coves and wall wash.
Recessed applications for the retrofit family including fixture
replacement and screw base PARs, BR, and A-line LEDs.

As far as the increase in sales,

the numbers speak for themselves.



8

Hunter Webster
Director of rental/retail operations
Aspen Skiing Company

Case Study

Aspen Skiing Company

Overview
Four-Mountain Sports Aspen Highlands retail location
increases sales and productivity through energy-efficient
lighting upgrade
All recessed downlights relamped using SYLVANIA
16W LED PAR38 lamps
Rental area downlights replaced with surface-mounted
fluorescent fixtures; these luminaires were lamped with
36,000-hour OCTRON SUPERSAVER 800XP T8
fluorescent lamps operating on QUICKTRONIC High
Efficiency electronic ballasts
Environmental Benefits
Green initiatives earn over 37% energy savings
Sustainability goals achieved
Financial Benefits
Increased sales by 10%
Reduced operating and maintenance costs
Average life per lamp in the store nearly quadrupled

Warehouse
While lighting solutions for each store will vary depending on
the target market, store concept and functional needs of the
space, warehouses, discount/overstock, wholesale clubs and
big box retailers typically take a singular approach to lighting
with symmetrically placed luminaires for uniform illumination.
Sales assistance is minimal. Therefore, the goal is for products
to be easily recognized, viewed and evaluated. Customers
should be able to breeze in, find what they want, and proceed
to checkout. Minimal quantity and types of display fixtures and
furnishings are used, and one type of light source for uniform
illuminance is usually employed throughout the store.
Merchandising Trends
Cooler CCT, brighter, whiter light
Uniform light levels and luminaires/fixtures
Drive traffic throughout store for maximizing evaluation
and spending
Basic materials including lighting fixtures in high bay
applications with usually one type of light source
Lighting Considerations
Many high-bay fixtures utilize 400W metal halide lamps
that can be directly replaced with energy-saving 360W metal
halide lamps.
Multi-lamp fluorescent fixtures with four to six T5HO lamps
or six to eight T8 lamps or 200W ceramic metal halide lamps
on electronic ballasts can provide up to 50% energy savings
over 400W metal halide systems.
If instant restrike is desired, fluorescent fixtures should be
used rather than metal halide.
High bay fixtures with Induction systems offer the longest
life (100,000 hours).

Case Study

Distribution Center
Overview
Complete conversion from HID to fluorescent systems
with state-of-the art motion sensors
Six-lamp and 10-lamp T5 fixtures replace HID fixtures
Reduced energy consumption with improved lighting quality
Environmental Benefits
Achieved conservation and sustainability goals
Reduced lamp disposal
Financial Benefits
Significant federal energy-conservation tax credits
Energy and maintenance cost savings
Retrofit pays for itself in 2 years

CASE STUDIES

Convenience
In any retail environment, the goal of lighting is to make the
merchandise look its best, while also making the customer
feel comfortable. With 90% of purchase decisions being made
at the point of sale, its all about providing store environments
that attract and engage shoppers and ensure repeat visits.
Exterior lighting is important because it helps promote your
brand image, by engaging and attracting customers. It should
also facilitate safe passage for motorists and pedestrians,
providing key illumination of entrances, exits, parking lots and
pedestrian walkways. The final step in the sales process is the
checkout area. The checkout counters should be illuminated
so that the staff can work comfortably and avoid any errors
in transactions.
Merchandising Trends
Cooler CCT, brighter, whiter light
Uniform light levels and luminaires/fixtures
Drive traffic throughout storemaximizing evaluation
and spending
Lighting Considerations
Recessed fluorescent troffers are typically used for general
illumination. High efficiency fluorescent lamps, ballast and
luminaires can greatly reduce energy consumption. Consider
longer life T8 lamps especially for 24/7 locations to reduce
maintenance costs.
New outdoor LED canopy luminaires can improve lighting
uniformity and greatly reduce maintenance cost.
Sales assistance: Mixture of self-service and clerk assisted
requires proper illumination levels.

