PLEASE NOTE MEETING LOCATION CHANGE

The Advertising and Promotion Commission will meet on Monday,

April 12, 2010 at 1:30 p.m, at the Clinton House Museum for the
Historic Register plaque dedication at the House. Regular A & P
meeting will follow at the Clinton House.

AGENDA
ADVERTISING AND PROMOTION COMMISSION
Apri112,2010 2:00 p.m. Clinton House Museum

1. Call to Order

II. Reports
A. Approval of Minutes for March 8, 2010 regular monthly meeting
B. Financial Report
1. HMR Revenues - Marilyn Heifner
2. Financial Statements - Keith Glass
3. Update from City Attorney re: delinquent tax collection efforts - Kit
Williams
C. Clinton House Museum Report -
D. Visitor Bureau Report - Allyson Twiggs Dyer
E. Town Center Report - Sandra Bennett
F. Executive Director Report - Marilyn Heifner
G. Advertising Agency Report - Mike Sells

III. Old Business

A. Operations Manual/Commission By-Laws

IV. New Business

A. Discussion of sustainability requirements and guidelines for HMR
special event funding.
Add to funding application form - "Please describe how you will use
sustainable practices during your event, i.e., recycling, using e-mails, etc."

V. Adjourn

1
 ADVERTISING AND PROMOTION COMMISSION
REGULAR MEETING
March 8,2010

Commissioners Present: Neal Crawford, Bob Davis, Tim Freeman, Lioneld Jordan, Brandon Karn,
Robert Rhoads, and Maudie Schmitt.

Commissioners Absent: None

Staff Present: Sandra Bennett, Allyson Twiggs Dyer, Marilyn Heifner, Marlo Priest, and Jessica Edwards

CALL TO ORDER
Tim Freeman called the regular monthly meeting of the Fayetteville Advertising and Promotion
Commission to order on March 8 at the Fayetteville Town Center at 2:00 p.m.

APPOINTMENT OF COMMISSIONER FOR TERM EXPIRING 411114

Moved by Jordan, second by Schmitt to accept by acclamation Brandon Karn to fill a term expiring April
1,2014. Motion carried.

ELECTION OF CHAIRMAN
Commissioners voted for two nominated candidates for Chairman for 2010. Results of the voting were as
follows: For Davis: Crawford, Schmitt, and Davis. For Freeman: Karn, Jordan, Rhoads, and Freeman.
Tim Freeman was elected chairman.

MINUTES
Moved by Davis, second by Jordan to approve the minutes of the February 8 meeting. Motion carried.

HMR COLLECTIONS
HMR collections for February (January sales) were $143.940, a 13.88% decline from last year. Year to
date collections is $310,586, a·6.83% change over prior year.

FINANCIAL STATEMENTS
Keith Glass reported on January financials. A & P operationally was as budgeted. Town Center, CVB,
and CHM line items were all in line.

CITY ATTORNEY
Kit William apologized that revenue from overdue taxes was at an all time low of $387.34. He will work
with the City Prosecutor to modify penalty procedures for not turning in forms and to make it a fine for
not remitting those forms.

REPORTS
CLINTON HOUSE MUSEUM
In February, the House featured its collection of magazines featuring the Clintons. An increase in visitors
has been seen with spring approaching. President Clinton's heart procedure brought recognition to the
house. President's Day was marked with the annual presidential trivia challenge. March event will
feature the art of Scott Mashburn with a reception planned for March 23. In the garden and yard, the bulb
watch continues.

2
VISITORS BUREAU
Allyson introduced two new staff members: Jessica Edwards, communications manager, and Marlo
Priest, sports marketing manager. The staff is gearing up to host the NCAA Indoor Championships and
putting out the red carped for them since they won't be back for two years.

Allyson met with attraction operators and Tim Freeman regarding an attraction passport where all would
cross sell each other. Julie Pennington will attend Governor's Conference and represent Fayetteville.

TOWN CENTER
The Town Center staff exceeded their sales and collections goal for the month.

EXECUTIVE DIRECTOR
Marilyn thanked the Commission for their participation in the dedication of the sign at the Butterfield
Trace at Lake Fayetteville. A crowd of 70 attended the dedication in 39 degree weather. Forth-four
attended the presentation by the National Parks Service on their plans for certifying the Butterfield
Overland Mail Route.

Marilyn is working with a Forward Fayetteville Creative Economy group on producing a gallery guide.

The new staff members at the CVB will put Fayetteville on the cutting edge of CVB' s not only in
Arkansas, but across the region. Julie Pennington is working on two new group tours: Birding and garden
tours.

Marilyn said the staff will have to tighten their belts in March because of the revenue loss in February.
However, she reported on energy savings at the Town Center for the first two months of $4,041.49 and
36,960 KWH.

She presented an update for the experienceFayetteville.com website which focuses on the A & P
Commission. Included in the section are an explanation of the Commission, HMR revenues for the last 2
years and current year; a funding request explanation and a funding request form. By consensus of the
Commissioners, the site will go live on Tuesday.

AD AGENCY REPORT
Mike Sells discussed the goal for the website established 4 months ago to "engage the user". Tracking the
key metrics, it appears that things are working. Visitors are staying 3 min. 21 sec. We wanted people to
say, "Send me a Visitor Guide." Downloads of the Visitor Guide are up 170% for January and February
of2010. Advertising inquiries are up 14% over lastJanuary and February.

Jade Gustin said work was progressing on the Visitor Guide. The book will be to the printer in the next
couple of weeks. She showed Steve Moore's photo of the castle which will be on the cover. Magazine
ads were also presented.

Lee said the magazine Women's Focus (Wichita) will feature Fayetteville in a "Plan a Getaway" article.
Tulsa People will have an article on Fayetteville as well.

OLD BUSINESS
None
NEW BUSINESS
None

The annual report of the Botanical Garden of the Ozarks was included with the agenda for the
Commission.

There being no further business, the meeting was adjourned.

Respectfully submitted,

7h~~
Marilyn Heifner
Executive Director

4
 Advertising and Promotion Commission
For month of December 2009

Current Year HMR Collected (2120.0912.4101.00) $ 174,530.77

Prior Year Collected (2120.0912.4101.01) $ 37.50
First Security Investment Interest Revenue (2120.0912.4708.00) $ 3,164.33

Total Revenues $ 177,732.60

Annual Bond Audit Expense (2120.9120.7602.60) $

Collection Expense (2120.9120.5333.00) $ (3,491.37)
Bank of OK Quarterly Fee (2120.9120.5712.00)
Town Center Bond Payment (2120.9120.5712.00) $ (55,949.41)
2008 Property Taxes on Town Center (2120.9120.7602.60)

Total Expenses $ (59,440.78)

Total Check to A&P $ 118,291.82

5
City of Fayetteville, Arkansas
Monthly HMR Tax Collections 2007-2010

2007 2008 2008 2009 2009 2010 2010

Total Total Change Over Total Change Over Total Change Over
HMR Taxes HMR Taxes Prior Year HMR Taxes Prior Year HMR Taxes Prior Year

January $166,620 $174,005 4.43% $166,214 -4.48% $166,645 0.00%

February $150,088 $158,693 5.58% $167,141 5.32% $143,940 -13.88

March $157,317 $172,804 9.84% $180,027 4.18% $174,568 -3.03

April $171,562 $183,672 7.06% $191,542 4.28%

May $165,779 $175,064 5.60% $190,320 8.71%

June $177,594 $194,447 9.4.9% $190.237 -2.17%

July $173,079 $188,253 8.77% $180,944 -3.88%

August $160,560 $174,648 8.77% $167,897 -3.87%

September $172,373 $190,244 10.37% $176,463 -7.24%

October $180,324 $187,125 3.77% $189,728 1.39%

November $185,111 $197,814 6.86% $190,887 -3.50%

December $170,506 $174,682 2.45% $174,568 0.00%

,._.
------
Total $ $2,030,913 $2,171,451 -5.50%
:==:-:===~=
6.92%
-==::------=-====
$2,165,969
:::=---=--:.-:=...-=--~--=-:-=
0.00%
==-.:...:-=--=--=- -......., •.... -- $485,154
.- -,-- --

\filename
 Fayetteville A&P Commission
Statement of Assets, Liabilities & Equity - Modified Cash Basis
February 28, 2010

ASSETS

Current Assets
CVB Cash in Register $ 100.00
CHM Cash in Register 100.00
Arvest A&P General #4856 728,483.34
I st Security A&P General #8714 143,818.35
1st See Fay Town Ctr #8722 38,167.82
1st Sec. Clinton House #8749 30,191.17
1st Sec. Conv Visitor #8730 96,873.33
Arvest Payroll Account #4636 23,963.46
Accounts Receivable 18.48
Due From Other Funds 84,078.64
Investments 1,675,611.22
Investment Adj to Market 4,256.62

Total Current Assets 2,825,662.43

Property and Equipment

Furniture and Fixtures 31,470.85
Equipment 171,560.14
CVB Building 921,632.37
CYB Land 198,621.00
Building Additions 318,677.24
Accum. Depreciation (295,778.46)

