SISFU/QSF-ACD-006

Rev 003 dtd 15 June 2015

SCHOOL OF BUSINESS AND COMPUTING

BTEC HND in Management, Marketing,
Human Resource Management, Accounting &
Computing and Systems Development
Front Sheet

UNIT 1: Business Environment

Student number/
Student name:

Group:

Activity Reference: 01-02

Date due: 17 March, 2016

Assessor(s): Grace D. Chong

Date submitted:

Outcome /
Skill

Evidence

Assessors
decision

Feedback

3.1 Explain how market

structures determine the
pricing and output decisions
of businesses.
1

LO3
Understand
the behaviour
of
organizations
in their market
environment

3.2 Illustrate the way in

which market forces shape
organizational responses
using a range of examples.

3.3 Judge how the business

and cultural environments
shape the behaviour of a
selected organization.

1/5

LO4.
Be able to
assess the
significance of
the global
factors that
shape
national
business
activities.

4.1 Discuss the significance

of international trade to UK
business organizations.

4.2 Analyse the impact of

global factors on UK
business organizations.

4.3 Evaluate the impact of

policies of the European
Union on UK business
organizations.

Merit grades awarded

M1

M2

M3

Distinction grades awarded

D1

D2

D3

2/5

Assessors additional feedback and comments

I confirm that this is all my own work (students to sign

and date)

Student Signature:
Date:

INTERNAL VERIFICATION (Internal Verifier to sign

and date)

Scenario: As a junior Business Reporter for Business World, a Manila publication for
businessmen, your editor has tasked you to research on international trade and its importance
to U.K Economy.
Required:
With your group, research on the following information. Then present individually to your
section editor the result of your research. It should not exceed 1,500 words.
1. Explain how market structures determine the pricing and output decisions of businesses.

(3.1)
Explain any four: perfect competition, monopoly, oligopoly, duopoly, monopolistic competition
and how they affect 1) pricing and 2) output decisions.
2. Illustrate the way in which market forces shape organizational responses using a range of

examples. (3.2)

Identify and define any five market

forces:
supply and demand, elasticity of
demand; elasticity of supply; customer
perceptions and actions, pricing
decisions; cost and output decisions;
economies of scale, the short run; the
long run, multi-national and
transnational corporations; joint
ventures, outsourcing; core markets;
labour market trends; employee skills,
technology; innovation; research and
development; core competencies;
business environment (PEST); cultural
environment.

Example of how your chosen

organization reacted to
the 5 forces you chose.
1.
2.
3.
4.
5.

Reaction and behaviour

Reaction and behaviour
Reaction and behaviour
Reaction and behaviour
Reaction and behaviour

3/5

3. Judge how the business and cultural environments shape the behaviour of a selected

organization. (3.3)
1. Choose a UK business organization
2. Define business environment
3. Give at least two examples
of business environment
- 1st example
2nd example
4. Define cultural environment

How did your chosen organization react or behave to

your 2 examples?
Reaction to and behaviour on 1st example
Reaction to and behaviour on 2nd example

5. Give at least two examples

of cultural environment
- 1st example
- 2nd example

How did your chosen organization react or behave to

your 2 examples?
Reaction to and behaviour on 1st example
Reaction to and bahaviour on 2nd example

After the submission of your research report to your editor, you are to likewise individually do the
written article, The Significance of International Trade on UK businesses. It should not
exceed 1,500 words. Discussions should cover the following:
4. Discuss the significance of international trade to UK business organizations. (4.1)
Give at least 5 advantages of international trade to the UK economy and briefly explain
each..
Define international trade
Your Chosen UK Business
5 advantages of international trade to the business you chose and
explain each
1.
2.
3.
4.
5.
5. Analyse the impact of global factors on UK business organizations. (4.2)
Identify at least three (3) global factors and briefly discuss (including your own opinion)
how it helped and hindered your chosen UK business organization. You may the use the
following table for your guide in your essay.
Global factors (3)

In what ways did it

hinder the organization
you chose

In what ways did it help

the organization you
chose

1.
2.
3.

4/5

6. Evaluate the impact of policies of the European Union on UK business organizations. (4.3)
You may the use the following table for your guide in your essay.
Give at least 4
policies of the EU

Advantages to the
organization you
chose

Disadvantages to
the organization you
chose

1. EU policy
2. EU policy
3. EU policy
4. EU policy

GRADING:
To achieve a PASS, all criteria identified in the assignment are met.
To achieve MERIT marks, the student must firstly achieve all conditions for a PASS.
(M1) The Evidence shows that relevant socio-cultural or economic theories have been
applied.
(M2) A range of sources of information outside the classroom discussion has been used.
(M3) A range of presentation techniques (use of meaningful tables, graphs, figures, analytical
tools such as PESTEL, etc.) have been utilised, with references and brief explanations in
the text.

To achieve DISTINCTION marks, the student must firstly achieve all conditions for
MERIT:
(D1) Conclusions have been arrived at and have been justified.
(D2) Autonomy/independence during research has been demonstrated. All draft-submission
deadlines have been met.
(D3) Ideas and sound strategies have been proposed on key requirements of the assignment,
written clearly, correctly, concisely and cohesively.
Merit/Distinction descriptors indicative characteristics should be indicated.(M1, M2, M3, D1, D2, D3)

NOTES:
Word-process the document using 12 point Arial.
Complete the title page and sign the statement of authenticity.
Use the Harvard referencing system.
Upload to Turnitin the body of the paper before DEADLINE OF SUBMISSION to Tutor.
Limit the body of the assignment to about 3,000 words.
Copying and pasting material from the Internet is considered an act of PLAGIARISM if not acknowledged
with appropriate references.
You should provide evidence of academic research to support your discussions, e.g., references
some websites, journals, interviewsthat have helped shape your views.
Draft submission starts 22 January, 2016.
Final paper to be submitted no later than class hours on 16/17 March, 2016..
Subject to change per requirements of assessor.

5/5