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FGDexpo2009

publishing • packaging • promotion

August 6th-9th 2009


Balai Sidang
Jakarta Convention Center
Co-organized

Supported by
Forum Grafika Digital (FGD) Forum Grafika Digital (FGD)
Sebuah organisasi nirlaba untuk is a non-profit organization for graphic
pelaku industri grafika, pengamat arts practitioners, keen graphic observers
grafika, dan institusi akademik, juga and academic institutions. It also
para pelaku industri yang terdiri dari includes experts in professional graphic
desain grafis, fotografi, periklanan, design, photography, advertising,
penerbitan, pra cetak, percetakan, publishing, pre-press work, along with
pasca cetakan, pengemasan, dan printing, post-press and packaging
perusahaan converting di Indonesia. services; converting companies in
Visi dan misi FGD adalah untuk Indonesia. While FGD’s Vision and
memperluas industri grafika, serta Mission is in fact to promote graphic
ilmu pengetahuan dan teknologi arts industry, science and technology
di dalam perkembangan digital. in digital development, it has also
FGD juga membina hubungan dengan founded strong and mutually-rewarding
institusi grafika internasional. relationships with international
graphic institutions.
Perkembangan Industri Grafika
di Indonesia The Development Of Graphic
Peluang dan Tantangan Industry in Indonesia
Saat ini, sebagai negara berkembang Opportunities and Challenges
dengan jumlah penduduk lebih As a developing country with a population
dari 220 juta orang yang tersebar di of more than 220 million, spread
seluruh kepulauan, Indonesia telah throughout a vast archipelago, Indonesia
menunjukkan pertumbuhan yang currently shows significant growth and
signifikan atas peningkatan kebutuhan increasing needs for numerous graphics
akan produk-produk grafika. Hal ini products. This can be observed from
dapat dilihat dari berbagai indikator a variety of indicators directly related
yang berkaitan langsung dengan to the graphics industry, such as
industri grafika, seperti: advertising, paper consumption,
graphics companies and the
Periklanan packaging industry.
Dari tahun ke tahun terjadi peningkatan
jumlah belanja iklan baik sektor swasta Advertising
maupun pemerintah. Peningkatan Over the years, there has been a steady
tersebut dapat dilihat dalam grafik increase in retail advertising revenues,
di bawah ini: both in private and governmental
sectors, as clearly displayed in the
following chart:

FGDexpo2009 1
PPPI

Konsumsi Kertas Paper Consumption


Kenaikan kebutuhan kertas diperkirakan Paper requirements are rising steadily,
rata-rata 5% per tahun dari 2004 – 2009, with an annual increase averaging
sebagaimana yang ditunjukkan 5% since 2004 and are expected to keep
melalui grafik berikut ini: increasing until 2009 [projected].
The following chart illustrates the
current and expected increase in
paper consumption:

2 FGDexpo2009
Perusahaan Grafika Graphics Company
Menurut catatan PPGI (Persatuan PPGI or the Indonesian Graphics
Perusahaan Grafika Indonesia), sejak Industry Association, states that there
tahun 1997 terdapat sekitar 25.000 are approximately 25,000 companies
perusahaan yang bergerak dalam dealing in graphics-related industry
bidang grafika, yang pada tahun since 1997. By 2010, it is predicted
2010 nanti diprediksikan mengalami that the number of companies will
pertumbuhan hingga mencapai increase to 27,500.
angka 27.500 perusahaan.
Packaging Industry
Industri Pengemasan FPI (Federation of Indonesian Packaging
FPI (Federasi Pengemasan Indonesia) Companies) has concluded that
mengungkapkan bahwa minat pelaku packaging businesses in Indonesia
usaha untuk melakukan penanaman has grown steadily due to expansion
modal atau ekspansi produksi of plants as well as new investments.
mereka di Indonesia menunjukkan These packaging plants answer the
peningkatan yang cukup drastis. increasing demand in consumer goods
Hal ini disebabkan oleh peningkatan among Indonesians.
jumlah penduduk Indonesia dan
tingkat konsumsi masyarakat yang
semakin tinggi.

