CHRISTIN, MBA
Chicago, IL
847.909.2224
mchristin35@yahoo.com
www.linkedin.com/in/michaelchristin
PROFESSIONAL EXPERTISE
T-MOBILE USA, Chicago, IL
July 2015 to May 2016
National provider of wireless voice, messaging, and data services capable of reaching over 293 million Americans.
Managing Director - Retail and B2B
Developed and executed sales strategy for SMB across 16 Midwestern states. Managed 5 teams, direct and
field sales, engineering, retail, marketing and project management teams. 300+ employees to sell into the
small and mid-market space. Built, developed and mentored a world class regional sales organization that
enabled the full potential and profitability of T-Mobile Retail and B2B channels. $250M revenue responsibility.
Took an experienced but relatively sluggish, informal sales organization and made it structured,
accountable, professional and focused on growth.
Provide strategic sales leadership to ensure profitable revenue growth. Increased market share, developed
new solution selling competencies, and built sustainable industry leadership position in chosen markets.
Translate business goals into strategic sales initiatives including: sales training, business opportunity
analysis, pre- and post-sale services, solution selling, and customer-driven product feedback.
Created and drove metrics for sales team including quota, margins, profitability, compensation, pipeline
development and accurate forecasting.
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Built, mentored and developed national sales team by establishing formal sales management and
supervision programs, established pricing discipline and held national sales force accountable CRM.
Established and built strategic partner relationships with Microsoft, Goldman Sachs, MLB, ESPN, Best Buy,
Target, Staples, Expedia.com and Orbitz.
Completely overhauled website, increasing web presence, lead generation and optimized SEO (Search
Engine Optimization) and PPC (Pay-per-click) spend.
Worked with Hub Spot and Metrics Marketing to increase Google ranking. Consolidated 23 websites to 7
and created effective website customer experience with in-banner video, CHAT and lead nurturing.
Personally negotiated Starwood and Marriotts new 5-year contract equating to $120M over 5 years; also
negotiated 10-year agreement with DirecTV.
Established and built strategic partner relationships with Amazon.com, Bose, Apple, Nintendo, NAMCO,
Electronic Arts and Best Buy.
Reorganized 8 sales teams to geographically based regional teams. Reduced and replaced 40% of sales
staff.
Negotiated $28M contract with Bosch Corp. providing outsourcing services at 20 locations, displacing two
key competitors, Avaya and Nortel.
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Exceeded quota each year for 5 consecutive years with average growth rate of more than 35% for five
consecutive years.
Realigned Sales Engineers and Direct Sales structures, creating more credibility and a more fluid process
that resulted in better communication and more satisfied customers.
Collaborated with 12 channel partners and 30 subcontractors to open 20 new markets selling equipment
and services portfolios, translating to $675K in additional revenue.
EDUCATION
Master of Business Administration (MBA)
UNIVERSITY OF NOTRE DAME, South Bend, IN
Bachelor of Business Administration (BBA), Marketing
LOYOLA UNIVERSITY OF CHICAGO, Chicago, IL
COMMUNITY LEADERSHIP
Hands on Network
Chicago, IL 5+ years
Hands On Network was conceived by a group of individuals that wanted to make it easier for people to get
involved in building their communities and helping their neighbors via economic empowerment.
PROFESSIONAL MEMBERSHIPS
University of Notre Dame Club of Chicago
Siemens CARES Foundation
Disney VoluntEARS Foundation
Past Participant, University of Notre Dames Urban Plunge campaign
Past Participant, IBMs Adopt-A-School program