A REPORT ON FEEL HRM PROJECT IN

JYOTHY LABORATARIES LIMITED

Submitted by
BASIL JOHN
REGISTER NO: 15397013

DEPARTMENT OF MANAGEMENT STUDIES

SCHOOL OF MANAGEMENT
PONDICHERRY UNIVERSITY
PUDUCHERRY - 605 014.

ACKNOWLEDGEMENT

I hereby convey my sincere thanks to Prof. R. PRABHAKARA RAYA for giving me an

opportunity to clearly understand and feel the HUMAN RESOURCE MANAGEMENT
activities carried out in an organization through the FEEL HRM project.

I am sincerely thankful to Mr. R.Karthikeyan FACTORY MANAGER-JLL &

Miss. S.Sakthi Priya HR MANAGER-JLL, for their help and support in

completion of this project and acceptance of my views and ideas

Last, but not the least, my heartfelt gratitude to my family members and friends for their
constant encouragement, support, help and valuable advice in all aspects to make this
project a success.

TABLE OF CONTENTS

SL.NO

CONTENTS

PAGE NO.

1.

ABSTRACT

2.

PROFILE OF THE INDUSTRY

10

3.

GENERAL INFORMATION OF THE COMPANY

12

4.

HUMAN RESOURCE DEPARTMENT

26

5.

SUMMARY AND CONCLUSION

33

6.

BIBLIOGRAPHY

34

7.

ANNEXURE

35

1.ABSTRACT
1.1 INTRODUCTION
Organization is man's important creation as it facilitates the realization of pre-determined
goals .Modern Organizations have grown in size employing thousands of workers for conversion
of physical input into products and services required by the society on a large scale.
Human Resources are the most valuable asset of an organization that can help in
achieving its goals. Human Resources Management is concerned with the human beings in an
organization. Human Resource is the total knowledge, abilities, skill, talents and aptitudes of an
organizations workforce. When individual come to work place, they come with not only
technical skills, knowledge, experience etc, but also their personal feelings, perception, desires,
motives, attitude, values etc. So Human Resource Management will mean management of
various aspects of human resource. An important element of human resource management is the
humane approach, while managing people. This approach helps a manager to view his people as
an important resource. It is an approach in which manpower resources are developed not only to
help the organisation in achieving its goals but also to the self- satisfaction of the concerned
persons. This approach focuses on human resource development, on one hand, and effective
management of people on the other hand.

1.2 ORGANISATION STUDY

Organizational study, is the systematic study and careful application of knowledge about
how people - as individuals and as groups - act within organizations. Organizational Behavior
studies encompass the study of organizations from multiple viewpoints, methods, and levels of
analysis. Whenever people interact in organizations, many factors come into play. This
organizational study attempts to understand and model these factors. Organizational studies of
departments generally form part of business schools, although many universities also have
industrial psychology and industrial economics programs.Individuals in the organisation may
5

have their own goals. And in the organisational context, the focus should be on the achievement
of the organisational goal, without harming the individual interests. It is essential that the people
should voluntarily cooperate with one another for the achievement of the common goal.

1.3 ORGANIZATION AS A SYSTEM

It helps to think of organizations as systems. Simply put, a system is an organized collection of
parts that are highly integrated in order to accomplish an overall goal. The system has various
inputs which are processed to produce certain outputs that together, accomplish the overall goal
desired by the organization. There is ongoing feedback among these various parts to ensure they
remain aligned to accomplish the overall goal of the organization.
There are several classes of systems, ranging from very simple frameworks all the way to social
systems, which are the most complex. Organizations are, of course, social systems.
Systems have inputs, processes, outputs and outcomes. To explain, inputs to the system include
resources such as raw materials, money, technologies and people. These inputs go through a
process where they're aligned, moved along and carefully coordinated, ultimately to achieve the
goals set for the system.
Outputs are tangible results produced by processes in the system, such as products or services for
consumers. Another kind of result is outcomes, or benefits for consumers, e.g., jobs for workers,
enhanced quality of life for customers, etc. Systems can be the entire organization, or its
departments, groups, processes, etc.
1.4 IMPORTANCE OF ORGANISATIONAL STRUCTURE
The importance of organizational structure is to provide order and accountability to an
organization. By creating specific job categories for specific task the efficiency of the labour
needed to accomplish the task increases. It would not make sense to have your Accountants
repairing pumps at your facility while your Maintenance staff shipped out product. Dividing the

labor by function then adding employees to the organization by matching their skills with the
function needed is the way an organization can experience the highest level of efficiency.
1.5 REASON FOR SELECTING THE COMPANY
The reason for selecting the company is to get practical knowledge of the theory studied,
and also to study about the various functions of the organization. And to know how planning,
organizing, staffing, directing and controlling is done in a company. And also to study the inter
relationship between the different departments.

