297
(e.g., candle?)
h
2.
3.
4.
5.
6.
7.
8.
9.
h
2.
3.
4.
5.
6.
7.
8.
9.
banana
race car
kangaroo
foreman
priest
football
hat
computer
TV
h
2.
3.
4.
5.
6.
7.
8.
9.
like
unlike
better than
different from
worse than a
the father of
the cause of
the p a r t n e r of
the opposite of
prostitute?
war?
chair?
candle?
house plant?
book?
m u d hole?
baby?
garbage disposer?
298
Hayes et al.
brance of how subtle the cues are that differentiate someone who is cool from s o m e o n e who is a nerd. With adults,
this same process can lead to more serious consequences.
In N o r t h e r n Ireland it can be a life-and-death matter
whether a city is called L o n d o n d e r r y or Belfast, because
these serve as cues for supposedly i m p o r t a n t verbal categories, such as "Catholic" or "Protestant." In Afghanistan,
it was a life-and-death matter whether you grew your b e a r d
l o n g if you were a m a n , or w h e t h e r you covered your
face if you were a woman, because these small features
supposedly distinguished believers from infidels.
The core of h u m a n prejudice is the objectification and de-
1. The same verbal processes are massively reinforced in dealing with the external environment. In o u r RFT account of
language a n d cognition (Hayes et al., 2001), h u m a n reasoning a n d p r o b l e m solving are argued to d e p e n d u p o n
the same relational frames as seem to be involved in h u m a n
prejudice. Indeed, within the field of prejudice itself there
is evidence that stereotypes have "positive" effects in reducing the b u r d e n of p r o b l e m solving a n d u n d e r s t a n d ing a complex social e n v i r o n m e n t (e.g., Macrae, Milne, &
B o d e n h a u s e n , 1994).
2. Virtually all cultures openly amplify this process with stigmatized groups. Cultural practices exist in the present day
on the basis of their past ability to be passed o n within
groups, m u c h in the same way that genes exist based on
their impact on survival. The creation of "in-groups" that
will protect cultural practices is almost universal within
cultures for that reason. Categorization a n d stereotyping
help rationalize a n d justify the existence of an in-group
to which one belongs (e.g., Hewstone,Jaspars, & Lalljee,
1982; Spears & Manstead, 1989), as well as the in-group's
t r e a t m e n t of those in the out-group (Tajfel, 1982). Even
when groups are formed randomly, h u m a n s will act to try
to benefit the groups to which they b e l o n g (Tajfel, Billig,
Bundy, & Flament, 1971), in part because there are imp o r t a n t consequences attached to group m e m b e r s h i p
(Gaertner & Insko, 2000). This same process applies
whether the categorical unit involved is called a tribe, a
religion, or a class. For example, the more religious people
consider themselves to be, the more negative their attitudes
are toward nonreligious others (Jackson & Hunsberger,
1999), despite the many religious precepts that teach the
opposite.
A War A g a i n s t P r e j u d i c e
As this article is being written, Americans are fighting
a war against terrorism, but the essence of these attacks
seems largely to have b e e n missed. T h e World Trade Center towers fell in a terrorist act, b u t they also fell as an extension o f religious extremism a n d e t h n i c a n d religious
prejudice. Seen in that light, the war on terrorism s h o u l d
also be a war against h u m a n prejudice.
A war against p r e j u d i c e is n o t an easy o n e to fight,
however. It is n o t a simple m a t t e r o f military campaigns,
o r o f killing one's enemy. It is a war to be f o u g h t within
the h u m a n heart.
Behavior therapists may be able to b r i n g some n e e d e d
wisdom to these matters. W h e n clients e n t e r into a verbal
world in which life is n o t worth living, o r n o t h i n g they
touch is safe from poison, o r their anxiety is too high to
c o p e with, or they n e e d a d r i n k to survive, they are engaging in verbal processes n o t unlike those that create a
world in which infidels have defiled a holy l a n d a n d
t h e r e f o r e must die. A l t h o u g h the c o n t e n t is different, the
processes may be similax:
T h e r e is growing evidence that the i m p a c t o f difficult
thoughts a n d feelings can be r e d u c e d significantly by
teaching those who are suffering to notice their thoughts
a n d e m o t i o n s without b e c o m i n g e n t a n g l e d in them. Acceptance a n d C o m m i t m e n t T h e r a p y (ACT; Hayes, Strosahl, & Wilson, 1999) takes this a p p r o a c h , a n d has b e e n
shown to r e d u c e the negative behavioral i m p a c t o f even
such horrific c o n t e n t as delusions a n d hallucinations,
without these symptoms themselves having to first disa p p e a r (Bach & Hayes, in press). Similar evidence exists
for the related a p p r o a c h e s used in Mindfulness-Based
Cognitive T h e r a p y (Segal, Matthews, & Teasdale, 2002),
Dialectical Behavior T h e r a p y (Linehan, 1993), a n d similar forms o f intervention.
