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magazine.

PRESS PACK

Web Release / June 2010 press pack - info@fuckyoubrussels.com


WE COULDN’T FIND ANY DECENT PARTIES, SO WE MADE OUR OWN
WE COULDN’T FIND ANY DECENT SHORT FILMS, SO WE MADE OUR OWN
WE COULDN’T FIND ANY DECENT FREE MAGAZINES, SO WE MADE OUR OWN

FUCK YOU BRUSSELS!

Web Release / June 2010 press pack - info@fuckyoubrussels.com


PRESS PACK 2010
Everyone and their dog is writing a blog at the moment. So to find out anything interesting
you have to sit behind a computer screen all day, turning into a lank, spotty fat teenage,
fucking spaz! Or read Vice magazine who’s content in Belgium is over 95% U.S. written.

We say
Fuck You!

We’re not Stephen Hawkins, we wanna do stuff!


Lets go back to tangible things! Stuff! Stuff that you can keep stuff that has a life.
Stuff that you have to brave the sunlight to find. Stuff that leads to events & conversations.
Human interaction.

FUCK YOU BRUSSELS! magazine


A comment on life. Stuff we like and stuff we hate. Words & pictures that make you smile
like that first hit of methadrone. We don’t use your imagination. We spit it in your
face. An attempt to push college-aged lemmings of the cliff of limited imagination.
Crushing their soft skulls on the boulders of our bitter sarcasm!

If you have not heard the magazine yet, here’s some background info.
Fuck You Brussels, is a New free Music/Fashion/Art magazine in Belgium. We have a circulation
of 4000 throughout Brussels, Antwerp & Gent. The First issue “Home is where the hate is” had
100% take out rate within 3 days of launch. FUB is a full colour glossy magazine that has already
been compared to The Face & Vice. However, the content is Belgium specific unlike
any of our competitors.

Issue 02
FUCK YOU BRUSSELS! magazine
THE BIG NUMBER 2

Includes:

CONFIDENTIAL

Web Release / June 2010 press pack - info@fuckyoubrussels.com


Fuck you Brussels is a Cult, not just a magazine. Started by a group of individuals  Fuck You Brussels magazi-
ne has more that 20 years experience within the Fashion, Film, Music & TV industry.

We Have contributed to magazines ,fanzines & blogs throughout Europe. Below you’ll find a list of the brands,
designers & companies that we have either worked for or colaborated with over recent years:

PUSHEAD

Web Release / June 2010 press pack - info@fuckyoubrussels.com


Web Release / June 2010 press pack - info@fuckyoubrussels.com
FUCK YOU BRUSSELS PARTIES :
This was the beginning.  Free parties with some of the brightest music tallent in europe. Including Shitdisco/
Jack of Hearts/Le Chat Noir + Cannes Film Festical award winning Vjs.

Our “legendary” parties have built up over two years, culminating at our magazine launch party. Madame Moustache,
a 700 capacity venue burst at the seams with our anticipated demographic . The 40 minute queue outside, between
midnight and 4 am, proved our interest was not only hype.

Web Release / June 2010 press pack - info@fuckyoubrussels.com


FUCK YOU BRUSSELS FILM:
Presenting and producing short films, the first a Latzke Brothers film premiered on 31st march this year.

FUCK YOU BRUSSELS MUSIC:


By the end of the year we are looking at launching an independent record label. Taking some of the talent
that we have nurtured through our events in brussels, and releasing & distributing through our world
wide  network of industry contacts.

FUCK YOU ART


We collaborate with the best local & international artists, organizing exhbitions, auctions and events.
THE BIG NUMBER 2 issue launch will be held at the most sideways gallery in Brussels. An invite only CRUT-
CHABITION.

FUCK YOU BAR & SECRET SUMMER PARTIES imminent!

Web Release / June 2010 press pack - info@fuckyoubrussels.com


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Web Release / June 2010 press pack - info@fuckyoubrussels.com
FUCK YOU BRUSSELS! MAGAZINE :

100% FREE MAGAZINE

CMYK COLOUR FORMAT

RESOLOUTIN 300 DPI

PAGE DIMENTIONS : 21CM X 29.7 (A4)

PAPER WEIGHT: COVER 270 Gr. / INSIDE 115 Gr.

FULL GLOSSY

FULL COLOUR 40-50 PAGE DOCUMENT WITH 4000 COPY PRODUCTION RUN.

DISTRIBUTION THROUGHOUT ALL THE COOL STORES, BARS, CLUBS IN BOTH ANTWERP
& BRUSSELS

GUERILLA MARKETING CAMPAIGNS THROUGHOUT BRUSSELS

IT HAS BEEN PROVEN THAT WITH FREE MAGAZINES THE READERSHIP CAN INCREASE UP TO
5 TIMES THE NUMBER OF COPIES PRODUCED.

FUCK YOU BRUSSELS! MAGAZINE HAS 100% PICK UP RATE WITHIN THE FIRST THREE DAYS OF
DISTRIBUTION

Although we prefer to get outside and see the sun, we understand the importance of www, That’s
why our website/facebook/twitter are constantly updated and improved. With lists of contacts in
the thousands we are able to reach no only the Belgium audience, but a worldwide network.
The release of the online version of FUCK YOU BRUSSELS magazine will be uploaded to our site
one week after the magazine hits the streets.

The online content will be free to all. (this is not a blog!)


With notifications sent out bi-weekly, we expect up to five thousand views within the first month.

RELEASE DATE ISSUE 02: 26/06/2010


ADVERTISING COST PER ISSUE:

PRICES BY REQUEST LESS THAN A QUARTER OF OUR COMPETITORS!


HALF PAGE: -- EUROS (Word Magazine 1,275 - Vice Magazine 3,000)
FULL PAGE: -- EUROS (Word Magazine 2,050 - Vice Magazine 5,665)
INSIDE FRONT & BACK PAGE: -- EUROS (Word Magazine 3,350 - Vice Magazine 5,665)
CENTER PAGE SPREAD: -- EUROS (Word Magazine 3,750 - Vice Magazine 5,100)
BACK COVER: SOLD TILL DECEMBER (Dockers was more cleverer than you!)
(DISCOUNTS RATE: 4 ISSUES @ 10% | 8 ISSUES @ 15% | 12 ISSUES @ 25%)

Prices will rise with each issue due to increased production, exposure & content. Loyalty rewarded.

MARKETING/PRODUCTION/ADVERTISING: moe@fuckyoubrussels.com
EDITORIAL & DISTRIBUTION: danny@fuckyoubrussels.com

GENERAL INQUIRIES : INFO@FUCKYOUBRUSSELS.COM

WWW.FUCKYOUBRUSSELS.COM

Web Release / June 2010 press pack - info@fuckyoubrussels.com

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