Charles W.

Hetrick
4139 High (313) 608-4265
Lincoln Park, MI 48146 hetrickcharles@yahoo.com

CAREER OBJECTIVE
Conscientious, results-driven retail store operator seeks a management position where organizational skills,
people skills and sales expertise can be used to reduce revenue loss and maximize profits.

BACKGROUND SUMMARY
Over 15 years of diversified management experience in retail. Proven expertise in customer service, reducing
turnover, and creative merchandising. Particularly effective with cross marketing. Excellent interpersonal and
written communication skills.

WORK EXPERIENCE

Blockbuster, Dearborn, MI April 1989 – January 2010

Store Manager
• Entrusted by the Regional Director of Operations and District Manager to manage and oversee the most
challenging store in the region.
• Successfully reduced revenue losses from 4.5% (worst in region) to 1% meeting company standards.
• Eliminated all customer complaints (100 previously ) worst in the company to zero.
• Built a solid management crew. Re-trained and hired new management. Successfully interviewed, ran
background checks, hired, trained and coached all management and employees.
• Increased revenue by creating excellent merchandising strategies and coaching employees and
developing marketing partnerships.
• Consistently reduced and/or met labor budget.
• Created a business plan to support company’s strategic sales goal.
• Continuously achieved $500,000 to $1 million sales annually—Top 50% in regional sales for 20+ years.
• Launched five new stores in Michigan.
• Awarded bonus for managing efficient downsizing effort—closed four Michigan stores.
• Consistently modeled positive customer service behavior to employees.
• Presented training in customer service, sexual harassment prevention, profitability report class and
company orientation.
• Managed Michigan district of 12 stores. Responsible for increasing store manager
development, marketing initiatives, analyzing store financials, conducting monthly
district meeting to ensure effective communication of company goals and direction.
• Conducted inventory/cash/voucher audits of 60 stores in the Eastern region and reported to Regional
Director of Loss Prevention.
• Awards and Recognition:
 Training Manager Award for Detroit Regional 1994
 MVP for Detroit Region 1995
 Innovation Award for Detroit Region 1996 (partnership marketing/customer appreciation)
 National Sales Award 2005—Awarded trip to Las Vegas
 Charles W. Hetrick
hetrickcharles@yahoo.com
Page 2

Olympia Arenas, Inc. Detroit, MI February 1988 – January 1989

Inventory Control Clerk
• Established and managed payable/receivable accounts and credit/collections
• Supervised shipping and receiving department
• Developed and managed physical inventory systems and created inventory reports

Loan Coordinator August 1985 – January 1988

• Processed student financial loan applications and verified student status
• Complied with federal and state institutional regulations
• Assisted student with loan application process

EDUCATION
Detroit College of Business, Dearborn MI
Bachelor of Business Administration/Marketing Management

Wicklander-Zulawski & Associates, Illinois

Interview and Interrogation Techniques—Industry Recognized Training in Loss Prevention