SWEEPSTAKES OFFICIAL RULES

Sponsored by Ubisoft, Inc. (the "Sponsor(s)").

NO ENTRY FEE. NO PURCHASE OR OBLIGATION NECESSARY TO PLAY OR WIN. Entry deadline is March 17, 2010,
11:59pm, PST.

1. Eligibility: Sponsors' “Prince of Persia: The Forgotten Sands at PAX EAST 2010” Sweepstakes (the
"Sweepstakes") is open to legal RESIDENTS OF THE U.S. (excluding residents of New York, Florida, Rhode
Island, Puerto Rico, Vermont, and any other jurisdiction where such Sweepstakes would be prohibited by law),
who have reached the age of majority, who have an active e-mail account and Internet access as of the
beginning of the Sweepstakes period. Employees of Sponsor, their respective parent companies, affiliates,
subsidiaries, advertising, promotion, and fulfillment agencies, their immediate family members and persons
living in their same household, are not eligible to participate in the Sweepstakes. Participation in the
Sweepstakes constitutes entrant's full and unconditional agreement to and acceptance of these Official Rules
& Regulations ("Official Rules"). VOID WHERE PROHIBITED OR RESTRICTED BY LAW.

2. To Enter: You may enter the Sweepstakes in one of two ways:

(a) To enter online, elect to ‘Follow’ www.twitter.com/UbiGabe

(b) If you’ve already elected to ‘Follow’ www.twitter.com/UbiGabe you’re automatically entered

To enter, ‘Follow’ www.twitter.com/UbiGabe as directed between 12:00 a.m. PST on March 4, 2010 and 11:59
p.m. PST on March 17, 2010 (the "Sweepstakes Period") and you will be automatically entered into the prize
drawing. No other methods of entry will be accepted. Only one entry per name will be accepted. All entrants
must have a valid email address at the time the Sweepstakes commences.

No mechanically reproduced mail-in entries are allowed and any use of robotic, automatic, programmed or the
like entry methods will void all such entries by such methods. Use of a false email account will disqualify an
entry. Entrants violating any of these Official Rules may be disqualified.

Entries become the property of Sponsor and will not be returned. Sponsor assumes no responsibility for lost,
incomplete, incorrect, or misdirected entries. Use of a false e-mail account will disqualify an entry. Sponsor is
not responsible for technical, hardware or software malfunctions, lost or unavailable network connections, or
failed, incorrect, inaccurate, incomplete, garbled or delayed electronic or other communications. Sponsor, in its
sole discretion, reserves the right to disqualify any person who, tampers with the entry process or the
operation of the web site, or who otherwise violates these rules.

3. Prize Drawing:
All Sweepstakes entries meeting the requirements of these Official Rules will be entered into the prize
drawing, to be held at Sponsor's Address specified in section 10, on or about March 18, 2010. Impartial
persons whose decisions are final and binding will conduct the drawing.
The Grand Prize Winner will be selected at random from among all eligible entries received.

4. Prizes and Odds:

The prize will consist of one (1) Round-trip plane ticket to Boston (approximate retail value $1,000 USD), one
(1) hotel room in Boston (approximate retail value $500 USD), one (1) group dinner (approximate retail value
$250 USD) and entry to the Frag Dolls PAX Party.

All other expenses not specifically mentioned herein, including applicable income taxes, are the sole
responsibility of the winner.

Odds of winning a prize depend on the total number of eligible entries received. Winners are solely responsible
for any and all federal, state, provincial and local taxes that apply to prizes. No cash or other substitution of
prizes is permitted, except at the sole option of Sponsor, who reserves the right to provide a prize of equal or
greater value. Winners must sign all required affidavits and releases and Winners are not able to transfer
prizes to a third party. The Sponsors will not replace any lost or stolen prizes. Selected game platforms not in
Sponsor’s available inventory may be substituted with another platform or a comparable title at the sole
discretion of Sponsor.

Total value of the prize to be awarded: approximately $2,000 (U.S.).

5. Notification of Winner: The Winner will be notified by e-mail sent to the e-mail address provided by
their Twitter Account on Thursday March 18, 2010 and the Winner may be required to sign and return an
affidavit of eligibility and publicity/liability release within seven (7) days of notification. Winner must provide a
valid e-mail address to claim Prize.

If within one (2) days of notification of the prize, a selected Winner cannot be contacted, is ineligible, fails to
claim a prize and/or where applicable an affidavit of eligibility and publicity/liability release is not timely
received, is incomplete or modified, the prize may be forfeited and an alternate Winner will be selected from
remaining valid, eligible entries. In the event of a dispute regarding who submitted an entry, the entry will be
deemed submitted by the authorized account holder of the e-mail account specified in the entry. "Authorized
account holder" is defined as the natural person who is assigned to an e-mail address by an Internet access
provider, online service provider, or other organization (e.g., business, educational institution, etc.) that is
responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. No
automatically generated entries will be accepted.

