There are generally two types of men's undergarments; one type covers the torso and the other covers
the waist and legs. For undershirt, we include vest, sleeved vest and muscle vest. For briefs, we include
regular briefs, trunk and boxer shorts. Long underwear is preferred to offer extra warmth to wearers
during winters.
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Growing disposable income, preference for branded underwear that offer better fit and comfort are major
factors fuelling demand for premium underwear, thereby driving the growth of the men's underwear
market. However, a high degree of competition and unorganised market in developing countries are major
factors hampering the growth of the overall men's underwear market. The men's underwear market is
anticipated to expand at a CAGR of 5.8 % from 2015 to 2020, to reach US$ 11,167.6 Mn by 2020.
By region, BRIC dominated the market with over 35% market share and is expected to remain dominant
throughout the forecast period. Europe was the second dominant region with 17.4% share in 2014. The
men's underwear market in Europe and North America is expected to expand at CAGRs of 5.1% and
3.9% respectively during the forecast period. On the basis of age group, the market has been segmented
into 1525, 2635, 3645, 4655 and 56 and above. The 3645 segment accounted for 24.2% share of
the global men's underwear market in 2014 and is expected to register a CAGR of 5.8% over the
forecast period. On the basis of distribution channel, the market has been segmented into online sales
and offline sales, where offline sales are further sub-segmented into the mass merchant, speciality store,
mono-brand store and others. The online sales segment accounted for 7.7% share of the global men's
Key market players covered in this report are Hanesbrands Inc., Philips-Van Heusen Corporation, Ralph
Lauren Corporation, Jockey International Inc., American Eagle Outfitter Inc., Iconix Brand Group Inc., J.C.
Penny Corporation, Inc. and Berkshire Hathaway Inc. Major players in men's underwear market focus on
enhancing their global and regional presence through acquisitions and mergers and operational
expansion.
Market History:
Undergarments help to avoid soiling of outerwear are generally of two types: upper body and lower body
garments, which cover the torso and waist and legs respectively. For undershirt, we include vest, sleeved
vest and muscle vest. For briefs, we include regular briefs, trunks and boxer shorts. In winters, long
underwear are preferred to provide extra warmth.
Growing disposable income, preference for branded underwear that offers better fit and comfort are major
factors fuelling demand for premium underwear, thereby driving the growth of the mens underwear
market. Major trends in the mens underwear market are increased the adoption rate of functional
underwear, consistent investment in branding and marketing and a surge in acquisitions and mergers.
The high degree of competition and unorganised market in developing countries are major factors
hampering the growth of the mens underwear market.
The global clothing and accessories market was valued at around US$ 1,229.4 billion in 2014. The mens
clothing and accessories market accounted for 38.7% of the global market in 2014 and was valued at
US$ 437.7 billion. Revenue contribution by the mens underwear market to the global mens clothing
market was US$ 8.0 billion in 2014 and is expected to increase to US$ 11.7 billion by the end of 2020 at a
CAGR of 5.8%. Organised retail penetration and penetration of mono-brands and multi-brand outlets
worldwide is driving sales of branded clothing products.
Key market players covered in this report are Hanesbrands Inc., Philips-Van Heusen Corporation, Ralph
Lauren Corporation, Jockey International Inc., American Eagle Outfitter Inc., Iconix Brand Group Inc., J.C.
Penny Corporation, Inc. and Berkshire Hathaway Inc. Major players in mens underwear market focus on
enhancing their global and regional presence through acquisitions and mergers and operational
expansion.
Table of Content
1. Executive Summary
2. Research Methodology
3. Assumptions and Acronyms Used
4. Market Overview
4.1. Market Taxonomy
4.2. Parent Market Analysis Global Clothing & Accessories Market, 2010-2020
4.2.1. Global Clothing & Accessories
4.2.1.1. Market Size Forecast
4.2.1.2. Absolute $ Opportunity
4.2.2. Global Male Vs Female Clothing and Accessories Market Comparison, 2010-2020
4.2.2.1. BPS Analysis
4.2.2.2. Y-o-Y Growth
4.3. Global Mens Clothing & Accessories Market, (Mens Clothing, Mens Swimwear, Mens Underwear,
Mens Accessories), 2010-2020
4.3.1. Market Size & Forecast
4.3.2. Absolute $ Opportunity
4.3.3. BPS Analysis (2010,2015,2020)
4.3.4. Y-o-Y Growth Rate Comparison
4.4. Global Mens Underwear Market Analysis & Forecast (2020-2020)
4.4.1. Market Size & Forecast
4.4.2. Absolute $ Opportunity
4.5. Market Dynamics
4.5.1. Market Drivers
4.5.1.1. Economic Drivers
4.5.1.2. Demand Drivers
4.5.1.3. Supply Drivers
4.6. Market Trends & Opportunities
4.7. Market Restraints
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