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2005DECAOntarioDecemberProvincials

AnAssociationofMarketingStudents

SMDM
OralEvent

SPORTSANDENTERTAINMENTMARKETING
MANAGEMENTTEAMDECISIONMAKINGEVENT
PARTICIPANTINSTRUCTIONS

The event will be presented to you through your reading of the General Performance
Indicators,SpecificPerformanceIndicatorsandCaseStudySituation.Youwillhaveupto30
minutestoreviewthisinformationandprepareyourpresentation.Youmaymakenotesto
useduringyourpresentation.
YouwillgiveanIDlabeltoyouradultassistantduringthepreparationtime.
Youwillhaveupto10minutestomakeyourpresentationtothejudge(youmayhavemore
thanonejudge),followedbyupto5minutestoanswerthejudgesquestions.Allmembers
oftheteammustparticipateinthepresentation,aswellasanswerthequestions.
Turninallofyournotesandeventmaterialswhenyouhavecompletedtheevent.

GENERALPERFORMANCEINDICATORS

Communicationsskillstheabilitytoexchangeinformationandideaswithothersthrough
writing,speaking,readingorlistening
Analyticalskillstheabilitytoderivefactsfromdata,findingsfromfacts,conclusionsfrom
findingsandrecommendationsfromconclusions
Productionskillstheabilitytotakeaconceptfromanideaandmakeitreal
Teamworktheabilitytobeaneffectivememberofaproductivegroup
Priorities/timemanagementtheabilitytodetermineprioritiesandmanagetimecommitments
Economiccompetencies

SPECIFICPERFORMANCEINDICATORS

Determinehiringneeds.
Selectadvertisingmedia.
Selectandhirenewemployees.
Describethenatureoflegallybindingcontracts.
Explainthenatureofpersonnelregulations.
Developaprojectplan.

Published2006byDECARelatedMaterials.Copyright2006byDECA,Inc.Nopartofthispublicationmaybe
reproducedforresalewithoutwrittenpermissionfromthepublisher.PrintedintheUnitedStatesofAmerica.

Demonstrateappropriatecreativity.

2005DECAOntarioDecemberProvincials

SMDM
OralEvent

CASESTUDYSITUATION

Youaretoassumetheroleofadministrativeassistantsforanewrealitytelevisionshow,LOVEIS
BLIND.Thecastingdirector(judge)hasassignedyouthetaskofhiring/castingforthisshowand
wantsyoutodrawupaplanforthistask.
LOVE IS BLIND isaboutmarryingforlove.Twentybachelorsarevyingforloveandmarriage
withonebachelorette.Duringthecourseoftheshow,atnotimedoesthebacheloretteshowher
face.Shewearsamaskandwillnotremovethemaskuntilaftershechoosesherbachelorand
proposes marriage. Once the bachelor accepts or refuses her proposal, the bachelorette will
removehermask.Thelengthoffilmingfortheshowwillbesixweeks.
Thecastingdirector(judge)wouldliketohearyourprojectplanforhiringthebachelorsand
bacheloretteaswellastheirsupportstaff.He/shewantsyourplansfor
determininghiringneeds
recruitingemployees
selectingemployees
developingkeyaspectsneededforcontractsandregulationsoftheseemployees
Youwillpresentyourplanstothecastingdirector(judge)inameetingtotakeplaceinthe
castingdirectors(judges)office.Thecastingdirector(judge)willbeginthemeetingbygreeting
youandaskingtohearyourplan.Onceyouhavemadeyourpresentationandhaveansweredthe
castingdirectors(judges)questions,thecastingdirector(judge)willconcludethemeetingby
thankingyouforyourwork.

2005DECAOntarioDecemberProvincials

SMDM
OralEvent

JUDGESINSTRUCTIONS
Youaretoassumetheroleofcastingdirectorforanewrealitytelevisionshow,LOVEISBLIND.
Youhaveassignedyouradministrativeassistants(participantteam)thetaskofhiring/castingfor
thisshow,andyouwantthemtodrawupaplanforthistask.
LOVE IS BLIND isaboutmarryingforlove.Twentybachelorsarevyingforloveandmarriage
withonebachelorette.Duringthecourseoftheshow,atnotimedoesthebacheloretteshowher
face.Shewearsamaskandwillnotremovethemaskuntilaftershechoosesherbachelorand
proposes marriage. Once the bachelor accepts or refuses her proposal, the bachelorette will
removehermask.Thelengthoffilmingfortheshowwillbesixweeks.
Youwouldliketoheartheadministrativeteams(participantteams)projectplanforhiringthe
bachelorsandbacheloretteaswellastheirsupportstaff.Youwantplansfor
determininghiringneeds
recruitingemployees
selectingemployees
developingkeyaspectsneededforcontractsandregulationsoftheseemployees
The administrative assistants (participant team) will present their plans to you (judge) in a
meeting to take place in youroffice. You will begin the meeting by greeting the assistants
(participants)andaskingtoheartheirplan.
Oncetheassistants(participantteam)havemadetheirpresentation,youaretoaskthefollowing
questionsofeachparticipantteam:
1. Howareyougoingtoguardagainsthiringpeoplewholieonanapplication?
2. Howareyouadvertisingforthesepositions?
3. What regulations/requirements of the participants of the show will be critical for
safeguardingtheshowssuccess?
Once the assistants (participant team) have answered your questions, you will conclude the
meetingbythankingthemfortheirwork.
Youarenottomakeanycommentsaftertheeventisoverexcepttothanktheparticipants.

