The Hundert - Vol.7 - Highlights of The Year 2015

U N F O R G E T TA B L E M O M E N T S A N D P E O P L E
T H AT M O V E D B E R L I N ' S S TA R T U P S C E N E I N 2 0 1 5
I NEVER
LOOK BACK,
DARLING.
IT DISTRACTS
FROM THE
NOW.
EDNA MODE
The Incredibles
THE HUNDERT // SEGMENT
A masterpiece suits
any surrounding. It is
both independent of
its environment and
able to adapt to it.
Jumpei Sudzuki,
Architecture Student, Tokyo Tech
The design icon USM Modular Furniture Haller is turning 50 time to

look ahead and explore new perspectives. Watch a new generation of
designers, artists, and architects from seven renowned schools all over the
world as they rethink modularity and become a part of a visionary project.
Follow their journey at usm.com/project50
4
Gesellschaft fr moderne Einrichtung Berlin mbH

Lindenstrae 1, 10969 Berlin
Tel.: 030 394959 00
berlin@designfunktion.de, www.designfunktion.de
5
www.usm.com
THE HUNDERT // FOREWORD
akyanyme.com
MICHAEL
MLLER
MICHAEL MLLER, GOVERNING MAYOR OF BERLIN.
2015 was once again a very good year for Berlin. As in the past years, the economy grew beyond expectations and more
than 40.000 new jobs were created. The attraction of young talents from all over the world is ongoing. Berlin won more than
40.000 new inhabitants, without counting the thousands of refugees finding protection amongst us.
Private Banking for

Successful Entrepreneurs:
Time to Talk.
The Berlin startup scene contributes to this positive development more than ever before. It helps present Berlin from its
creative, innovative and attractive side. Surely, it has not been easy for the board of The Hundert to select 100 highlights
out of the many things that happened in 2015. For my part, I had some really good appointments and conversations that
illustrated the impressive development of our startup scene, for example while attending the opening of Ciscos innovation
center, or while visiting Zalando or the heating installation company Thermondo. My highlight? I am very happy that we
recently passed a Digital Agenda for Berlin with ten concrete projects.
For 2016, I am wishing you, your team and your ventures all the best, together with good ideas, a dynamic growth, and
another 100 personal highlights. Let us continue pursuing our common goal of promoting the Berlin startup metropolis.
Yours
Weberbank has been providing comprehensive investment advice for successful entrepreneurs
for over 65 years. A permanent, trustworthy, confidential and professional relationship with our
clients is the basis of our advise on their private investment portfolio. Please see the article on
page 80 for more information. Contact: (+49 30) 8 97 98-234
Michael Mller
Governing Mayor of Berlin
My private bank.
6
P. 114
P. 95
Aupeo
GoButler
P. 70
Anti-Angel Law
P. 32
P. 137
ZappChoice
Mister Spex
P. 54
P. 100
EyeEm
Glispa
P. 67
Ampion
Venture
Bus
P. 39
Quandoo
P. 88
P. 99
Jobspotting
Avuba
P. 79
Techstars
METRO
Accelerator
P. 44
Agent Alice
JANUARY
P. 129
FEBRUARY
Startups
meet fashion
P. 123
audibene
P. 121
Markus
Bergerde Len
MARCH
P. 147
Outfittery
P. 43
P. 33
betterplace
APRIL
TLGG
Rocket Tower
Number26
Uber
S. 36
P. 82
P. 55
P. 85
txtr
P. 26
P. 108
P. 148
Tollabox
etventure
P. 142
Profund XL
P. 25
P. 110
Go_Geek!
SxSW
Marley Spoon
P. 103
FinLeap
P. 86
P. 49
Heureka
P. 138
P. 102
ShareTheMeal
P. 109
P. 37
Auto1 Group
Dubsmash
Freygeist
TechBerlin
P. 38
P. 136
Ohlala
Factory
P. 104
P. 74
Spree Aviv
6Wunderkinder
P. 56
Berlin is...
P. 126
P. 112
GTEC
P. 71
MAY
P. 58
Paulus Neef
Helpling
P. 27
Noah
JUNE
JULY
P. 128
BPW
coModule
P. 29
Oliver Samwer
P. 134
Movago
AUGUST
P. 45
Startupboat
P. 48
Amorelie
P. 52
St. Oberholz
P. 130
P. 34 / 35
Home24
Lakestar
P. 57
Tech
Open
Air
P. 68 / 69
Delivery Hero
P. 53
Workeer
P. 135
Movinga
P. 46
Babbel
P. 84
P. 47
Panono
Berlin Ecosystem
P. 78
Roof Up
P. 125
Ciarn OLeary
P. 87
The European
P. 64
Axel Springer
P. 120
P. 122
LNDS
P. 144
Andreas Winiarski
Flying Elephant
P. 59
StartUp Teens
P. 66
P. 92
Adjust
Kochzauber
P. 145
Auctionata
P. 60
DailyDeal
P. 24
Einhorn
P. 22
P. 139
P. 28
HelloFresh
P. 107
Elon Musk
P. 76
Corinna Visser
Koawach
P. 93
Wear IT
SEPTEMBER
P. 140
Clue
Digital
Science
Match
P. 111
Berliner
Volksbank
Ventures
OCT OBER
P. 23
P. 127
GetYourGuide
Lesara
NOVEMBER
DECEMBER
P. 117
Freelance
Capital?
P. 75
Relayr
P. 65
Unicorn.Berlin
P. 113
Open Berlin
P. 119
Airbnb
P. 146
P. 94
Eric Schmidt
Kisura
P. 101
S. 143
Deutscher
Startup
Monitor
German
Startups Group
P. 77
Moviepilot
P. 96
Zalando
P. 118
Charles von
Abercron
P. 81
Iversity
P. 83
eDarling
TABLE OF CONTENTS
akyanyme.com
08 13 Timeline
150 153 The Hundert at events
14 Introduction
156 157 Global coworking partners
16 20 20 international startup experts
158 159 Berlin distribution partners
30 31 The power of TV
160 161 Network partners
40 41 Tennis-points ace in the multichannel
162 165 Artist portfolios

commerce game
166 167 NKF team
50 51 The big b-questions Is it a bubble? Will it burst?
168 Thank You!
80 Klaus Siegers, Weberbank
169 Media partners
106Data-driven business matchmaking from Berlin
170 Imprint and contact
THANK YOU!
WITHOUT THE HELP OF OUR MAIN PARTNERS, THIS MAGAZINE WOULD NEVER HAVE BEEN POSSIBLE.
OUR PREMIUM SPONSORS:
DEAR
READER,
WITH FRIENDLY SUPPORT:
There is a first time for everything and it is now my very special pleasure,
as a novelty, to be the one officially welcoming you to an issue of the
Hundert. Ever since the second issue, the Hundert has increasingly
become my project, although it is foremost a group effort, and will
remain so. More than ever, I am thrilled by this project.
My biggest thanks goes to my team. Simona and Miriam

you stick by me through thick and thin. Thanks for being
so strong and patient and staying positive despite all daily
challenges. This issue of the Hundert would not have been
possible without you both!
In this line, it is very fitting that this issue is entirely different to all of
And of course, I would like to thank our demanding but also very
our precedent efforts. It is our first end-of-year review: An issue full
supportive Jan, who came up with this crazy idea of drawing the
of startup highlights of the year 2015. Berlins startup scene has
Hundert. Jan, thank you for giving us the opportunity to create this
yet again sparked a firework galore of very special moments. This
one-of-a-kind project.
past year was dominated by some of the biggest investments, numerous exits, awards, openings, events, anniversaries and other
Now, I invite you to enjoy the highlights of the year 2015 while reading
special projects and occurrences. Unfortunately, there were also
a magazine that is as colorful as Berlins startup scene.
some bankcruptcies amongst them. In the startup world, however, this is just part of the gear turning the wheel and founders do
Yours
not just sit and cry over spilt milk. It will work, next time around!
Kata Oldziejewska,
This issue is on a new course, not only regarding its written but
Head of the Hundert
also its visual content. We have entirely done without photographs. The whole issue was illustrated by seven artists from
six countries. Its execution has been a major challenge for
PS If you are wondering how you can support this ambitious project: you can
everyone involved. Nevertheless, we are convinced that the
download the magazine for free at: www.the-hundert.com. We would appreciate
results were every bit worth the effort. At this point, I would
your feedback and, in particular, your recommendations sent via E-mail, Facelike to express my huge gratitude to our artists. Working
book or Twitter. Make sure to inform your good friends and colleagues. Our kindest
with all of you has been truly amazing!
thanks in advance!
14
OUR PRODUCTION PARTNERS:
15
THE HUNDERT // STATEMENTS
2015 WHAT A YEAR!

20 INTERNATIONAL STARTUP EXPERTS SHARE THE HIGHLIGHTS OF THEIR ECOSYSTEMS
ADRIAN LOCHER / ZURICH

Entrepreneur in Residence;
Founder of DeinDeal
INKA MERO / HELSINKI
DEMETRIOS POGKAS / ATHENS

Business & Tech Journalist
Chairwoman and Co-founder, KoppiCatch

Startups with greek origins saw multi-million funding rounds from interHelsinki is bustling with startups growing also from the
national investors, for ex. Workable ($32mn) and Persado ($21mn).
Baltics, Stockholm and Moscow. With the highest per
We saw four companies exiting, with the biggest deal coming from
capita number of angel investors in Europe, a booming
Germanys Delivery Hero acquiring E-food and ClickDelivery. Even
gaming ecosystem and high tech startup scene, Helsinki
scaling companies started investing in others; Daily Secret snapped
seriously can be ranked as one of the startup capitals of
up Berlins Sugar High. For the first time, we saw established startups
the world. SuperCell leads the way as tech companies like
closing down (for ex. Tapely with 910k funding in total). Startups
Enevo (waste IoT), IndoorAtlas (indoor positioning), Beddit
were impacted in July by capital controls from banks and even big
(sleep monitoring) and Smartly.io (Facebook marketing) raise
tech faced serious challenges, making headlines with their troubles.
major two-digit VC rounds. The highlight of the year was again
SLUSH technology conference with 14000 global participants
and hundreds of cool side events like Junction Hackathon.
NIAMH BUSHNELL / DUBLIN

Dublin Commissioner for Startups
Dublin is the city of the 3 forces, where world-class startups, multinationals

Zurich cannot directly compete with Berlin or Silicon
and investors come together to drive innovation. VC funding in Dublin, a city
Valley, but it has a few assets that make it so attractive
of just over 1M people was 400M+ in 2015. 1500 startups in Dublin include
to companies like Google which employ over 2000 peoglobal success stories Currency Fair, Movidius, Realex, Openet, Ding,
ple in Zurich. That makes it their biggest tech outpost
Intercom, 3D4 Medical and CarTrawler. In October this year, 5-year old
outside the US. Reasons for that are mainly the quality of
LogEntries exited to US company Rapid7 for $68M. The citys ecosystem
life and Switzerlands top ranked universities, that not only
is maturing as the success stories multiply. Always known as a fun place
attract international talent but as well produce top quality
to live and work, Dublin is also becoming known as a leading hub for
graduates in highly demanded fields.These growth stimuSaaS, IoT, TravelTech and Payments startups, and a great springboard
lating conditions are a big factor for a startups success.
for European companies into the US.
Events in 2015 proving this fact: DeinDeal,Switzerlands
biggest shopping club, exited to Ringier, activity marketplace
GetYourGuide got funded with 50M EUR and Knip, a digital
insurance broker, got funded with 15M EUR. Big opportunities.
CHRISTIAN DORFFER / LONDON

CEO and Co-founder of Sweet Capital
CORNELIUS BOERSCH/ABOUT MEXICO CITY

Executive Chairman at Mountain Partners,
Considered one of the biggest cities in the world,
Mexicos capital has become the most powerful innovatiCo-Founder of Start-it
on hub in Latin America within less than 5 years. Today,
Mexico City is known as an emerging startup hub with
The Belgrade startup scene is in its nascency, even though it is home to at
more than 30 operating VC`s and a dynamic startup
least two flourishing world class companies Nordeus and Seven Bridges
scene around. Mountain Partners takes part in this
Genomics. The highlight from 2015 would, in my opinion, be a decisive shift
global rise with the acquisition of NAZCA Ventures.
in mindset. The biggest local startup event ever occurred in May, which attracThere are already success stories like Miroculus, who
ted 700+ young people keen to enter the scene. A developer research showed
brings an easy to use and affordable service for earthat 41% of local engineers plan on starting a startup in the future. All that in a
ly cancer detection or service providers like Aliada
city where just five years ago nobody knew what a startup was. When you add
and Nubleer. At Mountain Partners, we believe that
to that this years opening of the first VC fund in Belgrade (SC Ventures, 40M),
Mexico City is ready to take an important role in
2016 promises to be interesting as well.
the global entrepreneurial ecosystem.
VUKAIN STOJKOV / BELGRADE
16
In 2015, London startups secured over 1bn in funding this year with Uniplaces raising a whopping $24m
CEO and Founder, BusinessInnovator ApS
Series A led by Atomico and with participation from Sweet
Capital. Great investor tax incentives combined with
Copenhagen must accompany Berlin and many initiatives are supporting
London attracting some of the best tech talent from
a stronger entrepreneurial culture and entrepreneurial community in the
across Europe are two important drivers of the increase
Danish capital. Three startup (TechStars) weekends were held in 2015:
in funding. With accessible capital top entrepreneurs
one focusing on the nancial industry, another with a focus on health and
dare to actively transforming their industries, espea regular startup weekend held on a ferry between Denmark and Sweden.
cially in Finance (e.g. Transferwise), Fashion (e.g.
Besides that, #CPHFTW has held numerous TOWNHALL meetings bringing
Farfetch), Delivery Services (e.g. Deliveroo) and
together the entire community to work towards improving the entrepreneurial
Advertising (e.g. Captify). Early stage tech investors,
ecosystem in Denmark centered around Copenhagen. Finally, one of the prosuch as Index Ventures, Mosaic Ventures and Sweet
gressive incubators, Dare2Mansion, is now host to the Singularity University
Capital, have been spoilt for choice this year.
Copenhagen Chapter which will open on 16 December 2015.
RUNE GREGERS MEYER / COPENHAGEN
17
DON RITZEN / AMSTERDAM
ARTUR KURASINSKI / WARSAW
ROXANNE VARZA / PARIS
Manager and Co-founder, Rockstart
CEO and Founder, MUSE
Director, Halle Freyssinet / 1000startups.fr
2015 will be remembered as the year the Amsterdam startup scene

A lot of positive things happened in Poland in 2015
took off! Behind London and Berlin, the Dutch startup scene is consiin terms of startups: the opening of Google Campus in
dered to be one of the most prominent in Europe. Throughout 2015,
Warsaw, Brand24 working with the White House, LiveChat
we had companies like Adyen become Unicorns, WeTransfer match
exceeded 1 bln PLN in evaluation, Wirtualna Polska
its 25 million users with 25 million in funding and CataWiki raising a
debuted at the Warsaw Stock Exchange, the launch of
82 million round. The ecosystem is gaining speed, raising 82 million
Fundacja Startup Poland, Warsaw along with Infinity qualifunding in Q1, 101 million in Q2 and 173 in Q3 making it already
fied to the Bloomberg Mayors Challenge final, the acquisition
the most prolific year on record in terms of funding volume. In 2016,
of Travelist, Samba bought Filmaster, CD Projekt and Witcher
the Netherlands will hold presidency of the EU and it promises to be
3. The launch of Business Link Narodowy, that is the biggest
a year of even more startup events, festivities and most importantly:
startup center (5,000 sqm) in the EU. DocPlanner conquered
more growth.
a dozen or so markets. Bitspiration and InfoShare conferences grew in importance. Successful Kickstarter campaigns of
multiple Polish projects.
JOSEPH MICHAEL / STOCKHOLM

Stockholm Business Region Development,
Business Development Manager
CLAUS ROSENBERG GOTTHARD / MADRID

CEO and Founder, BooknBloom
During 2015, Spotify raised $526 million at a $8.5 billion

valuation, making it the most valuable startup in Europe.
During 2015, the Madrid startup ecosystem changed gear and that had
The creators of Candy Crush, King.com, had an exit at
much to do with the opening of Campus Madrid a Google for Entre$5,9 billion. Big funding rounds and exits have put the
preneurs space in the hearth of the city. Each week, events are hosted
spotlight on Stockholm as a leading startup hub. This
with everything from Hackathons and Investor talks to meetings with
in turn has led to a lot of interest from international
politicians. In 2015, the South Summit was hosted and had over 12,000
players like Google for Entrepreneurs, 500 Startups
attendees from around the world. A total of 275+ speakers including
and Amazon Web Services all of which now have
Apples Steve Wozniak had this event attract over 6300 entrepreneurs.
physical a presence in Stockholm and will continue to
The amount of funding achieved by Spanish startups in 2015 surpasdevelop the startup scene. These are exciting times
sed 500M EUR for the first time ever, according to a report on Novobrief.
for Stockholm and the European startup community!
Rocket bought LNR for 80M EUR and Bodas got acquired by WeddingWire
for 50M EUR, just to name some examples.
18
ZOLTN CS / BUDAPEST
Head of Business Incubation Design
Terminl NCCI
2015 was an exceptional year for the French startup ecosystem.

