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Study Guide BCOM Test #2

You are allowed to share the gathering of this info with your group .
However, you must bring your own cheat-sheet. Strategize, save space by
abbreviating definitions (understand the term), and organize. Correction
to course schedule: Test #2 covers chapters 4,5,6,7 and 10 Again, define
and understand how to apply these terms.
Collaboration
Nonverbal communication
GroupThink
Group dynamics
Constructive feedback
Active listening
Norms
Hidden agenda
Virtual meetings
Concrete Word
Abstract Word
Active voice
Passive voice
Compound sentence
Complex sentence
Connotative meaning
Medium
Multimedia
Memos
Media Richness
Scope
Direct Approach
Indirect Approach
Journalistic approach
General purpose
Transitions
Plain English
Podcast
Email signature
Blog
Microblog
Instant messaging
Text messaging
Social media
Social networks
Tagging
Conversational Tone
Hedging words
White space

After receiving messages, listeners _____what theyve heard by assigning meaning


to the sounds.
What is the best way for a team of people to write a report?
What step should be taken BEFORE anyone on the team dos any planning,
researching, or writing?
What is Twitter?
What are five techniques for developing paragraphs?
Explain the value of using Plain English
What are the four questions to ask yourself when deciding whether your message
carries a purpose that merits the time and effort required for you to prepare and
send it?
All business messages have one of three general purposes and they are:
When providing required information for your business message you should test its
completeness by making sure it answers all six journalistic questions which are?
_______________
What is an advantage of oral media?
What is a disadvantage of Visual media?
Electronic versions of written media include:
Electronic versions of oral media include:
Explain the differences between the direct and indirect approaches to organizing a
business message
The purpose of limiting your scope when planning a writing project is to____
If audience members will vary in terms of the amount of information they already
know about your topic, your best approach is to__________
List the factors to consider when choosing the most appropriate medium for a
message
What is an important benefit of taking time to organize your business message?
In being sensitive to your audience, the YOU attitude is best implemented by:
List five ways to develop unified, coherent paragraphs:
Credibility is a measure of?

What are four ways of achieving a business-like tone with a style that is clear and
concise?
What are the strengths and weaknesses of the electronic media available for short
messages?
How does the three-step writing process apply to IMing?
What are the elements of an effective business blog?
If you plan to create a podcast channel you must make sure your subject has
__________?
What are good general purposes for a blog?
One of the attractions of podcasting is its spontaneous, conversation feel. So, why
should podcasters take the time to plan their recordings?
What is true about email subject lines?
If youre not sure about the meaning of a word youd like to use in a sentence, what
is the most appropriate way to handle the situation?
To determine whether the information youve gathered is good enough, you should
verify that it is______?
If you realize you have given your audience incorrect information, the most ethical
action would be to__________?
Storytelling can be effective in business communication, Why?
What is a dangling modifier and does this sentence have one? Lacking brand
recognition, some consumers are wary of using Internet-only banks.
When editing for conciseness you should look for lack of parallelism. True or False
What are steps you can take to avoid ethical lapses in marketing and sales
messages?
Identify the three most common categories of persuasive business messages
What is the AIDA model and what are its phases?
An argument based on human feelings is known as a/an _________ appeal.
Explain how to modify your approach when writing promotional messages for social
media

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