eCircular

Circular No.451-2014-BC-MKTG-20

Date: 29-12-2014
TEMPORARY UTILITY

MAKE BANKING SIMPLE DRIVE - ADC PRODUCTS.

WOX
With the recent introduction of Synd e-Passbook & to promote customer convenience, we are pleased
to announce MAKE BANKING SIMPLE drive for the promotion of Alternative Delivery
Channels products.
Make Banking Simple drive from 1.1.2015 - 28.2.2015 provides for reward and recognition of
Branches & Regional Offices, based on the following criteria:
Drive Duration: 1st Jan 2015 28th Feb 2015
ADC Product
Branch Recognition Criteria *
Region Recognition
(on No. of New Registrations)
Criteria#
(on No. of New Regn.)
Metro/Urban/
Semi Urban
Rural Brs
PT Brs
Brs
Missed Call Banking
Top 2 Brs
Top Br
Top Br
Top Region
Mobile Banking
Top 2 Brs
Top Br
Top Br
Top Region
Internet Banking
Top 2 Brs
Top Br
Top Br
Top Region
SMS Banking
Top 2 Brs
Top Br
Top Br
Top Region
Synd e-Passbook
Top 2 Brs
Top Br
Top Br
Top Region
*Minimum 100 Registrations for Metro/Urban/PT Branches & 50 Registrations for SU & Rural
Branches under every delivery channel is a must for recognition purpose.
# Min 3,000 Registration under every delivery channel is a must for RO recognition.
Branches are advised to give wide publicity (Banner Design-CDR file is placed in
\\172.18.200.222\d$\CO-Marketing folder) amongst the customers and sensitize the staff members to
do maximum registration in mentioned ADC products during the drive period to register impressive
growth in Missed Call Banking, Mobile Banking, Internet Banking, SMS Banking and Synd ePassbook products during drive period.
We request you to take MAKE BANKING SIMPLE DRIVE forward so that we can emerge as the
most preferred Bank among Young Generation Customers.
The details of Alternative Delivery Channels products are available in Cir. No. 185-2014-BC-DIT
dated 25.06.2014, while details relating to Synd e-Passbook is available in Cir. No. 353-2014-BC-DIT
dated 29.10.2014 & annexure comprising of recent changes in Missed Call registration/Calling number
is enclosed herewith.
Clarifications required, if any, on this circular may be sought from MARKETING DEPARTMENT
at Corporate Office, Bangalore, through respective RO, as per extant guidelines.

NDIDA:YRTYK:YRUPH
Check Word

(M P NAGPAL)
GENERAL MANAGER

Circular No.451-2014-BC-MKTG-20/29-12-2014

Know Your A/c Balance through Missed Call

(Missed Call Banking)
Dear Customers,
Now you can avail another Value Added Service to know balance in your Current or Savings Bank
Account (CASA) through SMS, by just giving a missed call.
How to avail this facility:
1. Please get yourself registered for Missed Call Banking facility by sending following SMS to
09241442255 from your Mobile Number registered with Syndicate Bank for your Current or
Savings Bank Account (CASA).
SREG <Customer-ID>
(If you have not registered your mobile no. for your CASA Account, Please submit
your request at Home Branch where you are maintaining your account)
2. You will get a confirmation message for the above step.
3. In the Banks System, the latest CASA Account Number will be registered as the Default
Account Number for Missed Call Banking.
4. Once confirmation is received, you can give a call to 09241442255 or 08067006979.
5. The call made will get automatically cut after one or two rings.
6. You will then receive an SMS mentioning the outstanding balance for the Default Account
Number.
7. If you want to change the Default Account Number, you can send SMS to 09241442255 in the
format given below
SACC <Customer-ID> <Account-No>
8. In short for Missed Call Registration or for changing Default Account SMS may be sent to
09241442255. However, after registration, for knowing balance, missed call may be sent to
either 09241442255 or 08067006979.
In case of any query, please contact your Home Branch for further assistance.
WOX