Blablacar, the first French unicorn, was born after the latest round
It is a great pleasure to witness that Budapest is more and
of funding valued the company over $1.5 billion. Both Sigfox and
more integrated in the global startup ecosystem. For the first
Blablacar had $100 million rounds of funding, which is still rare for
time, Hungary was part of SouthbySouthwest startup festiFrench startups and there are rumors that Molotov will be seeking
val in Austin in 2015 where the presentations of Prezi and
to do the same. One of Frances leading fintech startups, Leetchi,
Ustream could fascinate the audience. One of last years highwas acquired by financial institution Credit Mutuel Arkea. There
lights was the Brain Bar Budapest festival which attracted the
were numerous multi-million rounds of funding toward the end
global creative industry jetset to the capital. Meanwhile, we were
of the year, for companies like Doctolib, Happn, Melty, Lengow,
not in lack of business success stories either. The American
iAdvize and more. There are also increasingly more foreign invesHortonworks acquired the data specialist SequenceIQ, and
tors in French companies like Union Square, for example.
Cloudera opened a support and development center in Budapest.
SCOTT MACKIN / BARCELONA
ALI H. KARABEY / ISTANBUL

Managing Director, 212
Founder, Barcinno Media

Turkish entrepreneurs are ploughing forward. They ought to since Turkey,
The Barcelona startup ecosystem is on fire! In the last
with one of the biggest and youngest populations in Europe, needs to
12 months, we have hit new records in the launch of
create 800k new jobs yearly. The recent sale of Yemeksepeti for $600m was
new startups, the number of funding rounds closed
invigorating news to entrepreneurs and investors alike; they witnessed it
and the average amount of funding per round. Notacan be done. 70m people, 30m tourists, 35m Facebook users, 3.5m SMEs,
ble 2015 investment highlights include the $100m+
57m credit cards and 15m mobile banking customers offer ample opportunity
cash grab of classified app Wallapop and the first
for building disruptive and sizable companies. 2016 will be challenging, but
major splash by Index Ventures when they led the
the flux the region finds itself in will be an opportunity for stellar teams with
$15M Series A of Typeform in September. The
access to capital to go after big opportunities.
growth and maturity of Spains investment community combined with Barcelonas branding push to
be the capital of innovation in southern Europe will
attract world-class talent for years to come.
19
Hightech-Start-ups frdern
FELIX PETERSEN / LISBON

Partner at Faber Ventures
EXIST schafft
Freiraum
zum Grnden
EMIL ABIRASCID / MILAN

Director and Founder, Startupbusiness
Informieren Sie sich ber

Frdermglichkeiten:
www.exist.de
Lisbon was the first global village, and one

Milans startup ecosystem in growing fast: new 15k sqm innovation hub Coperthat has seen a lot of attention over the past
nico took few months to fill spaces with companies, startups. ScaleIT event
12 months. I moved here in early 2015, as I
supported by Nasdaq, Generali and others, brought together major Italian scalesaw the potential in the ecosystem. There is
ups and international investors. Events like Decoded Fashion, FinTech Stage,
a real entrepreneurial spirit here. In the first six
Social media week, Design week, happened in the city. Milan hosted the 2015
months of 2015, over 18,000 new companies
Global Entrepreneurship Congress, one of the first chapters of the Singularity
were created. Recently, we have seen the tech
University. It also hosts a world class Blockchain Lab. In 2015, Milan hosted
worlds eyes turn to us, as the Web Summit 2016
the World Expo. As investments and exits MoneyFarm raised 16M from
will be held in Lisbon. It is great to be involved at
Cabot Square and United, Docebo invested by Klass Capital and recently
this stage of the game, and being a part of Faber
listed MailUp bought a Danish company.
Ventures means I get to be involved in some of
Portugals most exciting companies such as Unbabel,
Codacy, Chic by Choice and Hole19.
IVAN STEFUNKO / BRATISLAVA

GAL MENAGED / TEL AVIV
Managing Partner, Neulogy Ventures
The Startup ecosystem in Bratislava and other university

centers in Slovakia have been very vibrant. There are up to
Tel Aviv is Europes leading tech hub according to the Wall Street
ten co-workings spaces available for the entrepreneurs. At
Journal, and I am proud to be a part of this unique tech startup ecoleast 30 investments in high-tech companies have been
system. Leading trends for 2015 are Cyber (due to numerous IDF
made with a value of over 15 milion . This is a tremendous
special intelligence unit graduates), Internet of things, social media and
increase compared to the previous year. The atmosphere
FinTech, along with the new exciting developments in social Hybrid and
at the 5th Startup Awards is proof of the raise of mood.
Drones. In 2015, we have experienced a significant increase in the numThe ecosystem has pushed the government for new
ber of joint Europe-Israel ventures, with a special focus on Germany
legislation regulating tech companies. Bratislava has
Israeli cooperation. Yet, there is much more that can be done to combine
become a regular European startup hub which is
the German methodological way of work and the Israeli out of the box
looking for its global success story coming from there.
innovation.
20
akyanyme.com
General Manager, Prodac Systems
21
CLUE
THE
THEHUNDERT
HUNDERT //// SEGMENT
AWARD
Clue had an outstanding 2015, with the

companys Danish CEO, Ida Tin, winning
Female Web Entrepreneur of the Year
award at Slush. Not only is the Berlinheadquartered company winning over fans
with its sleek, intuitive app, but it is also
winning over investors: Clue secured
REAPING
REWARDS FOR
HARD WORK
AND SUPERIOR
DESIGN
2 MULTI-MILLION
Daniel_Caballero
dollar investment rounds this year,

making its total funding 10 million
to date. Clue was also chosen by
Apple as one of the best apps
of 2015 in the App Store.
GETYOURGUIDE
SUCCESSFUL OVULATION
TRACKER APP
THE
THE
HUNDERT
HUNDERT// //INVESTMENT
SEGMENT
ACTIVITY BOOKING
WEBSITE NABS
$50 MILLION FOR
EXPANSION
GetYourGuide announced a Series C
funding round of $50 million that will
help the company grow in the way that
CEO and Co-founder Johannes Reck
always envisioned.
The activities booking platform now
covers approximately 27,800+ activities
in more than 2,500 destinations
worldwide, but with this new boost led
by New York-based global investment
firm KKR it can change a lot more
travel experiences for the better.
OCTOBER / NOVEMBER 2015

22
Daniel_Caballero
NOVEMBER 2015
23
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THEHUNDERT
HUNDERT////SEGMENT
EVENT
pawelpiechnik.com
SEPTEMBER
2015
THE
THEHUNDERT
HUNDERT////MARKETING
SEGMENT
STARTUPS
REPRESENT
BERLIN
The story goes that an ambitious
bunch of Berlin startups went to
Texas, convinced SXSW goers that they
totally rule, and came back to Germany
satisfied with their job well done!
qLearning, Remerge, Jobspotting,
Unlockyourbrain, Vamos, Offtime, Couchsport,
ascribe, Kiwi.ki and Sidestage all took the chance to
pitch at one of the worlds most eclectic media and art
gatherings in the world. It is always great to see Berliner
startups banding together to represent our citys world class
startup community.
SXSW
MARCH 2015
24
25
NOAH
THE
THE
HUNDERT
HUNDERT
// //
BANKRUPTCY
SEGMENT
TO
LL
FILED FOR BANKRUPTCY,

BUT FOUNDER BA BESTE
TAKES IT IN HER STRIDE
JUNE 2015
FE
B
JU RUA
LY RY
20 /
15
AB
OX
pawelpiechnik.com
After launching one of the most successful

German crowdfunding campaigns in 2013,
Tollabox had to file for bankruptcy at
the beginning of this year. The creative
subscription box service for kids did not
gather as much support as it had been
anticipated. On average, parents ended
the subscription after 7 months, when
at least 11 months were needed to
reach black figures. CEO and Founder
Ba Beste went through a founders
worst nightmare, but she came out
stronger, processing her grief by
writing a childrens book called
Oli Lwenfutter.
THE
THEHUNDERT
HUNDERT////SEGMENT
EVENT
pawelpiechnik.com
GERMAN STARTUPS CATCH

SOME BIG FISH AT NOAH
Marco Rodzynek, founder of NOAH, brought one of the most important digital
conferences to Berlin. Rodzynek said he consciously decided on Berlin as the
second venue for the conference usually held in London, because Berlin is
the European capital of the digital future. The German edition was held at the
Tempodrom in cooperation with Axel Springer under the motto: Connecting
established champions and disruptive challengers and included many famous
speakers and managers. After this great start for NOAH in Berlin, one can look
forward to the next conference here in 2016.
26
27
THE HUNDERT // RANKING

SEGMENT
SEPTEMBER 2015
OLIVER
SAMWER
THE
THEHUNDERT
HUNDERT////SEGMENT
EVENT
AUGUST 2015
TOPPING WIREDS LIST

OF MOST INFLUENTIAL
EUROPEANS
28
pawelpiechnik.com
The wearable technology market, while still in its early stages, has limitless potential. That is why the creators
at Wear It Festival put together a fascinating event that drew some of the brightest minds around the world in
fashion, design, IoT and more. Wear Its mission is to establish new and lasting relationships by creating a dialogue
between business investors and tech-market leaders. There is no better place than Berlin to host the conference,
considering the citys eclectic mix of techies and creators.
pawelpiechnik.com
G THE
N
I
G
D
I
BR
EEN
W
T
E
B
N
GAPS
ASHIO
F
,
H
C
TE
ESIGN
AND D
Rocket Internet CEO Oliver Samwer

seemingly has many missions, but
perhaps the most notable is to provide a
platform that can build world-changing
businesses. He is certainly succeeding,
having built over 30 companies that
employ more than 33,000 people across
110 countries. It is no wonder that he
made first place in WIREDs Top 100
list of most influential Europeans. For
German entrepreneurs, Samwer is an
influential figure who has come a long
way since his business beginnings. He
told WIRED, For Rocket, being global is
the big prize...innovation never stops
we must win.
29
THE
THE
HUNDERT
HUNDERT
// //
ADVERTORIAL
SEGMENT
THE POWER
OF TV
THE PERFECT AD
OPENER
BRANDING & STORYTELLING
CALL TO ACTION
HOW TO MAKE THE MOST OF IT
For the simple reason that televisions ability to get the same
message to a wide audience, in a short space of time, makes
it an unbeatable ally for those needing to advertise. Besides,
everything goes in TV: From branding to sales. The more
a product or service may appeal to masses, the greater the
need for television. Using the media for these purposes is an
effective and efficient way to apply Drive to store marketing
tools. Last but not least, viewers grant brands publicized in TV
a higher degree of seriousness and trust.
WHEN IS A STARTUP READY FOR TV?
We use a small checklist for this: The business model has
developed well, there is a Proof of Concept. The organization
is effective and there is a good management team. Just as
important, the technology is well-developed and resilient.
When the server suddenly receives thousands of requests
after the ad has been broadcast, it must not crash otherwise
those contacts would be lost. Also, when orders are placed, a
fast processing and delivery must be ensured.
HOW CAN YOU BEST CONVINCE STARTUPS TO USE
TV PUBLICITY?
We strongly believe that when you use TV as a marketing
channel thus achieving a real increase in communication
coverage you attract new consumers that would be difficult,
or even impossible, to reach by other means. TV also builds a
branding effect that results in a positive virtual cycle.
WHAT IS THE BIGGEST CHALLENGE FOR STARTUPS ON
THEIR WAY TO USING THE TV MEDIUM?
They have to learn how to walk anew, in order to feel as sure
Here is a storyboard that, in my opinion, presents a very good mixture for startups:
WHICH PREJUDICES DO YOU FACE?
If your brand is not well-known yet, it makes sense to open with the URL name and your main message.
This is ideally followed by the branding part in which a story is told appealing to viewers emotions, thus
capturing them.
TV publicity is too expensive for us that is what I hear more

often and am most eager to refute: It seems expensive at first
because prices for TV ads are determined by the reach of the
broadcasted programme, and on RTL TV in prime time you
can quickly reach several million viewers. TV might seem
expensive initially but you need to consider both the cost and
the challenges involved in reaching a million contacts online.
At the end of the spot, it is important to make a clear call to action. The URL should be readable throughout all
of the ad to increase marketing memory, particularly in the case of imaginary names.
Creating the mixture will be a real challenge but this can be overcome by testing the ad before starting the
campaign. Also, tracking during the campaign gives you a good idea about its quality.
WHAT IS NECESSARY TO MAKE SUCCESSFUL TV PUBLICITY?

Ute Henzgen
If the commercial contains the right blend of branding and
activation, it can reach any objective, from image creation to
sales and all at the same time. If, on top, it is a very well-made
commercial then there is a very strong likelihood that it will
impress the consumers heart and mind permanently!
B+D
MS. HENZGEN, WHY SHOULD A STARTUP ADVERTISE

ON TELEVISION?
about their perspectives using the TV medium as they were in

online marketing.
CAN SUCCESS BE MEASURED IN TV AS EASILY AS ONLINE?

Viewers activation can be measured immediately by looking at
the increase in the startups website traffic. Long term impact
can be measured with the right research partner.
TV cannot identify the ultimate end user in the same way as
online, but this misses the point of TV advertising. TV is about
scale: high reach and frequency of the commercial ensure
much wider coverage and brand building. At the end of the day
it is about getting a strong message out into the market and in
front of potential purchasers, and TV is unique on this front.
CONCRETELY, HOW DOES THE COLLABORATION WITH IP
DEUTSCHLAND WORK?
In our Media for Revenue Share- model, we have, from the
outset, a joint goal that we want to reach together as partners:
We provide the platform and assist in campaign planning
sometimes even in creating adverts. The startups task is to
ensure a perfect offer that includes the optimization of websites
and of performance marketing.
SO WHY WOULD THIS PROCEDURE MAKE SENSE TO YOU
AS MARKETER, MS. HENZGEN?
Quite easy: Effective publicity leads to revenues...and, in this
model, we are just as interested in obtaining these as the
startup itself!
WITH THE RIGHT FUEL

No other medium is as powerful as TV.
We provide just the right environment for young
brands with plenty of drive and even more expertise.
www.ip.de/startup
Paul_Loboda
Ute Henzgen, Sales Director at

IP Deutschland, RTL Groups
German sales house, tells in an
interview why TV advertising
makes a lot of sense for startup
companies.
MOVING PEOPLE. ON EVERY SCREEN.

30
31
THE HUNDERT // INVESTMENT
THE
THE HUNDERT
ODDITY
MISTER
SPEX
After answering 14 questions

correctly on Wer wird Millionr?,
Berliner Moritz Eckert found himself with nearly 1 million euros.
to build a tree house hotel

in Southern Africa. While he is
planning the realization of this
life-long dream,
Suddenly a rich man,

he thought fast about what to do
with the money. His answer was
a bit unconventional:
BETTERPLACE
JANUARY
2015
ONE MILLION EUROS TOWARD A BETTER PLACE
APRIL 2015
SEEING E
-EY
E Y E - TO M A N
OLD
WITH G HS
S AC
The future is looking 20/20
for Mister Spex after it picked up a
Mister Spex
akyanyme.com
$40 million
funding round
led by U.S. investment bank Goldman Sachs
at the start of the year. The online retailers
existing backers also participated, helping
founder Dirk Graber and his team of over
300 achieve an important milestone.
W_Flemming
now turns its focus intensely on

domestic and international growth plans.
The company took the European eyewear
market by storm in 2007, and its impressive
trajectory serves as an example of smart
growth over time.
32
he will purchase a drone

and a 3D-printer in the
meantime.
33
LAKE
STAR
THE HUNDERT // MONEY
In what Is part of a spike in fresh VC funds this past year, Europes

Lakestar will be pumping more cash into big ideas with its new
350 million fund. Swiss founder Klaus Hommels, an early investor
in Skype, Spotify and Facebook, announced that the money will go
primarily toward startups in early stages across a wide range of
sectors.Since the venture capital firm has a solid presence in both
the U.S. and Europe, and also just opened an office in Berlin, we will
likely see strengthened connections between the two regions.
As part of the announcement of the fund, Hommels mentioned the
booming interest in contributing investments to the European
technology market. He said, We were very pleased to have received
interest in Lakestar II from many prominent investors in fact,
the fund was significantly oversubscribed.
akyanyme.com
AUGUST 2015
INJECTING
MORE MONEY
IN U.S. AND
EUROPEAN STARTUPS
34
350
MILLION
FUND
35
DUB
SMASH
THE
THEHUNDERT
SEGMENT
Txtrs future is not looking bright. The Berlin-based company, which was founded seven years ago, filed for bankruptcy at
the start of 2015. CEO Christopher Maire and the rest of the Txtr team made a great run, having forged a major partnership
with 3M in 2011 and created a Txtr-branded low cost eReader, Beagle. However, their business model and hardware did not
prove to be viable in the end, and the company met a series of downturns. In May, it was announced that the eBook shop of
txtr and their technical platform was acquired by service provider Storecast.
AUGUST 2015
R
T
X
T
GOING VIRAL
WORLDWIDE
Lip-syncing video selfie app Dubsmash went viral
this year, with everyone from Hugh Jackman to
Rihanna recording mini hits. Singer Selena Gomez
was a guest on the legendary Tonight Show with
Jimmy Fallon, where they played with the app.
It reached the number one spot on Apples App
Store in 78 countries and has been downloaded
well over 75 million times until August 2015.
Index Ventures saw an investment opportunity
in this exploding growth and led a $5.5 million
Series A round in August. The investment will be
used to expand the Dubsmash team and scale
company infrastructure.
THE
END
OF A
N
E-R
EAD
ING
ERA
JANUARY / MAY 2015

36
37
pawelpiechnik.com
pawelpiechnik.com
THE
THE
HUNDERT
HUNDERT// //BANKRUPTCY
SEGMENT
L A QUANDOO
A
L
UST
MARCH 2015
THE
THE
HUNDERT
HUNDERT
// //
SEGMENT
EXIT
MAKING A PERFECT MATCH WITH RECRUIT
W_Flemming
AUG
2015
W_Flemming
OH

PRODUCT
PAID DATES AT THE

PALM OF YOUR HAND
When Pia Poppenreiter introduced her first app,
Peppr, she simultaneously whipped the public
into a frenzy over what some called an app for
prostitution. Poppenreiter eventually agreed
to the concepts demise, but soon resurrected
it with a new formulation: Ohlala. The new app
for paid dates, Poppenreiter claims, is halfway
between Peppr and Tinder. Dating apps are
already a tricky world, so needless to say, it
will be interesting to see how the world reacts
to the bold Ohlala.
38
Europes fastest growing real-time reservation platform for restaurants, Quandoo, was acquired by Japanese
company Recruit Holdings for a whopping 198.6 million. Recruit had already strategically invested in Quandoo
at the end of last year, but the HR company scored the remaining 92.91% in 2015 giving it 100% ownership.
This satisfied the companys long term vision to become the number one group in global matching. Quandoo
is used by over 6,000 restaurants in Singapore, South Africa and Lebanon, as well as 10 countries in Europe.
39
TENNIS-POINTS
ACE IN THE
MULTICHANNEL
COMMERCE
GAME
IN A GROWING
COMPANY,
YOU WORK
9-5 AND 5-9.
SAP BUSINESS ONE FOR A STRONG BACKHAND

THE CHALLENGE
Tennis-Point is one of the leading online retailers of tennis
articles worldwide and rapidly growing. Therefore, it is crucial
to have high quality standards in service, pricing and buying
experience on every point of sale to guarantee continuous customer satisfaction and to strengthen Tennis-Points favorable
market reputation.
ON THE WAY TO THE MATCH POINT
In the past decade, Tennis-Point has scaled its business
enormously to more than 700,000 satisfied customers
worldwide. For them, Tennis-Point provides a comprehensive
full-service buying experience, instantly and in six languages:
Master data such as articles, stocks, customers, suppliers and
accounting information is managed centrally and compared
with Tennis-Points online store - simply, reliably and fast.
Tennis-Point seeks to keep an upbeat pace in this daily

multichannel commerce game as well as 100% annual growth
by scaling up to more than 3000 daily orders. To achieve this,
it decided to train its backhand professionally and got a capable
sparring partner to improve its skills: UNIORG with the
SAP Business One applications.
By just clicking on one button, we can track every single
payment and get all accounting information at our fingertips
says Christian Miele, CEO of Tennis-Point. Eliminating all
the headaches caused by old or insufficient data, the system
supports the companys growth plans and Tennis-Point can
fully concentrate on its core business.
ITS TIME TO RUN SIMPLE.

