Running Head: ORGANIZATIONAL COMMUNICATION

Organizational Communication
Name
Institution

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Organizational Communication
TASK 1
P1
Business information is an integral component of the organization. Through business
information, an organization learns of various factors which they should carry out and also the
way in which they are supposed to handle various issues. Therefore, the business information
sector of an organization is regarded as among the imperative factors in the performance of the
company. Easy jet uses various kinds of business information. The company properly utilizes the
business information types to achieve the desired goals. Therefore, business information helps
organizations to achieve their objectives and goals.
First and foremost, Easy jet uses verbal
P7
(a)

Reproduce and complete the table below to outline the suitability of the different types of

communication method (electronic and non-electronic) for different types of user.

Communication

Electronic or

Examples of

Why suitable for the different type of

Method

Non-

Users of this

audience

Electronic

method

Non electronic

Job Applicants

Letter

Letters show an official way of getting to

somebody and also the qualifications in the

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correct manner. Therefore, through them,
applicants get to show their readiness for the
jobs.
Memo

Non electronic

Supervisors

Memos are efficient in calling for meeting

between the organisation and the staff and
also the stakeholders. It is also great for the
dissemination of smaller notices for the
company.

Fax

electronic

Managers

Faxes ensure the instant communication

between managers and their subordinates or
other managers in the best way.

Invoice

Non electronic

Financial

Invoices reflect the specific financial

managers

quotations of services and the products

which have been purchased by the company
or sold.

Brochure

Non electronic

Marketing

Brochures showcase the information about

managers

the organisation to the consumers and

various target markets.

Touch Screens

electronic

Planning

Touch screens are important in helping the

managers

planning managers explain to the rest of the

decision making committed specific ideas
and concepts.

Email

electronic

Managers

Emails serves as an avenue of ensuring that

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the company is connected to its employees,
the company uses this to stay in touch with
the stakeholders too. Therefore, this makes it
efficient to communicate with one another.
SMS

electronic

Marketing

SMS serve as an avenue of direct contact

managers

for the company. The marketing managers

can use SMS to relay various functions to
the employees of the company and the
consumers. This also serves as an avenue of
handling consumer concerns.

Internet

electronic

Marketing

The internet serves as an avenue where the

managers

marketing managers can carry out surveys to

determine the positioning of the company.
The internet also serves as an important part
of the company orientation to make a better
system. Through the use of the internet, the
company also has a better way of facing
their competitors by approaching and
marketing their products online.

Telephone call

electronic

Organisational

Telephone calls serve as an alternative to

managers

face to face talks. Through the model, an

organisation has a better approach to the
handling of departmental issues, transfer of

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clients to different departments and the
monitoring of duties.
Video conferencing

electronic

Organisational

Video conferencing helps the managers to

managers

make calls and conduct meetings even when

one is not physically present in the
organisation. This serves as an effective
model for multinational companies that
require regular meetings

DVD

electronic

Planning

DVDs are integral in the formulation of

managers

plans by an organisation. Through the

avenue, organisations attract a better way of
carrying out duties and also making it
effective to show the information.

Posters

Non electronic

Marketing

Posters show whatever the organisation is

managers

carrying out. The posters serve to show

consumers what and why they are carried
out.

Newspaper

Non electronic

Marketing

The newspapers have a great outreach of

managers

consumers therefore. They get the message

out to the intended individuals.

Flow Chart

Non electronic

Planning

The model is suitable as it enables the clear

managers

showcase of how various courses of actions

can be taken to lead the organisation to the

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right step. Therefore, through the model, the
managers can show various strategic plans
of their companies to help with the
implementation.

M1
There are different kinds of business information. The types of business information are
integral in helping to achieve the organizational goals. Through the use of the verbal kind of
business information, Easy jet has established itself in a well-mannered system where the
individual report to the relevant authorities as required. On the other hand written
communication has enabled the company to get into various business deals that are instrumental
to its development and growth to form a greater part. Through the use of the written
communication models, the company has established formal contact and also carried out the
necessary functions. Onscreen communication enables the company to show the strategic plans
which are important in providing a path for the organization to follow towards the achievement
of their objectives and plans. Therefore, the use of the onscreen communication has been of
instrumental help to the company in various ways. Multimedia has enabled inter department
communication within the company. Through the communication of the departments, various
functions have been carried out in the organization; this has led to the creation of opportunities
by the company. The departments which communicate using multimedia platforms have also
enabled the use of social media platforms for the marketing purposes of the company. The web
based platform has been instrumental in helping to set up a reachable platform for the company.