10

Case Study

Gas Station Chain

Overview
Boost light levels for greater visibility and safety
Positive impact on customer comfort levels
Gas Canopy program replaced existing 400W metal
halide lamps with SYLVANIA PENTRON T5HO linear
fluorescent lamps. Twenty-two fixtures were replaced
at a one-to-one lamp ratio.
Environmental Benefits
Fewer gas spills and accidents
Reduced energy usage
Financial Benefits
Light levels went from 21 fc (foot candles)
to 40 fc a 100% increase
Attractive, safe retail environment for increased sales
Lower energy costs
Reduced accidents and drive-off gas theft

Grocery and Supermarket

Make everything look so appetizing that shoppers have to stop
themselves from eating right in the storebut cant resist adding it to their shopping cart. SYLVANIA lighting lets you create a
shopper friendly environment while minimizing energy consumption and reducing operating and maintenance costs. For
refrigeration and cooler cases, use LED instead of fluorescent
and install sensors to dim the lighting when no one is in the
aisle. Wed suggest track lighting over produce and bakery
areas: ceramic metal halide or LED lighting. For high efficiency
general lighting, go with fluorescent or ceramic metal halide
systems. And for key merchandising areas, the right balance of
general lighting systems with accent lighting.
Merchandising Trends
Ceiling lighting
Cooler CCT, brighter, whiter light
Sensitivity to product being highlighted: perishable items
need color balance, high CRI
Uniform light levels and luminaires/fixtures
Lighting Considerations
Typically 4 or 8ft fluorescent luminaires are used for general
lighting either recessed troffers or suspended pendants. More
efficient luminaires with high efficiency lamps, ballasts, and
control systems offer the greatest energy savings potential.
In addition to energy efficient fluorescent lighting, many
grocery chains are using track fixtures to light up produce
and other food displays. Instead of Halogen PAR lamps, LED
PAR lamps in track fixtures should be used for lowest energy
cost, long 50,000 hours life and good color quality.
Replacing fluorescent lighting in vertical and horizontal
freezer cases with LED options to save up to 50% in energy
costs and provide long 50,000 hours life compared to
15,000-20,000 hours for fluorescent.

Case Study

Grocery Store
Overview
Implementation of innovative lighting technology
to aisles, ceilings and outdoor properties
Creating a shopper friendly environment while
minimizing energy consumption and reducing
operating and maintenance costs
Retrofit with HFChain LED system, PENTRON T5 HO lamps
and OCTRON T8 lamps
Environmental Benefits
CO2 reduced by 259, 203 lbs.
Reduced their carbon footprint
Improved product disposal
Financial Benefits
Annual Energy Savings: $26,163.13
Payback in 3.1 years

11

LIGHTING CONTROLS

Why Install Lighting Controls?

Lighting controls can turn off the lights when a space is
unoccupied, provide flexible light levels for multi-use spaces
and overall comfort, step down or dim down the electric lights
when adequate daylighting is available, thereby reducing the
overall demand for lighting energy by up to 70% and lowering
your electric bills.
Lighting Control Strategies:
There are a variety of controls strategies to choose from
depending on your operational goals.
Scheduling (10-35% energy savings)
Time clock based
Occupancy sensing (20-70% energy savings)
Lights automatically turned off when space is unoccupied
Multi-level (10-70% energy savings)
Alternate lamp switching
Bi-level dimming (best option)
Daylight harvesting (10-70% energy savings)
Use daylight sensors to automatically
adjust light level based on available daylight
Demand response (10-50% energy savings)
Shed power during peak demand time through use
of building management system and/or signal from
your utility to reduce power.
Utility incentives
Tuning (20-25% energy savings many spaces over lit)
Set level based on occupant requirements
Personal (10-20% energy savings many spaces over lit)
Occupants set their own light level