1.6 SCOPE OF THE STUDY

The following are the scope of the studyo To get an idea of organisational structure in the organisation.
o To understand what strategies are adopted by the company to compete with other
companies.
o To study the inter relationship between different departments.
o To know about the overall working condition in the organization.

1.7 OBJECTIVES OF THE STUDY

The objective of the study are following:o To understand the working of different departments of the organisation.
o To understand the organizational structure of the company.
o To understand about the various products and services they provide.
o To get familiarized with the working environment of the business organisation
o To understand the functions of the HR Function in an Organizational Context
o To appreciate the learnt inputs including the reading material with the help of the
exposure to the Organization and
o To seek the considered views of the HR Professionals on the contemporary and futuristic
HR Scenario.
7

o To have a complete knowledge about the system and the processes that helps to build a
committed workforce and also to be aware of the constraints for each and every process

1.8 METHOD OF THE STUDY

Source Of Data
Source of data for the Organizational Study at Jyothy Laboratories. Ltd. are Primary Data
and Secondary Data.

Primary Data
Primary Data is the data that is obtained by a study specifically designed for specific
research process for the first time and original in character. The method used in this study is
Direct Interview Method.

Secondary Data
Secondary Data are those types of data which are collected by some others for some
other purposes and now available for the present study. The following are the secondary data
sources used for the preparation of this report.
o

Brochures

Websites.

DURATION OF THE STUDY

The duration of the study was ONE WEEK From 05-01-2016 to 12-01-2016. The human
resource department is devoted to providing effective policies, procedures, and people-friendly
guidelines and support within companies. Additionally, the human resource function serves to
make sure that the company mission, vision, values or guiding principles, the company metrics,
and the factors that keep the company guided toward success are optimized. The feel HRM was
one such learning where we got to learn it directly from the organization rather than from books.
8

This project has been a valuable experience for us because; today the organizations dont
compete with each other only in terms of turnover but also in terms of their innovative HR
practices.

1.9 LIMITATIONS OF THE STUDY

The Organization Study at Jyothy Laboratories Ltd. had the following limitations:
1. The detailed data of other companies related to the same business was not
available in order to conduct a comparative study.
2. Some of the data are treated as very confidential and hence they are not revealed.
3. The time period available for the study is limited.
4. Most of the employees were busy with their jobs and the time for interaction was
limited.
5. It is not possible to visit all the divisions in the organization.

2.PROFILE OF THE INDUSTRY

2.1 INDUSTRY PROFILE

Products which have a quick turnover, and relatively low cost are known as fast moving
consumer goods (FMCG). FMCG products are those that get replaced within a year. Examples of
FMCG generally include a wide range of frequently purchased consumer products such as
toiletries, soap, cosmetics, tooth cleaning products, shaving products.
Detergents, as well as other non-durables such as glass ware, bulbs, batteries, paper
products, and plastic goods. FMCG may also include pharmaceuticals, consumer electronics,
packaged food products, soft drinks, tissue paper and chocolate bars.
A subset of FMCG is fast moving consumer electronics which include innovative
electronic products such as mobile phones, MP3 players, digital cameras, GPS Systems and
laptops. These are replaced more frequently than other electronic products.
White goods in FMCG refer to household electronic items such as refrigerators, televisions,
music systems etc.
In 2005, the Rs.48000-crore FMCG segment was one of the fast growing industries in India.
According to the A C Nielsen India study, the industry grew 5.3% in value between 2004 and
2005.

2.2 INDIAN FMCG SECTOR

The Indian FMCG sector is the fourth largest in the economy and as a market size of
US$13.1 billion. Well established distribution networks, as well as intense competition between
the organized segments are the characteristics of this sector. FMCG in India has a strong and
competitive MNC presence across the entire value chain. It has been predicted that the FMCG
market will reach to US$ 33.4 billion in 2015 from US $ billion 11.6 in 2003. The middle class
and the rural segments of the Indian population are the most promising market for FMCG, and
give brand makers the opportunity to convert them to branded products. Most of the product
categories like jams, tooth paste, skin care, shampoos etc., in India, have low per capita
10

consumption as well as low penetration level, but the potential for growth in huge. The Indian
economy is surging ahead by leaps and bounds, keeping pace with rapid urbanization, increased
literacy levels, and rising per capita income.
The big firms are growing bigger and small-time companies are catching up as well. According
to the study conducted by AC Nielsen, 62 of the top 100 brands and 27 of these are owned by
Hindustan Lever. Pepsi is at number three followed by Colgate, Nirma.
Coca-Cola and Parle. These are figures the soft drink and cigarette companies have always shied
away from revealing. Personal care, cigarettes, and soft drinks are the three biggest categories in
FMCG. Between them, they account for 35 of the top 100 brands.