Total Property and Equipment 1,346,183.14

Other Assets

Total Other Assets 0.00

Total Assets $ 4,171,845.57

LIABILITIES AND CAPITAL

Current Liabilities
Aflac $ 188.46
Colonial Life & Acc Ins Payabl 30.10
Federal Payroll Taxes Payable 7,138.72
FUTA Tax Payable 415.45
State Payroll Taxes Payable 1,600.63
SUT A Payable 1,018.25
Due to Other Funds 2,878.81
Due to Town Center 6,089.10

Total Current Liabilities 19,359.52

Long-Term Liabilities

Total Long-Term Liabilities 0.00

Total Liabilities 19,359.52

Capital
Beginning Balance Equity 3,879,562.33
Unresticted Fund Balance 258,274.40
Restricted Fund-540 film Grant 221.53
Net Income 14,427.79
See Accountants' Compilation Report
7
 Fayetteville A&P Commission
Statement of Assets, Liabilities & Equity - Modified Cash Basis
February 28, 2010

Total Capital 4,152,486.05

Total Liabilities & Capital $ 4,171,845.57

See Accountants' Compilation Report

8
 Fayetteville A&P Commission
Statements of Revenue & Expenses - Modified Cash Basis
For the Month and Two Months Ending February 28, 2010

Current Month Year to Date

Revenues
HMR Tax Revenue $ 143,373.13 73.96 $ 300,809.18 54.20
567.16 0.29 9,583.33 1.73
Prior Year HMR Tax Revenue
Rental Income 36,941.57 19.06 73,201.16 13.19
859.50 0.44 1,523.46 0.27
Other Income
Parking Revenue 582.00 0.30 1,052.00 0.19
Parking Lease 3,397.39 1.75 3,397.39 0.61
Gift Shop Sales 269.86 0.14 437.03 0.08
Visitor Store 87.61 0.05 753.44 0.14
Partnership Income 1,000.00 0.52 2,200.00 0.40
Admission Revenue 280.00 0.14 347.91 0.06
Interest Income Investments 6,267.64 3.23 6,267.64 1.13
Interest Income Checking 224.39 0.12 390.19 0.07
Transfer In 0.00 0.00 155,000.00 27.93

Total Revenues 193,850.25 100.00 554,962.73 100.00

Cost of Sales
Clinton House Gift Shop 33.09 0.02 33.09 0.01

Total Cost of Sales 33.09 0.02 33.09 0.01

_._-_.-------

Gross Profit 193,817.16 99.98 554,929.64 99.99

._--------_ .•._._-- .

Expenses
Signage- Tourism 372.40 0.19 1,527.93 0.28
Credit Card Discounts 205.51 0.11 341.40 0.06
Bank Charges 0.00 0.00 16.97 0.00
Parking Expense 100.00 0.05 200.00 0.04
Advertising & Marketing 54,880.06 28.31 56,350.58 10.15
Brochures 27,615.79 14.25 27,615.79 4.98
Accounting & Legal Fees 665.00 0.34 1,290.00 0.23
Office Expense 2,704.27 1.40 3,673.72 0.66
Visitor Store Exp 630.00 0.32 1,640.08 0.30
Insurance & Health Benefits 368.34 0.19 5,840.44 1.05
408 (P) Company Match 897.92 0.46 1,345.01 0.24
Car Allowance 300.00 0.15 450.00 0.08
Telephone Expense 900.00 0.46 2,291.85 0.41
Postage and Shipping Expense 1,229.55 0.63 3,829.55 0.69
Repairs & Maintenance Expense 8,235.01 4.25 16,404.27 2.96
Kamensky Fountain Maintenance 1,304.73 0.67 1,827.87 0.33
Linens 2,631.02 1.36 4,334.23 0.78
Publications & Dues 1,105.00 0.57 2,069.95 0.37
Travel/Training Expense 6,050.97 3.12 8,640.97 1.56
Collections Expense 2,878.81 1.49 6,207.85 1.12
Payroll Tax Expense 3,401.24 1.75 4,965.06 0.89
Convention Development 3,315.82 1.71 3,915.82 0.71
Contract Labor 3,345.00 1.73 6,530.00 1.18
Commissions 2,543.50 1.31 2,543.50 0.46
Wages Expense 33,893.15 17.48 50,529.41 9.11
Electricity Utility 4,341.59 2.24 9,366.67 1.69
Gas Utility 2,246.59 1.16 4,551.24 0.82
Water Utility 869.29 0.45 907.16 0.16
Cable 89.39 0.05 178.78 0.03
Recycling 165.28 0.09 330.56 0.06
Security 1,015.23 0.52 1,368.44 0.25
Airport Advertising 1,485.00 0.77 1,485.00 0.27
Minor Equipment 7,986.28 4.12 7,986.28 1.44
Airport Info Booth 1,200.00 0.62 1,200.00 0.22
See Accountants' Compilation Report
9
 Fayetteville A&P Commission
Statements of Revenue & Expenses - Modified Cash Basis
For the Month and Two Months Ending February 28, 2010

Current Month Year to Date

DECA 0.00 0.00 1,350.00 0.24
AR Air Museum 5,300.00 2.73 5,300.00 0.96
Theatre Squad 3,971.16 2.05 3,971.16 0.72
Bikes, Babes, & Bling 0.00 0.00 1,350.00 0.24
Bikes, Blues, & Hot Rods 4,326.67 2.23 4,326.67 0.78
National School Boards 2,000.00 1.03 2,000.00 0.36
Misc Special Project 9,251.82 4.77 12,423.82 2.24
Bond Payments-Town Center 55,949.41 28.86 111,898.82 20.16
Trustee Expense 0.00 0.00 1,125.00 0.20
Transfer OUt 0.00 0.00 155,000.00 27.93

Total Expenses 259,770.80 134.01 540,501.85 97.39

Net Income $ (65,953.64) (34.02) $ 14,427.79 2.60

See Accountants' Compilation Report

10
 Fayetteville A&P Commission
Statement of Revenue & Expenses - Modified Cash Basis
For the Two Months Ending February 28, 2010

Current Month Current Month Year to Date Year to Date

This Year Last Year This Year Last Year
Revenues
HMR Tax Revenue $ 143,373.13 $ 164,705.24 $ 300,809.18 $ 321,484.06
Prior Year HMR Tax Revenue 567.16 2,436.21 9,583.33 11,871.81
Rental Income 36,941.57 35,038.62 73,201.16 65,261.32
Other Income 859.50 371.73 1,523.46 382.67
Parking Revenue 582.00 787.00 1,052.00 1,257.00
Parking Lease 3,397.39 0.00 3,397.39 3,554.56
Gift Shop Sales 269.86 194.36 437.03 641.29
Visitor Store 87.61 437.50 753.44 1,311.57
Partnership Income 1,000.00 2,500.00 2,200.00 3,700.00
Admission Revenue 280.00 346.91 347.91 503.91
Track Tickets 0.00 2,366.00 0.00 3,136.00
Special Projects 0.00 1,175.00 0.00 5,956.39
Sustainability Summit 0.00 0.00 0.00 14,000.00
Interest Income Investments 6,267.64 3,519.25 6,267.64 8,004.77
Interest Income Checking 224.39 288.01 390.19 573.56
Transfer In 0.00 15,000.00 155,000.00 115,000.00
------ -------_ ..-

Total Revenues 193,850.25 229,165.83 554,962.73 556,638.91

- ------ -------------

Cost of Sales
Clinton House Gift Shop 33.09 423.71 33.09 423.71
--------.--------- -------- ---_ ...•.. _--

Total Cost of Sales 33.09 423.71 33.09 423.71

Gross Profit 193,817.16 228,742.12 554,929.64 556,215.20

-_.-_._----.