12

SYLVANIA Products for Lighting Control:

eLOGIC Control Devices
SYLVANIA offers a line of daylight photo sensors, occupancy
sensors, wall switches and dimmers.
QUICKTRONIC PROStart Programmed Start Ballasts
These ballasts provides up to 100,000 starts for use with
occupancy sensors and building control systems. Couple
these electronic ballasts with OCTRON 800 XP XL T8 or
PENTRON HO XP XL T5HO lamps for longest lamp life.
QUICKTRONIC POWERSENSE Dimming Ballasts These
programmed start, dimming ballasts for continuous dimming
from 100-5% for T8 lamps and 100-1% for T5 and T5HO lamps
are designed to operate on either low voltage (0-10VDC) fluorescent
controllers or compatible 2-wire power line fluorescent dimmers.
QUICKTRONIC PROStart QUICKSTEP Bi-Level Dimming
Ballasts These programmed start, dimming ballasts are
available for T8, T5 and T5HO lamps and are designed to easily
switch from 100% to 50% power with standard wall switches.
QUICKTRONIC DALI Dimming Ballasts These programmed
start, dimming ballasts for T8, T5 or T5HO allows the user to
individually address any fixture or group of fixtures and control
the lighting levels and/or scenes from a PC-based programmable
controller.
QUICKTRONIC PowerSHED and PowerSHED Relay The
high efficiency, demand response PowerSHED ballasts automatically sheds up to 33% of its power after receiving a powerline
carrier signal from the lighting panel triggered by the utility. The
PowerSHED Relay allows the users of PowerSHED ballasts to
turn off fixtures, switch one ballast off within a multi-ballast fixture,
or step dim using the QUICKTRONIC QUICKSTEP ballasts to
save up to 50% power. This block can also be used to switch
off HVAC loads, turn off whole lighting circuits or power down
equipment during periods of peak demand.

A better by design
approach for retail lighting.
New cutting edge lighting provides retailers with a tool to drive sales by enhancing the appearance of merchandise,
elevating brand image and creating a safe, comfortable shopping environment. Because lighting is so closely tied to
the attractiveness of a store's merchandise, it directly affects the shoppers overall experience and buying habits. Thus
directly impacting a stores overall profitability. It helps retailers respond to the ever-changing trends, fads and demands
of the merchandising world, while keeping a lid on energy, maintenance and operating costs.

Layers of Lighting

More Layers of Lighting

Ambient lighting
General pattern no regard for merchandising
Specific pattern layout determined by merchandise displays
Flexible pattern added outlets may change placement/
type of luminaires depending on displays
Recessed adjustable, recessed adjustable pulldown, track
Perimeter lighting
Vertical surface brightness
Perception of brightness
Increase visibility & visual impact
Draw customers from main aisle to merchandise

Accent lighting
Point sources
Emphasize shape, texture, finish, and color of merchandise
At least 3:1 contrast; dark clothing may require 10:1;
feature displays 15:1
Decorative lighting
Sconces, chandeliers, table and floor lamps, torchieres
Light sculpture and light art (graphics)
Create ambiance and set mood
Feature and Supplemental lighting
Highlight most prominent features
Avoid direct or reflected glare
13

INDOOR - RETAIL LIGHTING REPLACEMENT OPTIONS

Systems

SYLVANIA Lamp & Ballast

General Ambient Lighting

Recessed Troffer, Parabolic or Strip Fixtures 2-4 lamps

4-Foot Cool White SUPERSAVER 34WT12 Magnetic Ballast Replacements

Standard T8 Electronic System

OCTRON 700 32W QUICKTRONIC T8 ISN (Lamp phase out 7/14/2012)

DOE 2012 Compliant T8 700XP Lamp High Efficiency T8 System

OCTRON 700XP 32W High Efficiency QUICKTRONIC T8 ISN

Energy Saver, High Efficiency T8 System

OCTRON 800XP SUPERSAVER 28W High Efficiency QUICKTRONIC T8 ISL

High Efficiency, Longest Life T8 System

OCTRON 800XP/XL SUPERSAVER 25W High Efficiency QUICKTRONIC T8 ISN

T8 Systems with Controls

OCTRON 800XP, OCTRON XV or 800XP/XL QUICKTRONIC POWERSENSE

or QUICKTRONIC QUICKSTEP Bi-Level

(F34T12 CW

Recessed Troffer or Parabolic Fixture 2-4 lamps

4-Foot Standard 700 Series F32WT8 Electronic System Replacements (700 Series 32WT8

