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www.outlookindia.

com | A Measure Of The Man

National / Opinion Polls

http://www.outlookindia.com/printarticle.aspx?281949

MAGAZINE | AUG 20, 2012

GREATEST INDIAN POLL

A Measure Of The Man


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For once, Ambedkar whips Nehruand everyone else. This is how it unfolded...
UTTAM SENGUPTA

The Greatest Indians


1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

Dr B.R.Ambedkar
A.P.J. Abdul Kalam
Vallabhbhai Patel
Jawaharlal Nehru
Mother Teresa
J.R.D. Tata
Indira Gandhi
Sachin Tendulkar
A.B. Vajpayee
Lata Mangeshkar

* The final, cumulative ranking following the three-way poll (jury, online and on-ground) in two phases
***

***
Ranking By Jury
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0.

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Jawaharlal Nehru
B.R. Ambedkar
Vallabhbhai Patel
J.R.D. Tata
A.P.J.Abdul Kalam
Indira Gandhi
Mother Teresa
Sachin Tendulkar

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0. Lata Mangeshkar
0. A.B. Vajpayee
In the second phase, the jury voted only for Nehru, Ambedkar, Patel and JRD. Five members of the jury failed to
cast their vote for anyone.
***
Ranking By Popular votes
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B.R. Ambedkar 19,91,734


A.P.J.Abdul Kalam 13,74,431
Vallabhbhai Patel 5,58,835
A.B. Vajpayee 1,67,378
Mother Teresa 92,645
J.R.D. Tata 50,407
Sachin Tendulkar 47,706
Indira Gandhi 17,641
Lata Mangeshkar 11,520
Jawaharlal Nehru 9,921

After weeding out duplication and doubtful votes, 4.3 million popular votes by phone and on the website were
finally taken into account
***
Ranking By Market Research
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A.P.J.Abdul Kalam
Indira Gandhi
Mother Teresa
Sachin Tendulkar
Jawaharlal Nehru
B.R. Ambedkar
Lata Mangeshkar
A.B. Vajpayee
Vallabhbhai Patel
J.R.D. Tata

The survey was conducted by AC Nielsen in 15 cities with a sample size of 1,027 in the second phase, the same
as the first one
***
I am no worshipper of idols. I believe in breaking them.... I have hopes that my countrymen will
some day learn that the country is greater than the men; that the worship of Gandhi or Jinnah and
service to India are two very different things and may even be contradictory....
Dr B.R. Ambedkar, 1943

hat a juvenile idea!so exclaimed many Outlook readers when the poll to determine the Greatest Indian
after Gandhi, conducted in conjunction with CNN-IBN and History18 Channels with BBC, was first announced.
India, they said, is a great country with great many contributions from extraordinary men and women. But to
choose just one of them and anoint him or her the greatest? The idea appeared absurd to many, frightened
others, while the more paranoid saw in it a conspiracy to divide the country.

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The majority were plainly outraged or sceptical. The greatest Indian after Gandhi is yet to be born, a few of our
readers said acerbically. Others questioned the infantilisation, the crass commercialisation of the great while yet
others remonstrated that singling out the greatest amounted to belittling the contribution of the rest. Another
section added their own names of the greats they felt we had missed out on, or ignored.
That the venerable British Broadcasting Corporation (BBC) had perfected the format over a period of time, in 21
countries, and that the hunt for the greatest Indian would be made once and only once, only partially put the
doubters at peace. That such a poll had earlier been successfully conducted in Great Britain, Germany and South
Africathrowing up Winston Churchill, Konrad Adenauer and Nelson Mandela as the greatest Briton, German and
South African respectivelyelicited the standard response: those countries were smaller, more homogeneous
and arguably far less complex than India.
Quite clearly, the search in India was not going to be easy. The greatest Indian would have to be one who had
affected the lives of the maximum number of Indians for the better, since independence. Leadership, genius and
compassion were to be the parameters.
It is interesting to note that similar polls in Europe had thrown up Alexander the Great in Greece and Leonardo da
Vinci in Italy. The possibilities in India would have been endless with Vyasa and Valmiki vying with the Buddha and
other all-time greats.
Conscious of the challenge and aware of the scepticism, Outlook and CNN-IBN settled on a three-way voting
process, with a 33 per cent weightage for each of the three constituents.
First, a jury comprising 28 eminent Indians was constituted to shortlist 50 nominees from a list of 100
Then, people were invited to vote online at thegreatestindian.in or through a missed call for their favourite.
Arrangements were made to ensure that one mobile phone or a landline could be utilised to register one
vote and eliminate duplication and bulk voting.
To make it even more error-free, polling agency ACNielsen was engaged to conduct a survey on the
ground and rank the finalists on the basis of an opinion poll with an admittedly small but representative
sample of 1,027 per phase.
The response to the poll in the social media was electric. The official handle of History TV18 reached out to a
staggering 2,18,690 Twitter users every day during the first five weeks, the first phase in June. The Greatest
Indian page on Facebook was shared over 16,000 times and registered over 2,00,000 likes, comments and
shares.

Dr Ambedkar led
from the start,
polling more votes
in the second phase
than the rest of the
nine put together.