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Through the online platform, the company has been able to establish and provide a platform
whereby users can log in and book their fights with great ease.
The sources of information..
D1
The information which is obtained by the company on its various sources of information
has various effects on its actions and performance. The decision making process is primarily
affect by the various source of information. If the sources of information are not reliable, they
will lead to an imparted system of decision making in the organization and this would be
inefficient for the company. Wrong decisions which are formulated on the basis of wrong
conclusions by the organization can lead to losses and great disadvantages to the company.
Therefore, the programs which are chosen by the company to act as the basis o various decision
making protocols arte effective in establishing a better system for them.
The sales systems of the company
TASK 2
P2
To: employees@Easyjet.co.uk
From: management@Easyjet.co.uk
Subject: New App for booking Flights
Hi all,

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The company has unveiled an application which would be effective in booking of flights,
Notably, the company has a widespread name for the application of technology in business, the
invention of the App is a step forward form the website which had become popular occurrence
among the consumers. It is theretofore notable that the entire staff should be informed of the
recent developments in the company so as to encourage the use of the application. This makes it
appropriate for the company to be inclusive or each and every individual.
There are various provisions
P4
Check PowerPoint
D2
Check PowerPoint
P5
There are various acts which have been provided to help with the making of the online
business platform to become a safe place for companies and also individuals. Therefore, through
the use of specific acts that are produced and used to govern the business space. Therefore, the
following acts which are provided are important in making the business cycle a safe place.
Data protection act 1998
The data production act is the
Freedom of information act 2000

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The freedom of information act covers the way in
Computer misuse act 1990
The computer misuse act provides for
P6
The handling of information in an organization should be carried out with various
considerations. The considerations which deserve to be made regarding the policies are important
to the healthy handling of information by the company. Therefore, through the policies which are
provide the company stands to gain a great operational handling of their information.
In the first instance, the information which is in the company should be secured in a
M2
Description

Examples of Positive
impact in the use of

Possible Negative
Features/Impact

Business Information
Legal
Data Protection Act

Provides a way of
governing the company data

Saves the company

form hiring data experts to
manage their information.

Computer Misuse Act

The misuse act helps

Helps to establish a

in making the company have

system of checks and

various ways of helping to

balances

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make the technicians make
the company computer in an
appropriate manner.
Freedom of
Information Act

Makes the company

have a better way of

Has a restrictive
nature for the companies

approaching issues pertaining

to information.
Ethical
Email Use

Makes
communication much easier

Often source of data

breeches and information
spills.

Internet Usage

Provides available
resources to the company.

Costly as employees
manipulate the internet
provision for personal
purposes.

Whistle-Blowing

Helps to keep the

company in track

Information
Ownership

Makes the company

Can be a great way

for the fall of the company.
The company can use

responsible for the employee

the information for malicious

information

purposes or even blackmail

workers to gain benefits.

Operational
Security

Safety is well ensured

Safety is ensured and

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and makes them have a better the company gains employee
way of transacting business
Backups

confidence.

Helps with storing

Backups help to

information that can be used

restore data which is

in times of danger or

important to the company in

breaches.

several aspects.

Health & Safety

Health of the

Actins which need to

employees are well discussed

be taken in cases of

and stipulated

emergency are well defined.

Therefore, the act is
comprehensive in discussing
the pertinent issues to the
organisation.

Organisational
Policies

Polices are well stated

in the company to help with

systems of carrying out

worker coherence

duties

Business Continuance

Costs

Increasing

Governs the company

Helps with ensuring

Makes the employees

that the processes are well

aware of the routine that

defined

should be adhered to.

Costs are covered in a

Company gets ways

clear manner to enhance

of charging the services

transparency.

which it offers.

Helps to integrate

Creates coherence

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Sophistication

proper technology in the

with the company and makes

organisation

the organization to help

organise their actions.