High Efficiency, Low Power T8 System

OCTRON 700XP 32W High Efficiency QUICKTRONIC T8 ISL

High Efficiency, Longer Life T8 System

OCTRON 800XP/XL 32W High Efficiency QUICKTRONIC T8 ISL

High Efficiency, Longest Life T8 System

OCTRON 800XP/XL 28W High Efficiency QUICKTRONIC T8 PROStart PSN

Systems with Bi-level Control

OCTRON 800XP or 800XP/XL QUICKTRONIC T8 QUICKSTEP

Systems with 0-10V Controls Daylighting Option

OCTRON 800XP, OCTRON XV or 800XP/XL QUICKTRONIC T8 POWERSENSE

2X2 Fixture Options 3-4 lamps

2-Foot Standard 700 Series F17WT8 Electronic System Replacements

2 40W TT5 DULUX L

28W SS TT5 lamps High Efficiency Ballast

New Luminaire Volumetric PENTRON Premier T5 lamp and ballast

2X2 Fixture Options 2-3 lamps

DULUX L Twin Tube T5 Electronic System Replacements

LED

LED/2X2/Retrofit/RLR22

LED

LED/2x2/Luminaire/RLC22

LED

LED/2x2/Luminaire/RLF22

(Unaffected by

Downlights with or without dimmer

Standard Halogen PAR Lamp Replacements

LED PAR

ULTRA LED PAR Lamp

Retrofit

ULTRA LED HD PAR Lamp

Retrofit

ULTRA LED HD Professional Series

Standard Halogen PAR Lamp Replacements

Energy Saving 4-pin Compact Fluorescent

DULUX T/E SS 0-10V Dimming ballast

(Lamp phase out 7/14/2012)

(Lamp phase out 7/14/2012)

Standard MR16 Low Voltage Lamp Replacements

Low Voltage Halogen

TRU-AIM IR Lamp

LED

ULTRA LED MR16 Lamp

Standard Recessed Can

LED Retrofit 6" can

ULTRA RT6

LED Retrofit 4" can

ULTRA RT4

LED Retrofit 5" can

ULTRA RT4

Supplemental Lighting
Fluorescent T5 Wall Washer 1 or 2 lamps

Standard T5 Systems without controls 2-, 3- or 4-foot nominal lamps

T5 System with 10V Controls

PENTRON T5 / QUICKTRONIC T5 POWERSENSE

Fluorescent T5 & T5HO Cove 1 or 2 lamps

Standard T5HO Systems without controls 2-, 3- or 4-foot nominal lamps

T5HO System with 10V Controls

PENTRON T5 HO / QUICKTRONIC T5/HO POWERSENSE

T5 System with 0-10V Control

PENTRON T5 / QUICKTRONIC T5 POWERSENSE

Downlight Wall Washer with Halogen PAR lamps & dimmer

Standard Halogen PAR Lamp Replacements (Lamp phase out 7/14/2012DOE 2009

LED PAR

ULTRA LED PAR Lamp

Downlight Wall Washer with Compact Fluorescent & dimmer

Standard Triple Tube Compact Fluorescent 0-10V Dimming ballast

Energy Saving 4-pin Compact Fluorescent

DULUX T/E SS / QUICKTRONIC CF DIM

14

Energy Savings

% Mean System Lumens

Average Rated Life (hours)

Lamp phase out 7/14/2012 DOE 2009 Rulemaking)

18%

111%

Area

Grocery, Mass merchant, Discount stores, Convenience stores

28,000 @ 12 hrs/start

24%

118%

36,000 @ 12 hrs/start

33%

100%

40,000 @ 12 hrs/start

40%

101%

62,000 @ 12 hrs/start

50-60% Dependent on use

Dependent on lamp used

42,000 (XP & XV)

62,000 (XP/XL) @ 12 hrs/start

Lamp phase out 7/14/2012 DOE 2009 Rulemaking)

7%

106%

19%

100%

36,000 @ 12 hrs/start
40,000 @ 12 hrs/start

14%

99%

55,000 @ 12 hrs/start

25-30% Dependent on use

Dependent on lamp used

55,000 @ 12 hrs/start

35-50% Dependent on use

Dependent on lamp used

42,000 (XP & XV)

