Quiz for Business Strategy – 2

Name: Deepak Bhatia

Roll #: DXB (EWD10014 )

1. Identify and discuss at least two events in the story which you think are most
relevant for the businesses today.

• Communication is one of the key events in this story which is relevant for the
businesses today. Here communication is done from top to bottom in a
procedural way. Here Fred indentifies that iceberg is melting and if he goes to
any person on his own, he knows no one will listen to him; rather he goes to the
colony leader.
• Creating sense of urgency is also one of the key events in this story as this step
highlights the performance gaps, this also means that the leaders are open for
suggestions by other penguins and the person in-charge has an open attitude and
listens to those suggestions.

2. Kotter says “Leadership comes in all shapes and sizes and has to exist at every
level.” Do you agree? Discuss the aspect of leadership in relation to Corporate
Strategy.

Leaders need room or air and need to maintain relationships to allow them to have talks
which will give them importance more than the formal meetings. Having a casual chats
with employees is rather more fruitful and effective rather than having board meetings.
Actual leaders are usually the once who interact and who are concerned for the
employees in the organization. Leaders depend on personal chats, build relationships
and make pockets of trust. All this helps in generating whether your corporate strategy
is aligned to success or not. But sometimes in keep in good relations with employees
we can also align the employees to corporate strategy.

3. Comment on leadership styles of two characters in the story from the point of view
of strategy.

• My first character will be Sally, who is the most important person in the case as
she was the person who organized and event in the problem of melting ice. The
event called “tribute to our heroes”. Sally thought of the problems which will be
faced by her so she started with the practice at her home by convincing her
parents to catch the fish. She looked for partners to build on strengths; she
created unity in the penguin family.

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 • My second character is Alice, whose doors were always open for listening to
suggestions which I feel that is the biggest character of a leader. Alice is person
who puts her hands on the shoulder of the person and walk (like DhiruBhai).
She is the person who focuses on unity of people and look for commitment. She
is also a person who thinks foe long term.

4. What are the major lessons (at least three) that you have learnt from the case
study? Discuss at length the most important lesson that you have learnt from
amongst those you have identified and how will you use the lesson in conduct of
your business?

• The there major lessons I learnt from the case are:

1. Understand how change can affect an organization and how to
induce in the system for optimum results.
2. How to use the John Kotter’s eight steps transformation process.
3. To keep open doors for all employees for suggestions and
walking with them hand in hand.

The most important lesson I learnt is that you should have an open door policy, which
will help you to know what your employees are doing, how they are working in the
organization. When you keep an open door policy where you will be open for
suggestions from employees, who will gain a lot on how to conduct your business and
how to keep your employees work for you longer. You should be walking with your
employees with arms around shoulders which will enable the employee for positive
results at work area. To this kind of approach will enable you to know what your
employees think of the organization. After all employees are the most important assets
in the organization, who understand the work area they work in.

This enables you to create a team leader which will sometimes interact with employees
in your absence. But you have to look for a team leader who has the same qualities you
have. If the employees are happy in the organization, they will give you results and
your business will flourish and the business will be conducted in a smooth manner.

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