2. Production Plan
The seasonal calendar shows that the Carrots harvesting starts by thestart of Juneand
continues till the end of July. The FMC members plan to harvest their crop in June (30%) and
July (70%). Apricot would be sold soon after harvesting.
Production: The members agree to market their produce through the FMC as given below:
S.
Name
of
the Quantity
of S.
Apricot
Quantity
of
#
Member
Apricot
#
Carrots
1
Naseebullah
1020
9
Khairullah
550
2
Musa Jan
800
10 Inamullah
1100
3
Asmatullah
550
11 Obiadullah
500
4
Naqeebullah
750
12 Shamsullah
400
5
Moahmmadrafiq
650
13 Noor Zalam
450
6
Muheebullah
400
14 Mohammad Shafy
630
7
Abdul Nafay
1200
15 Attaullah
520
8
Mohammad Anwar
420
Total bags: 9940
The total volume of apricot to be sold through the FMC will be 9940. The FMC management has
decided to sell Apricot in Quetta,Multan and Faisalabad wholesale markets. After the three
market visits the FMC GB has decide that the FMC member will market their product 80% in
Quetta 14% in multan and 6% in Fiasalabad ,the reason of 80% product sell in Quetta market is
the low loses of card boxes in mazda 3 to 5% as compare to other two markets the loses is 5 to
10% in mazda, after the sell of product the FMC member will not any problem in cash payment
by the commission agent .
3. Planned Activities
The FMC has decided to sell apricots in QuettaFaisalabad, andMultanfruit and vegetable
wholesale markets.if rates were good. The members/farmers will deliver apricot at a collection
point from where the produce will be loaded onto truck and transported to the wholesale market.
Transport: The FMC has identified a goods forwarding company. The company will provide
transport. Freight will be paid at the destination. Transport from the farm to the collection point
will be arranged by the members themselves.
4. Marketing Plan
The harvest calendar shows that harvesting of carrots will start from 15 JUN and will last up to
July. The marketing plan has been developed accordingly as follows:
Disposal Markets
Multan
Quetta
Faisalabad
Total
JUN
350
3000
240
3590
Total
1350
7850
740
9940
Marketing arrangements: The Commission Agents generally do not sign formal agreement but
verbal understanding is developed for doing business. Accordingly, suitable commission agents
would be identified based on their business reputation through Project support and direct
contacts.
Transportation:the transportation will be increased and decreased
Disposal Markets
Expected Transportation and commission
Multan
Quetta
Faisalabad
Transportation(Rs/carton)
55 in mazda
23 in mazda
65in mazda
Commission
8%
10%
8%
Price: After the pree market visit the prices of deferent Market are as under ,in Jun and July the
mentioned prices is expected when the FMC Killasaifullah product is start.
Disposal Markets
Expected Prices (Rs/carton)
June
July
Multan
630
550
Quetta
550
480
Faisalabad
580
500
Marketable Volume: Members agree to sell 9940boxes of apricots through the FMC. The sale
will be made through a commission agent in Quetta ,Faisalabad, Multan,.fruits and vegetable
wholesale market. After the pree market visit the FMChasdecied to sell their product in Quett
80%,14% Multan and 6% in fisalabad if the prices is up don the the product sell shedoule will be
change it defended on prices.
Packing: The commission agent has suggested that normally apricots are offered for sale in 8
kg cardboard boxes. Accordingly, the farmers/members will arrange card boxes at their own.
The FMC will facilitate contacts with the manufacturers/suppliers cardboard boxes.The farmers
are expecting that the project will contribute 50% in cardboard boxes.
5. Management Plan
TheFMC management is the Executive Committee comprising of the President, Secretary and
Treasurerwhich will be responsible for management of the marketing plan. The business plan
will be approved by the GB (General Body which is all members of the FMC) and progress will
also be monitored and evaluated.
6. Financial Plan
Share Capital: The share capital will be collected the rate of Rs.2000 per member. The total
amount collectedas share capital thus comes to Rs.30,000/Note: The members will collect more amount and when required.
Members Contribution: Membersagree to contribute 10% of their sales apricot towards the
capital of the FMC so that it can emerge as a sustainable enterprise in the near future. Members
also agree to mobilize financial resources through their own contribution to generate working
capital as and when so required.
Cash Flow
Item
Jan
Feb
Mar Apr
May
Jun
Jul
2,111,500
3,300,000
Cash Inflows
Share Capital
30,000
Working Capital
Sales
10% Members
Contribution
179,673
277,625
2.291,173
3,577,625
Sales payment
to members
1,796,730
2,776,250
Transport
111,050
211,250
Commission
203,720
312, 500
Total Outflows
2,111,500
3,300,000
179,673
277,625
209,673
487,298
Total Inflows
30,000
Cash Outflows
Net Cash
Flows
30,000
Cumulative
Net Cash
Flows
30,000
Surplus
Rs.452,298
Aug
Sep
Oct
Nov
Dec
Note: During the first operational year FMC administrative and operational cost will be
zero due to no salary & wages, no rentals, etc. Also it will be learning year. The position will
change next year.
The business plan was presented and discussed in the General Body meeting held
on.
Approved.
Signature President..
Signatures General Secretary.