62,000 (XP/XL) @ 12 hrs/start

DOE 2009 Rulemaking)

30%

76%

20,000 @ 12 hrs/start

24%

93%

25,000 @ 12 hrs/start

Department stores, Mall stores

30%

92%

50,000 (L70)

43%

85%

80,000 (L70)

8%

85%

80,000 (L70)

78-84%

100%

10-19%

78%

2500-3000
50,000 (L70)

12-16,000 @ 3 hrs/start
18,000 @ 3 hrs/start
4000

30%

100%

5,000

70%

1005

35,000 (L70)

81-86%

100%

50,000 (L70)

82%

100%

50,000 (L70)

25-50% dependent on use

100% at full power

25-50% dependent on use

100% at full power

Rulemaking)
78-84%

100%

10-19%

78%

35,000 @ 12 hrs./start

20,000
40,000 @ 12 hrs./start

2500-3000 hrs.
50,000 (L70)

16,000 @ 3 hrs./start
18,000 @ 3 hrs./start

15

INDOOR - RETAIL LIGHTING REPLACEMENT OPTIONS

Systems

SYLVANIA Lamp & Ballast

General Ambient Lighting for Common Areas

Downlights

Incandescent 65W BR30 Lamp Replacements

Halogen

Halogen SUPERSAVER 50W BR30

Compact Fluorescent

DULUX EL 15W BR30

LED

ULTRA 15W BR30

General Ambient Lighting

High Bay

400W Quartz Metal Halide (M400U) & Standard Magnetic Ballast Replacements

Shrouded arc-tube Quartz Metal Halide 360WSS

Magnetic METALARC PROTECH SUPERSAVER 360W Magnetic

Shrouded arc-tube Pulse Start Quartz Metal Halide M400U Electronic

METALARC PRO-TECH PULSE START 400W / QUICKTRONIC MH

Shrouded arc-tube Pulse Start Ceramic Metal Halide 320W Electronic

METALARC POWERBALL 320W / QUICKTRONIC MH

Shrouded arc-tube Pulse Start Ceramic Metal Halide 200W Electronic

METALARC POWERBALL 200W / QUICKTRONIC MH Standard, Bi-level or 0-10V dimming

Fluorescent 4-lamp 54WT5 HO

PENTRON HO or HO XL 54W / QUICKTRONIC High Efficiency High Temperature QUICKTRONIC

PROStart bi-level or POWERSENSE T5HO Dimming

Jewelry/Display Lighting
Display Case, Undershelf

T8 Fluorescent (FO32/ECO)

LED

LSX/DSP/L/24V/8XX/YY LEDstixx

LED

LSX/DSP/M/24V/8XX/YY LEDstixx

LED

LSX/DSP/24V/8XX/YY LEDstixx

Halogen and Xenon 12VAC Festoon

LED

LSX/Festoon/05/12AC/8XX LEDstixx

T8 Fluorescent (FO32/ECO)

LED

LSX/Strip/24V/8XX/36 LEDstixx

LED

LSX/Strip/24V/8XX/48 LEDstixx

Other Applications
Refrigeration/Freezer Cases

F60T12HO

LED

LSX/V/S/24V

LED

LSX/V/D/24V

LED

LSX/V/L/24V

Systems

SYLVANIA Lamp & Ballast

Type of Lighting

ENCELIUM Energy Management System

Complete Lighting Control System

Product

Description

Software

Polaris 3D

ENCELIUM - Software - Polaris 3D

Advanced Energy Reporting Module

ENCELIUM - Software - Advanced Energy Reporting Module for Polaris 3 - Version V01

16

Energy Savings

% Mean System Lumens

Average Rated Life (hours)

2000 hrs.