11

3. PROFILE OF THE COMPANY

3.1 COMPANY PROFILE

JYOTHY LABORATARIES LTD is a public limited company registered

company under the companies Act 1956. Though a public limited company private parties hold
most of its shares. Hence, practically no public issue is made there are four Board of Directors
and seven members who are from the family of the C.M.D.
This company has a single organization .In this type of organization structure which
is popularly known as line organization .In this type of organization, the line of authority flows
vertically from the top management to the lowest subordinate throughout the entire
organizational structure. In other words, the directions are issued by the men in charge of the
whole organization and are directly conveyed to the person who executes the work. Thus the
flow of the authority is an unbroken line from the manger to the worker.
The Chief Managing director heads the organization structure of the company followed
by the Board of Directors and Vice-president respectively. There are departmental heads who
heads the various departments of the company .There are separate departments for finance, sale,
R&D, project, HRD and marketing. There are managers, assistant mangers, and other officers
workers under the department heads who will be responsible for carrying out the various
activities of their departments in the organization.
The company is the under the control of the C.M.D Mr. M.P.Ramachandran. Final
decisions and approvals are made by him. The managers execute the policy decisions taken by
the Board of Directors. The company owns 21 manufacturing facilities located in 14 locations
Trichur, Wynad, Roorkee, Pondicherry, Chennai, Hyderabad, Bhubaneshwar, Bankura,
Guwahati, Baddi, Silvassa, Salem, Jammu and Pithampur. The companys manufacturing plants
are ISO 9001 and ISO 1400 certified for its quality manufacturing. It has employee strength of
3,500 people. The company operates 40 depots to service customer requirements. Jyothy has a
team of 1,500 marketing personnel and a marketing network of 2,500 distributors.

12

The company has a pan-India presence with a reach to over 750,000 Indian households. The
company exports its products to 14 countries that include Sri Lanka, Bangladesh, Mauritius,
Malaysia, UAE, Hong Kong and Saudi Arabia.
Today Jyothy Laboratories is a multi-product company owning brands like Ujala,
Maxo, Exo, Jeeva and Maya. The company has diversified its operational in area of fabric care,
household insecticide, incense candles and personal care. Jyothy Laboratories owes its genesis to
an unflinching faith in the power of innovation. This urge to innovate has found expression in
every product category, brand and operation of the organization.
The companys research and development facility focuses in area of new formulations, creating
cost effective processes and new product offering.

Business area
Fabric Care
The Company produces clothes whitening solutions, washing powder and starch solutions. JLL
markets these products under the brand name Ujala.

Household Insecticide
The Company manufactures and markets the products under the brand name Maxo.
JIL also manufactures utensil cleansers and markets it under Exo. The company produces
incense sticks and markets it under Maya. It also into the soap segment and has created a brand -Jeeva.

Allied businesses
It has formed a joint venture with CCL Products (India) for marketing and distribution of coffee
under the Continental Special brand.
The company has entered into an agreement with Godrej Tea to distribute its Godrej Tea brand
in India. It has also formed a joint venture with Balaji Telebrands to manufacture and market
incense sticks and candles
13

Henkel India Ltd.

