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Thank you for your interest in this campaign!

This inspiration pack will provide


you with lots of information about the campaign and video. If you decide to go
ahead with a sponsored post, please remember to send us a draft for approval
first.
Please dont copy and paste anything directly from this document, as we need
your content to be absolutely unique. Rather, use this as a starting point for
your research

Toyota presents
TOYOTA Dominoes
Toyotas latest video is really clever in the way that it is able to show exactly
what were not expecting to get its point across.
While often we associate dominoes with falling down, in this clip we see quite
the opposite, with dominoes picking themselves up and creating stunning
imagery. The video beautifully captures the essence of the spirit of Toyota
innovation. Toyota has achieved the previously unimaginable and impossible
goals with the launch of Toyota hybrid technology!
While we would never be able to associate a car company with a positive
environmental effect - Toyotas Hybrid creations are again able to challenge
this notion and show us that the impossible is now possible. When it comes to
mileage, emissions, and social-friendliness, with the launch of their FCV,
Toyota has broken the barriers with its Innovation and has shown us that cars
can be eco-friendly! Toyota is helping us build a happier planet with the new
FCV!

Toyota was founded in 1937 and celebrated its 75th birthday 2 years
ago.
Toyota is the world's first automobile manufacturer to produce more
than 10 million vehicles per year.
Toyota is one of the largest companies to push hybrid electric
vehicles in the market and the first to commercially mass-produce
and sell such vehicles, with the introduction of the Toyota Prius in
1997.

Did you
know?

From the early stages of their effort to make Sustainable Mobility a


reality, in 2002 Toyota began the worlds first limited sale in Japan
and the US of the Toyota FCHV as an ideal vehicle. Toyota has
made concrete achievements in Fuel Cell Vehicle development.
What is a Fuel Cell Vehicle?
It is a vehicle equipped with a Fuel Cell that generates electricity
through the chemical reaction between hydrogen and oxygen to
power the motor driving the vehicle. Hydrogen, which replaces
gasoline as fuel, is and environment friendly energy source that can
be produced from various raw materials.
One of the most environmentally-friendly benefits of an FCV is that it
results in absolutely zero emission that means zero CO2 during
operation.

IMAGES

How can I (or my readers)


get involved?
Encourage your readers to check Out Toyotas Global Website
Ask your readers to follow Toyota on their Google+ page
Ask your readers to share some love and like the Brands page on Facebook
Subscribe to Toyotas Youtube channel
Check out the new FCV launch by Toyota and see for yourself as to how Toyota is
helping us build a happier and more sustainable planet!

Safe links (please use only these links)


WEBSITE

SAFE LINKS

YouTube Video

http://unr.ly/1pJEb22

YouTube Channel

http://unr.ly/1pJEb25

Toyota Global Website

http://unr.ly/1uvAgLJ

Sponsored post Requirements


1. We ask you to write a minimum of 250 to 300 words of unique copy.
2. Please make sure that the title of the post starts with the words Sponsored
Video.
3. Please also include a disclosure line underneath the article that mentions the
brandname, either Post sponsored by brandname or This post has been
sponsored by brandname, but all thoughts are our own.
4. We need you to use our video player embed code (not a Youtube player), which
you can find by logging into console.unrulymedia.com, and going to the
appropriate campaign. On this page, you can also resize the player to fit your
site.
5. Only use the unr.ly links provided by Unruly through the "Related Links" box,
which come wrapped with nofollow attributes to prevent search engines from
following these links.
6. Please note that all posts need to be clearly marked as sponsored, and associated
tweets should be marked as ad:, using the first three characters of the tweet.
7. We ask you to not monetise the post space with other advertising such as
AdSense.
8. Any images included in the post must be the images we provide above, or images
which you have taken yourself (we recommend that you do not use other pictures
you have found online owing to risk of copyright infringement).

Any questions?
Click here for some answers

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