23%

94%

2500

77%

97%

6,000

77%

124%

50,000 (L70)

Downlight Application

High Bay Application

10%

100%

20,000

7%

126% fewer fixtures possible

20,000

25%

157% fewer fixtures possible

20,000

53% more with controls

Comparable1

20,000

48% more with controls

Comparable1

40,000 (T5HO)/62,000 (T5HO XL)

@ 12 hrs./start

36,000

12%

52%

50,000 (L70)

-32%

68%

50,000 (L70)

-76%

82%

50,000 (L70

90%

Area

Department stores, Jewelry Stores

5,000

85%

50,000 (L70)

36,000

62%

25%

35,000 (L70)

60%

24%

35,000 (L70)

12,000

64%

31%

50,000 (L70)

64%

31%

50,000 (L70)

64%

31%

50,000 (L70)

Grocery Stores

Better fixture efficiencies than M400U fixtures optimize power density based on luminaire selection

Energy Savings

% Mean System Lumens

Average Rated Life (hours)

Up to 50-75%

---

Area

All Retail Applications

---

Purpose

Area

All Retail Applications

Interactive three-dimensional view of a building w/ easy navigation to a

desired control zone. Controls all facility lighting.
Reports real energy savings and occupancy data

17

INDOOR - RETAIL LIGHTING CONTROL OPTIONS

Product

Description

Wall Controllers

Three-Scene Dimming Controller

ENCELIUM Wall Station Three scene control buttons with master dim for

GreenBus II, White (with locator light)

Three Zone Controller

ENCELIUM Wall Station Three zone control buttons for GreenBus II, White

(with locator light)

Rocker Switch

ENCELIUM Wall Station Rocker Switch for GreenBus II, White

(with locator light) (Mycon)

Industrial Push Button

ENCELIUM Wall Station Industrial Push Button for GreenBus II,

Brushed Stainless Steel (with locator light)

Key Switch

ENCELIUM Wall Station Key Switch for GreenBus II, Brushed Stainless Steel

(with locator light)

Hardware

GreenBus II Network

GreenBus II Pre-terminated Cable

Energy Control Unit

ENCELIUM Energy Control Unit 8 Ports GreenBus II (120V)

System Support Unit

ENCELIUM System Support Unit 1U Size (Windows), includes SSU Agents

Luminaire Control Module

ENCELIUM Luminaire Control Module One relay with 10V Dimming,

Black for GreenBus II (supporting a 120-347V circuit Dry environments)

Sensor Interface Module

ENCELIUM Sensor Interface Module Analog Input and Sensor Power Supply

for GreenBus II, use for Light Sensor or Occupancy Sensor, Black

Accessory Control Module

ENCELIUM Accessory Control Module one relay with 10V Sourcing Output

for GreenBus II, Black (supporting a 120-347V circuit Dry environments)

OUTDOOR - RETAIL LIGHTING REPLACEMENT OPTIONS

Systems

SYLVANIA Lamp & Ballast

Street & Area Lighting

Surface Mount, Wallpack, Shoebox, Post Top, E17 50-175W

50-175W High Pressure Sodium or Quartz Metal Halide Replacements Magnetic Ballast

ProPoint LED Shoebox

ProPoint LED Gas Canopy

ProPoint LED Parking Garage

ProPoint LED Small Wallpack

ProPoint LED Post Top

Cobrahead, Floodlight, BT28/BT37 250-400W

400W High Pressure Sodium or Quartz Metal Halide Replacements Magnetic Ballast

Metal Halide 360W Magnetic

METALARC SUPERSAVER 360W Magnetic

PULSE START Quartz Metal Halide 400W Electronic

METALARC PULSE START 400W QUICKTRONIC MH Standard, Bi-level or 0-10V Dimming

PULSE START Ceramic Metal Halide 320W Base-up only Electronic

METALARC POWERBALL 320W QUICKTRONIC MH Standard, Bi-level or 0-10V Dimming

Bollard

High Pressure Sodium or Quartz Metal Halide Replacements, Magnetic Ballast 39-50-70-100W

PULSE START Quartz Metal Halide Electronic

METALARC PULSE START QUICKTRONIC MH Standard, Bi-level or 0-10V Dimming

PULSE START Ceramic Metal Halide Electronic

METALARC POWERBALL QUICKTRONIC MH Standard, Bi-level or 0-10V Dimming

New Metal Halide fixture with Ceramic Metal Halide T6 Electronic (PULSE START) METALARC POWERBALL T6 39/70W QUICKTRONIC MH
New LED fixture