The company established in 1916 as a subsidiary of Jyothy Laboratories Limited.
Headquartered at Chennai in India. The company operates in Laundry, Home Care, Cosmetics
and Toiletries in retail businesses and employs around 400 people. Henkel India Ltd. comprises
of national and international brands such as Pril, Henko, Fa, Margo, Mr. White, and Chek..
At Jyothy Laboratories Limited, we act on key insights from consumers, market research
and sustained in-house analytical processes. Combined with continuous research & development,
these insights help us in offering innovative products while ensuring enhanced value from
existing brand. In addition to our own brands, Jyothy Laboratories Limited has ventured into the
business of coffee, tea and spiritual / astrological droops. The company has also inked a MoU to
establish a joint venture in Bangladesh to manufacture and market Ujala and Maxo.
Incisive insights into consumer preferences, market dynamics and distribution, winning
marketing strategies and focused product positioning, combined with sustained R & D have
ensured expansion of the product portfolio and consistent growth. The fact that each brand from
the Jyothy portfolio makes a positive difference to the lives of millions is our greatest inspiration
egging us to do more.
Jyothy Laboratories came into being in 1983, promoted by M P Ramachandran. The
company was listed on the Indian Stock Exchanges in Dec 2007 through an IPO and priced at Rs
690. It started by manufacturing and selling a single product, Ujala Supreme. Today Jyothy
Laboratories manufactures and distributes brands across product categories as diverse as Fabric
Care, Household Insecticide, Utensil Cleaners, Fragrances, Personal Care, besides marketing tea
and coffee brands. The company has also expanded from fabric care to fabric care services
segment with Fabric Spa, under its subsidiary Jyothy Fabricare Services Ltd. The company has
also inked a MoU to establish a joint venture in Bangladesh to manufacture and market Ujala and
Maxo.

14

Jyothy Laboratories Limited has a battery of 21 modern manufacturing units at 14

locations across the country. While, these units have been established at strategic locations, to
capitalize on the facilities offered by the Government, many of these units by virtue of being
located in the hinterland, also offer employment opportunities and a fillip to economic
development in the area. Besides, the micro-economic benefits are excellent logistical
advantages, elimination of rise of labour unrest in any location, regional political unrest,
transport strike etc. and ensuring minimum deployment of working capital. All manufacturing
facilities and personnel are sensitized to ensure minimal wastage, promote environmental
conservation and maintain high quality standards. A large field force with over 1500 sales
personnel and a network of over 2500 distributors ensure a direct reach of over 1 million retail
outlets and an indirect reach of over 1.5 million retail outlets.
Jyothy Laboratories Ltd, one of the fastest growing FMCG companies in the
country began its journey in the world of fabric's health, hygiene and beauty care with the launch
of Fabric Spa. Fabric Spa promises to provide 'World Class Laundry at affordable price at your
doorstep'. Fabric Spa is part of Jyothy Fabricare Services Ltd (JFSL). To cater to general public,
JFSL has opened two Fabric Spa outlets on November 09, 2009 at Indiranagar and
Sudashivanagar in Bangalore. JFSL will soon start its door-to-door operations. The initial
investment in Fabric Spa is about Rs. 35crore. The company plans to open ten collection and
delivery centers (CDC) and two quick service stations (QSS) across the city in a year. Fabric Spa
services will be later launched in cities like Chennai, Hyderabad and Pune. The company has
constructed a 60,000-sq-ft Main Service Station on two acres at the Apparel Park at Bangalore,
with a capacity to service 40,000 pieces a day or 10 tones. The laundry will offer customized
wash depending on the fabric, ironing packaging, folded / hanger while value added services will
include stain removal, starching (stiff versus soft), super crease, bleaching, whitening, dyeing,
darning etc.

15

3.2 MISSION, VISION AND QUALITY POLICY

Jyothy Laboratories Limited is guided by a corporate philosophy that embodies values and
objectives that determine the way we conduct business and cater to the needs of our customers.

Vision
Develop innovative brands, tap high growth categories, reach untapped markets and explore
untapped segments to meet the day-to-day requirements of every Indian household.

Mission
Provide brands that denote superior quality, to touch and positively impact the daily lives of
consumers. To ensure that our brands, business operations and corporate policies translate the
core philosophy of offering value for the money spent to experience our products. Ensure that
our people, processes and products reflect the ideals of integrity, ethics and professionalism.

Quality Policy
The Company adhered strictly to R&D-defined quality norms for superior products. The
vendors site and raw materials were checked to match desired quality. In-process quality checks
monitored process effectiveness. End products were checked for proper packaging and leakages.
The Companys strong quality discipline resulted in ISO 9001 and ISO 14001 certifications
across most of its manufacturing units.