Expenses
Signage- Tourism 372.40 1,172.25 1,527.93 1,172.25
Credit Card Discounts 205.51 493.52 341.40 740.78
Bank Charges 0.00 39.85 16.97 88.20
Parking Expense 100.00 100.00 200.00 200.00
Advertising & Marketing 54,880.06 23,953.77 56,350.58 25,719.77
Brochures 27,615.79 1,947.19 27,615.79 1,947.19
Accounting & Legal Fees 665.00 625.00 1,290.00 1,250.00
Office Expense 2,704.27 2,114.82 3,673.72 2,827.41
Visitor Store Exp 630.00 0.00 1,640.08 1,326.65
Insurance & Health Benefits 368.34 3,277.61 5,840.44 3,339.13
408 (P) Company Match 897.92 1,006.22 1,345.01 1,999.89
Car Allowance 300.00 300.00 450.00 600.00
Telephone Expense 900.00 1,299.56 2,291.85 2,657.57
Postage and Shipping Expense 1,229.55 624.39 3,829.55 3,645.74
Material & Supplies 0.00 95.85 0.00 95.85
Rent 0.00 0.00 0.00 12,000.00
Maintenance/Lawn 0.00 100.00 0.00 100.00
Repairs & Maintenance Expense 8,235.01 9,856.05 16,404.27 11,868.16
Kamensky Fountain Maintenance 1,304.73 273.13 1,827.87 273.13
Linens 2,631.02 4,221.58 4,334.23 4,221.58
Publications & Dues 1,105.00 (100.00) 2,069.95 629.00
Travel/Training Expense 6,050.97 3,852.50 8,640.97 4,521.47
Taxes & Licenses 0.00 293.50 0.00 293.50
Collections Expense 2,878.81 3,342.83 6,207.85 6,667.12
Payroll Tax Expense 3,401.24 3,506.37 4,965.06 7,078.41
Convention Development 3,315.82 275.00 3,915.82 1,675.00
Research Expense 0.00 1,700.00 0.00 1,700.00
Contract Labor 3,345.00 3,181.25 6,530.00 5,931.25
Commissions 2,543.50 1,872.28 2,543.50 3,824.76
See Accountants' Compilation Report
11
 Fayetteville A&P Commission
Statement of Revenue & Expenses - Modified Cash Basis
For the Two Months Ending February 28, 2010

Current Month Current Month Year to Date Year to Date

This Year Last Year This Year Last Year
Wages Expense 33,893.15 36,728.67 50,529.41 73,020.01
Electricity Utility 4,341.59 6,963.46 9,366.67 13,563.66
Gas Utility 2,246.59 2,628.60 4,551.24 5,534.33
Water Utility 869.29 547.95 907.16 1,064.91
Cable 89.39 89.54 178.78 179.07
Recycling 165.28 0.00 330.56 0.00
Security 1,015.23 568.10 1,368.44 589.95
Airport Advertising 1,485.00 0.00 1,485.00 0.00
Minor Equipment 7,986.28 0.00 7,986.28 0.00
Airport Info Booth 1,200.00 1,200.00 1,200.00 1,200.00
Coaches Clinic 0.00 1,600.00 0.00 1,600.00
DECA 0.00 0.00 1,350.00 0.00
Square Gardens 0.00 0.00 0.00 29,244.43
Waterski Champion 0.00 1,500.00 0.00 1,500.00
AR Air Museum 5,300.00 0.00 5,300.00 0.00
Theatre Squad 3,971.16 0.00 3,971.16 0.00
Bikes, Babes, & Bling 0.00 0.00 1,350.00 0.00
Bikes, Blues, & Hot Rods 4,326.67 0.00 4,326.67 0.00
National School Boards 2,000.00 0.00 2,000.00 0.00
Mise Special Project 9,251.82 233.34 12,423.82 233.34
Bond Payments-Town Center 55,949.41 55,413.35 111,898.82 110,826.70
Trustee Expense 0.00 0.00 1,125.00 1,125.00
Transfer OUt 0.00 15,000.00 155,000.00 115,000.00

Total Expenses 259,770.80 191,897.53 540,501.85 463,075.21

Net Income $ (65,953.64) $ 36,844.59 $ 14,427.79 $ 93,139.99

See Accountants' Compilation Report

12
 Fayetteville Town Center
8tmt of Budget, Revenue, and Expense-Modified Cash Basis Month Ending February 2010

2010 2010 2010 2010 February February 2009

Annual Budget Year To Date Year To Date Year Monthly Monthly Year To Date
Accumulated Actual Balance Budget Actual Actual
Budget
Revenue
Rental Incl Service
Actual 09 394,880.00 64,103.00 69,044.70 325,835.30 29,300.00 35,208.11 61,034.32
Interest - Checking 480.00 80.00 56.72 423.28 40.00 27.77 101.62
Parking Revenue
Daily 9,000.00 1,257.00 1,052.00 7,948.00 787.00 582.00 1,257.00
Leases 10,000.00 3,554.00 3,397.39 6,602.61 3,397.39 3,554.56
Sales Tax Exp (3,663.00) (666.00) (1,016.54) (2,646.46) (333.00) (1,016.54) (1,273.00)
Special Projects 6,200.00 5,000.00 6,200.00 2,500.00 5,956.39
Misc Revenue 1,481.00 (1,481.00) 851.00 0.94
Transfer
Total 416,897.00 73,328.00 74,015.27 32,294.00 39,049.73 70,631.83

Expenses
Salary+Benefits 142,332.00 21,896.00 16,134.40 126,197.60 10,948.00 10,604.60 24,536.68
Commissions 30,000.00 5,000.00 2,543.50 27,456.50 2,500.00 2,543.50 3,825.76
Contract Labor 1,030.00 (1,030.00) 595.00 431.25
Payroll Taxes 14,495.00 2,340.00 1,746.39 12,748.61 1,170.00 1,229.34 2,607.07
Credit Card Discounts 3,900.00 650.00 234.47 3,665.53 325.00 171.95 515.44
Insurance 15,600.00 2,600.00 2,522.80 13,077.20 1,300.00 1,212.68 217.50
401K Match 3,720.00 620.00 422.81 3,297.19 310.00 258.12 733.85
Utilities
Water 6,225.00 975.00 781.26 5,443.74 500.00 781.26 946.21
Phone 8,960.00 1,480.00 1,507.65 7,452.35 740.00 754.27 1,477.50
Electricity 64,741.00 11,127.00 8,346.72 56,394.28 5,669.00 3,923.20 12,364.34
Gas 11,969.00 5,650.00 4,292.91 7,676.09 2,696.00 2,246.59 5,138.22
Cable 1,080.00 180.00 178.78 901.22 90.00 89.39 179.07
Recycle Dumpster 1,980.00 330.00 1,980.00 165.00
Postage 135.00 135.00 197.57 (6257) 97.57 98.00
Contract Services
Office Expense 812.01 (81201) 96.25 1,302.42
Linens 20,504.00 3,211.00 4,334.23 16,169.77 1,138.00 2,631.02 4,221.58
Outside Laundry 3,771.00 621.00 3,771.00 294.00
Repairs & Maintenaru 60,750.00 11,500.00 15,426.71 45,323.29 10,500.00 7,892.81 10,513.47
Materials & Supplies 5,000.00 1,000.00 5,000.00 400.00
Advertising & Promo 3,000.00 1,750.00 1,003.00 1,997.00 1,003.00 1,766.00
TravelITraining 500.00 200.00 500.00 (869.12)
Building Insurance 9,000.00 9,000.00
Taxes & Licenses 3,035.00 3,035.00
Special Projects 6,200.00 5,000.00 5,012.79 1.187.21 5,000.00 5,012.79 233.34
Misc 342.99 (34299) 342.99
Bank Charges 19.90
Security 1,324.74 (1,324.74) 993.38 546.25
Transer In
Total 416,897.00 76,265.00 68,195.73 43,745.00 42,479.71 70,804.73
 Convention Visitors Bureau
Stmt of Budget, Revenue, and Expense-Modified Cash Basis Month Ending February 2010

2010 2010 2010 2010 February February 2009

Annual Budget Year To Date Year To Date Year Monthly Monthly Year To Date
Accumulated Actual Balance Budget Actual Actual
Budget
Revenue
Transfer from A&P 352,908.00 125,000.00 125,000.00 227,908.00 100,000.00
Interest 600.00 100.00 106.03 493.97 50.00 80.64 96.46
Partnership Dues 9,200.00 1,600.00 2,200.00 7,000.00 1,000.00 3,700.00
Travel Hero 3,000.00 500.00 3,000.00
Vist. Ctr. Store 15,000.00 1,600.00 963.44 14,036.56 1,000.00 297.61 1,562.04
Special Projects
First Thursday 2,400.00 400.00 2,400.00 200.00
Dickson St 1,500.00 1,500.00
Film Festival 2,500.00 2,500.00
Premeir Baseball 15,000.00 15,000.00
Other Income 3,436.00
Total 402,108.00 129,200.00 128,269.47 1,250.00 1,378.25 108,794.50