Building a successful company is hard work. SAPs affordable solutions
for small and midsize companies are designed to make it easier.
Easy to install and use, SAP SME Solutions help you automate and
integrate your business process to give real-time actionable insights.
So you can make decisions on the spot.
Find out how simple can work for you. Visit sap.de/businessone
40
41
2015 SAP SE. All rights reserved.
TLGG
THE HUNDERT // ACQUISITION
>>LONDONS DAS
OPENS NEW DOORS
FOR DIGITAL
TRANSFORMATION
AGENCY<<
FEBRUARY 2015
THE HUNDERT // MARKETING
BERLIN AGENCY TLGG
has grown since its beginnings as

a social media agency in 2008.
IT NOW STRIKES A
SINGULAR BALANCE
Daniel_Caballero
between strategic consulting and

digital transformation which is why
the DAS Group of Companies,
a division of Omnicom Group,
purchased it in a February deal.
DAS gives TLGG access to data and
a global network, while existing DAS
clients benefit from TLGGs change
management models.
WITH DAS,
WE CREATE
THE PERFECT
STRATEGIC AND
CULTURAL FIT
Frnzi Kuhne,
Managing Director at TLGG.
43
THE HUNDERT // SOCIAL
FEBRUARY 2015
WOOGA BREAKS ITS

DOWNLOAD RECORDS
WITH AGENT ALICE
AUGUST 2015
Marek_Oleksicki
akyanyme.com
Social games developer Wooga reached

new heights with its record-breaking
hidden object game Agent Alice, which
tracked more than 3 million downloads
within 4 days of launch and 800.000
daily downloads in the first month.
Agent Alice, set in the 1960s, mainly
targets middle-aged women and was
supposed to reinvent the hiddenobject game genre for mobile, says
Founder and CEO Jens Begemann.
The player assumes the role of a female
detective solving crimes and going on
supernatural adventures. It was the top
title in the US, UK, France and Germany
and a top 10 App in 13 countries.
SETTING SAIL FOR

REFUGEES IN SAMOS
Berlin entrepreneur Paula Schwarz could not bear to sit back
and relax when she saw thousands of refugees landing on
the Greek island of Samos, where her family owns a house.
She formed private initiative Startupboat to gather support
from the tech community, with the idea that research in
Samos could help improve the status quo for migrants.
Startupboat member and venture capitalist David Rosscamp
states, We saw what was happening on the European
borders and got together a set of people equally concerned.
44
STARTUPBOAT
THE HUNDERT // PRODUCT
45
THEHUNDERT
ODDITY
THE
PANONO
JUNE 2015
JUNE 2015
LOOKING TO EXPAND AFTER

MAJOR INVESTMENT ROUND
Babbel, the leading app for language learning, announced a $22 million investment
round led by Scottish Equity Partners and supported by existing investors.
The round supports the companys expansion plans, and with perfect timing to boot:
Babbel opened its first office in the US at the beginning of 2015. Thomas Holl,
Babbel Co-founder and President, will head operations in New York.
He stated, The US holds enormous potential for Babbel, and we expect
growth in the three-digit percentile in 2015 alone.
CRASHING THE MULTI-BILLION PHOTOGRAPHY MARKET

WITH ITS CAMERA BALL
akyanyme.com
Panono aims to shake up the photography market with a revolutionary innovation: a throwable,
high-resolution, 360 panoramic camera ball equipped with 36 single cameras. This special
camera was created by former Technical University of Berlin (TU) student Jonas Pfeil and two of
his fellow students. During the 50th anniversary of Queen Elizabeth IIs lecture at TU, the Queen
herself was introduced to the Panono camera, and her image was captured by it.
akyanyme.com
B
A
B
B
E
L
THE
THE
HUNDERT
SEGMENT
46
47
THE
THEHUNDERT
SEGMENT
AUGUST 2
THE HUNDERT // EVENT
HEUREKA
when
ce this year
e in-your-fa
or
er
m
m
tle
ra
lit
C
a
e
t
hi
in Berlin go
d by Lea-Sop
with
ty
ci
Summer love turer Amorelie, founde
e
th
ss
rds acro
ufac
200 billboa
sex toy man
some public
llok, erected
Po
rds sparked
n
oa
tia
llb
as
bi
e
th
e,
and Seb
hat if a child
ur
W
S
lting sales.
of vibrators.
su
os
re
ot
om
ph
fr
t
gian
nefited
okesperson
t Amorelie be e posters? Company sp
for
outrage; bu
of th
hey are toys
the content
mply say, T
si
t more
d
en
ul
m
asks about
ri
co
s
pe
ance to ex
f said parent
ch
ie
e
R
th
a
t
nn
1.
ge
ha
Jo
benSat
ill now
on by ProSie
Amorelie w
grown-ups.
and acquisiti
s
ri
Pa
in
e
offic
with its new
015
Daniel_Caballero
M AY 2 0 1 5
G
ENTIN
M
I
R
E
EXP SEX TOY
WITH ARDS
BILLBO BERLIN
S
ACROS
FROM BETA TO BEST
pawelpiechnik.com
NG
I
G
N
BRI DERS E
N
H
FOU TO T L
E
AS
IDE T LEV
NEX
48
just about sums up the idea behind

the Heureka conference, an annual
gathering for founders put together
by Berlins own Vertical Media.
THE 2015 EDITION
as part of Berlin Web Week was bigger

and more international than ever, with
inspirational talks from companies
such as Zalando, PayPal, Delivery Hero,
Hootsuite, Shazam, and plenty more.
People were inspired from the moment
they walked in the door and felt the
buzz of ideas and energy.
HERES TO A GREAT FIFTH EDITION!
49
THE BIG
B-QUESTIONS
IS IT A BUBBLE?
WILL IT BURST?
MARIUS STERNBERG, AUDIT PARTNER AT KPMG AND CO-FOUNDER OF SMART START KPMGS INITIATIVE ON
SUCCESSFULLY STARTING STARTUPS AND DANIEL SCHENK, MANAGING PARTNER AT ACXIT CAPITAL PARTNERS
DISCUSSED THEIR VIEWS ON THE CURRENT TECH-MARKET SITUATION.
pawelpiechnik.com
THE HUNDERT // ADVERTORIAL
links: daniel schenk, managing partner, acxit. rechts: marius sternberg, partner audit, kpmg
ABOUT ACXIT CAPITAL PARTNERS

2015. It was the year, in which Berlin attracted more capital
growth in the tech-market than London for the first time.
It was also the year showing a soaring number of unicorns
globally.1 The tech-market is in a bullish mood. However, voices
raising the infamous B-questions are on the rise as well.
The tech industry is in denial, but the bubble is about to burst
headlined TechCrunch in June 2015.2 Marc Andreessen gave an
18-Tweet lection3 ending with 18: Worry in late September.
Do we have to be concerned about a tech-bubble?
MARIUS STERNBERG: In recent times, there are more and
more debates about the B-question in the press and especially
on tech blogs. Doubtless, there is a lot of money pumped into
the tech-market, as it promises high yields, while interest rates
are at their all-time low. As an expert in Corporate Finance
focused on the technology sector, do you see further signs for
a tech-bubble?
DANIEL SCHENK: That is exactly what we are seeing, or to
re-phrase a peak in valuations, this is indicated mainly by
two characteristics: First, main street and a large number of
institutional investors discovered the tech-market as a highyield investment opportunity especially in the pre-IPO stage.
However, a constant search for the next big thing at an early
stage bears the risk that business models may not be adequately
challenged regarding monetization and/or marketability
potential. Liquidity is poured into the asset class (and yes,

VC/tech/growth commands only a small portion of the entire
multi-trillion PE money sitting around). Second, we saw a new
high of tech IPOs in the last years. The fact that many of these
underlying businesses still classify as venture businesses indicates
that classic venture capital risks (not profitable, not cash flow
positive, no real monetization model yet) are increasingly being
shifted to the public market. This also happened in the early 2000s
and as we know, the public market was not prepared to deal with
those risks properly.
MARIUS STERNBERG: It seems that the signs for an overheated
market are clearly visible. Logically, this would lead to an overall
correction of market valuations at some point. However, based
on the industry insights that we gained during the last years
through our startup initiative, we do not expect a bursting bubble
that only leaves dust like at the beginning of the millennium.
Rather staying at a metaphorical level here we see it more
as a ball which is going to be corrected in size and density.
When it is deprived of hot air, a compressed but strong core
will emerge from it.
DANIEL SCHENK: I agree. Instead of a bursting bubble we expect
a phase of correction of valuation. The reason behind this is:
Unlike the early 2000s, tech companies today are managed
better, have often real business models, and most importantly,
ACXIT Capital Partners is a leading international

corporate finance and investment advisory firm for
mid-market clients and entrepreneurs in Europe and
abroad. Since 1998, we offer our clients comprehensive
corporate finance advisory services including M&A,
capital markets as well as restructuring and strategic
advisory. As an independent, privately owned firm we
maintain offices in Frankfurt, Berlin, Munich, Zurich,
Vienna, Hong Kong as well as strong alliances in China,
India and USA. Until today, we have completed almost
300 transactions with a total deal/financing volume of
approx. EUR 15bn. Our clients are corporations, familyowned businesses and entrepreneurs, financial sponsors
and family offices. While our home market is in the
German speaking region, most clients are international
and transactions cross-border.
products with real use-cases. This creates customer value, and

therefore, a strong demand. This demand is not going to vanish.
The same applies to digitalization in general: It came to stay.
That is the good side of the story, but as you correctly mention,
the hot air is going to be constrained. For this reason, a correction
of the market valuations is to be expected in order to receive
more sustainable valuation. This is where the wheat is going to be
separated from the chaff. Business models which are not scalable
will be hit the hardest and may even vanish completely.
MARIUS STERNBERG: As Europe is still very dependent on
international investors, there is a risk that as soon as the
correction starts those international investors will concentrate
on their domestic markets and withdraw money from overseas
markets like Europe. What would you recommend to a young
entrepreneur in this situation?
ABOUT KPMG & SMART START

DANIEL SCHENK: In these days, take the chance of a great
valuation environment and get as much money as you can.
It will not last (and there will be lots of bumps on the road to the
next upcycle). Or, if you are exit ready (or close to), test the waters
and check if you can get a strong valuation today, and sell it. Then
go and think about your next ideas. Money is not going to be as
available as it is now when the cycle turns, and I feel that we are
approaching the peak rather than the beginning.
KPMG is a network of professional firms with

more than 162,000 employees in 155 countries.
In Germany, KPMG is one of the leading auditing and
advisory firms and has around 9,600 employees at over
20 locations. KPMGs Smart Start Team has set itself the
task of supporting entrepreneurs of high-tech growth
companies in getting their businesses up and running.
We know the typical challenges that arise at any point
in the life-cycle of a startup. Regardless of whether you
are just getting a good idea off the ground, looking for
investors or already enjoying your first sales, our team
is there to assist you with any business or legal* issues.
*Legal services are provided by KPMG Rechtsanwaltsgesellschaft mbH (KPMG Law).
www.cbinsights.com
techcrunch.com
dealbook.nytimes.com
50
51
THE
THE
HUNDERT
HUNDERT
// ANNIVERSARY
// SEGMENT
THE
THEHUNDERT
SOCIAL
HELPING REFUGEES
JUNE 2015
I N G E R M A N Y,
O N E J O B AT A T I M E
ST. OBERHOLZ
TEN YEARS OF GLOWING APPLE LIGHTS AND (COFFEE) INNOVATIONS

THE CORNER OF TORSTRASSE AND
ROSENTHALER STRASSE HAD BEEN
A LOCATION CURSED FOR BUSINESS.
When David Jacob and Philipp Khn began their bachelors thesis, their mission was to
create something that would have a real impact on the world. Their hard work resulted in
Workeer, a job board for refugees. The app is designed to support refugees in finding
work and establishing their independent lives in Germany. Jacob is pleased with the wave
of positive feedback the app has received so far, saying: A special motivation for us is
hearing that the first refugees have actually found jobs through Workeer.
JUNE 2015
EVEN A BURGER KING FRANCHISE FAILED

THERE. UNTIL 2005, WHEN BRILLIANT MIND
ANSGAR OBERHOLZ BROUGHT CHANGE
WITH HIS MULTIFACETED CAFE, NOW OFTEN
DESCRIBED AS THE BIRTHPLACE OF MANY
BERLIN STARTUPS.
52
A SPECIA
L MOTIVA
TION
FOR US IS
HEARING
T
HAT
THE FIRST
REFUGEE
S
H
AVE
ACTUALLY
FOUND JO
BS
THROUGH
WORKEER
.
pawelpiechnik.com
akyanyme.com
SOUNDCLOUD HAD ITS FIRST UNOFFICIAL

OFFICE AT OBERHOLZ, AND THE
BETAHAUS FOUNDERS GOT THE IDEA
FOR THEIR COWORKING SPACE INSIDE
THE CAFES WALLS. ST. OBERHOLZ
TURNED 10 THIS YEAR WITH A BIG BANG.
CONGRATULATIONS!
53
pawelpiechnik.com
THE
THE
HUNDERT
SEGMENT
NUMBER26 ON A
PATH OF DISRUPTION
WITH ITS BANK OF
THE FUTURE
Since 2008, global investment in inancial
technology ventures has more than
tripled. Number26, Europes most
modern bank account, got a piece of
that pie this year. The startup announced
a 10 million round led by ValarVentures.
With a full suite of banking services
centered on smartphones, Number26
aims to revolutionize the banking sector.
This investment only skyrocketed the
companys potential going forward.
In December the startup announced
a major European expansion, as it
launched in six new markets.
PETER THIEL BACKS EYEEMS

SMARTPHONE PHOTOGRAPHY
MISSION
EyeEm, a platform for sourcing and licensing authentic
smartphone photography, raised $18 million to further
expand its photo marketplace. New York-based Valar
Ventures, PayPal co-founder and early Facebook
investor Peter Thiels venture capital firm, led the
round. EyeEm CEO and Founder Florian Meissner says
his companys mission is to index every photo in the
world, and to give everyone with a smartphone access
to the marketplace. Valar partner Andrew McCormack
told TechCrunch that the teams passion drew the firms
attention and led them to invest.
EYEEM
APRIL 2015
54
NUMBER26
APRIL 2015
55
BERLIN IS...
THE
THEHUNDERT
HUNDERT////SEGMENT
EVENT
NG
OPENI ND
A
MINDS G
N
WINNI RTS
HEA
OVER
STARTUP CEO OR HOMELESS PERSON?
MORGENPOST COMMERCIAL DEPICTS BERLINS UNIQUE SIDE
TECH
OPEN
AIR
J U LY 2 0 1 5
THEHUNDERT
ODDITY
THE
MAY 2015
Our beloved Berlin is...a special place. It is where you can roll out
of bed at 10 a.m. and throw on a t-shirt and jeans for your important
meeting. Berliner Morgenpost highlighted this in its viral campaign,
Berlin is, which implied that a Berliner CEO might even be
mistaken for a homeless person and vice versa. The ads won several
Golden Nail Awards from the Art Directors Club and earned the
Morgenpost editorial team awards for two digital projects. Next time
you see someone asleep on a park bench, remember that it could
be a founder taking a quick midday snooze!
56
pawelpiechnik.com
Daniel_Caballero
The thumping bass from the stereo rumbles as

you make your way to the next tech talk, the
floor of the old rug factory creaking beneath
you. Ahh! Tech Open Air where you can
connect, share ideas, and have fun all at once
and with some of the worlds brightest minds.
Berlins now world famous interdisciplinary
technology festival had its most impactful
year yet with over 110 international speakers,
150 satellite events and over 5000 attendees.
Well done! Berlin is already gearing up for
July 13-15, 2016.
57
THETHE
HUNDERT
HUNDERT
// CROWDFUNDING
// SEGMENT
THE
THEHUNDERT
HUNDERT////EDUCATION
SEGMENT
PAULUS
MAY 2015
TEENAGERS CAN
ALSO HAVE
EARTH-SHATTERING
IDEAS!
NEEF
WHEN YOU WERE A

TEENAGER, WHAT WERE
YOU THINKING ABOUT?
For most of us, it was definitely not
startups! We can imagine, though,
how things would have been different
if we would have had a mentor for
our crazy ideas. Hauke Schwiezer
founded Startup Teens this year
to instill that power in teenagers.
Svetik_petushkova
YOGA FOR EVERYONE!

UNYTE CROWDFUNDS MONEY
FOR NEW, MODERN YOGA BRAND
Berlins own Paulus Neef is showing the world how
business and yoga go hand-in-hand. The Pixelpark
founder raised over 100,000 in equity crowdfunding
to launch UNYTE, a new yoga studio brand that
aims to target new yogis. The money will go toward
opening a flagship studio in Berlin. Neefs mission likely

hits home for many of us: We want to motivate as many
people as possible to invest in themselves through yoga
and meditation, which may support them in achieving
personal and professional success.
58
STARTUP
59
SEPTEMBER
2015
Svetik_petushkova
App developer Verena Pausder, among

others, is a partner of the free program
aimed at 14- to 19-year olds. Startup
Teens is a step in the right direction for
innovation, helping to inspire others at
a young age.
DAILYDEAL
DECEMBER 2015
COUPON PLATFORM SELLS

FOR THE THIRD TIME
IN ITS HISTORY
AUSSERGEWHNLICH VERSICHERT
NICHT JEDER
BUG
Svetik_petushkova
IST EIN GLCKSBRINGER.

Ein kleiner Programmierfehler kann gravierende Folgen haben. Sichern
Sie sich dagegen ab: Die Hiscox IT-Berufshaftpflicht schtzt Sie zuverlssig vor allen Risiken, die Ihr Beruf mit sich bringt. Wir wappnen Sie
gegen alle Ansprche und wickeln Schadenflle zgig ab.
Jetzt online informieren und abschlieen unter www.hiscox.de
Founded by two brothers Fabian and Ferry Heilemann, coupon platform DailyDeal famously sold to Google
in 2011 but was bought back by the Heilemanns two years later. This year, the company added another line
to its history: DailyDeal sold to MenschDanke for an undisclosed sum in the single-digit million euro range.
The company stands as a market leader next to Groupon and has generated significant revenue from its
user base in Germany and Austria.
60
Net IT by Hiscox hiscox.de

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e know what satisfaction sounds like. Weve been perfecting it for our clients since 1999.
IEG successfully executes deals by leveraging its global reach, digital know how and massive execution
power that is personally delivered by inuential and market-making senior professionals.
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IEG INVESTMENT BANKING | Berlin (Headquarters) | Knesebeckstrae 5961 | D-10719 Berlin | www.ieg-banking.com
63
THE
THE
HUNDERT
HUNDERT// //ACQUISITION
SEGMENT
UNICORN.BERLIN
AXEL
SPRINGER
OFFERING A WELL-BALANCED LIFESTYLE FOR STARTUPS

Work. Eat. Meet. Repeat. That is the motto of Masoud Kamalis new and hip coworking joint,
Unicorn.Berlin. Most members of the Berlin tech community seem to do those four things
anyway, but founders and startup employees often struggle with time and this can
result in poor eating habits. Unicorn.Berlins unique approach to coworking
ushers in a new era of healthy innovation in the German capital. Best of all,
you will meet like-minded people who can keep you motivated and
inspired during your journey toward health and wealth.
W_Flemming
S E P T E M B E R
THEHUNDERT
HUNDERT //// ECOSYSTEM
SEGMENT
THE
2 0 1 5
BUSINESS INSIDER ACQUIRED

A REAL DEAL FOR DIGITAL PUBLISHING
WHEN ONE OF EUROPES
LARGEST DIGITAL
PUBLISHING HOUSES
pawelpiechnik.com
acquires an American media website,

that is certainly news for the books.
Axel Springer took a leap outside of
Europe when it bought 88% of Business
Insider for $343 million. The German
media house may have lost a bidding
contest for the Financial Times a
couple of months earlier, but made up
for it soon after with this move that
will raise its profile on a global scale.
The company has now laid a solid
foundation for staying on top of the
changing media landscape.
SEPTEMBER 2015
64
65
65
T
S
U
J
D
A
THE
HUNDERT
SEGMENT
THE
HUNDERT
// //
INVESTMENTT
5
201
R
E
OB
OCT
THE
THEHUNDERT
SOCIAL
ALL ABOARD THE MAGIC STARTUP BUS!