16

3.3 MILESTONES JYOTHY LABORATARIE

1983 - Signals start the of the Jyothy Laboratories saga- with the launch of Ujala
1984 Jyothy Laboratories first marketing team -6 sales girls- reaches Ujala to home in
Thrissure & Malappuram district in Kerala.
1987 Ujala spreads its sphere of influence to tamilnadu.
1991 Ujala launching in Karnataka & Andrapradesh.
1993 Company incorporated as Jyothy Laboratories. Ltd factory established in Chennai to
manufacture Ujala.
1994 Ujala launched in west Bengal.
1995 - Manufacture plant starts operation in Pondicherry.
1999 National roll out of Ujala , Ujala becomes an INR 100 Crore brand
2000 The new millennium see Jyothy Laboratories. Ltd diversity into the house hold
insecticides and utensil care segments with the launch MAXO & EXO.
2001 - Maya incense stick launched.
-

Tata chemicals detergent plant at pilampur, MadhyPradesh acquired by Jyothy

Laboratories Ltd

2002 Jeeva Ayurvedic soap launched.

-

Sri sai home care state- of the art- mosquito repletion coil production facility at
Hyderabad acquired by Jyothy Laboratories Ltd.

2003 - Maxo bags the AAA brand performance award ujala washing powder launched in Kerala.
2004 Maxo cross the INR 100 Crore mark
2005 Ujala STIFF and SHINE launched in Kerala Jyothy Laboratories. Ltd enters into a JV
with godrej tea LTD to distribute its GODRJ tea brand in India.
2006 Jyothy Laboratories. Ltd enters into a JV with CCL product (India) ltd , for the marketing
and distribution of coffee under the continental special brand.
2007 JLL goes public with its IPO.
2009 Launch of Jyothy fabric care service limited and fabric spa.
17

OWNERSHIP PATTERN

Jyothy Laboratories Limited incorporated as Jyothy Laboratories Private Limited on

January 15, 1992. It became a public limited company further the name was changed as Jyothy
Laboratories Limited on October 6, 1995. Further the name changed to Jyothy Laboratories
Limited on August 12, 1996. Now the company is operating as a public limited company in the
industry. The initial authorized capital of company was Rs. 2,000,000 comprising 400 equity
shares with a face value of Rs. 5000 each.

Board of Directors
Mr. M. P. RamachandranExecutive Director (Chairman and Managing Director)
Mr. K. Ullas Kamath...Executive Director (Deputy Managing Director)
Ms. M. R. Jyothy.Executive Director
Mr. Nilesh B. MehtaNon-executive independent Director
Mr. K. P. PadmakumarNon-executive independent Director
Mr. Bipin R. Shah........Non-executive independent Director

COMPETITORS INFORMATION

Hindustan Unilever Limited

Procter & Gamble

Godrej Group

Cholayil Pvt ltd

18

INFRASTRUCTURAL FACILITIES
Medical Facilities

First aid appliances

Ambulance

Doctors

Well-furnished office buildings

Sitting arrangements

Lunch room

Ventilation/lighting

Toilet

Drinking water facilities

Seminar hall

Lifts

Racks

Telephone facilities

Well-furnished Plant and Technology

21 manufacturing plants across India

ISO 9001 and ISO 14001 certified plants

Vacuum Dryer

Lighting

Mixer Machines

Generator arrangements

Bottling machine

Storage

Packing Department

Warehouse

Safety and Security

Fire extinguish & Emergency Exit

Security Guards and cameras

Transportation facilities
19

3.4 ACHIVEMENTS AND AWARDS

ACHIEVEMENTS
1. Jyothy Laboratories releases its first print advertisement in the Kerala- based
Mathrubhoomi newspaper in 1986.
2. Ujala becomes a INR 100 crore Brand in 1999.
3. Diversified into the household insecticide and utensil care segments with the launch
of Maxo and Exo new brands.
4. Acquires trademark and copyright for the More Light and Ruby brands.
5. Moves its registered office to its own building UJALA HOUSE in Mumbai at 2008.
6. Forays into service sector through new venture Jyothy Fabricare Services Limited

to provide world class laundry at affordable price at consumer doorstep.

AWARDS
1. Awarded the AAA Brand Performance Award for Maxo by the All India
Advertisers Association in 2003.
2. Company was awarded the ISO-14001 Certificate and an ISO 9001 certification for
all of its manufacturing facilities & R & D Centre.

3.5 PRODUCT PROFILE

Ujala Supreme

Ujala is synonymous with the genesis of Jyothy Laboratories Limited and has created
history in more ways than one. Ujala - the flagship brand of Jyothy Laboratories Limited marked
the beginning of endeavor to offer innovative and value for money products to the Indian
consumer.
The product category for a liquid fabric whitener was literally non-existent prior to the
advent of Ujala. While the HAVE YOU CHANGED OVER TO UJALA punch phrase
captured the imagination of people throughout the country, Ujala ushered in a revolution, with
20

consumers shifting from powder blue to liquid blue. Positioned on the platform of whiteness and
brightness, Ujala is a market leader in its category - the growing market share is a testimony to
the brands popularity. Ujala Supreme - used as a post-wash application for brightening white
clothes has an instant whitening system that assures uniform and consistent results. Ujala
Supreme is available in 9ml, 30ml, 75ml, 125ml and 250 ml bottles.