Expenses
Salary+ Benefits 231,991.00 36,878.00 20,856.89 211,134.11 18,439.00 14,266.26 31,302.39
Payroll Tax Exp 20,775.00 3,300.00 1,943.65 18,831.35 1,650.00 1,329.58 2,907.53
Insurance-Health 21,756.00 2,600.00 3,152.92 18,603.08 1,300.00 (299.64) 2,874.40
401K Match 6,576.00 1,096.00 564.09 6,011.91 548.00 376.06 911.00
Utilities
Telephone 7,125.00 1,175.00 575.71 6,549.29 600.00 41.36 1,030.51
Electricity 4,195.00 500.00 947.90 3,247.10 275.00 418.39 1,097.17
Water 550.00 90.00 88.03 461.97 45.00 88.03 44.35
Conv & Tourism Develop 23,800.00 2,600.00 3,915.82 19,884.18 1,000.00 3,315.82 1,675.00
Premier Baseball 15,000.00 2,835.00 12,165.00 2,835.00
Travel & Training 32,520.00 6,170.00 7,935.10 24,584.90 2,895.00 5,345.10 3,891.66
PublicationslDues 3,220.00 1,170.00 1,600.00 1,620.00 1,045.00 775.00 125.00
Repair/Maintenance 2,000.00 400,00 114.45 1,885.55 400.00 114.45 1,627.82
Office Supp/Printing 9,000.00 1,500.00 2,674.28 6,325.72 500.00 2,420.59 1,177.87
Tracking Sftware/Maint 3,500.00 1,800.00 3,500.00
Credit Card Discounts 1,200.00 200.00 76.19 1,123.81 100.00 18.30 143.59
Taxes & Licenses(ASCAF 300.00 300.00 210.00 90.00 300.00 210.00 293.50
Visitor Ctr Store Itms 8,000.00 1,332.00 1,640.08 6,359.92 666.00 630.00 1,326.65
Education Reimbursemen 3,000.00 3,000.00 1,700.00
Bank Charges 19.90
Parking Expense 1,200.00 200.00 200.00 1,000.00 100.00 100.00 200.00
Advertising & Marketing 1,150.00 (1,150.00)
Special Project
First Thursday 2,400.00 400.00 2,400.00 200.00
Dickson St 1,500.00 1,500.00
Film Festival 2,500.00 2,500.00
Transfer Out
Total 402,108.00 61,711.00 50,480.11 30,063.00 31,984.30 52,348.34

111
 Clinton House Museum
Stmt of Budget, Revenue, and Expense-Modified Cash Basis Month Ending February 2010

2010 2010 2010 2010 February February 2009

Annual Budget Year To Date Year To Date Year Monthly Monthly Year To Date
Accumulated Actual Balance Budget Actual Actual
Budget
Revenue
Transfer from A&P 59,43100 30,000.00 30,000.00 29,431.00 15,000.00
Admission 5,400.00 900.00 347.91 5,052.09 450.00 280.00 260.00
Special Events 900.00 900.00
Gift Shop Sales 6,600.00 1,100.00 468.03 6,131.97 550.00 300.86 634.73
Interest 240.00 40.00 5.01 234.99 20.00 21.73
Other Income 20.07 (20.07) 20.07 18.00
Total 72,571.00 32,040.00 30,841.02 1,020.00 600.93 15,934.46

Expenses
Salary+Benefits 36,180.00 6,030.00 4,100.63 32,079.37 3,015.00 2,730.63 5,345.94
Payroll Tax Exp 2,892.00 482.00 383.42 2,508.58 241.00 255.32 488.20
Insurance-Health 3,951.00 650.00 351.89 3,599.11 325.00 21.00
401K Match 984.00 164.00 75.00 909.00 82.00 75.00
Rent 12,000.00 12,000.00 12,000.00 12,000.00 12,000.00
Utilities-$3690
Water 500.00 74.00 37.87 462.13 37.00 74.35
Gas 1,300.00 395.00 258.33 1,041.67 177.00 396.11
Electricity 1,000.00 102.00 72.05 927.95 47.00 102.15
Telephone Actual 1,200.00 200.00 208.49 991.51 100.00 104.37 149.56
Materials & Supplies 1,200.00 200.00 55.90 1,144.10 10000 55.90 451.37
Credit Card Discounts 1,000.00 10000 30.74 969.26 50.00 15.26 81.75
Bank Charges 28.40
Security 264.00 44.00 43.70 220.30 22.00 21.85 43.70
Maintenance/Lawn 500.00 100.00 500.00 100.00 100.00
Repair/Maintenance 2,000.00 200.00 2,000.00 200.00
Sales Tax 600.00 100.00 31.00 569.00 50.00 31.00
Special Projects 1,200.00 200.00 1,200.00 100.00
PublicationslDues 250.00 100.00 250.00 50.00
T ravellT raining 500.00 500.00 94.99 405.01 500.00 94.99 100.00
Gift Shop Items 5,000.00 1,000.00 33.09 4,966.91 33.09 423.71
Total 72,521.00 22,641.00 5,777.10 17,146.00 3,417.41 19,856.24

15
 Fayetteville Advertins and Promotion Commission
Stmt of Budget, Revenue, and Expense-Modified Cash Basis Month Ending February 2010

2010 2010 2010 2010 February February 2009

Annual Budget Year To Date Year To Date Year Monthly Monthly Year To Dale
Accumulated Actual Balance Budget Actual Actual
Budget
Revenue
HMR Tax Revenue 2,171,850.00 334,315.00 300,809.18 1,871,040.82 167,621.00 143,373,13 321,484.06
Prior Year HMR Tax Rev 9,583,33 (9,58333) 567,16 11,871.81
Interest 35,000.00 5,840.00 6,267,64 28,732.36 2,916,00 6,267.64 8,004,77
Visitor Guide ads 1,500,00 125.00 1,500,00
Misc Income 16,600,00 42.46 16,557.54 8,50 14,063.73
Square Garden Carryc 5,000.00 5,000.00
Renlallncome 5,173,00 (5,173.00) 2,750.00 5,500.00
Interest Inc Checking 125.00 202.36 (202.36) 125.00 95,91 353.75
Total 2,229,950.00 340,405.00 322,077.97 170,662.00 153,062.34 361,278.12

Expenses
Transfers
Town Center Fund 676,185,00 112,464,00 111,898.82 564,286.18 56,232.00 55,949.41 110,826.70
Bond Audit Exp 2,000.00 2,000.00
Bond Paying Agent Fe 6,000,00 1,500,00 1,125.00 4,875.00 1,125.00
Workman's Comp Ins 2,575.00 2,575.00
Collection Exp 43,437.00 6,685.00 6,207.85 37,229.15 3,352.00 2,878.81 6,667,12
Transfer to CVB 352,822.00 125,000.00 125,000.00 227,822.00 100,000,00
Transfer to Clinton Hal 59,431.00 30,000,00 30,000,00 29,431.00 15,000.00
Peace Fountain Maint 10,000.00 1,666.00 1,827,87 8,172.13 833.00 1,304.73
Contract Labor 5,.500.00 (5,500.00) 2,750.00 5,500,00
Salaries 84,453,00 14,076.00 9,437.49 75,015.51 7,038,00 6,291.66 11,835,00
Payroll Tax Exp 7,600,00 1,266.00 891.60 6,708.40 633.00 587,00 1,075.61
Insurance-Health 3,645.00 608.00 (187,17) 3,832.17 304.00 (544.70) 226.23
401K Match 2,532.00 422,00 283.11 2,248.89 211.00 188,74 355.04
Car Allowance 3,600.00 600.00 450.00 3,150,00 300,00 300.00 600,00
Advertising & Marketin 400,000.00 35,000.00 54,197,58 345,802.42 25,000,00 53,877,06 23,953,77
Airport Info Booth 5,200.00 1,200.00 1,200.00 4,000,00 1,200,00 1,200,00 1,200.00
Airport Advertising 6,000,00 1,485.00 4,515.00 1,485.00
Brochures 100,000.00 5,000,00 27,615.79 72,384.21 5,000.00 27,615.79 1,947.19
Website Update 20,000,00 4,000.00 20,000.00 4,000,00
Signage- Tourism 10,000,00 1,800.00 1,527.93 8,472.07 1,400,00 372.40 1,172.25
Publication & Dues 2,045.00 600.00 469.95 1,575.05 500.00 330.00 454,00
TravelfTraining 5,000.00 1,200,00 610.88 4,389.12 300.00 610.88 1,398.93
Recycling 330,56 (330.56) 165.28
Office Sup & Printing 1,000,00 200,00 131.53 86847 100,00 131.53
Postage 20,000.00 2,000,00 3,631.98 16,368.02 2,000.00 1,131.98 3,539.34
Professional Services 7,500,00 1,250.00 1,290,00 6,210.00 625.00 665.00 1,250,00
Straegic Planning 30,000.00 30,000.00
Audit Expense 2,000.00 2,000,00
Town Center Garden ~ 10,000.00 10,000.00
Square Gardens 29,24443
Special Projects 3,172.00 (3,172,00) 1,500.00
Air Museum 5,300.00 5,300.00 5,300,00 5,300.00
AR H,S. Coaches Clini 17,250,00 17,250.00 1,600.00
Arts Live 1,000.00 1,000,00 1,000.00
Bikes, Babes, & Sling 20,000.00 1,350,00 18,650,00
Bikes, Blues, & Hot Rc 10,000,00 4,326,67 5,673.33 4,326.67
Committee for Mardi G 2,000,00 1,404,03 595.97 1,404.03
DECA Marketing Fash 1,500.00 1,350.00 150.00
H.S. Alistar Games 30,000,00 30,000.00
NWA Coaches Clinic 1,600,00 1,600.00
Saturday of Champions
State Soccer Finals 1,000.00 1,000,00
7A State Track Meet 1,500,00 1,500.00
Baseball & Softball WE 2,500.00 2,500.00
Dickson SI Music
Duathlon
4 State Volleyball Clas 1,000,00 1,000,00
Iron Pig Festival 2,500.00 2,500.00
Joe Martin Stage RaCE 3,200,00 3,200.00
Natl School Boards 2,000,00 2,000,00 2,000.00
Ozark Valley Triathlon 500.00 500.00
Fayettville Night Jam
Ozark Millitary Museun 1,000.00 1,000.00
Solar Splash 5,000,00 5,000.00
TheatreSquared 20,000.00 3,971.16 16,028.84 3,971.16
Tri Sports Kid's & Fam 1,500,00 1,500,00
NCAA Baseball Reqiot 10,000,00 10,000,00
NCAA Track Indoor 7,000.00 7,000.00
SEe Tennis Tournament
SEe Men's & Women': 3,500,00 3,500.00
SEC Softball Charnpioi 2,000.00 2,000.00
Walton Arts Center 30,000.00 30,000,00
Misc Expense
Repair & Maintenance 75,000.00 12,500,00 863.11 74,136.89 6,250.00 227.75
Minor Equip 75,000.00 12,500,00 7,643.29 67,356.71 6,250.00 7,643.29
Depreciation Exp 20,000.00 3,330.00 20,000.00 1,665,00
Bank Charges 16,97 (16,97) 20.00
Taxes & Licenses
UnalJocated Revenue 4,074.00 4,074.00
Total 2,229,949.00 381,167.00 416,323.00 123,193.00 182,163.47 320,490.61
 FAYETrrEVILLE
THE CITY OF FAYETTEVILLE, ARKANSAS