Any young startup would want to hitch a ride on the AMPION Venture Bus. The Berlin-based organization
runs a series of 5-day bus trips in Africa, during which startup teams can improve on prototypes and
participate in workshops. When the bus reaches the final destination, it is time for a pitch contest!
AMPION Venture Bus has been named one of eight winners of the 2015 Innovation Ecosystem Awards.
Its amazing to see that our work has a real impact on innovation ecosystems,
said AMPION founder Fabian-Carlos Guhl.
WINNING OVER MORE

INVESTORS WITH DATA ANALYTICS
If you are a forward-thinking brand, you are undoubtedly

using data analytics to improve your operations. App analytics
startup Adjust raised a 15 million round to help app owners
do just that. The company has now raised a total of
26.6 million since it launched in 2012.
Adjusts analytics tool lets clients know where
their most valuable users come from, and
provides options to increase that user
value. Speaking of clients, Adjusts
roster is rather impressive,
including the likes of Viacom,
Yelp, BuzzFeed,
and more.
Paul_Loboda
JANUARY 2015
Daniel_Caballero
66
67
THE
THE
HUNDERT
HUNDERT
// //
ACQUISITION
SEGMENT
MAY 2015
68
Rocket Internet invested 287 million Euros in Delivery Hero and bought shares of equal value
from existing investors. Overall, Rocket acquired 30 percent of the startup, which allows Delivery
Heros hunger for world domination to grow year after year. 2015 saw the companys largest
acquisition yet: Turkeys Yemeksepeti, a food delivery service valued at $589 million. Yemeksepeti
founder Nevzat Aydin now joins the Delivery Hero team to continue conquering markets alongside
CEO Niklas stberg, who commented after the deal: We have looked at many businesses in our
industry around the world but we have rarely seen KPIs as exceptional as those displayed by
Yemeksepeti...It is an extraordinary company, and I cant express enough of my excitement that
they will join the Delivery Hero family. This huge move reaffirmed Delivery Hero as the global
market leader in food delivery. The skys the limit for this young company!
pawelpiechnik.com
DELIVERY
HERO
CLOSING THE
LARGEST EVER
ACQUISITION IN THE
FOOD ORDERING
SECTOR
69
THE
THE HUNDERT
HUNDERT //
// SEGMENT
POLITICS
THE
THE
HUNDERT
SEGMENT
W_Flemming
HELPLING
CLEANING UP
THE HOME
SERVICE
INDUSTRY
Rockets on-demand home service startup Helpling allegedly ended its

acquisition spree with the takeover of UK cleaning service pioneer Hassle.
Helpling acquired the UK market leader for 32 million mostly in stocks
in order to avert plans of any US rivals entering the European market. At
the beginning of the year, Helpling already mopped up two smaller German
competitors, Cleanagents and Familienhelfer. The Berlin-based company
now operates in over 200 cities and is the biggest platform of its kind
outside the US.
AN
L
A
W
TI
L
E
- A NG
FEBRUARY 2015
ANGELA MERKEL SIDES WITH STARTUPS

Discussions over the taxation law of free float shares
or investments under 10% have been ongoing for
about 3 years. With this law enacted, tax burdens
would overwhelm startups and significantly curb
German innovation. After an outcry from the startup
scene, Chancellor Merkel and her cabinet decided that

this anti-angel law would not be implemented. The
cabinet also decided to expand the funding program
INVEST in the hope of moving Germany toward a more
entrepreneur-friendly status.
70
71
akyanyme.com
JUNE 2015
PRINTPARTNER
LASERLINE
Together, we can change the world.
Once you have fully understood this,
then the commitment to social, cultural and sporting activities seems indispensable. For us, it has been this way
for many years. With strong partners,
goals and objectives can be better
reached. These rules apply not only to
four-color printing, but also to the
back four defense of a football team.
For more information: www.laser-line.de
DISCOVER THE WORLD OF LASERLINE
your
company
72
73
6
U N D E R K I N DE
THE
THE
THE
HUNDERT
HUNDERT
HUNDERT
//
// //
SEGMENT
SEGMENT
EXIT
JOINING
MICROSOFTS MOBILE-FIRST,
CLOUD-FIRST WORLD
RELAYR
NOVEMBER 2015
Given Microsofts mission to reinvent productivity

for a mobile-first, cloud-first world, its acquisition of
6Wunderkinder seems to be a perfect match. The creator of
the cloud-based productivity app Wunderlist was purchased
for a sum rumored to be between $100 and $200 million.
Wunderlist enables users to easily manage tasks and to-do
lists with an intuitive interface. Microsoft expressed its
excitement to be active in the thriving Berlin tech scene.
IN
G
I
B
ING LLEY
N
N
I
W
VA T
N
O
SILIC H ITS IO
WIT TFORM
PLA
JUNE 2015
Berlin-headquartered Internet of Things platform Relayr, founded

by Harald Zapp, closed an 11 million Series A round
this year led by one of the worlds largest and most
successful venture capital firms, Kleiner Perkins.
Relayrs mission to rapidly advance IoT for
use in the digital transformation of business
processes was obviously attractive
to the Silicon Valley-based Kleiner
Perkins, which has previously
invested in Google and Amazon.
Josef Brunner, Relayr CEO,
will funnel the money into
his companys U.S.
expansion.
Daniel_Caballero
akyanyme.com
THE
THE
HUNDERT
HUNDERT
SEGMENT
THE
HUNDERT// //
//INVESTMENT
SEGMENT
74
75
75
SEPTEMBER 2015
THE HUNDERT // PEOPLE
THE
HUNDERT
THE
SEGMENT
CORINNA
VISSER
MOVIEPILOT
NEW EDITOR IN CHIEF AT

BERLIN VALLEY NEWS
SEPTEMBER 2015
CELEBRATING $16 MILLION SERIES B

INVESTMENT ROUND
Paul_Loboda
pawelpiechnik.com
Startup publication Berlin Valley News

did some internal shuffling this year
as former Editor in Chief Jan Thomas
moved into a day-to-day management
role as CEO and founder. Berlin
Valley News named the talented and
knowledgeable Corinna Visser as his
successor. Visser knows the ins and
outs of Berlins startup scene from
her 16 years working in the business
section at Tagesspiegel. It sounds
like the Berlin Valley News is in great
hands all around, so a continuation of
superior startup coverage in the capital
is expected!
76
Berlin media darling Moviepilot has already taken

the movie world by storm with its revolutionary,
fan-centric digital publishing concept that allows
movie buffs to get their voices heard. A new
injection of $16 million earlier this year now allows
them to expand their concept into gaming and
television, and to build up their branded video
content and social media efforts. A prime example
of disruptive media for millennials, Moviepilot
appears to be unstoppable.
77
ROOF-UP
July 2015
THE
THE
HUNDERT
HUNDERT// //COWORKING
SEGMENT
METRO
THE
HUNDERT
// //
ACCELERATOR
THE
HUNDERT
SEGMENT
TECHSTARS
ACCELERATOR
FEBRUARY 2015
THE SKYS THE LIMIT
Roof Up opened its doors just at the right time, as increasing numbers of people discover the benefits and beauty
of coworking. The practical workspace in Schneberg lets you choose between quiet and active rooms, so you can
either hunker down on your laptop or brainstorm your heart out with a team. In July, the Roof Up team threw a party
on their terrace to celebrate and have been advancing their coworking game ever since.
78
pawelpiechnik.com
pawelpiechnik.com
Metro Group and startup network Techstars launched a

hospitality-focused startup accelerator. They chose Berlin
as a location because of its fast-growing ecosystem, and
to help establish the city as a booming tech hub. In
a three-month program located at GTEC, mentors
and experts will help 11 international startups to
improve their business model. CEO of Metro
AG Olaf Koch stated that he was impressed
with the exceptional quality of the
startups. The teams will present their
ideas in Berlin on January 28, 2016.
AL
DIGIT N FOR
ATIO LITY
V
O
N
IN
ITA
P
S
O
T H E H U S T RY
IND
79
THE
THE
HUNDERT
HUNDERT
// //
ADVERTORIAL
SEGMENT
THE HUNDERT // MILESTONE
IVERSITY
KLAUS
SIEGERS
The bank is primarily focused on the financial objectives of
entrepreneurs in their private sphere. Only those who have
made robust private plans and obtained the corresponding level
of security can act freely in the world of business, equipped to
face all possible risks. It is necessary to consider many individual
facts, from the amount of available resources to general stage
of life, family background, career plans and so on. After all,
those who dare do not always win. There are varying factors
that connect the private and professional spheres. Therefore,
tailored solutions are important and will always provide the
best results for clients. Keywords in this context include, for
example, the legal form of the company, a testament or will and
powers of attorney to exercise ownership rights in case of illness.
Weberbank offers support and advice in a wide range of these
and many other important fields.
understand each other. As a result, banking relationships take

on a special significance for professional cooperation: On the one
hand, there is greater willingness of entrepreneurs to engage in
various investment instruments in principle, which often entails
a deeper pool of experience. On the other hand, entrepreneurs
are accustomed to making their own decisions and are careful to
select relationships only with people they can trust. The team at
Weberbank acknowledges this and always considers the personal
preferences of clients to achieve an optimal fit when selecting a
client adviser.
Best regards,
Klaus Siegers
THE MASSIVE OPEN

ONLINE COURSES (MOOC)
movement is rapidly changing the education

landscape as people around the globe choose
to forego lecture halls in favor of internet-based
classrooms.
In addition, the individual relationship between Weberbank

client advisers and entrepreneurs is essential because the
necessary level of trust can only exist between people who
Iversity is proving itself a major European player

in this market, having reached one million course
enrollments and a fresh round of financing in
October.
They also announced their offering of PRO courses
especially geared toward professional training.
Congratulations to Iversity for this milestone for
accessible education!
80
81
Paul_Loboda
As a Berlin-based private bank, Weberbank has a basic interest

in the prosperity of the city. It has always seen itself as a partner
to entrepreneurs in the German capital. Weberbank specializes
in asset management and investment consulting and has a
particular focus on the individual needs and requirements of
entrepreneurs. This is a crucial point since the circumstances
which result from owning a company or being a partner in a
company must be considered when allocating and managing
assets.
OCTOBER 2015
akyanyme.com
CEO AT WEBERBANK, A BERLIN-BASED PRIVATE BANK

OFFERING A BROAD RANGE OF FINANCIAL SERVICES
FOR SUCCESSFUL ENTREPRENEURS.
EDUCATION ANYTIME, ANYWHERE
APRIL 2015
THE
THE HUNDERT
UPDATE
THE
THE HUNDERT
HUNDERT //
// PEOPLE
SEGMENT
EDARLING
The current Rocket Internet HQ is bursting at

the seams, so this year it announced plans to
open a new office Rocket Tower to better
maximize the potential of its teams.
Rocket selected the building complex around
Kreuzbergs high-rise GSW for the location.
OCTOBER 2015
The building will accommodate employees

from Rockets central areas and portfolio
companies in a space of more than
22,000 square meters.
What does that mean?
Rocket Tower is set to become
W_Flemming
EUROPES LARGEST
STARTUP CAMPUS!
W_Flemming
FOUNDERS HAND
OVER THE BATON TO
NEW MANAGING TEAM
ROCKET INTERNET
SET TO TOWER
OVER BERLIN
82
There has been some shuffling around

at Berlin startup Affinitas, the company
behind online dating platform eDarling.
Lukas Brosseder and David Khalil, the
companys founders, vacated their
executive chairs and put their successful
venture in the hands of Jeronimo Folgueira.
The founders stated that after 7 years of
hard work and excitement, it was time to
take a break and travel. eDarling is still
going strong after the switch.
83
JULY 2015
BERLIN
ECOSYSTEM
WOES
I
BERLI N
N
CONT
INUED
2015 IN
Paul_Loboda
Svetik_petushkova
BERLIN IS NO SILICON VALLEY...YET.
UBER
THE HUNDERT
HUNDERT //
// SEGMENT
POLITICS
THE
MARCH 2015

SEGMENT
Berlins beloved startup ecosystem might seem

like the best in the world to us, but sometimes
we need a little grounding in our thinking. San
Francisco-based data service Compass released
a 2015 Global Startup Ecosystem Ranking that
put Berlin in ninth place and below a total of six
US cities. But there was one redeeming aspect:
Berlin climbed six spots from last year more
than any others ahead of it. At this rate, the
rankings for Berlin next year should be stellar.
Keep up the momentum, Berlin!
84
Uber cannot catch a break in Germany but then again, neither can taxi drivers! The globally popular rideshare
app has been battling it out with existing laws and got slammed this year when the Taxi Association of Frankfurt
filed a lawsuit against the company because of their service uberPOP. After months of discussions the service,
using private individuals as drivers, was banned by law and will most likely not be introduced to the European
market again. Germans can still make use of Ubers professional driving services such as uberX, uberTAXI and
maybe soon the new uberPool.
85
SHARE
THEMEAL
THE
HUNDERT
THE
SEGMENT
THE
EUROPEAN
AUGUST 2015
THE
THEHUNDERT
SOCIAL
FINDING A NEW HOME AT WEIMER MEDIA GROUP
JUNE 2015
akyanyme.com
W_Flemming
The ever-so-opinionated debate magazine The European landed in good hands in August when Weimer Media
Group purchased its title, print assets, and web portal from Brsenmedien AG, Kulmbach, whose Founder and
CEO is Bernd Frtsch. Since its establishment in 2009, The European has hosted plenty of outstanding voices
in politics, business, culture and science; it remains in the hands of Founder and Editor-in-Chief Alex Grlach,
who maintains it as a free space for healthy debate in Germany. It is not surprising that publisher Wolfram
Weimer wanted a piece of The European pie!
HELPING TO END
WORLD HUNGER
IN JUST TWO
CLICKS
There are over 2 billion smartphone users and 100 million starving
children worldwide. So why not create an app that can help end
hunger in our world? ShareTheMeal, founded by Sebastian Stricker
and Bernhard Kowatsch in cooperation with the United Nations World
Food Programme, did just that. And they certainly created a viral hit:
Within less than 5 weeks, 100,000 users shared over 1 million meals via
the app. Each donation of 40 cents helps to feed 1 child for 1 day in Lesotho.
It is easy to support this noble cause just download the ShareTheMeal app!
86
87
AVUBA
JANUARY 2015
Deutsche Bank
We support social start-ups

Strangers becoming friends is the motto of a social cooking project
launched in Berlin two years ago. Since then, more and more cities have
taken up the idea and new projects are constantly emerging. Our sta
support social start-ups like ber den Tellerrand as volunteers with
great personal commitment, advising on business issues such as
growth, nance and communication. Deutsche Bank also fosters various
initiatives through donations. In this way, we are making an important
contribution to the development of social start-ups across Germany.
db.com/social-startups
BERLIN FOUNDER
JONAS PIELA
NAMED ONE OF FORBES
Berlins Jonas Piela, co-founder of Avuba, got

some big exposure this year when he was named
as one of Forbes Top 30 Under 30 in Consumer
Tech. The 29-year-old appeared alongside the
founders of Instagram, Swiftkey, and other impactful
entrepreneurs from around the world.
Piela was grateful to have product recognition with

the Forbes feature. By the end of August however,
Avuba announced that the service ran out saying
that before something new can come, the old has
to go. New plans are in the making but have not
been released yet.
88
Paul_Loboda
TOP 30 UNDER 30
Our partner:
fb.com/ueberdentellerrandkochen
www.ueberdentellerrand.org
#betterplate
Deutsche Brse Venture Network
Growth financing
in a strong network
Deutsche Brse Venture Network brings together

high-growth companies and investors on its online
platform. It supports the initiation of funding rounds.
Networking events promote personal relationships.
Executive trainings complement the programme.
Take the right way to achieve growth.
Find more information at venture-network.com
Your place for growth
90
91
KOCHZAUBER DIGITAL
THEHUNDERT
HUNDERT////SEGMENT
EVENT
THE
SCIENCE
MATCH
III NOVEMBER 2015 III
LIDL PLACES
BERLIN FOOD
DELIVERY STARTUP
IN ITS CART
SCIENTIFIC RESEARCH PRESENTATIONS

GET A MODERN UPDATE
German grocery chain Lidl saw

something promising in Kochzauber,
a grocery delivery service similar to
HelloFresh that was on the verge of
collapsing after a series of challenges.
The Digital Science Match hosted

by Tagesspiegel brought together
key players from Potsdam and
Berlin in the name of scientific
research. Sebastian Turner,
publisher of Tagesspiegel, called
the event a showcase: over
100 Berlin-based professors in
digital science were joined by
approximately 1,300 students,
professors, and startups for this
unique event, which might be
described as a combination of
speed dating and networking.
Professors presented their work
to attendees in three minutes
or less, with the goal of forging
partnerships, generating feedback,
and spreading the word about
innovative research topics.
ER
B
O
T
C
O
2015
pawelpiechnik.com
Svetik_petushkova
Kochzauber offers a range of recipe

boxes for customers and is a balanced
alternative to regular grocery shopping
and eating out. The acquisition was
confirmed in November and may offer
Lidl a chance to venture into the
e-commerce realm. With the growing
market for recipe delivery in Germany,
it seems that Lidl made a smart move.
92
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KISURA
THE
THEHUNDERT
HUNDERT //// EXPANSION
SEGMENT
HUNDERT // INVESTMENT
THE HUNDERT THE
// SEGMENT
2 0 1 5
Celebrities love a little personal
assistance, so it is no wonder that
two of them invested in GoButler
this year. Yes, Ashton Kutcher
and Joko Winterscheidt now have
something else in common besides
their career choice, the show business: they both invested money in
the German SMS service that can
bring you beer on a Friday night or
fix your broken bicycle. Co-founders Jens Urbaniak and Maximilian
Deilman envision a business that
can handle up to 6,000 requests per
day, at no cost to users. Just dont
ask for anything too crazy yet!
READYING ITS INTERNATIONAL DEBUT OCTOBER 2015
S
E
I
T
I
R
B
E
CEL
T
O
N
N
CA ST!
RESI
TANJA BOGUMIL
AND LINH NGUYEN
are dressed to impress for an exciting

journey ahead of them. The founders
of womens curated shopping
experience, Kisura, will roll out their
Curated Shopping 2.0 concept to U.S.
markets in 2016 thanks to the aid of
the German Accelerator.
Daniel_Caballero
94
pawelpiechnik.com
THE NEW
TECHNOLOGY
allows Kisura reps to assist each

customer on a flexible basis,
completely independent of time
and place. The model of curated
shopping has already established in
the US and the turnover in womens
fashion trade is very high
great conditions for a rapid and
successful market entry.
March/
August
95
THE
THEHUNDERT
ODDITY
ZALANDO
BREAD & BUTTER MEETS BAND-AID SEPTEMBER 2015
connecting
and supporting
startups in the
capital region
W_Flemming
Zalando announced its takeover of bankrupt

leisurewear trade show Bread & Butter
Berlin. The online fashion portal wanted
to continue as scheduled with the next
show in January 2016 at the old Tempelhof
airport, but was forced to cancel due to the
buildings proposed use as a registration
and accommodation point for refugees.
Zalando supported this and postponed the
show to July 2016. Instead, the company
announced the organization of a charity
festival for the benefit of refugees most
likely happening in the first quarter 2016.
96
THE
THE
HUNDERT
SEGMENT
JOBSPOTTING
IMPRESSING ASIAS RICHEST MAN
APRIL 2015
Du bist
Grnder?
No territory is forbidden for the bold crew at Jobspotting. Having previously raised a 500,000 seed round from
Axel Springer Plug and Play and angel investors, the company forged ahead in 2015 and convinced Asias richest man,
Li Ka-shing, to back them for a seed round. Ka-shings VC firm, Horizons Ventures, delivered an undisclosed amount
to Jobspotting a deal that COO Robin Haak described as very fair. The Berlin-Hong Kong connection
got a little bit stronger, and the job discovery apps future a lot brighter.
98
2015 KPMG AG Wirtschaftsprfungsgesellschaft. Alle Rechte vorbehalten.
W_Flemming
Wir untersttzen dich. Sicher dir deinen Smart Start