Ujala Washing Powder

Ujala Super Washing Powder launched with an innovative formula is a reflection of the
constant endeavor of the R&D center at Jyothy Laboratories Limited. Ujala Super Washing
Powder, with its advanced cleaning power ensures superior cleaning at a reasonable cost.
While its special action penetrates deep into clothes to dislodge stubborn dirt, oil and
stains, Ujala Super Washing Powder has pleasant fragrance, leaving clothes fresh and clean.
Absolutely soft and safe on hands, Ujala Super Washing Powder is tough on grime and provides
superior cleaning in affordable costs. Ujala Super Washing Powder is available in 25gm, 500gm
and 1kg packs.

Maxo Aerosal
Maxo Aerosol is a must have in your household kit to ward off pesky pests. Fully
loaded with a potent combination to ward off cockroaches, ants, houseflies, lizards etc. Maxo
Aerosol is formulated to hunt out these pests from their hideouts and eliminate them. Maxo
Aerosol is presented in handy containers of 150ml and 300 ml.

Ujala Stiff & Shine

Ujala Stiff & Shine is a shining example of the product development initiatives of the R
& D division at Jyothy Laboratories Limited. Positioned uniquely to address the need to keep
ensure that clothes retain the crisp feel and a sparkling appeal, Ujala Stiff & Shine is specially
formulated to maintain clothes at their crisp and shining best. It is suitable for clothes of all
fabric type and colours.
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A post-wash liquid fabric enhancer, Ujala Stiff & Shine helps provide the stiffness for
that crisp look without the white patches and bad odour commonly associated with starch.
Whats more, unlike the inconvenient and messy experience of using starch, Ujala Stiff & Shine
is handy and easy to use. Ujala Stiff & Shine gives that special sheen to clothes, making them as
good as new - offering premium quality and utmost care for your laundry. Ujala Stiff & Shine is
available in 20gm sachets, 100ml and 200ml bottles.

Maxo Cyclothrin Coil

Maxo the offering in the Household Insecticide segment from Jyothy Laboratories
Limited took the mosquito repellant market by storm. Maxo Cyclothrin coils have been
developed to offer total protection from mosquitoes. While other mosquito coils tackle
mosquitoes only when they come in proximity to the coil, the unique action of Maxo Cylothrin
coil smokes out mosquitoes from their hideouts and destroys them - providing corner to corner
protection and a peaceful sleep all through the night. Besides having a pleasing fragrance, Maxo
is specially designed to avoid breakage while separating the coils from the packaging.
Maxo Cylothrin coils are available in Regular, XL and Giant sizes and provide protection
for 8, 10 and 12 hours respectively.

Maxo Cyclothrin Liquid

Maxo Cyclothrin Liquid in a handy liquid vaporizer format offers complete and cost
effective protection for 45 and 60 nights. Formulated with active ingredients, this vaporizer
provides a potent and convenient solution to counter mosquitoes and constitutes the first line of
defence against potential diseases and health hazards. Maxo vaporizer is available in bottles of
30ml for 45 nights and 45ml for 60 nights.

Exo Dish Wash Bar

Exo Dish wash is yet another offering that draws on the wealth of experience of our R &
D division. The product is not meant to just clean utensils, but also provide protection form
22

bacteria and harmful germs. Fortified with powerful anti-bacterial agents, Exo Dish wash bar
fights and kills disease causing bacteria that enter food through contamination of utensils. The
powerful formula removes sticky oil stains, grime and stubborn burnt food residues from utensils
and makes them safe and sparkling. Exo Dish Wash Bar is available in 190gms and 380gms
packs.

Exo Dish Wash Liquid

Exo Dish Wash liquid presents all the potent qualities of the innovative Exo formulation
in a convenient to use liquid variant. Exo Dish Wash Liquid is the only anti-bacterial dish wash
liquid with Cyclozan as the active ingredient. Convenient and handy, this is ideal for stainless
steel, crockery, cutlery and non-stick kitchen ware. Exo Dish Wash Liquid ensures streak less
glasses, gleaming cutlery and sparkling dishes while disinfecting them. Exo Dish Wash liquid is
presented in elegantly designed 500ml bottles & 125ml bottles.