KIT WILLIAMS, CITY ATTORNEY

DAVID WHITAKER, ASST. ClTY ATTORNEY

DEPARTMENTAL CORRESPONDENCE LEGAL DEPARTMENT

TO: A & P Commissioners

CC: Casey Jones, City Prosecutor

Marsha Hertweck, Accounting Director

FROM: Kit Williams, City Attorney

...........•..•..•.

DATE: April 5, 2010

RE: Overdue HMR tax collection

The City Prosecutor's Office collected $1,620.07 in overdue Hotel, Motel,

and Restaurant taxes last month to make the First Quarter of 2010 recovery
$4,073.71.

When I saw the monthly report from our Accounting Department last
Friday, I noticed that the Cosmopolitan Hotel had failed to pay HMR taxes and
requested that this information be forwarded to the City Prosecutor's Office. The
Accounting Department has now sent this to the City Prosecutor's Office. Casey
Jones informs me that a new case, criminal citation, etc. will be promptly filed for
the Cosmopolitan's failure to timely remit the necessary HMR taxes.

On #6, a new citation will be issuedfor the new owners who have not sent in
their reporting forms or the necessary tax.

17
 MANDY FINKLEA
OFFICE ADMINISTRATOR
CLINTON K. JONES E-mail: hotcheck@cl.fayetteville.ar.us
PHONE: (479) 575-8377
CITY PROSECUTOR (479) 575-8378
BRIAN THOMAS Hot Checks: (479) 575-8254
FAX #: (479) 575-8373
DEPUTY CITY PROSECUTOR
OFFICE OF CITY PROSECUTOR

MEMO

TO: K. Williams
Fayetteville City Attorney

FROM: Casey Jones

Fayetteville City Prosecutor

DATE: April 2, 2010

RE: Status of Active HMR cases

l. Jesus Socarro Paid: -0-

Acambaro Four
Delinquent Balance: Forms not turned in
Active Criminal Summons (5 & 6, 09)

Collin L. Wilkins Paid: -0-

2_ Brenda's Drive-In
Delinquent Balance: Forms not turned in
Active Criminal Summons (1110)

Gary W. Bell Paid: -0-

3. Butcher Block
Court Ordered to pay $200.00 Per Month
Delinquent Balance: $1,871.28
Active Contempt of Court

Robert W. Shoulders Paid: $560.17

4. Camilles of NW A
Delinquent Balance: -0-
Case Closed

Lloyd W. Hardison Paid: -0-

5. Dominoes Pizza
Delinquent Balance: $4,590.66
TD: 7/08/09 - Court ordered to pay
$200.00 a month
Active CriminalSummons
(Fail to Pay HMR)

Telecommunication Device for the Deaf TOO (479) 521-1316 176 South Church, Suite 2 - Fayetteville, AR 72701

1A
Kit Williams
April 2, 2010
Page 2

6. Froggy's Rodney A. Hall Paid: -0- (Jan - April 09)

Delinquent Balance: Forms not turned in

7. Hogwild Pizzeria David S. Mackey Paid: -0- (Jan - Mar 09)

Delinquent Balance: $1,330.00
Paid -0- (April 09)
Delinquent Balance: Forms not turned in
TD: 10128/09 - 90 days to pay
TD: 417110 (Fail to Pay Fines)

8. Los Cuates Maria S. Richard Paid: -0-

Delinquent Balance: $103.00
Trial Date: 9/02/09 - Settled
Pending Criminal Summons

9. Mama Dean's Meneria D. Morrison Paid: $719.18

Active Criminal Summons (4, 6 & 7, 09)
Active Criminal Summons (9 & 10, 09)
Active Criminal Summons (12/09 & 1110)
Arraignment: 4116110
Terry L. Morrison FTA Warrant-TD: 3117/10 - Guilty

10. On The Rocks Richard E. Reynolds Paid: $165.72

Delinquent Balance: -0- (7 & 8, 09)
Delinquent Balance: -0- (9 & 10,09)
Trial Date: 5/05/10

11. Perk on Wedington Shea A. Hamm Paid: $75.00

Delinquent Balance: $347.00
Arraignment: 4/13/09 - No Show
FTAS Warrant Served
Trial Date: 8/26/09 - Ordered to pay
$75.00 a month

19
Kit Williams
Apri12,2010
Page 3

12. RX Catering Jarrod C. Butler Paid: -0-

Delinquent Balance: $6,755.85
Set for Trial: 12/03/08 - Guilty
Ordered to Pay $200.00 a month
Active Contempt of Court Served
Arraignment: 7113/09 - No Show
FTAS Warrant Served
TD: 11104/09 - No Show
Active Criminal Summons
Trial Date: 412110

13. Seafood Market BarlGrill Craig E. Dowd Paid: -0-

Delinquent Balance: $5,722.60
TD: 9116/09 - Time Pay: $200.00 by the
30th of every month.
Trial Date: 4/2811 0 (Fail to Pay HMR)

14. Shanghai Chinese and Hsiao L. J. Shen Paid: $100.00

China Garden Delinquent Balance: $3,390.00

15. WOW Japanese Bistro ChongN. Kim Delinquent Balance: -0-

Arraignment: 12/07/09 - No Show
Active FTAS Warrant (7 & 8, 09)

TOTAL: $1,620.07

20
 CLINTON HOUSE MUSEUM
MONTHLY REpORT MARCH 2010

The Clinton House Museum had a total of 92 visitors in March 2010. March has brought many
spring break visitors marks the beginning of the House's "busy season". Additionally, we seem
to be having more and more local visitors. The increased presence in print, network, and social
media has been a great success for the House.

MUSEUM ACTIVITIES AND EVENTS:

During the month of March, we welcomed

two group tours. The Arkoma Schools Gifted
& Talented students came to the Museum to
conclude a Unit on the Former President and
Secretary of State. After much research and
report writing, they were eager to hear the
stories of the Clinton's time in Arkansas and
were full of questions.

Several members of The Historic & Heritage Resources Action Group of the FFEAC
(Fayetteville Forward Economic Accountability Council) also visited the House in March
continuing their recognition of "all things Fayetteville."

KFSM's new morning Meteorologist, JasonAdams

has been visiting places in Northwest Arkansas and
the River Valley as part of his Keep It Local Tour so
the Florida native can learn more about our area. He
arrived, camera crew in tow to learn more about the
House and its features. The interview was broadcast
during the Channel 5 Morning Show and provided a
great opportunity for exposure. If you'd like to
watch the interview, you can find it at
http://www.kfsm.comlvideobeta/5a7faa5e-aee7-45ab-
9037-25ad97fe5870/Weather/Jason-s-Keep-It-Loeal-
Tom-Fayetteville

APRIL ACTIVITIES:

April brings a bus tour from Bixby, OK and the Dedication of the Clinton House Museum into
the National Historic Registry of Places. We will also host the monthly A&P Meeting on April
iz" following the dedication. Additionally, the April issue of City seapes Magazine features an
article about the Clinton House as part of its "In Your Backyard" series. We continue our "bulb
watch" on Facebook despite the setback of the two feet of snow burying some of Hillary's
daffodils.

