Introduction
Behavioral management is a very broad subject that can have different points of view.
Many researchers see behavioral management directly associated with managerial styles
impacting organizational culture and reputation. This paper summarized five different research
papers related to various managerial styles, their effect on employees performance and corporate
reputation. It further explains their contribution and applicability to the 21st-century
organizations.
Transformational vs. Transactional
Chen et al. (2012), considered the influence of transformational leadership style in
inspirational motivation, intellectual stimulation, and individualized consideration dimensions
as individuals look to have a balance between body mind and spirit (p. 408). Those three
dimensions are developed differently on each one. Also, when individuals accept transformation
is based on the credibility they have on their leaders. Therefore, transformational leaders have
the responsibility to make their followers feel safe by eliminating their anxiety and fear to
change.
In contrast, the transactional leadership style centralizes on keeping employees motivated
to perform their jobs. Motivation means employees expect to receive any tangible or intangible
reward. There are differences on the impact that those two leadership styles have on
organizations. The transactional leadership style does not have the same impact on start-up
organizations than on organizations that have been in business for many years (Kang, et al.,
2015, p. 532). It is reasonable that start-up organizations need employees with innovative
behavior because organizations in their early stage are in need of employees who can provide
new ideas and share knowledge to make organizations success.
Chen et al. (2012), found high the level of trust and satisfaction from the total of
reliability measured used in their research papers. It was reflected positively on three type of
behaviors (loyal, cooperative and participation). On the other hand, Kang, et al. (2015) found a
significant correlation between CEOs leadership styles and the creation of an innovative climate
directly related to the transformational leadership style; however, researchers were not able to
identify if that correlation exists at the lower management level.
Competitive vs. Participative
Management styles influence employees performance. As a result, employees affect the
reputation that organizations have in their area of business. Reputation is considered key
elements for a business to attract new customers and to retain the existing ones. Because
reputation is mostly seen from the customers perspective but not much from the employees
perspective, Olmedo-Cifuentes and Martinez-Leon (2014), studied the impact that leadership
styles had on employees and how employees viewed the reputation of their organizations as a
result of the organizations management styles (p. 228).
According to Olmedo-Cifuentes and Martinez-Leon (2014), there are two management
styles: competitive and participative. Organizations with a competitive management style tend to
Reference
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