2005DECAOntarioDecemberProvincials

SMDM
OralEvent

JUDGINGTHEPRESENTATION
Teammembers,assumingtheroleofamanagementteamforthebusinessrepresented,willanalyzeacase
situationrelatedtothechosenoccupationalarea.Theteamwillmakedecisionsregardingthesituation,
andthenmakeanoralpresentationtothejudge. Theroleofthejudgeisthatofanexecutiveforthe
business.
ParticipantswillbeevaluatedaccordingtotheEvaluationForm.
PleaseplacethenameandidentificationnumberlabelontheScantronsheet(unlessithasalreadybeen
doneforyou).
Participantswillhavea30minutepreparationperiodandmaymakenotestouseduringtheroleplay.
Duringthefirst10minutesofthepresentation(afterintroductions),theteamwillpresenttheiranalysis,
theirdecisionsandtherationalebehindthedecisions.Allowtheteamstocompletethisportionwithout
interruption,unlessyouareaskedtorespond.
Duringthenext5minutes,youmayaskquestionsoftheteamtodeterminetheirunderstandingofthe
situationpresented. Eachmemberofeachteamshouldrespondtoatleastonequestion. Toensure
fairness,youmustaskeachteamthesamequestions.Afteraskingthestandardquestions,youmayask
otherquestionsforclarificationspecifictothecurrentteam.
Afterthequestioningperiod,pleasethanktheteamandstatethattheywillbenotifiedofyourdecision
soon. Then complete the Evaluation Form, making sure to record a score for all categories. The
maximumscorefortheevaluationis100points.Thepresentationwillbeweightedattwice(2times)the
valueoftheexamscores.
A maximum score of Exceeds Expectations in any category means that, in your opinion, the
informationispresentedeffectivelyandcreatively;nothingmorecouldbeexpectedofanemployee.
AMeetsExpectationsratingmeansthattheinformationispresentwell.Thoughtheremaybeafew
minorproblemsoromissions,theyarenotsignificant. Creativity,however,isnotshowntoanygreat
degree. Acombinedtotalscoreof70orbetteronthewrittenandpresentationsectionswillearnthe
participantteamDECAsCertificateofExcellenceattheinternationalconference.
ABelowExpectationsscoremeansthattheinformationpresenteddoesnotmeetminimumstandardsof
acceptability.
A Little/No Value score means either that some major flaw has been noted that damages the
effectivenessofthepresentation(thismaybeamajoromission,aseriousmisstatementoranyothermajor
flaw)orthattheinformationpresentedisofnovalue(doesnothelpthepresentationatall).
Wehopeyouareimpressedbythequalityoftheworkofthesepotentialmanagers. Ifyouhaveany
suggestionsforimprovingtheevent,pleasementionthemtoyourseriesdirect.
Wethankyouforyourhelp.

2005DECAOntarioDecemberProvincials

SMDM
OralEvent

JUDGESEVALUATIONFORM
SMDM
OralEvent
Exceeds
Expectations

Meets
Expectation
s

Below
Expectations

1. Determine hiring needs?

109

87

654

3210

________

2. Select advertising media?

109

87

654

3210

________

3. Select and hire new employees?

109

87

654

3210

________

4. Describe the nature of legally binding


contracts?

109

87

654

3210

________

5. Explain the nature of personnel


regulations?

109

87

654

3210

________

6. Develop a project plan?

109

87

654

3210

________

7. Demonstrate appropriate creativity?

109

87

654

3210

________

Exceeds
Expectations

Meets
Expectation
s

Below
Expectations

Little/No
Value

Judged
Score

8. Clarityofexpression

65

32

10

________

9. Organizationofideas

65

32

10

________

10. Showedevidenceofmaturejudgment

65

32

10

________

11. Effectiveparticipationofbothteam
members

65

32

10

________

12. Overallimpressionandresponsestothe
judgesquestions

65

32

10

________

PERFORMANCEINDICATORS

Little/No
Valu
e

Judged
Score

DIDTHEPARTICIPANT:

PRESENTATION

TOTALSCORE________

2005DECAOntarioDecemberProvincials

SMDM
OralEvent

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