FGDexpo2009 3
FGDexpo2009 FGDexpo2009
publishing•packaging•promotion publishing•packaging•promotion
FGDexpo2009 mengedepankan tema FGDexpo 2009 promotes specific themes
Publishing, Packaging, Promotion. on Publishing, Packaging and Promotion.
Dengan tema ini, FGDexpo2009 ingin With these themes, FGDexpo 2009 places
mengedepankan peranan industri prioirities on Publication, Packaging and
Publikasi, Kemasan, dan Promosi Promotion industries as those which play
sebagai industri yang memiliki important roles in further development
peranan penting dalam pertumbuhan of Indonesian creative economy. These
perekonomian Indonesia. Ketiga industries have proven to provide
industri ini telah membuka banyak business opportunities while giving birth
kesempatan kerja dan melahirkan to many Indonesian entrepreneurs in
pelaku-pelaku bisnis sukses baik dalam small, medium and large scales as well.
skala kecil, menengah, maupun besar. FGDexpo2009 welcomes all visitors to see
FGDexpo2009 ingin mengajak semua the potential and opportunities provided
pengunjung untuk merasakan segala by these three industries.
potensi dan peluang baru di ketiga
industri ini. FGDexpo2009
Why your company should
FGDexpo2009 participate
Alasan mengapa Anda patut Visitors would be able to experience
berpartisipasi the real business atmosphere by direct
Pada FGDexpo2009 ini, pengunjung exchange of information and experience
dapat merasakan pengalaman with real business players, industrialists,
yang nyata di industri ini dengan entrepreneurs, suppliers, regulating
berinteraksi langsung dengan semua agencies and with various relevant
pelaku industri, berbagai supplier, individuals, companies, groups or
pembuat regulasi, dan pihak-pihak agencies pertinent to these industries,
terkait lainnya, lewat berbagai kegiatan many of which will be presenting
yang akan diadakan di dalamnya. interesting activities that one should not
Dengan adanya FGDexpo2009 industri miss.
Publikasi, Kemasan, dan Promosi With proven visitor records of FGD
dapat memiliki sinergi lebih yang baik, Expo since its first conception in 2003,
sehingga ketiganya dapat berkembang FGEexpo2009 is expected to create
pesat dan melahirkan lebih banyak synergy among all professionals in the
kesempatan usaha di masa depan. graphic arts communities, which will
in turn create business opportunities
and spurs rapid growth of the creative
industries in the region.

4 FGDexpo2009
Acara Pendukung: Supporting Events:

1. Konferensi Desain 1. Design Conference

2. Seminar Kemasan 2. Packaging Seminar

3. Seminar Promosi 3. Promotion Seminar

4. Seminar Penerbitan 4. Publishing Seminar

5. Pameran Fotografi 5. Photography Exhibition

6. Pameran Poster 6. Poster Design Exhibition

7. Pameran Komik 7. Comic Exhibition

8. Pameran Kemasan 8. Packaging Exhibition

9. Pameran Desain Internasional 9. International Design Exhibition

10. Urban Graphic Exhibition 10. Urban Graphic Exhibition

11. FGD Award 11. FGD Award

FGDexpo2009 5
Layout

6 FGDexpo2009
BONDED
LOADING WAREHOUSE LOADING
DOCK DOCK

B23 B24 B25 B26 B27 B28


B29

B30
B1 B31
B22 B32
LOADING
DOCK
ROLL UP
DOOR
B10 B11 B21 B33

B34
B35

B36
B2 B20

ENTRANCE
B37

B38
B39
B09 B12 B19a B19b B40

B41

B42

B43
B3 B18 B44

B45

B46
B08 B13 B17 B47

B48
B49

B50

EXIT
B14b B16 B51
B5
B52
8m
B53 4m 8m
8m
4m
4m
B07 B14a B15 B54 8m STAGE
STAGE

B55

B6 B62 B61 B60 B59 B58 B57 B56

CN5
CN6

CN3A
CN7

CN3
CN8
CN2

CN9
CN1

A10
TU
N
N C15 C14 C13 C12
EL 6m

A9 12m

C11

DLM
A8 C7 C8
A7
C10

3m
A6 C6
5m

C5
void void
5m

C9

A5
GATE CENDRAWASIH

A4 C3 C4
L
N NE
TU
A1 A2 A3 C1 C2 void void
6 6

PA4
PA2 PA3
PA1

ENTRANCE ENTRANCE EXIT


ENTRANCE ENTRANCE
Exhibition Fees (Exclude VAT 10%)

US$

Raw Space (per m2) 200

Standard Booth (9 m2) with shell scheme 2,000

Promotional Discounts (For Advance Space Reservations)

Dimensions October 2008 April 2009


> 100 m2 20 % 15 %

50 – 100 m2 15 % 10 %

< 50 m2 10 % 5%

Terms Of Payment


1st Payment 2nd Payment 3rd Payment

Amount 20% of total price 40% of total price 40% of total price
Due Date 2 weeks 3 months April 2009
after signing the contract after signing the contract

FGDexpo2009 7
Stand Standar Standard Booth
Minimum area stand standar adalah Minimum area of standard booth is
9 m2 (3m x 3m) 9 m2 (3m x 3m).
Fasilitas stand standar berupa: Standard booth will be provided with:
Partisi standar Standard partitions
Nama peserta pada fascia Exhibitor’s name on fascia
Daya listrik sebesar 2A 2-Amp Electricity
1 (satu) buah meja 1 (one) desk
2 (dua) buah kursi 2 (two) folding chairs
2 (dua) buah lampu 2 (two) lighting units
Karpet standar Standard carpet
Tempat sampah Trash bin

Fasilitas Pameran Expo Facilities


Media center Media center
Business center Business center
Ruang medis Medical center
Zona anak-anak Children zone
Layanan internet kabel Wireless internet connection (“Wi-Fi”)
Akomodasi dan layanan hotel Accommodation & hotel services
Shuttle bus Shuttle bus
Customs & Bonded Warehouse Customs & Bonded Warehouse
(fasilitas Reekspor) (Re-export Facilities)
Petugas keamanan Security Services
Petugas kebersihan Cleaning Services
Air Conditioning (AC) Air Conditioning (AC)
Parkir untuk 2.000 mobil Parking lot for 2,000 cars
Pemadam kebakaran Fire-fighting facilities