21
 Activity Report
From: 03/01/2010 To: 03/31/2010
ALLYSON
E-Mail
3/1/2010 VYPE I Mike Capshaw
7 on 7 Select Football Tournament sent rate from hotels for his event
3/1/2010 NCAA Track and Field Fayetteville Hotels
NCAA Indoor Track and Field Championship volunteer times for shifts at welcome booth
3/4/2010 Hospitality Summit Harry-Sysco Foods
details for sponsorship for summit
3/5/2010 UA Track and Field Brad-TSI
NCAA Indoor Track and Field Championship signs for XNA
3/15/2010 Arkansas Medical Society Ms Kay Waldo
availability for cardiology group in October
3/29/2010 Premier Baseball Championships Sheila Honore-Events by Design
16 Under Championship Tournament a few hotels who need to turn in contracts
3/29/2010 America In Bloom Cindi Cope
Annual Symposium lodging for judges
Meeting
3/3/2010 NCAA Track and Field Chris Pohl
NCAA Indoor Track and Field Championship final details of event
3/3/2010 City of Fayetteville Julie McQuade
cultural mapping project
3/10/2010 Hospitality Summit Brittany Dearien-FTC
layout for summit
3/16/2010 ASAE Ms Mary Dandurand
Annual Meeting attended monthly luncheon
3/16/2010 Arkansas Medical Society Ms Kay Waldo
about group coming in october
3/17/2010 Clinton House Museum
about april 12th event
3/29/2010 Arkansas Department of Parks and Tourism Dena Woerner
3/30/2010 Hospitality Summit
attended/organized summit
3/31/2010 540 Film Festival Rowland McKinney
details about 2010 event
Phone Call
3/1/2010 Allyson Twiggs-General Brandy Campbell-Hwy Dept
details of moving highways signs to exit 62
3/5/2010 Hospitality Summit Dena Woerner-Ark Parks/tourism
details about presentation for summit
3/10/2010 UA Track and Field Chris Pohl
NCAA Indoor Track and Field Championship About Embassy Suites rooms
3/15/2010 Premier Baseball Championships Robert-Lokomotion
16 Under Championship Tournament booked tour for site visit
3/15/2010 St Patricks Day Pub Crawl Jeff Caudle-Powerhouse
questions about event on dickson
JESSI
810g Entry
3/1/2010 Fayetteville Visitors Bureau
Congratulations to the Courtyard by Marrio'
3/9/2010 Fayetteville Visitors Bureau
EF-Forbes names Fayetteville #7
Creative
3/5/2010 Clinton House Museum Kate Johnson
bridal fair handout
3/10/2010 Fayetteville Visitors Bureau

??
 EF-Dickson St. events web site
3/10/2010 Fayetteville Visitors Bureau
EF-St. Patrick's Day Pub Crawl site
3/11/2010 Fayetteville Visitors Bureau
EF-First Thursday logo
3/17/2010 Fayetteville Visitors Bureau
EF-set up Experience Fayetteville flickr ace
312312010 Fayetteville Visitors Bureau
EF-First Thursday
3/26/2010 Fayetteville Visitors Bureau
EF- set up First Thursday Flickr account
Facebook Entry
3/2/2010 Fayetteville Visitors Bureau
EF-Congratulations to George's
3/4/2010 Fayetteville Visitors Bureau
EF-What is your favorite Fayetteville park?
3/9/2010 Fayetteville Visitors Bureau
EF-Forbes has named Fayetteville #7 colle
3/10/2010 Fayetteville Visitors Bureau
EF-Support the Fayetteville Bulldogs
3/12/2010 Fayetteville Town Center
Here Comes the Bride TC-Here comes the bride reminder
3/17/2010 Fayetteville Visitors Bureau
EF-St. Patrick's Day Pub Crawl
3/23/2010 Fayetteville Visitors Bureau
EF-gift card giveaway
3/23/2010 Fayetteville Visitors Bureau
EF-Wilson Park trivia question
3/23/2010 Fayetteville Town Center
EF-Added Sweet 16 pictures
3/31/2010 Fayetteville Visitors Bureau
EF-elephant sculpture arrives in Fayettevill
Meeting
3/3/2010 Fayetteville Visitors Bureau
TC-Social Networking at FPL
Twitter Entry ,
3/2/2010 Fayetteville Visitors Bureau
EF-retweet-congrats to the Courtyard
3/2/2010 Fayetteville Visitors Bureau
EF-Mayor Jordan speaking at Buttefield
3/11/2010 Fayetteville Visitors Bureau
EF-NCAA indoors signage & welcome
3/30/2010 Hospitality Summit
EF-twitpic-UA Hospitality Management Par
3/31/2010 Fayetteville Visitors Bureau
EF-Elephant arrives
3/31/2010 Fayetteville Visitors Bureau
EF-Retweet of ddp's gallery show
JULIE
Convention
3/17/2010 American Bus Association
Annual Motorcoach Show attended tradeshow in Maryland
E-Mail Sent
3/11/2010 West Side Christian Church Ms. Gerri Allen
Agri Tourism
3/11/2010 Quik Travel Staffing Ms. Cyndi Oatway
Agri Tourism
3/11/2010 Crossroads Tours Ms. Patty Fisher

23
 Agri Tourism
3/11/2010 United Coach, Inc Mr. Don Williams
Agri Tourism
3/11/2010 Mid-America Travel Ms. Deborah Fulmer
Agri Tourism
3/11/2010 Circuit Riders Mr. Bob Snell
Agri Tourism
3/11/2010 Anchor Trailways Charters & Tours Mr. John Stancil
Agri Tourism
3/11/2010 Julie Pennington Mrs Julie Pennington
FW: Agri Tourism
3/11/2010 Glory Tours Ms Sue McWhorter
FW: Agri Tourism
3/11/2010 West Side Christian Church Ms. Gerri Allen
FW: Agri Tourism
3/11/2010 Happy Travelers Ms. Ruth Boring
Agri Tourism
3/11/2010 Arkansas Department of Parks and Tourism Renee Robison
Agri Tourism
3/11/2010 Miller Transportation Mr. John Miller
Agri Tourism
3/11/2010 Karen's Tours KarenlCharlie Smith
Strawberry Tour Agri Tourism
3/11/2010 First Baptist Senior Adults Ms. Sherri Mead
Agri Tourism
3/11/2010 Abbott Tours info@abbottbus.com
Agri Tourism
3/11/2010 Happy Heart Mr. Ron Head
Agri Tourism
3/11/2010 Heber Springs State Bank Mrs Patti Manvile
Agri Tourism
3/11/2010 Julie Pennington Mrs Julie Pennington
Agri Tourism
3/11/2010 Glory Tours Ms Sue McWhorter
Agri Tourism
3/11/2010 Headquarters House Museum info@headquartershouse.org
Garden Tours .
3/22/2010 Birding Mr Joe Neal
RE: Northwest Arkansas Bird Guy:)
3/22/2010 Good to Go with Patti Beth Mrs Patti Anderson
Diva's Do Dickson RE: Travel South
3/22/2010 Arkansas Department of Parks and Tourism Renee Robison
RE: Inkpen Promotion
3/30/2010 Citiizen Security Bank Horizen Club Mrs Lisa Beach
File Note
3/17/2010 AGAPE Tours and Charters Mrs Carolyn Joyce
Mystery Tour Sent Thank You card
Group Tour
3/12/2010 AGAPE Tours and Charters Mrs Carolyn Joyce
Mystery Tour Mystery Tour Lunch@AQ
Phone Call
3/2/2010 Travel Tours Ms. Joyce Lawson
Made sure she received her packet
MARLO
E-Mail
3/5/2010 World Spirit Association Darren DeMoss
Championships and/or Nationals Introduce and inquire about 2012
3/10/2010 Midwest Cheer and Dance Association Kim Schaub

?A
 Introduction and discuss 2012
3111/2010 AAO Sports Experience Mr. Brad Friess
Sports Festival Introduced myself
3/11/2010 Fayetteville Parks & Recreation Mr. Chase Gibson
Sent Introduction email
3/11/2010 BES.T Baseball Mr. Greg Baxendale
Baseball Tournaments Send all hotel rates to Greg
3/11/2010 JAMfest Events Ashley Bickel
Introduction & requested site specifications
3/11/2010 All Sports Productions Mr. Bruce Dunn
Joe Martin Stage Race Introduction email
3/11/2010 UA Baseball Mr. Matt Shanklin
Regional Baseball Tournament Introduction email
3/11/2010 Arkansas Comets - Soccer Mr. Samir Haj
Ozark Cup Classic Introduction email
3/11/2010 LPGA - NWA Championship Mr. Lenny Frankcore
Introduction email
3/11/2010 Premier Baseball Championships Mr Don Patty
16 Under Championship Tournament Emailed introduction
3/11/2010 NWA Tip-Off Club Wayne Stehlik
Sent Introduction email & mentioned meeti
3/11/2010 Cedar Creek Water Ski Park Roger Boskus
South Central Regional Water-Ski Championships 2008 Sent Introduction & mentioned 2011 bid
3/11/2010 WPE I Mr. Kenyatta Wright
7 on 7 Select Football Tournament Sent Introduction email
3/11/2010 Northwest Arkansas Naturals Mr. Eric Edelstein
Sent email introduction to Eric
3/11/2010 B.E.S.T Baseball Mr. Greg Baxendale
Baseball Tournaments Sent introduction email to Baxendale
3/12/2010 Midwest Nationals Mr. Randy Merryman
Baseball Tournament Sent Introduction email to Randy
3/12/2010 Fayetteville Youth Baseball Mr. Terry Lawson
Sent introduction email to Terry
3/12/2010 Fleet Feet Andrea Gunnell
10 K Run Sent introduction email to Andrea
3/17/2010 Arkansas Activities Association Mr Lance Taylor
Arkansas High School Coaches Meeting Send introction email to Lance, Joey, & Ge
3/17/2010 Arkansas Activities Association Mr Lance Taylor
Saturday of Champions Sent Intro. email to Lance, Barry, & Joey
3/17/2010 Battle of the Badge James Morrow
Softball Tournament Flier for email blast
3/18/2010 Midwest Cheer and Dance Association Kim Schaub
Followed up & requested avail. dates for '1
3/22/2010 Battle of the Badge James Morrow
Softball Tournament Send reminder about flier
3/24/2010 UA Softball Julie Cain
NCAA Regionals & Super Regionals Send leads to Julie Cain
3/25/2010 Dudley Thunder Series Mr. George Wheatley
Adult Softball Tournament Sent Introduction Email & offered assistant
3/25/2010 Razorback Aquatic Club Mr. Scott Berry
Sent introduction email offering assistance
3/31/2010 Razorback Aquatic Club Mr. Scott Berry
Recd' email from Scott Berry
3/31/2010 Dudley Thunder Series Mr. George Wheatley
Adult Softball Tournament Heard back from George
3/31/2010 Razorback Aquatic Club Mr. Scott Berry
3 Tournaments this spring/summer
Issued Lead
3/312010 B.E.S.T Baseball Mr. Greg Baxendale

