Eric

Morrow

201-414-1005 ericbmorrow@gmail.com @ericmorrow11 ericmorrownews.com

Experience
Circa, Social Media Editor

05/2016-11/2016

Arlington, VA.

Created social profile and strategy for aspiring national brand. Served as primary coordinator for Twitter and
Instagram strategy but posted to Facebook on a daily basis and frequently created content for Snapchat. Regularly
used business and analytic tools provided by these social networks and third party clients to evaluate the success of
posts to inform strategy. Targeted specific audiences on Facebook and Instagram to maximize reach. Posts reached
millions of people on multiple occasions. Cut videos to be shared on social media accounts, in some cases as quickly as
30 minutes when subject matter was time sensitive. Created content for Instagrams new stories tools, experimenting
with new storytelling medium. Built vertical and square video templates tailored for social platforms.

WUSA, Community/Web Producer

04/2015-05/2016

Washington, D.C.

Managed and created digital content for WUSA9 for website, mobile app and social media. Coordinated with
assignment desk and producers to ensure newsroom kept digital focus. Monitored social media for breaking news.
Worked with reporters to create strong digital packages for stories, including editing copy and creating photo
galleries. Sent push alerts to mobile devices. Curated homepage using content produced by digital team and other
TEGNA properties. Grew station Instagram account by 9000 followers. Managed live event streams on website.

WGRZ, Digital Producer

07/2013-04/2015

Buffalo, N.Y.

Produced content for website, social media and morning broadcasts. Frequently wrote stories in a timely manner with
limited information during breaking news events. Increased number of station Twitter followers from approximately
25,000 to approximately 80,000. Managed closings listing during snowstorms and relayed that information on social
media. Monitored user generated content to use online and on air, especially during breaking news events. Was part
of a team that curated a Super Bowl page for all TEGNA broadcast affiliates using content from TEGNA properties.
Coached up reporters and anchors in how to be more active on social media and how to use content management
system. Occasionally filled in as daytime assignment editor.

Awards
National Edward R. Murrow Award, Small Market Website for WGRZ (2015)
New York State Associated Press Association, 1st Place Website TV2 for WGRZ (2014)

Skills
Content management systems including WordPress, Lakana, Storyline and Presto. Social and traffic metric tools
including Chartbeat, Google Analytics, Facebook business manager, Crowdtangle, Banjo and Trendsmap. Social content
managers Hootsuite and Sprinklr. Editing systems including Edius and Adobe Premiere Pro. Graphic and web design
with Dreamweaver, Komodo Edit, After Effects, Photoshop and Fireworks.

Education
University of Maryland

08/2009-05/2013

College Park, Md.

Bachelor of Arts in journalism with a concentration in English.

References:
Dan Milano, Managing Editor for Social Media, Circa, 310-210-9683, dcmilano@circanews.com
Athan Kompos, Executive Producer, WGRZ, 716-830-2250, athan.kompos@wgrz.com
Sean Mussenden, Director, Multimedia Bureau, Capital News Service, 301-405-2530, smussenden@gmail.com