8 FGDexpo2009
Program Promosi dan Advertising & Promotion 标准展位 Website
Publikasi Program 最小面积为3米X 3米
www.fgdexpo2007.com
www.fgd.or.id
展位便利设施包括:
Promosi dan publikasi akan dilakukan Promotion and publication will be 标准隔离板www.dyandra.com
secara simultan pada: carried out simultaneously in: 参展商的招牌
Mailing list
450W电力供应
forumgrafikadigital@yahoogroups.com
1. Iklan di media cetak 1. Printed media advertisements 1张桌子
Surat kabar a. Local & National newspapers 2张椅子
Pemasangan iklan di harian b. National & international 2盏电灯
trade
terkemuka nasional dan daerah magazines 标准地毯
Majalah/Tabloid 垃圾箱
Iklan di majalah/tabloid nasional 2. Electronic media advertisements
dan internasional Advertisements will be placed on
national radio and TV stations.
展览会便利设施
2. Iklan di media elektronik 媒体中心
Pemasangan iklan di stasiun- 3. Special Event Coverage to be featured
商务中心
stasiun TV dan radio terkemuka. in print and electronic media 医疗室
童游乐区
3. Liputan khusus pameran di media 4. Press Conference 英特网设备
cetak dan elektronik 膳宿与酒店服务
5. Catalogues 往返公车
4. Konferensi pers 免税仓库
6. Other promotion materials 保安人员
5. Katalog pameran Opening Ceremony invitations, 清洁工
Exhibition invitations, Bookmarks,
空调设备
6. Material promosi lain, seperti: Posters, Horizontal banners, 供2000辆汽车的停车场
Undangan pembukaan pameran Vertical banners, Hanging banners,
消防设备
Undangan pameran, Pembatas Billboards, Display Balloons, Flyers,
halaman buku, Poster, Spanduk, Organizer uniforms
Umbul-umbul, Hanging banner,
Baliho, Balon udara, Selebaran, 7. Brand Activation
Seragam panitia Roadshow at major cities in
Indonesia, Campus Roadshow
7. Brand Activation
Roadshow di kota besar di 8. Online Media
Indonesia, Campus Roadshow Website, Blog, Mailing list

8. Online Media
Website, Blog, Mailing list

FGDexpo2009 9
FGD-EXPO FGD-EXPO
Semenjak diadakannya FGD-Expo Since its inception in 2003 with the
pada tahun 2003, 2005, dan 2007 launch of FGD Expo 2003 at the
FGD-Expo telah mendapatkan Semanggi Expo Ground, and
tanggapan yang baik dari para pelaku subsequently followed by the launch
grafika. Hal ini terbukti dengan of FGD Expo 2005 & 2007 at the Jakarta
bertambahnya jumlah peserta dari Convention Center, the Organizing
ketiga pameran FGD-Expo tersebut. Committee of FGD Expo has received
numerous praise and favorable
response from the Indonesian graphic
arts industry. FGDexpo2009 promises to
be a bigger and better exposition than
ever held before !

FGD EXPO 2003 FGD EXPO 2005 FGD EXPO 2007


October 9th – 12th, 2003 September 7th – 11th, 2005 Agustus 8th – 12th, 2007

Semanggi Expo Jakarta Convention Center (Hall A & Hall B) Jakarta Convention Center
4 day show 5 day show 5 day show
4,000 m2 12,000 m2 25,000 m2
117 exhibitors (including 5 overseas) 166 exhibitors (including 13 overseas) 176 exhibitors (including 34 overseas)
6 supporting organizations 8 supporting organizations 80 supporting media
3 supporting media 12 supporting media 72,000 visitors
21,000 visitors 63,000 visitors

10 FGDexpo2009
Exhibitor statistics for
FGDexpo2003

digital prepress & press & service &


imaging material post-press support

Number of Exhibitor

digital prepress & press & service &


imaging material post-press support

Nett Area Used (m2)

FGDexpo2009 11
Exhibitor statistics for
FGDexpo2005

computer &
perpherals
(scanner, monitor,
media, etc)

Nett Area Used (m2) Number of Exhibitor

12 FGDexpo2009
Exhibitor statistics for
FGDexpo2007
80
78

60

40

34
32

20 22 21
18 17
14
12
10
7 7
0

Number of Exhibitor

4000
3953

3000

2000

1000

745
540 637 640
422 478 498 507
300 337
0

Nett Display Area (m2)

FGDexpo2009 13
Organized by: Co-organized by:
Jalan Pegambiran 591 Jalan Johar No. 9, Menteng
Jakarta 13220, Indonesia Jakarta 10350, Indonesia
T 62 21 7064 8360 T 62 21 310 7117
62 21 7064 0280 F 62 21 390 3824
F 62 21 489 4828 62 21 390 3849
www.fgdexpo2007.com www.dyandra.com