25
Baseball Tournaments Sent lead for July tournament
3/22/2010 UA Softball Julie Cain
NCAA Regionals & Super Regionals UA Softball 5/19/10 and 5/27/10
Meeting
3/15/2010 Fayetteville Parks & Recreation Mr. Chase Gibson
Meeting set to discuss '10 events
3/18/2010 All Sports Productions Mr. Bruce Dunn
Joe Martin Stage Race Discussed Joe Martin & Iron Pig
3/18/2010 Hogeye Tabitha Holmes
Hogeye Marathon Introduction meeting here at FCVB
3/24/2010 All Sports Productions Mr. Bruce Dunn
Joe Martin Stage Race
Phone Call
3/18/2010 World Spirit Association Darren DeMoss
Championships andlor Nationals Followed up, spoke to Wes Miller
3/18/2010 JAMfest Events Ashley Bickel
Followed up
SHELLY
Creative
3/19/2010 American Association of University Women Ms. Shawna Thorup
State Convention created online registration for group
E-Mail
3/10/2010 UA Information Systems Ms Christy Dean
group needs VGs for April 16 conference
3/15/2010 Hospitality Summit
Sent invitations
3/16/2010 Solar Splash Dr William Springer
Solar Boat Race Booked space at Lake Fay Outdoor Festiv;
3/19/2010 AAU Track and Field Kim Lynk
Area 11 National Qualifying Meet Introduced Marlo
Issued Lead
3/212010 B.E.S.T Baseball Mr. Greg Baxendale
Baseball Tournaments sent lead for June tournament
Letter
3/4/2010 UA Alumni Association Mr. Anthony McAdoo
Congrats on appt to Volunteerism Council
3/24/2010 American Association of University Women Ms. Shawna Thorup
State Convention Mailed conference invitiations
Meeting
3/11/2010 Solar Splash Dr William Springer
Solar Boat Race Planning meeting for 2010 event
3/15/2010 Vietnam Education Foundation Rick Jawish
Bid for transportation needs
3/18/2010 UA Hospitality Department Charles Ogbeide
Gave lecuture on STR Report to FO Mgml
3/24/2010 Vietnam Education Foundation Gloria Flores
Planning for April site visit
3/31/2010 Hospitality Summit
attended summit
Phone Call
3/19/2010 UA Softball Julie Cain
SEC Softball Championships Rooms for officials

')c
 Fayetteville Visitor Center - 2010 Sales & Visitor Count

Jan Feb Mar Apr May June July Aug Sep Oct Nov Dee
Sales Totals $55765 $354.29 $745.40
','2009Totals'" $502JO ":$670.45'" "-$.842;57"1.$1;5~1::1T:·.$2',~;32Q?J)~$2~2J1~38:~'$1,;9 ~.9.87,7:i$21035:88';~ ~$1,6g0Ag, '$1j'566:65 ,$971 ;37'';1 :$2;385.23
% Change
from 2009 9.9% -89.2% -13.0%

Visitor Count 213 209 432

. 2009 Totals '. . 235 381"" : .'/." 5391<.'" 353' :.
% Change
from 2009 -10% -82% -25%

2010 Goal = $15,000/year or $1,250/month

Monthly $552.45
Averages 285

% Change = divide the difference between the two numbers by the starting number
then move the decimal two spaces right
 ADVERTISING INQUIRIES BY STATE - 2010

JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEe TOTAL

AE 1 1 2
Alabama 8 17 17 42
Alaska 1 1 2
Alberta 1 4 1 6
Arizona 6 11 17 34
Arkansas 75 42 105 222
British Columbia 2 2 1 5
California 25 30 32 87
Colorado 9 15 28 52
Connecticut 1 7 7 15
Delaware 2 1 3 6
Florida 22 23 54 99
Georoia 9 14 20 43
Hawaii 1 2 3
Idaho 6 6
Illinois 39 43 195 277
Indiana 13 33 118 164
Iowa 16 19 81 116
Kansas 27 26 90 143
Kentuckv 9 15 36 60
Louisiana 24 26 21 71
Maine 1 3 3 7
Manitoba 3 3
Maryland 11 12 6 29
Massachusetts 4 7 11 22
MichiQan 15 24 106 145
Minnesota 11 18 98 127
Mississippi 18 6 18 42
Missouri 78 50 185 313
Montana 1 2 3
Nebraska 3 5 40 48
Nevada 5 9 7 21
New Foundland 1
New Hamoshire 4 3 1 8
New Jersey 8 8 8 24
New Mexico 5 3 8
New York 13 29 16 58
North Carolina 15 14 17 46
North Dakota 2 8 10
Nova Scotia 0
Ohio 23 24 85 132
Oklahoma 51 39 56 146
Ontario 5 10 9 24
Oreqon 2 5 13 20
Pennsylvania 19 25 18 62
Prince Edward lsl. 0
Puerto Rico 2 1 3 6
Quebec 9 4 13
Rhode Island 2 2 4
Saskatchewan 3 2 5
South Carolina 6 4 8 18
South Dakota 4 4 8 16
Tennessee 18 25 26 69
Texas 173 85 91 349
Utah 2 3 5
Vermont 1 1 2
Viroinia 7 15 22 44
Washinoton 11 10 17 38
Washington, D. C. 0
West Virqinia 3 5 6 14
Wisconsin 13 28 122 163
Wvominq 3 3
Military 0
TOTAL 828 817 1858 0 0 0 0 0 0 0 0 0 3502
Fayetteville Town Center, Manager's Activity Report
March 1, 2010 to March 31, 2010

Sales:

14

13 18 40 40

$33,700.00 $88,825.00

$38,115.24 $43,036.40 $104,689.56

$34,500.00 $24,464.00 $84,789.00

-0- -0- -0-

$2,407.14 $1,208.33 . (5:0%)~· $1,850.52

** We collected $43,036.40 in March which exceeded our goal. We have reached 27% of our sales goal for the year.

Operations Items:
• Getting quotes on pipe and drape for Ozark Room.
• Replaced covers on floor outlets.
• New AV connections in Ozark and Dogwood Rooms.

Marketing, Sales and Public Relations:

• We have had several political rallies and events.
• Jamey has been working on rebooking proms, continuing to work with the University and contacting local
politicians for rallies, announcements, etc. .
• Here Comes the Bride had a 68% increase in revenue compared to last year.