Guide unter www.kpmg.de/smartstartguide
99
99
MARCH 2015
pawelpiechnik.com
ATTRACT
ING
LONDON
CAP
WITH IT ITAL
S
ADTECH
THE HUNDERT // IPO
NOVEMBER 2015
GERMAN
STARTUPS
GROUP
SECOND TIMES THE

CHARM FOR GOING PUBLIC
Founded in 2012, German Startups Group provides

support to young companies and acquires
shareholdings through investments. Although the
group failed to enter the Frankfurt Stock Exchange
on its first attempt due to lack of interest, it was
successfully listed on November 11 of this year.
Capital of 11.1 million in shares was included in
trading. CEO Christoph Gerlinger, who is leading
the company together with COO Nikolas Samios,
said, We are very pleased that we have made the
leap to the trading floor, despite the continued
fragile market environment for IPOs.
carmenkrueger.de
GLISPA
THE
THE
HUNDERT
SEGMENT
GLISPA HAS GROWN UP since its small scale marketing days in 2008. Founded by American
expat Gary Lin, the now international AdTech powerhouse opened its new global headquarters
and innovation center in Berlin Prenzlauer Berg in October. Earlier in 2015, the company
secured a $77 million round from Londons Market Tech. It was the first time Glispa raised
any money. Lin did not want just any old financial loan after all, the company was profitable
on its own. Rather, this investment doubled as a strategic partnership and brought plenty
to the table for potential expansion and acquisitions.
100
101
1
O
T
U
A
P
U
O
R
G
THE
THE
HUNDERT
SEGMENT
THE
THEHUNDERT
HUNDERT////EXPANSION
SEGMENT
FINLEAP
J U LY 2 0 1 5
This year, it tried to enter other

strategic markets and expand its
standout business model.
The company started a fundraising
round and were hoping to raise $500
million to grow according to their plans.
102
Svetik_petushkova
What do you get when you cannot sell

your grandmothers old cars?
In Christian Bertermanns case, it was
a $1 billion auto startup. The used car
marketplace has found major success
in Germany.
SEEKING
$500
MILLION
TO GROW
Daniel_Caballero
ILLION
M
0
0
5
$
SEEKS
N
R
O
C
I
N
BERLIN U
ALLY
B
O
L
G
D
N
TO EXPA
FinTech may be a buzzword these days, but it certainly is living up

to its reputation as a major force in the financial industry. FinLeap is
Berlins stake in that innovation as Europes first FinTech incubator.
The company builder expanded into Switzerland this year under the
expertise of Chairman Jan Beckers and supported by Senior Advisor
Marc P. Bernegger. FinLeap hopes to bring a more innovative mindset
into the Swiss financial market, where technology has been lagging
behind in recent years.
103
SHAKING UP
THE FINANCIAL
WORLD
APRIL 2015
THE
THEHUNDERT
HUNDERT////ECOSYSTEM
SEGMENT
SPREE AVIV Komm doch mit

JUNE
2015
auf n Zuckerberg.
HORIZONT auf Facebook: das gefllt mir.
pawelpiechnik.com
ISRAEL AND GERMANY

BECOME PARTNERS
IN INNOVATION
THROUGH EXIST
EXIST STARTUP GERMANY
ISRAEL RANKS
is taking steps to improve Israeli

entrepreneurship by hosting an exciting
exchange program for applicants,
launched by State Secretary at the German
Economics Ministry, Brigitte Zypries, and
Berlin State Secretary for Science and
Research, Steffen Krach.
as one of the most dynamic countries in

the world for tech development in startups.
Bridging Germany and Israel together to
strengthen and empower ideas is a beneficial
project that aims to have a lasting impact on
both communities.
104
Auf unserer Facebook-Seite erwartet Sie ein Dialog auf Augenhhe mit dem
HORIZONT-Team und unseren Fans. Versehen Sie unsere Facebook-Seite mit einem
Like und erhalten Sie aktuelle News, qualitativ hochwertige Inhalte und unterhaltsame Bilder und Videos aus Marketing, Werbung und Medien.
www.facebook.de/horizont
105
THE HUNDERT // ADVERTORIAL
ELON MUSK
THE HUNDERT // PEOPLE
SEPTEMBER 2015
Paul_Loboda
PUSHING FOR ELECTRIC

CARS IN GERMANY
DATA-DRIVEN
BUSINESS
MATCHMAKING
FROM BERLIN
we.CONECT has become highly successful and profitable in a

short time. Since its start in 2011 with 7 people in the heart of
Berlin, it is now a true leader in its field. Do you want to meet
some of the most influential business thinkers like Michael Porter
or Moshe Rappoport? Making a call to one of the 80 employees
at we.CONECT Berlin could make this possible. They connect the
global business world and build inspiring communities in Berlin,
London, Boston and California using data science and intelligent
for German auto giant VW after it

was marred by a multi-billion dollar
emissions scandal. It takes a great
competitive entrepreneur to see
opportunity in VWs breakdown and
Teslas CEO Elon Musk was prompt
in taking action.
MUSK INITIATED
HEAVY ADVERTISING
for Tesla electric vehicles in Berlin and

advocated a farewell to the internal
combustion engine with a personal
appearance in the capital. He took the
chance to further push Teslas mission,
calling for the German government to
act now on more financial support for
electric mobility.
algorithms for the right matchmaking. The innovative datadriven matchmaking process allows efficient networking at
any type of event or gathering.
However, having come so far will not slow down their rapid
growth. There is a lot more to come within the next twelve
months. Stay tuned!
www.we-conect.com/en/
we.CONECT Global Leaders GmbH

Reichenberger Str. 124
10999 Berlin
Phone: +49 (0)30 52 10 70 3 - 24
Email: daniel.wolter@we-conect.com
106
Paul_Loboda
we.CONECT is specialized in the fields of Business Information,

B2B Digital Media, Business Events and Business Communities.
Its customers are medium-sized global market leaders from over
60 countries, mostly from Europe and the U.S. The customer
spectrum ranges from the TOP 500 in Europe, over Asian
corporations like Toyota or Sinopec to U.S. companies such as
Google, Air BnB, NASA or Uber. we.CONECT is today one of the
most agile privately owned SMEs in Germany, with currently
more than 9 million annual turnover and a yearly growth rate
of 50%.
2015 WAS NOT

A GREAT YEAR
107

SEGMENT
THE
THE
HUNDERT
SEGMENT
ETVENTURE
SCORING BIG AS ONE
OF GERMANYS
TOP EMPLOYERS
ONE OF GERMANYS
MOST SUCCESSFUL
CROWDFUNDING
CAMPAIGNS
Paul_Loboda
W_Flemming
FEBRUARY 2015
E
N
20
15
ETVENTURE NOT ONLY MADE FIRST PLACE FOR BERLIN,

but second place for whole of Germany. While
employees say that etventure is a top employer with
the best team in the world, CEO Philipp Depiereux
thanks his employees for the companys success.
JU
LOOKING FOR THE BEST EMPLOYER IN BERLIN?

The company builder and consulting agency etventure
could be it for you. In recent surveys kununu, the
largest employer assessment platform in Germanspeaking countries, awarded the best and most
popular employers for Berlin and Germany.
Over 1,111 backers helped to fund the

future production and distribution of
Freygeists eBicycles. It was a successful
market entry, to say the least! Freygeist
crowdfunded 1.5 million euros on
Companisto, and is using the money to
work with new partner German Answer
to complete an eBike series in summer of
2016. What can people expect from the
product? An ultra-light, battery-powered
bicycle with a sleek design, available just
in time for summertime joyrides.
108
109
BERLINER
VOLKSBANK
VENTURES
THE HUNDERT // TV-SHOW
THE
THEHUNDERT
MONEY
MARCH 2015
Go_Geek!, a reality show that follows
the lives of four programmers in
the Berlin tech scene, is proof that
not all reality TV stars need to be
airheads in fact, some are quite
the opposite.
akyanyme.com
The show, which aired on EinsPlus

and could also be streamed
on Wired.de, accompanied
programmers through their daily
lives at EyeEm, panono, Wooga,
and 6Wunderkinder.
carmenkrueger.de
OCTOBER 2015
So, did Go_Geek capture the drama,

triumphs, and challenges of the
Berlin tech scene? If you have not
watched already, check out the sixpart series and decide for yourself!
K
N
A
B
RLIN
E
B
ALL
G
M
S
BI
S IN IDEAS
T
S
E
INV
WING
O
R
G
BUT
FOUR YOUNG PROGRAMMERS

WITH ONE DESIRE:
TO CHANGE THE WORLD.
110
Berlins banking giants know that good

action starts with startups! In 2015,
Berliner Volksbank launched a VC fund
called Berliner Volksbank Ventures.
Andreas Laule, the ventures CEO,
aims to support young companies in
the financial sector with implementation
of growth strategies. The stereotype
of Germanys major banks is they are
slow to evolve. Berliner Volksbank is
not afraid of digital transformation,
however, and plans to utilize this fund
to establish itself as a reputable lead or
co-investor in promising technologies.
SEPTEMBER 2015
111
COMODULE OPENBERLIN
THE
THEHUNDERT
SEGMENT
O CTOBER 2015

SEGMENT
NOVEMBER 2015
Self-driving cars and trucks are on the way, but what about bicycles?
At EuroBike Germany, Berlin startup CoModule showcased an exciting
prototype for an e-bike controlled from your smartphone. Features such
as moving forward, stopping, and steering were already implemented,
and CoModule said that with a few additional tweaks and GPS
coordinates, the bike can operate in a closed environment. Heres to the
future of CoModule, self-driving bicycles, and real sustainable mobility!
112
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Daniel_Caballero
pawelpiechnik.com
NEO
PH LED
T
R
L
A
SM NTRO ES
CO CYCL E
BI R TH
FO URE
FUT
PROPELLING
IOT INNOVATION
IN THE GERMAN
CAPITAL
113
THE
THEHUNDERT
AWARD
PERSONAL RADIO STARTUP WINS PRESTIGIOUS CES AWARD
pawelpiechnik.com
A RY
JANU
2015
AUPEO! was purchased by Panasonic

Group in 2013, and this year it won an
award at the largest US tech show, the
Consumer Electronics Show (CES), which
took place in Las Vegas. CEO Holger
Weiss told the Berliner Morgenpost last
year that the company wants to become
a kind of Twitter for cars.
AUPEO! set itself apart from other

music recommendation apps, such
as Spotify, last.fm, and 8tracks, when
it focused on optimizing in-car connectivity. So far, it has paid off for the
company founded in 2008.
114
115
THE
THEHUNDERT
SEGMENT
BERLIN
STARTUPS
We filmed 100 Startups appearing in the Hundert in their offices.

Take a couchtrip and visit all of them on our new video platform!
www.hey-startups.com
With: Lesara, 3YOURMIND, Applanga, ShareTheMeal, Ascribe,
BerlinStartupOffices, BigRep Bitbond, Helpling, Box at Work, Cagebot,
Jobspotting, CareerFoundry, CarJump, Koawach, Juice Dudes, Karosso,
Room.me, Conichi, Foodora, Dalia Research, Datapine, DecidR and many more
116
BERLIN IS NO LONGER
EUROPES TOP SPOT
FOR FREELANCERS
We will always have a heart for Berlin, but
rising rents and labor costs are driving away
the freelance population that once raved about
self-employment in the capital.
Instead,
MADRID NOW TAKES THE PRIZE

FOR FREELANCERS IN EUROPE,
according to a Twago quarterly report.
This does not come as a surprise, given

the recent upward trajectory of Berlin
in attracting foreign talent and expats.
Although great for many aspects of
the citys economy, it decreases the
appeal to freelance workers who seek
inexpensive living.
carmenkrueger.de
FROM A
SELFIE
PERSPECTIVE
FREELANCE
CAPITAL?
NOVEMBER 2015
presents
117
THE
THEHUNDERT
HUNDERT////SEGMENT
PEOPLE
CHARLES
VON
ABERCRON
THE
THE
HUNDERT
HUNDERT
//////
SEGMENT
POLITICS
THE
HUNDERT
SEGMENT
AIRBNB
Glossybox rolled down a bumpy road in 2013,

but picked up steam again when it turned a
corner to 30 million in revenue. Despite this,
the companys CEO and Founder, Charles von
Abercron, stepped down in December after
five years at the helm and passed the torch to
Caren Genthner-Kappesz. Abercron will not
be venturing too far away from his baby and
will remain onboard as a consultant. I am
very proud of what we have been able to
achieve...I would like to thank everyone
who has played a part in this, he said.
NOT GOING DOWN

WITHOUT A FIGHT
DECEMBER 2015
Airbnbs presence in Berlin took a hard

blow in 2014 when the city passed a
law banning the unauthorized use of
apartments for vacation rentals. The law
has a two-year transitional period coming
to an end in 2016. Airbnb spent much
of 2015 pushing for reasonable legal
frameworks and convincing the public
that a ban violates fundamental property
rights. However, the sharing economy is
staying strong in summer Airbnb has
completed one of the biggest private
funding rounds ever, raising $1.5 billion,
this deal brings the company to a value
of $25.5 billion.
Svetik_petushkova
pawelpiechnik.com
FOUNDER AND CEO

OF GLOSSYBOX PASSES
THE TORCH IN HIS COMPANY
118
OCTOBER 2015
119
120
Paul_Loboda
CELEBRATING
STARTUPS
AND SPARKING
INNOVATION
Paul_Loboda
SEPTEMBER 2015
Lange Nacht der Startups (or: the Long Night for Startups) celebrates
one thing we are quite proud of in Berlin: our startups! The event
which consists of a conference, a hackathon and an exhibition gives
entrepreneurs a platform to present themselves and get inspired. With
partners such as Deutsche Telekom and Microsoft Ventures, the 2015 event
was a rousing success and drew over 3,000 visitors. Berlin is the hotspot
for ideas and founders in Germany, as proven once again by this years
Startup Night, said Timotheus Httges, CEO of Deutsche Telekom.
O
N
THE
THE HUNDERT
HUNDERT //// PEOPLE
SEGMENT
MARKUS BERGER-DE
JANUARY 2015
RENOWNED STARTUP HEAD LEADS NEW MCKINSEY DIGITAL LAB IN BERLIN
McKinsey aims to take Berlin to the next level of digital. The Berlin McKinsey Digital Laboratory
opened at the start of the year with the experienced Markus Berger-de Len former CEO of
Jamba, VZ Networks, and MyHammer at the helm. The Berlin location is the companys ninth
digital lab worldwide and operates under the famed, tried-and-true McKinsey approach of creating
rapid prototypes and full scale apps for maximum impact. Berlin companies will surely benefit from
McKinseys well established expertise and global network.
121
THE
THEHUNDERT
PEOPLE
THE
HUNDERT
EXIT
THE
HUNDERT
// //
SEGMENT
AUDI
BENE
ANDREAS WINIARSKI
OCTOBER 2015 ////
PR GURU LEAVES
ROCKET INTERNET IN FAVOR
OF HERING SCHUPPENER
ANDREAS WINIARSKI
pawelpiechnik.com
March 2015
could not pass up another opportunity

to bring a new project into existence.
The young executive announced his
departure from Rocket Internet to
join PR firm Hering Schuppener as
managing director of a new digital
corporate communication and digital
change business.
Winiarski is no stranger to leading
in uncharted waters; he previously
led Rocket Internets PR agency
spin-off, RCKT.
TEAMING UP
WITH SIVANTOS
audibenes unique model for online hearing aid case management proved an attractive asset for Sivantos, who acquired
them as a strategic partner. Soon after, the two launched the
new web portal Hear.com together. audibene was already on
an exciting path, but it is now able to utilize resources from
the manufacturer who makes one of every four hearing aids
being used worldwide. audibenes mission now is to forge
ahead and target internet-savvy customers who are seeking
out hearing aid care for the first time.
122
123
pawelpiechnik.com
In his new role he will help

to bring digital innovation
to the PR industry.
ANZEIGE
DEUTSCHE START
UPS
THE
THEHUNDERT
PEOPLE
THE FACE OF
BERLIN INVESTMENT
TAKES FLIGHT
TOWARD NEW FUND
Ciarn OLeary, partner at pioneering Berlin venture

capital company Earlybird, left the firm in August
with plans to begin a new fund with a volume of
100 million. Joining OLeary on this new endeavor
is Jason Whitmire. The parting will not be sudden,
but rather in installments over the next 4-6 years.
This is a big step not only for OLeary, Whitmire, and
Earlybird, but also the evolution of the Berlin
venture capital landscape.
AUGUST 2015
deutsche-startups.de
Svetik_petushkova
provides daily information and news from the domestic Internet

start-up scene. This wealth of daily news is complemented
by interviews, portraits of individual start-up companies and
entrepreneurs, and market census data on sectors of interest.
124
CIARN OLEARY
125
LESARA
J U LY 2 0 1 5
THE
THEHUNDERT
SEGMENT
THE HUNDERT // EXPANSION
AN OPEN CAMPUS FOR

ENTREPRENEURSHIP IN BERLIN
///// DECEMBER 2015 /////
FORGING AHEAD INTO

16 NEW COUNTRIES
HEADQUARTERED IN
THE HEART OF BERLIN,
the German Tech Entrepreneurship
Center (GTEC) opened its doors
in July with a Grand Opening
all-day-BBQ in the Schlosspark.
GTECs goal is to empower startups
through access to expertise and
resources.
Berlin-based Lesara is on a fast

track to online retail domination
after receiving a 15 million Series
B funding round led by Northzone.
The company boasts a wide
selection of affordable fashion and
lifestyle products and was founded
in 2013 by serial entrepreneur
Roman Kirsch.
126
Kirsch called 2015 a fantastic

year after Lesaras revenues
grew by 500% in H1 compared
to the previous year. As of the
beginning of December, Lesara
continues its global growth
trend and launches in 16 new
countries, including Great
Britain and Scandinavia.
Svetik_petushkova
pawelpiechnik.com
ENTREPRENEURS CAN
ENJOY GTECS CAMPUS
free of charge and need
only to convince GTEC
home-investors of their
ideas. Center directors
Christoph Rthke and
Benjamin Roh envision
GTEC as a space in which
established companies
can encounter startups in
a close atmosphere and
create transformative and
scalable ideas with them.
127
127
THEHUNDERT
ODDITY
THE
W_Flemming
STARTUPS
MEET
FASHION
Svetik_petushkova
>>>>>> CELEBRATING 20 YEARS OF