After the first phase of voting, 10 highest vote-getters were shortlisted for the last
lap and people invited again to vote for the greatest among the ten. To reduce
potential mischief through bulk voting, the jury was also invited to vote and rank the
10 finalists, and given the same weightageone-thirdas the popular vote.
ACNielsen repeated the ground survey in the second phase: this ranking too was
given similar weightage. Auditing firm Grant Thornton audited the entire process.

Despite such efforts, its possible that some groups took the poll more seriously
than others. There is also a regional skew, with people in some states casting far
more votes than in others and far few in others. The nominees too received more
votes from some states. The highest number of missed calls were received from Maharashtra, followed by Uttar
Pradesh and Gujarat.
Polls are rarely perfect. But they are the best indicators we have of how people view things. Dr Ambedkar led the
pack almost from the start, polling more popular votes in the final phase than the nine others polled together.
A.P.J. Abdul Kalam and Vallabhbhai Patel were the other favourites; the rest lagged far behind. How they fared in
each of the three rankings is explained here.
Dr Ambedkars legacy has
been distorted to suit particular
interests. He was a great
scholar, institution-builder and
economic theorist. To project
him as just a Dalit icon, or treat

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Sardar Patel stands much taller


than the rest. He died in 1950
but in less than 33 months, he
had united India, forcing over
500 princely states to fall in line,
and made India, fragmented at

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him like a prophet, does not do justice to his


memory. Ramachandra Guha, Historian

http://www.outlookindia.com/printarticle.aspx?281949

birth, what it is today. Arun Jaitley, Leader


of Opposition, Rajya Sabha

Nehru made his share of


The selection (of nominees)
mistakes but he is more
speaks as much about
maligned for the mistakes of
ourselves. We still largely see
others. India owes its
through Nehrus eyes. Dr
industrialisation and
Ambedkar stands very, very tall
modernisation to Nehru. People
(despite being ignored by the
may say that his brand of socialism failed,
mainstream). He was not just a Dalit icon but
but for all we know, the market will also fail. a scholar as well. Yogendra Yadav, Scholar
Inder Malhotra, Veteran journalist
and academic
Nehru stands streets ahead of
While Nehru is likely to have
others. He was our spokesman
disproportionate representation,
to the world. But Ambedkar, a
Rajaji was a prophet before his
terrific radical scholar, whose
time. His advocacy of the free
essay Annihilation of Caste
market, as opposed to
remains a shining model for
Nehruvian socialism, appears to
many of us, stands taller today than ever
have greater relevance and resonance today.
before. N. Ram, Veteran journalist
Swapan Dasgupta, Journalist and
commentator
Popular Votes: Over 1.8 million votes were cast during the two-phase polling. Missed calls totalled more than 8
mn in the second phase alone and constituted more than 95 per cent of the votes polled. Besides, there were
online votes and endorsements on Facebook.
All votes were then audited by Grant Thornton to weed out duplication, bulk and doubtful votes. Eventually, 4.3
mn votes were considered for the final reckoning in the second and final phase.
Only four of the 10 finalists, however, turned out to be serious contenders. While Ambedkar was a runaway
winner with 1.9 mn popular votes in the second phase, Kalam (1.3 mn), Patel (5,58,000) and A.B. Vajpayee
(1,67,000) were the only ones who received some semblance of popular support.
Astonishingly, the widely acknowledged first family of Indian politics fared poorly. Jawaharlal Nehru was left
tottering last in the list with less than 10,000 votes. Indira Gandhi fared marginally better, polling over 17,000
votes.
The remaining four in the top 10 were not statesmen or politicians. A cricketer, an industrialist, a saintly social
worker and a legendary singer were the others in the reckoning. While Mother Teresa led this pack with over
92,000 votes, J.R.D. Tata followed with just over 50,000 while Sachin Tendulkar secured 47,000 votes. Curiously,
the singer who continues to move and stir the nation with her melodious voice, Lata Mangeshkar, received only
11,000 votes.
Market research: The ground survey conducted by Nielsen, however, placed Kalam at the top, with 19.8 per
cent of the respondents describing him as the greatest Indian after Gandhi. Significantly, the random survey with
a sample size of 2,000 placed Indira in second place and Mother Teresa in the third. Tendulkar and Nehru
occupied the fourth and fifth slots, securing 12.6 and 12.5 per cent of the endorsements.
Dr Ambedkar, who received the highest number of popular votes and was ranked second by the jury, occupied
the sixth slot in the survey. Indeed, compared to the 12.5 per cent endorsement for Nehru, Ambedkar was
endorsed by only 7.7 per cent of these respondents, indicating that top-of-the-mind recall is still higher for Nehru.
The jury: The members were overwhelmingly of the opinion that Nehru remains the greatest Indian after Gandhi.
And while the members did place Dr Ambedkar in second place, he actually received just six votes compared to
the 14 for Nehru.
While two of the jury members voted for Vallabhbhai Patel and one for J.R.D. Tata, none of the others cut any ice
with any of the jury members. Neither Indira nor Vajpayee or anyone else received a single vote from the jury.

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