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It is to create global awareness among common public living in rural areas and link it
to the public health.
It is to support working bodies to design, execute and operate the waste disposal
systems locally.
Motivate people to maintain sanitation in rural areas to complete the vision of Swachh
Bharat by 2019.
Children from all schools actively take part in the ongoing cleanliness drive to make India a
clean India as well as make cleanliness a vital part of daily life. Cleanliness is a campaign, the
purpose of which can be fulfilled only when every Indian citizen takes part and do their best
to maintain the cleanliness in daily routine. This five days long mission has following themes
according to the date of celebration in 2014:
The theme of 14th November was Clean Schools, Surroundings and Play areas.
The theme of 15th November was Clean Food.
The theme of 17th November was Clean Self.
The theme of 18th November was Clean Drinking Water.
The theme of 19th November was Clean Toilet.
Different themes of particular dates were decided by the government to make the celebration
more enthusiastic, effective, targetable and purposeful. All the students took part actively in
the cleanliness drive and followed strict instructions to undertake activities of garbage
removal from the surrounding areas. Students are motivated, directed and inspected by their
teachers and principals to perform the many activities related to event.
3#Namami Ganga Yojana- Integrated Ganga Conservation Mission_
National Ganga River Basin Authority (NGRBA) has started the Mission Clean Ganga with a
changed and comprehensive approach to champion the challenges posed to Ganga through
four different sectors, namely, of wastewater management, solid waste management,
industrial pollution and river front development.
NGRBA has been established through the Gazette notification of the Government of India
(Extraordinary) No. 328 dated February 20, 2009 issued at New Delhi with the objectives of
(a) ensuring effective abatement of pollution and conservation of the river Ganga by adopting
a river basin approach to promote inter-sectoral co-ordination for comprehensive planning
and management.
(b) maintaining environmental flows in the river Ganga with the aim of ensuring water quality
and environmentally sustainable development.
NGRBA is mandated to take up regulatory and developmental functions with sustainability
needs for effective abatement of pollution and conservation of the river Ganga by adopting a
river basin approach for comprehensive planning and management. The Ministry of Water
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This ISRO-backed India specific GIS tool will ensure real-time and public monitoring of river
surface pollution on ground situations. The government will invite global tenders this week for
river surface cleaning at ten chosen cities Haridwar, Varanasi, Allahabad, Kanpur, Mathura
& Vrindavan, Garhmukteshwar, Patna, Kolkata, Sahibgunj and Nabadwip.
FACT FILE - CLEAN-GANGA * STATISTICS
*PROJECT MODEL -"THAMES RIVER "
Ganga action plan (GAP)sarted in -1986
Stated by rajiv gandhi PM in 1985 with $ 226 million aid
2.FUND ALLOCATION
From 1985 -2014 -- 4500 crores by govt of india
Ganga conservation mission --2000 cr
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3.GANGA covers
5- states uttarkhand , jharkahand , uttarpradesh, westbengal , bihar
10 -piligrim places , HARIDWAR , VARANASI, ALLAHBAD, KANPUR , VRIRDAM,
GORIMUKESHU, PATNA, KOLKATTA, SAHIBANGJ, NABODWIP
18 - years project duration
23- Small cities
26% -- Ganga covers india land mass
29 - Big cities
37% - gnaga covers india
48-towns
118- GHATS
2500 km- project coverage
4.MINISTRY
Ministry involved --Union ministery of water resources river development
Authority --NGRBA -- National Ganga River Basin Authourity
Mission -- NMCG -- National Mission for Clean Ganga
5.ASSISTANCE FROM OTHER COUNTRIES_
JAPAN - External aided project
Australia -- cleaning project
germany -- water management & rejvuation
Netherlands -- flood control assistance
6.POLLUTED LEVELS
BOD- biochemical oxygen demand --100mg per litre
250 industries along the ganga zone
total pollution per day -- 50,500 million litres per day
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