GROWING IDEAS IN BERLIN >>>>>>
BPW
JULY 2015
THE
THE
HUNDERT
HUNDERT
// ANNIVERSARY
// SEGMENT
FASHION, TECH, AND

CELEBRATION MET
FOR THE HUNDERTS
4TH ISSUE
GERMANYS BIGGEST
REGIONAL STARTUP
INITIATIVE,
the Berlin-Brandenburg Business
Plan Competition (BPW), presented
the finalists for its 20th anniversary
competition in July. The finalists
business concepts ranged from
transport supply chain monitoring
systems to sustainable diapers.
Over the course of two decades,
BPW tested 9,120 business concepts
and helped create 1,800 companies
with more than 10,000 jobs. Music
software company Ableton, perhaps
the biggest success story from BPW,
hosted this years press conference.
/// JANUARY 2015 ///

For the first time, two very important
but also very different Berlin scenes met
on such a big scale. In the Hunderts
issue number 4, 100 Berlin startup
entrepreneurs were dressed in clothes
from the collections of
100 BERLIN FASHION LABELS.
IN COOPERATION WITH
AXEL SPRINGER
the meeting of those two worlds was made

possible The party Startups Meet Fashion
in January was a magical night! The event
kicked off with a fashion show and continued
with a party until the break of dawn, emphasizing the important and growing bond
between the fashion and tech communities.
128
129
24
HOME
Home24 is making it so you do not have to

leave your old couch to shop for a new one.
The leading online furniture retailer, founded
by Philipp Kreibohm, scored 120 million to
strengthen its existing grip on eight markets
and expand into more. The round was led
by UK-based investment firm Baillie Gifford,
with additional money coming from Rocket
Internet. The internet is changing the home
furnishing landscape, and Home24 is an
important player in this process.
Bilanz lobt den Grnderwettbewerb

Start me up! aus.
JUNE 2015
BewerBung
sphase:
15. NovEMbEr
2015
bIS 31. Mrz 20
16
NG
EYEI ONAL
AT I
N
R
E
FTER
INT
A
H
WT
GRO MILLION
120 TMENT
S
INVE ND
ROU
online auf www.
Wer kann sich bewerben?
bilanz.de
Svetik_petushkova
jeder, der mindestens 18 Jahre alt ist
130
eine Einzelperson, ein Team oder auch ein bereits existieren

des Unternehmen
Start me up! ist eine Initiative fr junges Unternehmertum:

Wir wollen das Potenzial der jungen Wirtschaftselite besser
nutzen fr mehr Unternehmertum, intelligentere Lsungen
und strkeres Wachstum. Dafr suchen wir junge und junggebliebene Personen, die sich nicht mit Mittelma und Durchschnitt zufrieden geben, sondern mutig und risikofreudig
sind, junge Leute, die ihre Talente nutzen und ein groes
Unternehmen aufbauen wollen.
ein bereits bestehendes Unternehmen, das nicht lter als

dreiJahre ist und eine positive Wachstumsentwicklung
vorweisen kann
jedes Unternehmen, das seinen Sitz in Deutschland hat
oder hier den Groteil seines Geschftes abwickelt/macht
Der Sieger von Start me up! erhlt:

100.000 Euro Preisgeld.
Weitere Infos erhalten Sie unter: www.bilanz.de/der-wettbewerb
Eine Initiative fr Grndergeist und Unternehmertum untersttzt von:
131
100% climate neutral in all

company areas
The Berlin printing company, pioneer in
its branch, is one of the first in the world
to work completely using a carbon neutral
process. Together with its new associate,
ClimatePartner, LASERLINE is a totally climate neutral company since 2015. All unavoidable carbon emissions are counted and
compensated in the course of the year. The
7,500 CO2 tons compensated by LASERLINE
in 2015 went into a climate protection project supported by ClimatePartner in Turkey.
In addition to the carbon emissions produced by server use and website maintenance,
those caused by visits to the website are
also compensated.
1 million products, 1,000 colors, 1 printing house
Four-fold social engagement
Planting trees is even

possible online
Social engagement was a major issue again for LASERLINE in 2015. In

cooperation with Refugee Guide Initiative, a comprehensive guide for
refugees was produced and distributed 10,000 times to volunteer initiatives in all of Germany. LASERLINE also distributed its own idea of
coloring books to learn the alphabet in a playful manner 2,500 copies to
non-profit organizations. As every year, LASERLINE provided support to
School for Life, meant to help disadvantaged children in Thailand, with
publications such as the pro bono picture calendar. Further, LASERLINE
gave publishing support such as calendar boxes to the PEN PAPER PEACE
association, engaged in education projects in Haiti.
RecyclingWochen
Stronger network on site

As a founding member of the Berlin Entrepreneurship Network of Institutes of
Higher Learning and Companies (BENHU),
LASERLINE wants to reinforce Berlins position as a start-up and innovation site
through the establishment of a common
network of higher learning institutes and
companies. The midsize industrial concern
has clearly placed the focus on technical innovation as well as innovation in the fields
of development of business models and
strategy (Corporate Entrepreneurship).
During the Recycling Weeks from

April 16 to June 28, 2015, LASERLINE OnlineShop clients were
able to get a tree planted for
every printing job commissioned
on recycling paper. The result:
2.000 tree saplings were handed
in at the end of June following
the initiative of PlantATree.org.
Dedicated LASERLINE employees
helped to plant the new trees in
Southeast Berlin. The action was
broadened and clients are still
able to decide, when placing an
order, whether they want to plant
a tree. LASERLINE has planted
more than 6,000 trees thanks to
its clients.
Foto: iStock/johnbloor
Our highlights in 2015:
120l/cm screen brings higher brilliance to offset printing

One of the first printing houses to have an OnlineShop, LASERLINE has adjusted its complete offset printing portfolio to the use of 120l/cm screens
in order to reach higher standards of print brilliance. The 120l/cm screen
produces a noticeably better print quality with a substantially higher resolution of details, thus allowing for a photo-realistic rendering of the print
motifs and higher edge definition in rasterized fonts.
10,000 Magazines, 100 Covers, 1 Printing House

Recycling Offset wei (Blauer Engel + FSC Recycled)
g der grnen
Drucken entlan
ette
Wertschpfungsk
80 g/qm Recycling Offset naturgrau

O
O
O
115 g/qm Recycling Bilderdruck matt wei

DO
DO
DO
DO

DO
DO
Recycling Bilderdruck glnzend wei (FSC Recycled)

115 g/qm Recycling Bilderdruck glnzend wei
D
DO
D
D
DO
DO
Recycling Bilderdruck matt naturwei (Blauer Engel + FSC Recycled)

115 g/qm Recycling Bilderdruck matt naturwei
DO
TDO
DO
DO
DO
TDO
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Telefonisch unter 030 46 70 960
96 oder per EMail: info@laserline.de
line.de
T = Topseller D = Digitaldruck O = Offsetdruck Trkis hervorgehobene Papiere finden Sie in der Mustermappe.
Mustermappe
e
Recyclingpapier
The fact that recycling paper is always grey

and coarse-grained is a past stereotype. Modern recycling paper can be both appealing
and environmentally compatible. Do examine
our free sample folder and get convinced.
There you will find postcards, bookmarks,
information brochures and a voucher code,
printed in all the recycling papers LASERLINE
offers.
The mixture of experience and knowledge, together with a visionary idea and the courage to constantly innovate
cannot be beaten. Almost twenty years ago, we used this concept to enter the Berlin market as one of the first
start-ups and have developed to date into one of the largest mid-sized printing companies in Berlin. As printing
partner, we bring experience, know-how and the latest technology to let you stand out with excellent printing
products. Whether old or new economy you can only expect the best from us.
DISCOVER THE WORLD OF LASERLINE.
ken
Nachhaltig druc
Recycling paper has it

r-line.de
0 www.lase
Foto: Operation Butterfly
TDO
O
TDO
DO
DO
TDO
Recycling Bilderdruck matt wei (FSC Recycled)
46 70 96 Telefon 030
1 13355 Berlin
hmen nach
auf den Weg.
sich das Unterne
ts und
Bereits 2006 hat
rmen fr Qualit
den DIN EN ISONo ent zertifizieren lassen.
anagem
Umweltschutzm
4
PEFC/0431123
Frderung nachhaltiger
Waldwirtschaft
www.pefc.de
auf 135 g/qm Recycling

4/4-farbig ISO-Skala Isbrecht (1), Pefkos (2)
6 Seiten Wickelfalz,
Fotos Titel: Daniel
Falzflyer DIN A6,
Engel + FSC Recycled), , Gregor Baumann (5)
0866 04.2015
naturwei (Blauer
(4) Fotolia.com
Bilderdruck matt
(3) + Vitaly Krivosheev
+ Vaceslav Romanov
0867 09.2015 Flyer DIN A6, 4/0-farbig ISO-Skala auf

135 g/qm Recycling Bilderdruck matt wei (FSC Recycled)
80 g/qm Recycling Offset wei

Recycling Offset naturgrau (Blauer Engel)
trae
trum Scherings
Fotos: Daniel Isbrecht
In dieser Mustermappe finden Sie einen Teil der von LASERLINE angebotenen Recycling
papiere zum Anschauen und Anfassen. Darber hinaus bieten wir Ihnen eine groe Auswahl
an Materialien und Grammaturen, mit denen sich (fast) jedes Druckprodukt realisieren lsst:
ist LASERLINE
Druckzentrum
ortung
Als modernes
hmerischen Verantw . Als
sich seiner unterne
bewusst
in hohem Mae
t arbeitet
fr die Umwelt
Druckereien weltwei
eine der ersten
CO2neutral
2014 komplett
LASERLINE seit
en, sogar die
nehmensbereich
2015
in allen Unter
te ist seit April
Websei
firmeneigene
.
CO2neutral gestellt alle Briefsendungen,
sich
Seit 2010 machen mailings klimaneutral
Pakete und Kunden
Politicians visit environmental pioneer

A visit to the Humboldthain Technology Park (TPH), the creative
home to institutes of higher learning, industry and the start-up
scene, convinced Ramona Pop from the Green Party (Bndnis
90/Die Grnen) and other politicians of the innovative power
found in the middle of Berlin. Visiting the LASERLINE printing
center was a must, since the neighboring company is strongly
committed in TPH and is also exemplary in innovation and climate protection due to its carbon neutral products and processes.
Groe Auswahl frs grne Gewissen
LASERLINE Druckzen
Special ideas require special solutions: When the publisher of The

Hundert started planning a Fashion Week issue that brought together 100 Berlin start-ups and fashion designers for the first time,
there was a need for specific graphic arts. LASERLINEs specialty is
the accomplishment of the individual wishes of its clients and had the
concept The Hundert needed: 10,000 issues were published with 100
different covers. 100 by 100 examples of creativity in the capital city.
LASERLINE Druckzentrum Scheringstrasse 1 13355 Berlin Tel. 030 46 70 96 - 0 www.laser-line.de
AUGUST 2015
THE
THE
HUNDERT
HUNDERT
// //
COMPETITION
SEGMENT
MOVAGO
TWO MOVING SERVICE OPERATORS
MOVINGA
COMPETE IN THE GERMAN CAPITAL

Movago raised 7 million in a Series A round in
November, and Movinga 6 million several months
prior. While Movinga has financial backing from
German powerhouse of Rocket Internet, Movago
has enjoyed an impressive growth trajectory since
its launch in August, facilitating nearly 2,000 moves
in three months. Time will tell which company
proves to be the better business model!
carmenkrueger.de
The rise of Movinga and Movago, two Berlinbased online moving operators, will make
it easier to find affordable movers in the
capital. Both companies operate with similar
monikers, designs, and slogans raising the
question: who copied whom? While we may
never know, the important thing is that both
raised money this year.
134
135
Y
R
O
T
C
FA
THE
THE
HUNDERT
HUNDERT// //COWORKING
SEGMENT
J U L Y
THE
HUNDERT
THE
SEGMENT
FUNDING IN TWO MINUTES FLAT
ZAPPCHOICE
2 0 1 5
MARCH 2015
Entrepreneurs will do what it takes to land

that important investment round, and for
Zappchoice founder Ulrich Katterbach, that
included going onto Austrian startup gameshow
2 Minuten 2 Millionen.
It took Katterbach two minutes to convince
Business Angel Michael Altrichter to invest in
his app, TimeZapp, which gathers user insights
through entertainment. What a payoff those
2 minutes were! TimeZapp struck a deal to
receive 100.000 in exchange for a 6% stake.
BRINGING THE
SILICON VALLEY SPIRIT
TO BERLIN
Situated in the heart of Berlin, technology campus Factory celebrated its one year anniversary and official opening of its coworking
and event space. CEO and Founder Udo Schlmer wants to turn Berlin into Europes Silicon Valley and sees the Factory as an
important aspect of this community-building ecosystem. Factory is part of the Google for Entrepreneurs initiative and currently
houses 22 startups, including big players like Twitter and SoundCloud.
136
W_Flemming
carmenkrueger.de
Well played!
137
THE HUNDERT // PLATFORM
HELLOFRESH
SEPTEMBER 2015
akyanyme.com
When TechBerlin founder Niko Woischnik started his

humble Tumblr account in 2010, he never had the goal
of personal success. His blog, chronicling the Berlin
startup scene in English, had rather the intention of
connecting with others and building up community.
Fast forward to now, and those early efforts are being
transformed; TechBerlin is re-launching as a new and
improved platform with the backing of IBM and the City
of Berlin. The site features tech stories, events, jobs,
interviews, and plenty more on the Berlin community.
THE
HUNDERT
THE
SEGMENT
FROM
TUMBLR
BEGINNINGS
TO SHARING
MAJOR IDEAS
BERLINS FRESH FOOD
SUBSCRIPTION UNICORN
M AY 2 0 1 5
pawelpiechnik.com
British investor Baillie Gifford purchased

a stake in HelloFresh for 75 million.
The Rocket startup is now valued at
2.6 billion, which has catapulted it to
unicorn status. HelloFresh is currently
the largest fresh food subscription
company worldwide, operating in
7 markets. Its number of active
subscribers grew by 429% in the first
half of 2015, and the company currently
sells more than 4 million meals per
month. They announced an Initial Public
Offering (IPO) of equity on October 28
but delayed the sale due to concerns
about investor demand and valuation in
a volatile market.
138
139
OCTOBER 2015

SEGMENT
KOAWACH
HEATING UP TVS HHLE DER LWEN AND THE CAFFEINATED BEVERAGE INDUSTRY
Drink company Koawach concocts a delicious, fair-trade alternative
to coffee made with cocoa and guarana. The companys founders,
Daniel Duarte and Heiko Butz, appeared on the TV show Hhle der
Lwen, where they struck an investment deal with entrepreneur
and stuntman Jochen Schweitzer. Although the deal ultimately did

not come together, Koawach saw its orders skyrocket to 10,000
within two days after the show. The team might just achieve its
goal of appearing in 1,000 stores by the close of 2015!
You have
the ideas?
Adlershof:
Were networked
rather than just
connected by wire
1,000
A Energy Accelerator Programme

Apply now!
www.adlershof.de/a2
pawelpiechnik.com
STORES
BY THE CLO
SE
OF 2015
Adlershof. Science at Work.

140
THE
THEHUNDERT
HUNDERT //// INCUBATOR
SEGMENT
THE HUNDERT // ECOSYSTEM
PROFUND XL
DEUTSCHER
STARTUP
MONITOR
September 2015
JANUARY 2015
ACADEMIA AND ENTREPRENEURSHIP TOGETHER AT PROFUND XL
akyanyme.com
HING S
C
N
U
CR UMBER
THE N
MAN
R
E
G
O N RT U P S
S TA
Every startup community needs a little reality check now and then. In their
2015 study, Deutscher Startup Monitor,
represented by Florian Nll and Sven
Ripsas, aimed to show all angles of
Berlins startup scene through facts
and figures. Their thorough presentation deck began with a clear message: Germany needs to understand
startups. The report, published i.a. by
the German Startups Association and
KPMG, delivered statistics on challenges and successes and touched on
founder culture, financing and plenty
more. One result, for example, is that
startup founders are generally happier
than salaried employees!
142
W_Flemming
Freie Universitt Berlin announced this year that it will open a new incubator for
students, academics and FU alumni. ProFund Innovation XL will be available
up to 5 years. It will house 11 founding teams that work on their ideas for
1 year and enjoy the benefits of outstanding mentors from the business and
academic communities. Participating teams can enter the program at any
time. The link between entrepreneurship and academic is definitely one worth
strengthening.
143
THE
THE
HUNDERT
HUNDERT// //
ACQUISITION
SEGMENT
FLYING ELEPHANT
SEPTEMBER 2015
STEPPING BOLDLY
INTO THE UK AUCTION
HOUSE MARKET
This batch of startups includes digital platforms on

biotech, vegan living, and social issues. With the
media landscape changing at such a rapid pace,
Flying Elephant is helping to put young media startups
on the right path for the future.
carmenkrueger.de
WestTech Ventures new media startup incubator Flying

Elephant announced its first 8 participants in October.
Striving for uniqueness over mass media, the incubator
offers the selected teams an investment of up to 50,000
as well as office spaces, mentoring and workshops.
AUCTIONATA
THE
THEHUNDERT
HUNDERT //// INCUBATOR
SEGMENT
OCTO
akyanyme.com
ING
USHER ST
IR
IN A F MEDIA
OF
BATCH VATORS
INNO R 2 0 1 5
BE
144
Leading online auction house

Auctionata took a big bite
out of the UK market with its
acquisition of London-based
ValueMyStuff. Alexander
Zacke, Founder and CEO of
Auctionata, explained that the
buyout allows his company
to expand its expertise
and continue to pursue
rapid international growth.
Auctionata has had great
success in Germany, becoming
the countrys biggest auction
house in less than three years.
It will now benefit further from
the wisdom of ValueMyStuff
founder Patrick van der Horst.
145
ERIC SCHMIDT
OUTFITTERY
MARCH 2015
DECEMBER 2015
MALE CUSTOMERS
OUTFITTERY HAD A STELLAR YEAR,
ALPHABET CEO DROPS BY TU BERLIN TO SAY:
are asked to fill out a questionnaire on the

website, and style experts match them with
attire that fits their preferences. If you soon
start seeing more sharply dressed men on
the streets of Europe, you might know why!
raising $20 million from Scandinavian investor

Northstar. Led by co-founders Anna Alex and Julia
Bsch, it now operates in eight European countries
and claims over 200,000 customers. Outfitterys
business model is effective:
pawelpiechnik.com
GLOBALIZE!
Svetik_petushkova
ERIC SCHMIDT,
CEO of Googles holding company Alphabet,

delivered a talk at TU Berlin alongside big data
researcher Volker Marl in December.
Among the topics of discussion were
globalization, Google cars, and patents.
Schmidt revealed that he is looking for a
major city in which to test the Google car.
He also elaborated on Googles tendency
to buy up as many patents as possible to
ELIMINATE PATENT WARS.

