Content
Written
Presentati
on
Research
Quality
Visual
Appeal
weight
Task Description:
Adequate
Needs Work
Unsat
Demonstrates in
Demonstrates
Demonstrates little
depth understanding
understanding of
understanding of
of topic
the topic
topic
50% Accurately utilizes
Employs research
Employs research
researched
information with an
information with a
information in the
adequate degree
fair degree of
brochure
of accuracy
accuracy
Lacks
unders
topic
Reports
most b
the inf
Well organized
content
Attractive and welldesigned format
Clear and easily
understood message
20%
Computer generated
with strong visual
appeal
Content is
organized
Format is adequate
Message is
sufficiently
understood
Computer
generated with
acceptable eye
appeal
Unorgan
conten
Hard to
Messag
unders
tenden
wande
Handwr
compu
genera
little or
or skill
Use of graphics
the message come
alive
adequate to
present message
Content lacks
organization
Format is difficult to
follow and poorly
organized
Message not clearly
understood
Computer
generated but
poorly designed
Little creativity
used
Poor selection of
graphics
Less tha
source
Little re
source
Inaccur
inform
No origi
Graphic
in with
messa