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Home > GCMMF >Organisation

Organisation
GCMMF

Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), is India's largest food product
marketing organisation with annual turnover (2012-13) US$ 2.54 billion. Its daily milk procurement
is approx 13 million lit per day from 16914 village milk cooperative societies, 17 member
unions

covering

24

districts,

and

3.18

million

milk

producer

members.

It is the Apex organisation of the Dairy Cooperatives of Gujarat, popularly known as 'AMUL', which aims
to provide remunerative returns to the farmers and also serve the interest of consumers by providing
quality products which are good value for money. Its success has not only been emulated in India but
serves

as

model

for

rest

of

the

World.

It

is

exclusive

marketing

organisation

of 'Amul' and 'Sagar' branded products. It operates through 48 Sales Offices and has a dealer network
of 5000 dealers and 10 lakh retailers, one of the largest such networks in India. Its product range
comprises milk, milk powder, health beverages, ghee, butter, cheese, Pizza cheese, Ice-cream, Paneer,
chocolates,

and

traditional

Indian

sweets,

etc

GCMMF is India's largest exporter of Dairy Products. It has been accorded a "Trading House" status.
Many of our products are available in USA, Gulf Countries, Singapore, The Philippines, Japan, China and
Australia. GCMMF has received the APEDA Award from Government of India for Excellence in Dairy
Product Exports for the last 13 years. For the year 2009-10, GCMMF has been awarded "Golden
Trophy" for its outstanding export performance and contribution in dairy products sector by APEDA.
For its consistent adherence to quality, customer focus and dependability, GCMMF has received
numerous awards and accolades over the years. It received the Rajiv Gandhi National Quality Award
in1999 in Best of All Category. In 2002 GCMMF bagged India's Most Respected Company Award
instituted by Business World. In 2003, it was awarded the The IMC Ramkrishna Bajaj National Quality
Award - 2003 for adopting noteworthy quality management practices for logistics and procurement.
GCMMF is the first and only Indian organisation to win topmost International Dairy Federation Marketing

Award

for

probiotic

ice

cream

launch

in

2007.

The Amul brand is not only a product, but also a movement. It is in one way, the representation of the
economic freedom of farmers. It has given farmers the courage to dream. To hope. To live.
GCMMF - An Overview

Year of Establishment

1973

Members

17 District Cooperative Milk Producers' Unions (16 Members

& 1 Nominal Members)

No. of Producer Members

3.18 Million

No. of Village Societies

16,914

Total Milk handling capacity

per day

16.8 Million litres per day

Milk Collection (Total - 201213)

4.66 billion litres

Milk collection (Daily Average

12.7 million litres
2012-13)
Cattlefeed manufacturing
Capacity

5890 Mts. per day

Sales Turnover -(2012-13)

Rs. 13735 Crores (US $ 2.54 Billion)

CRISIL Rating for GCMMF

Our
1.
2.

Member
Kaira

District

Mehsana

3.

Sabarkantha

4.

Banaskantha

Cooperative

District
District
District

Cooperative
Cooperative
Cooperative

5.

Surat

District

Cooperative

6.

Baroda

District

Cooperative

7.

Panchmahal

8.

Valsad

9.

Bharuch

10.

Ahmedabad

11.

Rajkot

District
District
District
District
District

12.

Gandhinagar

13.

Surendranagar

14.
15.

Amreli
Bhavnagar

District
District

District
District

Milk
Milk
Milk
Milk
Milk
Milk

Cooperative

Milk

Cooperative

Milk

Cooperative

Milk

Cooperative
Cooperative

Milk
Milk

Unions
Producers'
Producers'
Producers'
Producers'

Milk

Producers'
Producers'

Milk
Milk

Ltd.,

Union
Union

Union
Union

Producers
Producers

Ltd.,

Godhra

Ltd.,

Valsad
Bharuch

Ltd.,

Union
Ltd.,

Union

16. Kutch District Cooperative Milk Producers' Union Ltd., Anjar

Sales Turnover

Rs (million)

US $ (in million)

1994-95

11140

355

1995-96

13790

400

1996-97

15540

450

Ahmedabad

Ltd.,

Rajkot

Gandhinagar

Ltd.,

Union

Surat
Vadodara

Ltd.,

Union

Producers'

Palanpur

Ltd.,

Union

Producers'
Producers'

Milk

Cooperative

Union

Producers'

Mehsana
Himatnagar

Ltd.,

Union

Producers'

Anand

Ltd,
Ltd.,

Union

Producers'

Cooperative

Ltd.,

Union
Union

Producers'

Cooperative
Cooperative

Union

Surendranagar
Ltd.,

Ltd.,

Amreli
Bhavnagar

Sales Turnover

Rs (million)

US $ (in million)

1997-98

18840

455

1998-99

22192

493

1999-00

22185

493

2000-01

22588

500

2001-02

23365

500

2002-03

27457

575

2003-04

28941

616

2004-05

29225

672

2005-06

37736

850

2006-07

42778

1050

2007-08

52554

1325

2008-09

67113

1504

2009-10

80053

1700

2010-11

97742

2172

2011-12

116680

2500

2012-13

137350

2540

The Product Range

Breadspreads

Amul Butter, Amul Lite, Delicious Table Margarine

Cheese Range

Amul Pasteurized Processed Cheddar Cheese, Amul Processed Cheese

Spread, Amul Pizza (Mozarella) Cheese,Amul Emmental Cheese,
Amul Gouda Cheese, Amul Malai Paneer (cottage cheese), Utterly
Delicious Pizza

Fresh Milk

Amul Gold Full Cream Milk 6% fat, Amul Shakti Standardised Milk
4.5% Fat, Amul Taaza Toned Milk 3% fat,Amul Slim & Trim, Amul
Cow Milk

UHT Milk Range

Amul Gold 4.5% fat Milk, Amul Shakti 3% fat Milk, Amul Taaza 1.5%
fat Milk, Amul Lite Slim-n-Trim Milk, Amul Fresh Cream

Milk Powders

Amul Full Cream Milk Powder, Amulya Dairy Whitener, Sagar

Skimmed Milk Powder, Amulspray Infant Milk Food, Sagar Tea and
Coffee Whitener

Milk Drink

Amul Kool Flavoured Milk, Amul Kool Cafe, Amul Kool Koko,Amul
Kool Millk Shaake, Amul Kool Chocolate Milk,Nutramul Energy
Drink

Health Drink

Stamina Instant Energy Drink

Brown Beverage

Nutramul Malted Milk Food

Curd Products

Amul Masti Dahi (fresh curd), Amul Masti Spiced Butter Milk,Amul
Lassee, Amul Flaavyo Yoghurt

Pure Ghee

Amul Pure Ghee, Sagar Pure Ghee

Sweetened Condensed
Amul Mithaimate
Milk
Mithaee Range (Ethnic Amul Shrikhand, Amul Mithaee Gulabjamuns, Amul Basundi,Avsar
Sweets)
Ladoos
Ice-cream

Sundae Range, probiotic,,sugarfree and probiotic

Chocolate &
Confectionery

Amul Milk Chocolate, Amul Fruit & Nut Chocolate, Amul Chocozoo,
Amul Bindass, Amul Fundoo

Our Office:
Head Office:
Gujarat

Cooperative

Amul

Milk

Marketing

Federation

Dairy

No.10,

Anand

Road,
-

388

Gujarat,

001,
India.

Phone: +91-2692-258506,

258507,

258508,

258509

Fax: +91-2692-240208
Email: gcmmf@amul.coop

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