Jeeva Naturals
Jeeva Naturals is yet another special offering from Jyothy Laboratories Limiteds
Personal Care portfolio. This specially formulated beauty soap range is packed with handpicked
ingredients from nature to enhance the experience for the discerning consumer. Jeeva Naturals is
a range of soaps that encapsulates the goodness of coconut milk. Coconut milk is nature`s
treasure trove of minerals, vitamins, essential oils and proteins. This is further enriched with
other natural ingredients like Kasturi Manjal, Milk protein and Jasmine, renowned for their skin
nourishing benefits. Jeeva Naturals is available in three variants - Coconut Milk with Milk
Protein, Coconut Milk with Jasmine and Coconut Milk with Kasturi Manjal, and is presented in
75gm packs.
Maya

Maya is a fragrant offering from Jyothy Laboratories Limited comprising of a wide

range-an ideal fragrance for every occasion in the form of agarbathis (incense sticks). Inspired by
nature, the enchanting array of incense sticks provides the perfect ambience and enhances the
23

experience to match every mood.Carefully selected, each fragrance from the exotic collection is
formulated to spread faster and linger longer. The Maya bouquet comprises of a wide range of
floral, traditional and aromatic fragrances like Rose, Jasmine, Sandal, Sarvasugandhi, Magic,
Milan, Prarthana and Raaga 4-in-1, with many more varieties collection. The Maya range is
presented in attractive pouches and cartons containing 8, 15, 20, 40 and 100 sticks.

Product Divisions
Fabric care

Ujala Supreme
Ujala Washing Powder
Stiff &Shine
Ujala Techno Bright Detergent

Household insecticide

Maxo A grade coil

Maxo A grade liquid
Maxo aerosol

Utensil cleaners

Exo Dish Wash Bar

Exo Dish Wash Liquid
Exo Safai

Fragrances

Maya

Personal care

Jeeva naturals

Allied business

Continental special
Goderej Tea
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3.6 ORGANISATION STRUCTURE

BOARD OF DIRECTORS

CHAIRMAN &
MANAGING DIRECTOR

&
DEPUTY MANAGING
DIRECTOR

SALES

GM NORTH

FINANCE &
ACCOUNTS

MARKETING

CFO & CS

DIRECTOR

OPERATIONS

RESEARCH &
DEVELOPMENT

HUMAN
RESOURCES

VP- R&D

GM WEST
GMOPERATIONS

GM
GM EAST

GM SOUTH

AGM

MGRMARKETING

MGR- HR

GM General Manager

VP Vice President

AGM Assistant General Manager

CFO Chief Financial Officer

MGR Manager

25

4.HUMAN RESOURCE DEPARTMENT

4.1 HR AND ADMINISTRATION DEPARTMENT

Jyothy Labs a professionally managed company that has sought to build for itself a
stimulating work culture that empowers people, promotes team building, encourages new ideas
and motivates performance. JLL believe in meritocracy and this policy commences with hiring
individuals with the right experience while ensuring that progress in the organization is not
dependent solely on tenure.
As at July 31, 2007, JLL had over 3,400 employees in India. The number of employees in
each of divisions as of that date is follows:
Sales (All India) 1362 employees;
Production (21 factories) employees;
Machine Designing & Fabrication 90 employees;
Information Technology 15 employees;
Research & Development 14 employees; and
Administration (head office and regional officer) 71 employees.
As at July 31, 2007, approximately 475 of employees at two locations were members of trade
unions and JLL entered into wage settlement agreements with then. JLL have had no recent
strikes or work stoppages and JLL have a good relationship with the workforce.

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DEPARTMENT STRUCTURE

The departmental structure of HR department are listed below

MANAGING DIRECTOR

H R MANAGER

Personnel officer

Legal Officer

Executives

Dept. Staff

HR supports and develops JLLs most important asset our people by enabling them to
deliver outstanding business performance.
AN EYE ON THE FUTURE:
Our environment is about empowering people.

