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Attachment H: Rubric – Elevator Pitch

CRITERIA
(Achievement LEVEL 1 LEVEL 2 LEVEL 3 LEVEL 4
Categories)
Detailed and
Complete
Problem / Limited description Some description of extensive
description of
of existing problem existing problem or description of
Opportunity or available available
existing problem or
existing problem or
(K/U, T, C) available
opportunity opportunity available
opportunity
opportunity
Detailed and
Complete
Limited explanation Some explanation of extensive
explanation of how
Business of how business how business solves explanation of how
business solves
Solution solves problem or problem or takes
problem or takes
business solves
(T, A, C) takes advantage of advantage of problem or takes
advantage of
opportunity opportunity advantage of
opportunity
opportunity
Detailed and
Complete
Competitive Limited explanation Some explanation of extensive
explanation of
of advantage advantage business explanation of
Advantage business has over has over
advantage business
advantage business
(T, A, C) has over
competitors competitors has over
competitors
competitors
Detailed and
Complete
Management Limited information Some information extensive
information on
on personal on personal information on
Strengths strengths manager strengths manager
personal strengths
personal strengths
(T, C) manager brings to
brings to business brings to business manager brings to
business
business
No to minimal
Some evidence of Clear evidence of Extensive
Preparation for evidence of
preparation to preparation to preparation to
Elevator Pitch preparation to
deliver elevator deliver elevator deliver elevator
(T, A, C) deliver elevator
pitch pitch pitch
pitch
Extensive eye
Presentation of No eye contact Some eye contact Eye contact contact
Elevator Pitch Voice inaudible Voice barely audible Voice audible Voice clearly audible
(C) No enthusiasm Some enthusiasm Enthusiasm Tremendous
enthusiasm

LEARNING SKILLS

Works
Independently
Needs Improvement Satisfactory Good Excellent
(stayed on (rarely) (sometimes) (most of the time) (always)
task, started
work quickly)
Work Habits
(used available Needs Improvement Satisfactory Good Excellent
class time (rarely) (sometimes) (most of the time) (always)
effectively)
Organization
(planned pitch
Needs Improvement Satisfactory Good Excellent
to cover all (rarely) (sometimes) (most of the time) (always)
required
information)
Initiative
(asked for help Needs Improvement Satisfactory Good Excellent
or clarification (rarely) (sometimes) (most of the time) (always)
as required)

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