Above all, Schmidt encouraged everyone in
the audience to globalize their startup ideas
as soon as possible.
CURATED SHOPPING SERVICE

FOR MEN RECEIVES
$20 MILLION FOR EXPANSION
146
147
APRIL 2015
THE
THEHUNDERT
HUNDERT////EXPANSION
SEGMENT
MARLEY
SPOON
Move over, Aldi. Marley Spoon is

about to become the latest taste of
German grocery services in the US.
The Berlin-based cook-at-home
recipe box service received a
fresh $3.5 million Series A2 round
of funding from Klaus Hommels
investment company Lakestar
in April to expand across the
Atlantic and to Australia.
Americans are now enjoying the
tastes of this fast-growing
Berlin startup!
NEW FUNDING BRINGS

RECIPE BOXES ACROSS
THE POND
BERLINS
LEADING
STARTUP
EVENT
CALENDA
R
BERLIN STARTUP EVENTS

Be in the scene!
up to 50 must-see events each week

tickets giveaways
free beer events
GET THE FREE WEEKLY NEWSLETTER DELIVERED TO YOUR INBOX.
pawelpiechnik.com
YOUR E-MAIL
It couldnt be a better time
to bring Marley Spoon to the U.S.
the worlds biggest e-commerce market
SIGN UP
berlin-startup-events.com
( previously: berlinvalley.com /events )
148
THE HUNDERT // EVENTS
THE HUNDERT AT
EVENTS
THE HUNDERT WILL BE DISTRIBUTED FOR FREE, GERMANY WIDE, AND WILL BE AVAILABLE AT
THE FOLLOWING CONFERENCES AND EVENTS:
MNCHEN, 14.-17.03.2016
BERLIN, 11.02.2016
The Internet of Things is becoming the main driver of innovation for economy, society and culture.
Two parallel lectures, international
Intelligent, networked devices will soon become a part of everyday and business life: smart homes,
speakers and 350 participants will
connected cars or Industry 4.0 are merely the tip of the IOT-iceberg. The Internet of Things
await you. Get the chance to learn
Conference links the leaders in this innovative terrain and provides them with first-class technical
from the best in the field, gain new
and strategic knowledge.
insights and get back to work with
hands-on practices! Besides future
www.iotcon.de
trends and technical knowledge, the PPC
Masters also offer the opportunity to meet
the speakers personally during the event,
and to enlarge your professional network.
WEARABLE
TECHNOLOGIES
CONFERENCE
ppcmasters.de
MNCHEN, 26.-27.01.2016
WIEN, 22.-24.02.2016
HAMBURG, 22.-26.02.2016
Customer Centricity is the theme of etailment WIEN, held in cooperation with the
major Google Analytics conference in
D-A-CH. Keynote speaker Justin Cutroni,
Analytics Evangelist from Google Mountain View and other high-profile speakers
share their expertise. Visitors can expect
in-depth presentations around the Digital
Analytics tool, thought-provoking impulses for 2016 and much more. Be there!
Social Media Week Hamburg is a digital conference for professionals and

users. Each year 3.000 attendees meet at
SMWHH and use it as platform and
network to discuss the development in
Social Media and digital technology. Startups will be one focus topic amongst others like Business & Brands, Innovation &
Technology or Career & Recruiting.
www.socialmediaweek.org/hamburg
MNCHEN, 01.-02.03.2016
Europes leading business platform focused on
content marketing offers marketing decision
makers an exhibition and a conference with
top speakers of the sector. At the conference
content experts and influencers will present
best practice cases, valuable insights and
future trends at the fair you will gain an insight
into the market and exchange ideas with most
important content service providers.
content-marketing-conference.com
www.analytics-konferenz.at
Come celebrate Wearable Technologies 10th anniversary, and join our profound B2B
event. At WT | Wearable Technologies Conferences you are able to try out the latest
gadgets in our conference exhibition and talk to international companies about the latest developments in the enabling tech space. Benefit from high level networking opportunities with the most important players from the WT ecosystem!
www.wearable-technologies.com/events
BARCELONA, 22.-25.02.2016
VISIONS FOR
ECONOMY
MNCHEN, 20.-28.02.2016
The MCBW is the international meeting point for designers, architects, creative
minds, researchers and entrepreneurs from all over the world. As in recent
years, the large variety of disciplines, themes and formats will be reflected
in the individual events. MCBW Start Up Lets move Business will once
again bring together startup companies, up-and-coming designers,
businesses and their ideas.
4 Years From Now (4YFN), the business platform for

the growing community of technology startups at the
international level, launches the third edition of its event,
backed by Mobile World Capital Barcelona and in collaboration with the GSMA. With a view to supporting digital
entrepreneurial talent, 4YFN 2016 aims at generating new
business opportunities for the entrepreneurial community
worldwide.
www.4yfn.com
www.mcbw.de/en
KARLSRUHE, 03.03.2016
HAMBURG, 11.02.2016
BERLIN, 10.03.2016
Venture Day is a well-known annual

start-up-/VC-event in the Karlsruhe
TechnologyRegion, organized by
CyberForum and Kizoo Technology
Ventures. Promising startups in
the digital sector get the chance to
present their business model to
Business Angels and VC in a speeddating-way: 7 minutes to impress
and convince. Invitation only!
Manage Digital Transformation Mobile

Innovation needs inspiration, strong partners and a
Now! Decision makers from the media
platform for exchange. This is why You Is Now, the
and e-business industries will gather at
accelerator of the Scout24 portals, launched the
the Digital Media Conference 2016 to
Valley in Berlin conference in 2013. Ever since
debate the impact and challenges of
Valley in Berlin is connecting committed entrepreneurs
the mobile digital transformation. What
with an inspiring expert network of founders, investors
business models are suitable for makand visionaries. Honored Silicon Valley entrepreneurs fly
ing the most of mobile traffic? The
in to give founders their advice!
#DMC16 will deliver answers.
www.venture-day.de
www.valleyinberlin.com
12. ONLINE HANDEL16
10. PAYMENT WORLD

DSSELDORF, 26.-27.01.2016
Its finally time: the annual get together of the payment industry
meets again for the 10th Payment World in Duesseldorf. Meet
decision-makers and practitioners from the retail, credit and
service sector. This years key topics are Regulation: Quo vadis?,
The battle of payment systems and The Instant payment
revolution in payment transactions.
DSSELDORF, 26.-27.01. 2016

More than 300 delegates from the board level of well-known
national and international retail and e-commerce companies as well
as from consumer goods industry are expected to the 12th German
Retail Conference organized by Management Forum. Dont miss our
5th Ceremony of the German Online-Retail Award and the legendary
After-Show Party! Be part of it!
www.digitalmediaconference.de
www.managementforum.com/Veranstaltungen
150
www.managementforum.com/Veranstaltungen
151
THE HUNDERT // EVENTS
ED
D FORC
POOLE
BERLIN, 07.-13.03.2016
MNCHEN, 14.-17.03.2016
The Campixx: Week is your chance to comprehensive learning in the online marketThe MobileTech Conference is the leading confering and related fields. It is not a marketing conference in the traditional sense, but an
ence for mobile technologies, development and
explosive mixture of barcamp, conference, networking and fun event. Personally,
innovation in German speaking countries, uniting
free-spirited and communicative, everyone can and should participate. Create
experienced specialists from all areas of mobile
yourself a lecture or workshop, try it out.
product development. More than 60 international
renowned experts in the mobile and IoT environment
www.campixx-week.de
share their hands-on know-how and their best practices
with the attendees and provide them with helpful tips.
www.mobiletechcon.de
DARMSTADT, 11.02.2016
HAMBURG, 25.-26.02.2016
The OMR Festival presents 150 leading

#tccm16 is a mix of practice and science, adressed at journalists, media designers and creacompanies in digital marketing to 10.000
tors of broadcasting stations, publishing houses, as well as scientists in the field of journalism
visitors and plans top notch networking,
and communications, media management and general design. Topics: Storytelling in B2C,
many new contacts and a complete new
Creative Processes in Online Collaboration, Content and Design for Social Media, World of
overview of the digital marketing industry.
Data and Overcome Barriers via Internet.
Exhibitors at the Rockstars-Expo include
Google, Facebook, Strer, Adobe, Axel
www.crossmedia-konferenz.de
Springer and many more. Major artists such
as Deichkind, Fettes Brot, Moonbootica or
Jan Delay had cameo appearances. Watch
out for it!.
www.onlinemarketingrockstars.de
The IT & Media Future Congress offers an ideal platform to the target
group of German Mitttelstand in Hessen to inform themselves quick
and compact on a one day show about all IT interests relevant for
MLHEIM AN DER RUHR, 10.03.2016
their enterprises. CEOs and IT decision-makers will find best practice
solutions and learn how other companies realize the right digital
The annual meeting attracts some 400 guests from the Old
strategy to improve sales reduce costs and motivate employees.
Economy and New Economy and focuses on innovation and
growth drivers of todays and tomorrows retail sector. Leading
www.itandmedia.de
experts discuss about their experiences and the future challenges
in retail. The by invitation only event is aimed at Business Angels,
investors, startups as well as established online and offline retailers.
www.e-day.de/en
BERLIN, 08.-10.03.2016
eTail Germany returns for its 4th year, with its most impressive agenda ever and over 400 attendees. There will be over
80 industry-leading speakers, more than 90 interactive
MMNCHEN, 16.-17.02.2016
sessions and the opportunity to meet influential German
e-commerce players. eTail Germany takes place from
Whether digital transformation, data security or customer experience, the new
8-10 March. There are speakers from Puma, Bonprix,
customer determines himself the areas of activity in the CRM. The trends in
Otto and Saatchi & Saatchi!
customer management offer great opportunities and challenges. That is what
the leading CRM conference in Germany is about. The German CRM Forum
www.etailgermany.com
2016 goes under the motto Creating Customer Value and consists of seven
keynote lectures and twenty pure practices!
www.germancrmforum.de
MAGDEBURG, 19.-20. 02.2016
BERLIN, 20.-22.03.2016
The Digital Innovators Summit is an international event focused on innovation within the
content business ecosystem. It features leading global speakers, innovative companies
and a captive audience interested in cutting edge mobile and online developments.
Senior executives from media businesses and technology innovators converge to share
ideas, learn about emerging trends and see new concepts in action.
www.innovators-summit.com
HANNOVER, 14.-18.03.2016
Staged annually in Hannover, CeBIT is the worlds
leading showcase for everything to do with digitization.
Global enterprises, SMEs, startups and other companies and organizations take part in this unique exhibition/conference for insight into all the essential topics,
such as Big Data & Analytics, Cloud Applications, Mobile
Solutions, Social Business, IT Security and the Internet
of Things
www.cebit.de
37. MEDIENGIPFEL
WITH MONIKA GRTTERS
POTSDAM, 04.11.2016
Twice a year, Medienboard Berlin-Brandenburg and media.net organize this
exclusive business event. High-profile speakers and guests from politics,
business, media and culture come together in an elegant atmosphere during
the event. We look forward to an interesting conversation and inspiring evening
with our guest Monika Grtters, Federal Government Commissioner for
Culture and Media.
www.medianet-bb.de
REConf
2016
BERLIN, 28.-29.01.2016
MNCHEN, 29.02.-03.03.2016
future!publish is the new conference on the future

of publishing.It presents innovative ways of publishing, and new ideas for marketing and sales.
MUNICH, 17.-18.03.2016
future!publish deals with effective new developments for operational business (workflow) as
Innovations and new trends presented by 80 international and national speakers at the
well as future strategies for a changing market
SMX Mnchen! Again SMX gathers the most important players and leaders of global SEO
(mindflow).
and online marketing industry in one place. In two rousing days the conference visitors can
combine relevant topics of 6 parallel tracks and over 80 sessions.
futurepublish.berlin
smxmuenchen.de
REConf (Requirements Engineering Conference) has established itself as the largest conference for requirements management within Europe. Like-minded professionals meet for a few
days to get an overview of products and services, and to learn
about the latest developments in methodology. The who is who
of requirements engineering has been meeting at REConf for 15
years.
MNCHEN, 02.-03.02. 2016
152
www.reconf.de
The event serves as a networking platform and discusses everything

important about trends and latest developments in App Development
and Research. In addition to the tracks for the developers community, there will be interesting slots for app researchers: in traditional
speed-meetings, developers, manufacturers, media and brands can
meet and exchange under the slogan Looking for an app partner?
www.app-days.com
153
T H E L E A D I N G S TA R T U P M A G A Z I N E
OF BERLIN
DOWNLOAD FOR FREE:

B E R L I N VA L L E Y. C O M / D O W N L O A D
FROM THE MAKERS OF
JE TZT KOSTENLOS
DOWNLOADEN AUF
berlinvalley.com/download
154
155
THE HUNDERT // GLOBAL COWORKINGS
GLOBAL COWORKING
PARTNERS
THANKS TO OUR GLOBAL COWORKING PARTNERS WE ARE ABLE TO SPREAD THE WORD AND
LET THE HUNDERT TRAVEL ACROSS THE WORLD.
VIENNA, AUSTRIA
VIENNA, AUSTRIA
Stockwerk Coworking offers 55 desks on 3 floors, partially air

conditioned, 2 kitchens, the finest event space in town, 3 meeting
rooms and table tennis! Our location is a beautiful old building
close to Westbahnhof railway station.
www.stockwerk.co.at
In the 19th century, a blacksmith found his working space among these
ancient factory walls in the heart of Vienna. Since 2007, it is again
a place to forge ideas and entrepreneurship! 50 businesses and
entrepreneurs share a 1000 working, learning and developing space.
www.rochuspark.at
POZNAN, POLAND
VIENNA, AUSTRIA
BUDAPEST, HUNGARIA
Our new-generation office respects the unique needs of

startups and entrepreneurs. With 1 location in Vienna
and 4 in Budapest, we are providing workstations,
offices and event spaces in a creative environment.
www.wien.lofficecoworking.com
KUBIK coworking provides an inspiring

atmosphere in the heart of Budapest. It
offers: workstations, offices, meeting
rooms, auditorium, shower for bikers, caf
and even more. Flexible services include
legal and accounting assistance.
www.kubik.hu
Inspiration Avenue is a place for business and education but above all,
a place created out of the desire to create relationships between people. On 170 sqm in two levels, our guests find 21 workplaces, conference
room, private room and virtual office.
www.cowalski.pl
MILANO, ITALY
Talent Garden is an international
network of coworking spaces with a
focus on digital. In our 12 campuses,
we bring together tech and digital
professionals in a creatively designed
work environment with a curated community.
www.milano.talentgarden.org
KYIV, UKRAINE
Founded in 2012, Chasopys is the intellectual, business and
cultural space for work, meetings, events and development.
Located in the heart of Kyiv, Ukraine.
www.chasopys.ua
BARCELONA, SPAIN
MOB is a collaborative community where professionals in the fields of
creativity, innovation and entrepreneurship share space to generate content.
We promote real life practice of innovative ideas and new dynamics to implement them.
www.mob-barcelona.com
SOFIA, BULGARIA
STOCKHOLM, SWEDEN
SOHO is an art coworking space, providing

access to a fully equipped workplace:
rented desks, mini-offices and rooms.
Cultural enrichment and relaxation all
happening at home.
www.soho.bg
Impact Hub Stockholm is a collaborative work

space where the collective action of its diverse
members accelerates inspiration into realization
creating a sustainable impact in the local community and far beyond.
www.impacthub.se
LONDON, UK
BRATISLAVA, SLOVAKIA
The premiere place for startups in Slovakia.

We are home to more than 70 creative and
ambitious people on 750 m2 of space in the
heart of the city. And of course we offer good
coffee! Very close to Vienna, Budapest and
Prague, cheap to live.
www.thespot.sk
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Campus is a space in Londons Silicon Roundabout

that connects the startup community. It offers early stage founders what they need to succeed, from a strong
support network to coworking space, education,
mentoring and more.
www.campus.co/london/en
ISRAEL, TEL AVIV

MINDSPACE offers an unique co-working experience on 6.000m of stylish and
inspiring workplaces in top locations in Tel Aviv. The spaces are open for teams of
all sizes and offer best services.
www.mindspace.me
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THE HUNDERT // BERLIN PARTNERS
BERLIN PARTNERS
THE HUNDERT IS BEING DISTRIBUTED ALL OVER THE MOST IMPORTANT STARTUP SPOTS
COWORKING SPACES AND ACCELERATORS. THANKS TO OUR BERLIN PARTNERS, YOU ALWAYS KNOW
WHERE YOU CAN FIND ONE OF OUR HARD COPIES.
Hub:raum provides seed funding for startups that have

the potential to transform important markets for Deutsche Telekom. They receive added benefits like coworking, mentoring and introductions to Deutsche Telekom.
Agora is a coworking and project space in Berlin that hosts people and ideas
based on a philosophy that reflects the values of its community: diversity,
self-organization and social ties.
www.agoracollective.org
www.hubraum.com
Coming Soon! Mindspace opens first co-working spaces in Germany which

will offer hundreds of beautiful workplaces in top locations like Friedrichstrae 68 (Berlin) and Rdingsmarkt 9 (Hamburg).
www.mindspace.me
Project A Ventures aims to make venture capital a better

product for digital entrepreneurs by combining early stage
investment (500k EUR to 10m EUR) and operational support
(100 own experts).
www.project-a.com
Unicorn.Berlin is high-end coworking space and caf in one.