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Both is to contribute to our business objectives and to achieve their own personal and career
goals. It also keep an eye on the future, with our 'leadership behaviors initiative aiming to
identify the next generation of leaders.
In HR, workers are not just a part of the culture they help to create it. What they do impacts
everyone within the organization, which in turn impacts the consumer and the bottom line
DIVERSE ROLES:
HR's job is to make sure the workers have highly-skilled, exceptional people in all areas
of the organization.
Within that, there are numerous possibilities split into three broad areas
HR BUSINESS PARTNERS
Identify the needs of the business in order to develop, manage and implement appropriate
strategies.
They ensure that the right structure, culture, people and capabilities are in place to foster positive
working relationships.
HR EXPERTISE TEAMS
Work on policies, processes, systems and tools that allow each business area to attract,
select and develop talented individuals.
They also provide a connection with world-class external experts and keep us up-to-date
with industry best practice.
HR SERVICES
Deliver and continuously improve services such as payroll, recruitment, pensions and
benefits.
They also track, monitor and aggressively manage service performance to ensure that its
delivered to the required quality and at the optimum cost.

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DIVISIONS OF HR DEPARTMENT

General administration
Industrial Relationship

Core HR

1. GENERAL ADMINISTRATION:
This division plays a role of maintaining canteen, securities and transport facilities in this
company
2. CORE HR:
This called this division as process division. Here they are doing the process of;
a. Recruitment
b. Worker joining formalities
c. Training
d. Reliving full and final settlement

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e. Attendance
f. Payroll
g. Performance
h. Performance assessment
i. Promotions
j. Policies
k. Engagement activities (motivation)
3. INDUSTRIAL RELATIONSHIP:
This division is also called as employee relationship division. Here this company is
concentrating on;
a. Medical allowances
b. Counseling
c. Grievances settlement
d. Disputes
e. Maintaining legal relationship
f. Maintaining union relationship in factory
g. Conciliation (labour dept. failures)
h. Labour court
i. Wage settlement
j. Statutory registration for ESI, PR, etc
k. Disciplinary action

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RECORDS MAINTAINING IN HR DEPARTMENT:

1.

Circle monitoring register

2.

Training record

3.

HR executive resumes

4.

Student implant training records and resumes

5.

Work instruction manual

6.

HR department control manual

7.

Safety manual

8.

Indian Boilers

9.

Coaching and monitoring

10. The world is flat

11. Factories law application in Tamil Nadu
12. Factories Act 1948
13. Pondicherry Factories Rules 1964
14. Long term settlement
15. Standing orders
16. LIC
17. Wages
18. Indian Bank loan
19. Loans SBI
20. Contract agreement.

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STAFF
The success of JLL is dependent on the expertise and services of the management team it
includes all employees and staffs in the organization. It has over 3,400 employees in India and
the organization has established a distribution network across India with a sales staff of over
1,500 people serving approximately 2,500 distributers.
The sales force headed by four general managers included 36 state managers, 165barea officers
and 1,165 market intelligence assistants.
All the employees are given PUNCH CARD to use it as a record of their presence. It also
owns a time recording machine for employees.

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5. SUMMARY AND CONCLUSION

The study was conducted to understand the working of different departments of Jyothy
Laboratories. Ltd. The study has helped me to understand the day to day business affairs of
the Organization and also the relationship among the functional areas .

This study has proved very beneficial in understanding the Organizational climate and
culture. The interpersonal relationship and the Industrial relation in the organisaton has been
revealed through this study .The company has been successful in maintaining and balancing
industrial democracy and peace. The workers problems are heard and possible steps are taken to
mitigate and solve their personal and professional worries and complaints. Through this steps,
the workers are at peace, And productivity and quality is assured.

The workers are updated with latest and state of the art technology and training are
provided to them, to become masters in their profession. The importance of organizational
structure is to provide order and accountability to an organization. By creating specific job
categories for specific task the efficiency of the labor needed to accomplish the task increases

Institutional training in this reputed company turned out to be education and successful. It
helped in understanding various functions of human resource management practically. Learning
in college is just a preliminary training but by their practical exposures, received a wide
knowledge about the various functioning aspects of a business firm.
It is concluded that the Organization study in Jyothy Laboratories. Ltd has helped me to
understand the concept of management and the role of various functional department especially
HR Department.

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6. BIBLIOGRAPHY

BOOKS:
TNCHHABRA,HUMAN

RESOURCE

MANAGEMENT,DHANPAT

RAI$

CO.(P)LTD.1710 NaiSarak , Delhi-110006(INDIA)2005

SASHI K GUPTA, ROSY JOSHI ORGANISATION STRUCTURE AND
DYNAMICS KALYANI PUBLISHERS

JOURNALS
Advertising Express

The ICFAI University Express

Indian Journal of Marketing

Annual Report

WEBSITES
www.jyothylaboratories.com
www.Wikipedia.com
www.google.co.in

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7. ANNEXURE

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