Mindfulness, cognitive defusion, a n d a c c e p t a n c e can
be powerful m e a n s o f removing the fangs from cognitive
e n t a n g l e m e n t . It is n o t too m u c h o f a stretch to i m a g i n e
that these same m e t h o d s c o u l d be helpful in alleviating
h u m a n prejudice. Perhaps behavior therapists c o u l d
teach others to step back from prejudicial thoughts, to
watch t h e m dispassionately w i t h o u t e n t a n g l e m e n t , a n d
to allow m o r e flexible a n d fluid m o d e s o f t h i n k i n g to
e m e r g e with r e g a r d to stigmatized populations. T h e r e is
evidence that this a p p r o a c h might be helpful. For example,
teaching children to be m o r e mindful o f their thoughts
a b o u t h a n d i c a p p e d p e o p l e resulted in less p r e j u d i c e d behavior a n d lower levels o f avoidance o f the h a n d i c a p p e d ,
even t h o u g h there was no a t t e m p t to c e n s o r or suppress
the subjects' knowledge o f stereotypes (Langer, Bashner,
& Chanowitz, 1985).
It seems possible that the "war on prejudice" m i g h t be
a war that is won m o r e by the psychological equivalent o f
soldiers leaving the field than by the psychological equivalent o f powerful military hardware. Would t h e r e still be
a cognitive war if no o n e showed u p to fight it? Would
there be prejudice if verbal categorization a n d evaluation
299
300
Hayes et al.
o f h u m a n b e i n g s w e r e m e r e l y a n a u t o m a t i c p r o c e s s to b e
w a t c h e d , as o p p o s e d to b e i n g a m e t h o d f o r s t r u c t u r i n g
t h e w o r l d i n w h i c h we live?
In ACT these methods of acceptance and defusion are
always f o l l o w e d b y c o m m i t t e d a c t i o n l i n k e d to c h o s e n
values, a n d so t o o d e f e a t i n g p r e j u d i c e involves a positive
agenda of human connection, friendship, and alliance.
E x p o s u r e to c o l l a b o r a t i v e , e q u a l status i n t e r a c t i o n s w i t h
m e m b e r s o f s t i g m a t i z e d g r o u p s is k n o w n to p r o d u c e dec r e a s e s in p r e j u d i c i a l a t t i t u d e s t o w a r d t h e s e g r o u p s (Desf o r g e s e t al., 1991). I n t h e c u r r e n t c o n t e x t , p a r t o f t h e w a r
on prejudice might involve forming deeper and more
human relationships with Muslim neighbors, or working
to p r o t e c t a local M o s q u e f r o m h a r m .
It is t r u e o f c o u r s e t h a t O s a m a B i n L a d e n is u n l i k e l y to
s e e k o u t h e l p in r e d u c i n g his p r e j u d i c i a l beliefs e v e n if a
t e c h n o l o g y f o r d o i n g so was available. F o r t u n a t e l y , t h e r e
is a m o r e r e a d i l y a c c e s s i b l e t a r g e t close at h a n d . A w a r o n
p r e j u d i c e c o u l d c e r t a i n l y safely s t a r t w i t h t h e p e r s o n o n e
sees w h e n b r u s h i n g o n e ' s t e e t h . We c o u l d s t o p r u n n i n g
from our own objectification and dehumanization of
others, and admit the presence of these everyday cognitive p r o c e s s e s . A c c e p t a n c e a n d d e f u s i o n , c o m b i n e d w i t h
p o s i t i v e s t e p s to r e a c h o u t to o t h e r s - - n o t as o b j e c t s , b u t
as h u m a n b e i n g s - - c o u l d p r o v i d e a way f o r w a r d w i t h o u t
t h e f a i l u r e s a n d risks o f m o r e c o m m o n s e n s e m e t h o d s
t h a t a r e useless, d a n g e r o u s , o r b o t h .
If A m e r i c a tries o n l y to f i g h t a m i l i t a r y w a r o n t e r r o r ism, a g r e a t o p p o r t u n i t y f o r h u m a n a d v a n c e m e n t will
h a v e b e e n m i s s e d . B e h a v i o r t h e r a p i s t s h a v e a r o l e in t h e
war t h a t s h o u l d b e f o u g h t : d e v e l o p i n g a n d t e s t i n g m e t h o d s
f o r r e d u c i n g h u m a n p r e j u d i c e . To t a k e u p t h a t chall e n g e , h o w e v e r , we n e e d first to realize t h a t this f i g h t is
n o t s i m p l y w i t h t h e O s a m a w h o m a y b e h i d i n g i n a cave in
a c o u n t r y far away, b u t also w i t h t h e O s a m a w h o is surely
h i d i n g w i t h i n o u r o w n skin.
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