Bradley Cooke-Catcheside

3112
Lutterworth College
25274

Audience Profiling

Age: Background:

Teenagers through to young adults (16- Middle class people, those interested in
25) alternative and rock music

Occupation: Gender:

Mainly unemployed, perhaps in sixth form Both male and female.

or university, these people, may however
have a range of different, low skilled part
time jobs.

Likes: Dislikes:

• General music • Rap or urban music

• Soap operas/dramas • Tracksuit bottoms

• Social networking • “Low rise” jeans

• Socialising with new and interesting • isolation

people

• Skinny jeans

• Checkered shirts

• Vans

• Converse

• Going to live events

• Discovering new bands

Ambitions: Musical preferences:

• To get through university, • Alternative

maintaining a good grade
throughout their entire university • Punk
career
• Rock
• Receive positive results, assuring
that they can reach there
aspirations in life.

Looks up to/idolizes:
• Bands that make “the big time”
without help from talent shows and
people such as Simon Cowell
→ Florence Welch (Florence + The
Machine)
→ Alex Turner (Arctic Monkeys)
• These people might also include
“indie” television and radio presenters
→ Alex Zane
→ Nick Grimshaw
→ Fearne Cotton
→ Annie Mac
Bradley Cooke-Catcheside
3112
Lutterworth College
25274
Media consumer habits e.g. T.V
programmes watched, magazines
interested in, cinema goers, genre(s) of
film interested in etc
• Television programmes
→ Coronation Street
→ EastEnders
→ Desperate Housewives
→ Skins
→ Shameless
Magazines
→ Q Magazine
→ NME Magazine
→ Kerrang! Magazine
Film Genres
• Action and adventure films