Sophisticated and minimalistic interior meets healthy, green and
freshly prepared food and delicious coffee. You can book yourself a
table or just come by for a chat with friends.
betahaus is a coworking space for people who want to work on their

own projects while exchanging knowledge, inspiration and ideas with
others. The community consists of entrepreneurs, startups, freelancers, and makers, who to various extents collaborate, cooperate and
work together.
www.betahaus.com/berlin
www.unicorn.berlin
Rainmaking Loft Berlin is an international community-driven startup hub, brought to life and lived by seasoned entrepreneurs. It
is home to 40 startups, 2 accelerators and a 1920s stylish bar.
Axel Springer Plug and Play: A home for digital entrepreneurs. The
Berlin-based startup accelerator offers a global network, office space,
coaching and experience sharing, and a place for events.
www.rainmakingloft.de
www.axelspringetplugandplay.com
Ahoy! Berlin was established to connect the Berlin

startup community following the idea that a creative,
homely environment helps increase productivity.
During the 4-months program of the Microsoft Ventures Accelerator, you will
have access to mentorship, technical training and support as well as the opportunity to network with angels, VCs, Microsoft executives and media and industry
influentials.
One of the biggest coworking spaces in Berlin. Benefits: inexpensive, short

contract periods, an easy and friendly atmosphere-located in the green heart
of Moabit.
www.houseofclouds.de
www.sanktoberholz.de
www.microsoftventures.com/locations/berlin
www.ahoyberlin.com
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For St. Oberholz, place and space are essential and a

source of inspiration. In two of their three caf locations,
they have infused the old with new to create places that
house coworking spaces, team rooms and apartments.
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THE HUNDERT // NETWORK PARTNERS
NETWORK PARTNERS
WE WANT TO THANK OUR PARTNERS AND SUPPORTERS FOR THE HELP WITH DISTRIBUTION,
PROMOTION AND THE IMPLEMENTATION OF IDEAS THAT MAKE THE HUNDERT EVEN MORE ENGAGING.
Get Started is the startup initiative within Bitkom aiming

The Humboldt University Research Service Centre and Humboldt-Innovation
at connecting startups with established companies in
are jointly responsible for HU Venture Service, which supports students and
the digital sector and at representing startups interests in
researchers to establish their own company. The Venture Service assists with
politics. Overall, Bitkom represents more than 1,500 comapplying for funding and provides office space as well as networking and
panies including 300 startups which can join the association
training opportunities. It also supports alumni startups.
at special startup terms.
gruendung.hu-berlin.de
getstarted.de
TU Berlin combines expertise from research, education and startup

support. A one-stop shop for startups has resulted from it: the
Centre for Entrepreneurship (CfE). The CfE provides access to
the huge potential of seven faculties to develop and form startup
mentality, ideas and teams based on technology and knowThe Chamber of Commerce and Industry (CCI) of Berlin is an advocate
ledge. Since 2012, more than 29 startups from TU Berlin
for companies, actively promoting Berlin as a place to do business. As
received funding, among these Panono and TestObject.
a critical partner of political institutions, it acts as a market promoter. As
www.entrepreneurship.tu-berlin.de
a service provider, the CCI Berlin supports its 274.300 members through
its services and activities. Some 3500 voluntarily active businessmen and
women assist the CCIs 250 employees.
www.ihk-berlin.de
The German Private Equity and Venture Capital

Association (Bundesverband Deutscher Kapitalbeteiligungsgesellschaften BVK) is the representative
Egon Zehnder qualifies as one of the leading Leadership Counsels with 420 consulof the German private equity industry covering
tants worldwide. Innovative medium sized companies, but also global corporations,
private equity firms, from venture capital through
long-standing family businesses and startups rely on us. In Germany, 50 consultants
growth capital to buyouts, as well as institutional
work at six different locations for Egon Zehnder, including Berlin.
investors. BVK has almost 190 full and more
www.egonzehnder.com
than 100 associated members.
www.bvkap.de
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The digital economy, technology and creativity are the engines empowering
Berlins growth. In collaboration with other partners, the Senate Chancellery
paved the way for the Berlin Startup Unit in 2014, in order to create even better conditions for tech entrepreneurs in the startup capital. The cooperation
with The Hundert, as well as the new platform www.techberlin.com are fine
examples of what has emerged since then.
www.berlin.de
Founded in 1879, the VBKI is the oldest and one of the most
distinguished business associations in Germany. Thanks to
the expert knowledge and varied backgrounds of its more than
1.800 members, the VBKI serves as an important crossroad
between key stakeholders from Berlin and beyond. As a business network and debate platform, the VBKI connects everybody, thus shaping the bright future of Berlin.
www.vbki.de
For almost 15 years, media.net berlinbrandenburg ranks among the biggest and most successful regional networks of the creative and digital
industries in Germany. Cross-border and cross-sectoral, it represents
more than 400 members including established companies but also
more than 140 startups. The aim of the association is the cross-linking
and representation of member interests at state and federal level.
www.medianet-bb.de
As representative and voice of startups, the Federal Association of German Startups is very committed towards a founder-friendly Germany. In dialogue with decision makers in politics, they develop proposals which encourage a culture of
self-employment and minimize the obstacles of business
formation. As a network, they connect founders, startups and
their friends with each other.
www.deutschestartups.org
The Medienboard is the first stop agency for creative professionals active in the film and media industries in Berlin
and Brandenburg. Medienboards funding program for
interactive and innovative content funds the development
and production of games, apps, transmedia, virtual reality,
and other innovative projects with an annual budget of
1 million.
www.medienboard.de
Software and Support Media is an international publishing house

focused on the IT sector. The companys information and service offer
is tailored to IT- professionals of all important technology markets. The
portfolio covers conferences, trainings, specialist magazines, online
services and books. In Europe, it ranks as one of the most comprehensive portfolios of its kind.
www.sandsmedia.com
The business associations Berlin-Brandenburg (UVB) are the leading associations in economics and socio-politics in the capital region. As a parent
organization of about 60 trade and employers associations, the UVB is an
ideal platform for the contact between established companies and startups
from the B2B sector.
www.uvb-online.de
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THE HUNDERT // ARTISTS
ARTIST
PORTFOLIOS
One day it will have to be officially admitted that what we have christened Reality is an even
greater illusion than the world of dreams. Salvador Dali
This phrase, a cup of coffee and Grand Theft Auto Series is what inspires W_Flemming, an artist
and illustrator, to create these fully hand-drawn digital portraits and characters. Born in dark and
gloomy Liberty City, she moved to sunny Los Santos in autumn of 2013. Her work has been
featured on various occasions by Rockstar Games on their official Newswire.
7 ARTISTS, 6 COUNTRIES, 2 MONTHS, MORE THAN 100 ILLUSTRATIONS ...:

OUR MOST UNIQUE ISSUE EVER!
W_Flemming
W_FLEMMING
www.wflemming.weebly.com
For the first time in the Hunderts history, all 100 stories were drawn, thus creating a beautiful book full of high-quality
illustrations. We searched all over for the most fitting artists and found seven fantastic people who captured the
essence of each story in their illustrations.
Our artists come from all over the world from Mexico to Belarus creating the perfect mix of styles. Meet them all
on the following pages and feel free to contact them. They are great artists and really nice people.
AKY ANYME
Jorge Aky Servin, better known by his nickname Akyanyme, is a Mexican illustrator
with eight years of experience in this field. A football lover, video-gamer and fan of
science fiction, he found in the style of GTA illustration his niche. He has been recognized with awards, his works have toured the world, and he is easily one of the biggest
names within the vector art community. Aky has illustrated for many brands like Adidas
Spain, UCBenetton, digital football magazines, and for different sports portals. He is
currently creating illustrations for various independent stores and customers.
www.pawelpiechnik.com
www.akyanyme.com
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Dominik Pfaff
Pawe Piechnik (born in 1981, Poland) is an award winning illustrator,

comic book and mural artist. He has been known for his comics and illustrations since 2005. His graphic novel Link won the Grand Prize at the 23rd
International Festival of Comics and Games. A year later, another of his
comics, Perpetrator and Victim, received a special mention at the same
event. He graduated from the faculty of Architecture at Poznan University of
Technology. He also studied at University of Art in Poznan.
Bianca Moschkowski
PAWE PIECHNIK
THE HUNDERT // ARTISTS
SVETIK PETUSHKOVA
www.kleinbottledesign.com
Carmen Krger studied to become an illustrator and graphic designer. She has an incredibly
varied range of techniques and styles. This makes her suitable for any task, whether it is
fashion drawing, cartoon characters or painting in Old Masters style. She has demonstrated
this versatility during her many years of experience in the editorial and advertising fields.
Selected clients: BMW, MINI, KODAK, Du Darfst, ORYZA, Natreen, Jtro, Axel Springer
Verlag, Binkert Medien Schweiz,
Work tools: Tablet, computer, pencils, sketch pad, canvas
carmenkrueger.de
A graphic designer and illustrator born, and currently residing in Minsk.

Graduated in Graphic Arts from the Belarusian State Academy of Arts, specialized on traditional
manual graphic techniques and digital illustration, with a number of exhibitions in her portfolio. After
university, she got a job as an art-director in an ad agency, but after a year of office work, found
herself in freelance, because it allows to express all her talents in a broad variety of graphic design
disciplines: textile design, wall decor, screen-printing. And of course, being a freelancer is a great
opportunity to work worldwide.
Bianca Moschkowski
CARMEN KRGER
www.carmenkrueger.de
Paul Loboda, artist and illustrator from Ukraine, draws comics, paints portraits
and icons. He is also doing book illustrations. Paul draws his pictures using free
software exclusively. He lectures courses on drawing illustrations by using open
source programs such as Gimp, Krita, MyPaint & Inkscape. Theologist by education graduated from Odessa Theological Seminary and the Kiev Theological
Academy, also studied at Pontificia Universit San Tommaso dAquino. He is
writing his Ph.D. thesis about French post-structuralism. He also lectures on
modern philosophy and the history of the Christian Church.
Dominik Pfaff
PAUL LOBODA
Daniel has been fascinated by comics since his childhood. He

studied Arts in his hometown. Since then, he has been looking
for his own graphic style and specializing in vexel illustration.
Under his nickname, FREAKING LOVELY, he draws a world
in which the most superficial beauty lies in the dark, a world
of desaturated colors but full of life. His work is influenced
by the Japanese scene, the British Gothic and American
comic styles. Currently, he is in the final year of his Graphic
Design studies and looks forward to future projects including
several collaborations and a line of limited edition shirts.
www.behance.net/Loboda_Paul
www.behance.net/Freaking_Lovely
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Bianca Moschkowski
DANIEL CABALLERO
akyanyme.com
If life were a video game, this team would be our weapon of choice. A dream team to
survive in the arena. To master the hardest levels. To bring the raid boss to their knees.
To beat the high score. This team is not only our first choice in a game, however, but also
in everyday working life. We are pleased to introduce to you:
First row: Maik Mbius, Magdalena Krygielska, Sebastian Schfer, Bilgen Yaylali, Claudia
Lunscken, Robert Hinsch / Second row: Massimo Pisati, Jan Thomas, Corinna Visser,
Gosia Czubak / Third row: Kata Oldziejewska, Miriam Banerjee, Simona Luhov, Doron
Bruck, Carolina Menndez Trucco, Florian Stein
Feel free to give us a nod the next time you happen to cross our way. But remember:
The first rule of the fight club is: Do not talk about fight club.
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THANK YOU!
OUR MEDIA PARTNERS:
What a heck of a ride

This issue of the Hundert was even though totally amazing really an unexpected challenge. Blood, sweat and tears accompanied us on
a daily basis. We should call it the rollercoaster issue. Everything was different than before. It was our first totally international project. Also,
it was the first issue without photographers.
Therefore, we do not want forget to say a big thank you to the many people who helped us and stood by our side during the entire process.
First of all, our incredible illustrators: Pawel Piechnik, Aky Anyme, W_Flemming, Svetik Petushkova, Daniel Caballero, Carmen Krger, and
Paul Loboda, who spent many hours turning our ideas into lively artworks. Thanks to all of you for your engagement and your patience. You
are the true heroes of this edition of the Hundert. Also, thanks to Marek Oleksicki, who could only draw one illustration and then had to leave
the project, unfortunately.
The great author of almost all the story texts in this issue is Julia Neuman, who did it with passion and a lightweight pen. Great to have you on
board. Again, big hugs to our friend Hilda Ortiz for proofreading the magazine, doing translations and always being positive.
Our most sincere thanks also to Balzs Tarsoly and his team from Operation Butterfly for this wonderful collaboration and the brilliant design.
Without you the Hundert just would not exist. It is always a pleasure to have the opportunity to work with you guys! In particular, we want to
express our thanks to Natascha Ungereit who directed the graphical realization of the project with great responsibility. Natascha, this issue
bears your signature, your soul and your rhythm. You did an amazing job! Also big thanks to Johnnie Clapper for technical support, Riccardo
Volpato for this great (and very different) cover, Bianca Moschkowski and Dominik Pfaff for the drawings and help a big high five to all of you!
The same goes for Steffen Setzer, Manuela Wachs and Maria Giese from our printing partner Laserline for the reliable cooperation and for being
open to all our ideas. Thanks for all the support. With a view on our cover, we could state: The future is golden.
We also would like to thank the international experts for their highlights from other startup ecosystems: Christian Dorffer (London), Roxanne
Varza (Paris), Don Ritzen (Amsterdam), Artur Kurasinski (Warsaw), Rune Gregers Meyer (Copenhagen), Niamh Bushnell (Dublin), Claus Rosenberg Gotthard (Madrid), Joseph Michael (Stockholm), Inka Mero (Helsinki), Zoltn cs (Budapest), Felix Petersen (Lisbon), Gal Menaged (Tel
Aviv), Scott Mackin (Barcelona), Emil Abirascid (Milan), Ivan Stefunko (Bratislava), Ali H.Karabey (Istanbul), Adrian Locher (Zurich), Demetrios
Pogkas (Athens), Cornelius Boersch (Mexico City), Vukain Stojkov (Belgrade).
Most notably as always we would like to thank our media partners, sponsors and advertising partners without whom we would not have
been able to realize the Hundert. For this issue, we would like especially to point out: Tim Dmichen, Marius Sternberg, Julia Linhart from
KPMG; Klaus Siegers, Luzi Teber and Maike Valentin from Weberbank; Olaf Nissler, Lena Dinter, Ignatz Schatz from SAP; Tanja Mhlhans from
the Senate Department for Economic Affairs, Technology and Research, Martin Genzler and Xenia Silbe of IEG, Eric Leupold and Christine
Mser of Deutsche Brse Group, Ralf Tiedtke and Teresa Gertke of designfunktion, Ute Henzgen and Cordelia Wagner of IP Deutschland.
Special gratitude goes to the Governing Mayor of Berlin, Michael Mller, Thomas Letz and Tatjana Kaube from Senatskanzlei, Tim Brandt of
IHK, Andrea Peters of media.net, Aleksandra Garyga of Software & Support Media, Lucie Volquartz of Bitkom, Ulrike Linzer of Medienboard,
Tilo Bonow of piabo, Konstantin Iwanow for being around, Alexander Hsing of Deutsche Startups, Florian Blaschke of t3n, Markus Kuehn of
Flux FM, Volker Schtz of Horizont, Maria Kufeld of Qiez, Julia Alexandru of Fr Grnder.de.
Of course, the complete NKF Team for the sustained cooperation and support. Massimo Pisati for the event coordination and logistics, Florian
Stein for his technical assistance. And not to forget Claudia, Corinna, Gosia, Bilgen, Caro, Doron, Robert, Maik, Sebastian and Magda. You
guys rock so much! Thanks for all your support!
Last but not least, we would like to thank all the great entrepreneurs and startups of Berlin who provided these wonderful moments. You are
the reason we called this issue highlights!
Kata, Simona and Miriam
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IMPRINT / LEGAL
EDITOR IN CHIEF
(ACCOUNTABLE)
HEAD OF THE HUNDERT
PROJECT MANAGEMENT
CREATIVE DIRECTION
ART DIRECTION
ILLUSTRATORS
COVER ARTWORK
PRODUCTION MANAGER
EDITING
TRANSLATION AND PROOFREADING
WITH CONTRIBUTIONS FROM
EDITORIAL OFFICE
BANKING INFORMATION
PRINTING
Jan Thomas, jt@the-hundert.com
Katarzyna Odziejewska, ko@the-hundert.com

Simona Luhova, sl@the-hundert.com
Miriam Banerjee, mb@the-hundert
EXPERTS IN
STRONG EDITORIAL DESIGN
W W W. O P E R AT I O N B U T T E R F LY. C O M
FRANKFURT |
BERLIN
Balzs Tarsoly, balazs.tarsoly@operationbutterfly.com

Natascha Ungereit, natascha.ungereit@operationbutterfly.com
Pawel Piechnik, pp@pawelpiechnik.com
Aky Anyme, admin@akyanyme.com
W_Flemming, pixel.pusher.me@gmail.com
Svetik Petushkova, Svetik.petushkova@gmail.com
Daniel Caballero, danielcaballeroillustration@gmail.com
Carmen Krueger, krueger.design@gmail.com
Paul Loboda, loboda.paul@gmail.com
Marek Oleksicki, maro.oleksicki@gmail.com
Riccardo Volpato, riccardo.volpato@operationbutterfly.com

Johnnie Clapper, johnnie.clapper@operationbutterfly.com
Julia Neuman, julia@siliconallee.com
Miriam Banerjee, miriam@the-hundert.com
Hilda Ortiz, hildaolunscken@gmail.com
Michael Mller, Claus Rosenberg Gotthard, Emil Abirascid, Roxanne Varza, Adrian Locher, Conny
Brsch, Don Ritzen, Vukasin Stojkov, Rune Gregers Meyer, Inka Mero, Felix Petersen, Christian
Dorffer, Chris Georgiev, Gal Menaged, Artur Kurasinski, Scott Mackin, Ivan Stefunko, Zoltan Acs,
Niamh Bushnell, Ali H. Karabey, Tomas Cupr
The Hundert / NKF Media GmbH
Gustav-Meyer-Allee 25
D 13355 Berlin
Tel. 030 3087 7474
info@the-hundert.com
www.the-hundert.com
NKF Media GmbH / Konto 181008400 / BLZ 12040000 / Commerzbank Berlin

Laserline Druckzentrum Bucec & Co Berlin KG / Scheringstrae 1 / 13355 Berlin
170
DESIGNERS OF
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U N F O R G E T TA B L E M O M E N T S A N D P E O P L E

THE HUNDERT // SEGMENT

THE HUNDERT // SEGMENT

The design icon USM Modular Furniture Haller is turning 50 time to

Gesellschaft fr moderne Einrichtung Berlin mbH

THE HUNDERT // FOREWORD

THE HUNDERT // SEGMENT

Private Banking for

My biggest thanks goes to my team. Simona and Miriam

OUR PRODUCTION PARTNERS:

THE HUNDERT // STATEMENTS

2015 WHAT A YEAR!

ADRIAN LOCHER / ZURICH

INKA MERO / HELSINKI

DEMETRIOS POGKAS / ATHENS

Chairwoman and Co-founder, KoppiCatch

NIAMH BUSHNELL / DUBLIN

Dublin is the city of the 3 forces, where world-class startups, multinationals

CHRISTIAN DORFFER / LONDON

CORNELIUS BOERSCH/ABOUT MEXICO CITY

VUKAIN STOJKOV / BELGRADE

RUNE GREGERS MEYER / COPENHAGEN

THE HUNDERT // STATEMENTS

THE HUNDERT // SEGMENT

DON RITZEN / AMSTERDAM

ARTUR KURASINSKI / WARSAW

ROXANNE VARZA / PARIS

Manager and Co-founder, Rockstart

CEO and Founder, MUSE

Director, Halle Freyssinet / 1000startups.fr

2015 will be remembered as the year the Amsterdam startup scene

JOSEPH MICHAEL / STOCKHOLM

CLAUS ROSENBERG GOTTHARD / MADRID

During 2015, Spotify raised $526 million at a $8.5 billion

2015 was an exceptional year for the French startup ecosystem.

SCOTT MACKIN / BARCELONA

ALI H. KARABEY / ISTANBUL

Founder, Barcinno Media

THE HUNDERT // SEGMENT

THE HUNDERT // STATEMENTS

FELIX PETERSEN / LISBON

EMIL ABIRASCID / MILAN

Informieren Sie sich ber

Lisbon was the first global village, and one

IVAN STEFUNKO / BRATISLAVA

Managing Partner, Neulogy Ventures

The Startup ecosystem in Bratislava and other university

General Manager, Prodac Systems

Clue had an outstanding 2015, with the

dollar investment rounds this year,

OCTOBER / NOVEMBER 2015

FILED FOR BANKRUPTCY,

After launching one of the most successful

GERMAN STARTUPS CATCH

THE HUNDERT // RANKING

TOPPING WIREDS LIST

Rocket Internet CEO Oliver Samwer

BRANDING & STORYTELLING

HOW TO MAKE THE MOST OF IT

WHICH PREJUDICES DO YOU FACE?

TV publicity is too expensive for us that is what I hear more

WHAT IS NECESSARY TO MAKE SUCCESSFUL TV PUBLICITY?

MS. HENZGEN, WHY SHOULD A STARTUP ADVERTISE