6. Privacy Policy: Any personal information supplied by you to Ubisoft will be subject to Ubisoft's privacy
policy posted at http://www.ubi.com/US/Info/PrivacyPolicy.htm for the United States version. By entering the
Sweepstakes, you are automatically registered as a member of the Sponsor's web site. As a result, you may
receive additional e-mail communication/promotions from the Sponsor as any of their members would. Any
personal information supplied by you in connection with the Sweepstakes will also be subject to the Sponsor's
terms of use posted at http://www.ubi.com/US/Info/Info.aspx?tagname=TermsOfUse or the United States
version. Ubisoft will not sell, rent, transfer or otherwise disclose your personal data to any third party.

7. General Rules: By entering, you agree to be bound by these Official Rules. The Sweepstakes is offered
by Sponsor, and Sponsor is not responsible for late, lost, delayed, damaged, postage-due, incomplete, illegible,
or misdirected entries, responses, or other correspondence, whether by e-mail or postal mail or otherwise, or
for theft or destruction or unauthorized access or alterations of entry materials, phone, electrical, network,
computer, hardware, software program or transmission malfunctions, failures or difficulties. Sponsor is also not
responsible for incorrect or inaccurate entry information, whether caused by Internet users or by any of the
equipment or programming associated with or utilized in the Sweepstakes, or by any technical or human error
which may occur in the processing of the entries in the Sweepstakes. Sponsor has the right to cancel,
terminate, or modify this Sweepstakes if it cannot be completed as planned due to computer virus, bugs,
tampering, unauthorized intervention, technical failures, or other conditions beyond Sponsor's control. By
participating in this Sweepstakes, each entrant agrees to release and hold Sponsors, their respective parents,
affiliates, subsidiaries, directors, officers, employees, sponsors, and agents, including advertising and
promotion agencies, harmless from any and all losses, damages, rights, claims, actions, liability of any kind
with respect to the Sweepstakes or the acceptance, possession or use of any prize, including without limitation
(i) any condition caused by events beyond Sponsors' control that may cause the Sweepstakes to be disrupted
or corrupted; (ii) personal injuries, death, any injuries, losses, or damages (compensatory, direct, incidental,
consequential or otherwise) of any kind arising in connection with or as a result of the prize, or acceptance,
possession, or use of the prize, or from participation in the Sweepstakes; and (iii) any printing or typographical
errors in any materials associated with the Sweepstakes. In addition, by entering this Sweepstakes, each
entrant agrees to indemnify Sponsor for all claims, costs and expenses arising out of any violation of these
Official Rules. The Sponsor's decisions in all respects relative to the Sweepstakes are final. The Sponsor
reserves the right, in its sole discretion, to cancel, modify or suspend the Sweepstakes in whole or in part, for
any reason, but in particular in the event of fraud, technical or other difficulties or if the integrity of the
Sweepstakes is compromised, without liability to the entrant. The Sponsor reserves the right to disqualify any
Winner, as determined by the Sponsor in its sole discretion. The Winner is responsible for paying any income
taxes on the value of the prize received. Void where prohibited or restricted by law. All federal, state,
provincial and local regulations apply.

8. Additional Conditions: Except where prohibited, by accepting any prize, Winner consents to the use of
his/her name, photo and/or likeness, biographical information, winning entry and statements attributed to
Winner (if true) for advertising and promotional purposes without additional compensation. All entries become
property of Sponsors and none will be acknowledged or returned. Furthermore, Winner acknowledges and
agrees that he will be required to sign a Release and Waiver of Liability.

9. Official Rules:

For a copy of these Official Rules, send your request and a stamped, self-addressed envelope to Ubisoft Inc. is
located at 625 3rd Street, San Francisco, CA 94107, USA with “Official Rules” as the e-mail subject and
Sweepstakes name specified in the body of the e-mail.

10. Sponsor's Address: Ubisoft Inc. is located at 625 3rd Street, San Francisco, CA 94107, USA.
This Sweepstakes shall be construed and evaluated in accordance with the laws of the United States and the
State of California.

Ubisoft's General Terms of Use and Privacy Policies apply to this Sweepstakes. Please review them at the urls
provided above.

Prince of Persia The Forgotten Sands™: © 2010 Ubisoft Entertainment. All Rights Reserved. Based on Prince of
Persia® created by Jordan Mechner. Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in
the U.S. and/or other countries. Prince of Persia and Prince of Persia The Forgotten Sands are trademarks of
Jordan Mechner in the US and/or other countries used under license by Ubisoft Entertainment.