18

See SYLVANIA LED Fixture Guide

Purpose

Default zones provide maximum flexibility for multi-use space

Area

Store Lighting, Office space, Meeting Rooms

Control Multiple Areas

Standard Lighting Switch

Warehouses, Stock rooms

Local ON/OFF Control

Warehouses

Local ON/OFF Control

All Retail Applications

Stock areas, Meeting rooms

Class 2 communication network which provides low voltage power to all devices
Collects, processes, and distributes lighting control information to ENCELIUM control modules, wall controllers,
and other devices to GreenBus II network
Database server which stores all system settings and parameters, 1 per building

Ballasts, LED Drivers, Luminaires

Sensors

Interface between luminaires and GreenBus II network

Interface between sensors and GreenBus II network

Analog Dimming Devices (Incandescent Dimming Module)

Interface between analog dimming devices and GreenBus II network

Energy Savings

% Mean System Lumens

Average Rated Life (hours)

55-70%

Comparable1

70,000 (L70)

50-60%

Comparable1

70,000 (L70)

50-60%

Comparable1

70,000 (L70)

60-70%

Comparable1

70,000 (L70)

50-60%

Comparable1

50,000 (L70)

10%

100%

20,000

7%

140% fewer fixtures possible

20,000

25%

157% fewer fixtures possible

20,000

12-16%

100%

12-16%

85-150% Dependent on wattage

12,000-20,000

17-19%

100-140%

15,000

Up to 80%

Dependent on fixture

50,000 (L70)

Area

Garage, Faade, Parking lot, Walkways

Parking lot, Perimeter, Street

Walkways

12,000

Better fixture efficiencies than M400U fixtures Optimize power density with luminaire selection

19

Canada
OSRAM SYLVANIA LTD.
2001 Drew Road
Mississauga, ON L5S 1S4
1-800-LIGHTBULB
Trade
Phone: 800-263-2852
Fax: 800-667-6772
OEM/Special Markets/Display/Optic
Phone: 800-265-2852
Fax: 800-667-6772
Retail
Phone: 800-720-2852
Fax: 800-667-6772
SYLVANIA Lighting Services
Phone: 800-663-4268
Fax: 866-239-1278
Mexico
OSRAM MEXICO
Tultitlan/Edo de Mexico
Phone: 011-52-55-58-99-18-500

ENCELIUM Technologies
United States
Phone: 201-928-2400
Fax: 201-928-4028
Canada
Phone: 905-731-7678
Fax:
905-731-1401

www.sylvania.com

METALARC, METALARC PRO-TECH, OCTRON, PENTRON, POWERBALL, POWERSENSE, PROStart, QUICKSTEP, SUPERSAVER, SYLVANIA,
TRU-AIM, XP and XV are registered trademarks of OSRAM SYLVANIA Inc.
SEE THE WORLD IN A NEW LIGHT is a registered trademark of OSRAM SYLVANIA Inc.
PowerSHED and ProPoint are trademarks of OSRAM SYLVANIA Inc.
DULUX, LEDstixx, OPTOTRONIC, and QUICKTRONIC are registered trademarks of OSRAM AG.
All other trademarks are those of their respective owners.
Photographs are exemplary of possible applications for the LEDs and not photographs depicting the LEDs in use.
Specifications subject to change without notice.

RETAIL 9-12

/sylvania

/sylvania

2012 OSRAM SYLVANIA 9-12

United States
OSRAM SYLVANIA
100 Endicott Street
Danvers, MA 01923
1-800-LIGHTBULB
Trade
Phone: 800-255-5042
Fax: 800-255-5043
National Accounts
Phone: 800-562-4671
Fax: 800-562-4674
OEM/Special Markets
Phone: 800-762-7191
Fax: 800-762-7192
Retail
Phone: 800-842-7010
Fax: 800-842-7011
SYLVANIA Lighting Services
Phone: 800-323-0572
Fax: 800-537-0784
Display/Optic
Phone:
888-677-2627
Fax:
855-543-1043

Certain Photography

www.sylvania.com/marketsweserve