Event List:
• March 4 - American Society of Civil Engineers • March 13 - Lincoln HS Prom
• March 5 - Trout Unlimited • March 14 - Here Comes the Bride
• March 6 - NWA Healthy Marriage • March 16 - National School Board Luncheon
• March 6 - Haffell Baby Shower • March 16 - Farmers Market Board Meeting
• March 6 - ie" Birthday Party • March 19 - Peace Rally
• March 7 - Ozark Natural Food Coop • March 20 - Beruns Wedding
• March 9 - Boy Scouts of America • March 20 - Beruns Reception
• March 11 - Women's NCAA Track Banquet • March 26 - Independent Caucus
• March 12 - NWA Turkey Federation Banquet • March 27 - DeGrand Reception
• March 12 - Monmuth Dance • March 30 - CVB Hospitality Summit
• March 30 - FHS Class Reunion Meeting

?Q
 DIRECTOR'S REPORT
MARCH 2010

ACTIVITY

Tourism Activities - National Park Service visit

Dedication of Butterfield Trace historical wayside marker
Cultural Mapping proj ect
Gallery Guide
Michelle Halsell - elephant
Governor's Conference on Tourism - Eureka Springs
Northwest Arkansas Tourism meeting
Trail of Tears research committee
Ralph WilcoxlNancy Sturm - SCA conference in October
Barry Gebhart - Basketball parade
Tabby Holmes - Hogeye Marathon
Bruce Dunn - new event

Relations with Media - Media release for Butterfield wayside dedication

Jessica Franklin - A Y Magazine
Kate Moore - Forbes #7 Top College Sports Town Center
Brittney Ridgewell - AG Extension student publication
Mywedding.com
UA Parents Guide

Town Center - "Here Comes the Bride" bridal fair

Cox Communications - internet broadband for conference
Ken Mourton - teleconference call

Clinton House Museum - marketing meeting

Billgrimage Tour
UA Special Collections

A & P - Northwest Arkansas Council focus group on economic development

John McLarty - Northwest Arkansas Regional Planning Commission
City Council - First Thursday
James - Fayetteville Parks baseball tournament
Steve Aust- Fayetteville Underground
Claire Edwards - reference on Brittany Starr

TOP HMR COLLECTORS - February (January Sales)

Olive Garden
Chartwell's Dining
Red Lobster
Golden Corral
Courtyard by Mariott
Chick-Fil-A - NW Village
Logan's Roadhouse
Shogun Japanese Steakhouse
Inn at Carnall Hall
Rick's Bakery

.,11
Chick-Fil-A - Razorback Road
McDonald's - Joyce
Penguin Ed's
Catfish Hole
Noodles Italian Kitchen
McDonald's - MLK Blvd
Chili's Restaurant
Bordino's
Clarion Inn
McDonald's Wedington
Taco Bell- Hwy 62
Buffalo Wild Wings
Panera Bread
Jason's Deli

., 1
 Operations Manual
Insurance
The Fayetteville Advertising and Promotion Commission maintains adequate insurance
coverage at all times. This includes:
• Personal accident insurance
• Public liability insurance
• Building and contents insurance policies
• Worker's compensation insurance
• Employee medical insurance
• Employee dental insurance

In addition, the Executive Director annual reviews its policies and is responsible for
providing its insurer with a detailed and accurate schedule of activities and inclusions to
be covered.

The Fayetteville A & P Commission manages insurance through a local agent, as

different policies are held with different companies. The Executive Director is
responsible for ensuring that all insurance policies are current and adequate
documentation is maintained.

Through the local agent, the insurance is "shopped" annually. Requests for proposals for
the local agent is conducted at least every three years.

Professional Services
All professional services other than for legal, architectural, engineering, and land
surveying shall follow the formal Competitive Selection of Professional Services Policy
of the City of Fayetteville.

Contracts
Services contracted by the Fayetteville A & P Commission which require contracts shall
be competitively shopped at least every 3 years. Length of contract shall be set out in the
initial contract. Contracts larger than $20,000 shall be advertised in the newspaper and
approved by the Fayetteville Advertising and Promotion Commission. Other contract
approvals shall be handled by the Executive Director.

A & P Commission By-laws (new section)

FINANCIAL INTEREST
No Member ofthe Fayetteville Advertising and Promotion Commission with a direct or
indirect financial interest in any items before the Commission shall participate in the
discussion of/or voting on such matters.

AUTHORITY TO CONTRACT WITH COMMISSION

An A & P Commissioner shall be permitted to conduct business with the Commission,
provided the contract or job for services, is submitted as a competitive bid, and is
approved by the Fayetteville A & P Commission following disclosure of the direct or
indirect financial interest of the individual commissioner.

.., .,
 $ Requests should be typewritten
FAYETTEVILLE ADVERTISING AND PROMOTION
COMMISSION $ Only one copy of application and one
copy of annual budget should be
FUNDING REQUEST FORMAT submitted

$ Requests are due to the Executive

Director of the Fayetteville
Please include the following: Advertising and Promotion
10. Anticipated media exposure Commission on April I and Oct I.
I. Name of organization/event and tax
i. d. number $ It is the burden of the presenter to
I I. Marketing plan budgets: advertising, show how requests meets the criteria
2. Contact person with complete ad- of uses for the A & P funds.
public relations, sales; include prior
dress, phone number and e-mail ad-
year budget and expenditures (All
dress $ It is not the A & P Commission's
funding sources)
intent to fund requests that could be
3. Purpose of event and proposed use
funded by the requesting organization
of funds generated by organization/ 12. Funding request: State specific
event purpose and amount.

4. Period of operation or event date Requests should be submitted to:

13. Describe how this request meets the
5. Location or event site criteria of uses of A & P funds
Marilyn Heifner, Executive Director
6. Background of organization and his- Fayetteville Advertising and Promotion
14. Describe how event will be altered if
tory of event
A & P funding is not secured. Commission
7. Expected visitor draw (radius/
mileage) Prior year visitor count
P. o. Box 4157
15. Provide full financial disclosure of all
(radius/mileage) and how derived revenues and expenses. Financial 15 W. Mountain
disclosure is required of the Fayetteville, AR 72702-4157
8. Image: Is this organization or event
identifiable with an attractive and requesting organization's regular
unique feature of our area? annual budget and is to be provided
in the application for funding. Please Phone 479-587-9944
9. Marketing Plan: Advertising, public provide one copy!
relations, sales and whether in-kind Mheifner@twncenter.com
donation or purchased. '.
 -, -

Fayetteville Installs LED Lighting

TTH SHRINK-
ing budgets and
a citywide man-
date to reduce
the environmen-
tal impact of the public parking pro-
gram in Fayetteville, AR, the city's sus-
tainability coordinator, .101111 Coleman,
turned to local "green" builder .Tames
"Butch" Coger for options.
After a careful review of the energy con-
sumption trends of the Town Center parking
garage, Coger determined that the existing
lighting was the main culprit in budget overruns
and was the "lowest hanging fruit" for helping
Fayetteville reduce costs and "green" their
parking program.
With the lighting targeted for replacement,
the search began for lower maintenance and
lower energy-consuming technologies. A day-
light study was conducted to see what percentage of the parking the installation, based on a combination of factors, including
garage could meet code without supplemental lighting. extreme low-power consumption, robust construction and
Coger discovered that while the existing facility was run- warranty terms.
ning the lights 2417, more than one-third of the fixtures could The complete retrofit of the Town Center Parking Deck took
be turned off for as much as 10 hours a day and still meet Coger's Custom Home and Commercial Electronics less than J 0
local codes. days to complete. Upon completion, monitored cnergy savings
With this knowledge, the search expanded to include 80- exceeded expectations and were the equivalent ~ using EPA cal-
called daylight-harvesting features as well. All of the modern culations ~ of removing more than 1.8 million tons of C02 from
lighting technologies were investigated, including fluorescent, the environment or taking 562 cars off the road permanently.
inductive, HID and solid-state (LED) sources. Products that were The city of Fayetteville has calculated a complete payoff of
incompatible, or compromised, by using daylight and motion less than three years, based on their energy savings alone, or a
sensors were cast aside in favor of products whose lives were not savings of more than $150,000.
impacted by frequent re-strike and dimming. During the ribbon-cutting and grand re-opening of the
Coger determined that solid-state luminary (SSL) fixtures Town Center Parking Deck, city Sustainability Coordinator
would provide the quickest return on investment for the city and Coleman said: "We are very pleased with both the cost savings
the best projectecllong-term value. The compatibility of LED fix- and the reduction in Fayetteville's carbon foot-print. The (light-
tures with daylight-harvesting technologies also tipped the scales ing) project has been a compete success and has met, if not
in favor of LED over many competing technologies. exceeded, our expectations."
LED low bay fixtures from Infinilux Inc. were selected for

nership between Central Parking and Global Parking Systems,
LLC, announce that the City of Houston, Texas has extended the
agreement to manage and operate the parking and shuttle servic-
es at George Bush Intercontinental (IAH) and William P.
Hobby Airport (HOU) for five years with options to extend for
two additional one year periods. The Houston Airport System
(HAS) is one of the largest airport systems in the world, serving
nearly 50 million passengers annually. Central Parking operates
on-site parking facilities for 23 airports, including seven large
hub airports serving Houston, Los Angeles, San Francisco, Mia-
mi, Detroit, Washington D.C. and FI. Lauderdale.
Finfrock Construction, Inc. has been awarded a contract
by Skanska USA to design and build the new parking garage
for Nemours Children's Hospital at Lake Nona's medical city.
The garage will provide parking for 900 cars and 7 motorcycles
on ground plus four elevated levels. As the design-builder for
the garage Finfrock worked with the hospital's architect and its
construction manager Skanska to design the garage to campi i-
menr the 620,000 SF hospital currently under construction.
Finfrock provided the most cost efficient design for the foot-
print and will construct the project within Nemours budget.
Precast concrete for the project will be provided by Finfrock
Industries and will include pigmented concrete clad exterior
structural panels. The projcct is expected to be complete in
summer of 2010.

MARCH 2010' PARKING TODAY· www.parkingtoday.com B

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