PWC1010

MC102
WORKPLACE COMMUNICATION
INVESTIGATIVE REPORT

THE EFFECTS OF SOCIAL NETWORKING IN A WORKPLACE

ENVIRONMENT
Submitted to
Madam Dahlia Syahrani Binti Md Yusof
Prepared by
1102700593 Wan Mohd Abrar Bin Wan Mohd Sharif
1101110571 Nur Shakiah Binti Mohamad Shaf
1101110811 Izyan Syairah Binti Abu Ashim
1101110812 Muhammad Fadhli Bin Mohd Salleh
1091101190 M.Monica Janet
1091103907 Nurul Ain Binti Mohd Ali
1091105967 Shaiful Adnin Bin Adnan
1101110580 Zul Fadzli Bin Selamat

Abstract
This research report is about The Effects of Social Networking in a Workplace
Environment. The main objectives of conducting this research it to examine
the impact of usage in the social networking at workplace and to assess its
purpose as an effective business tool. Besides, this report is also conducted
to investigate the frequent usage of social networking as communication
tools between the co-workers. We also conduct this research to fnd out
whether they are comfortable by using Social Network as their
communication tools in their workplace .Through this research, we also fnd
that allowing the usage of social network while working hours enables
employees to communicate and strengthen work place relations with their
colleagues. As we know, social networking and internet is widely been used
by everyone and it is user friendly. To support our research we conducted
questionnaires as our primary resource of this research.

Acknowledgement
We are heartily thankful to our lecturer Madam Dahlia Syarani Binti Md Yusof
who guide and helped us a lot to thru out this research and improve our
workplace communication skills. She has taken full effort to go through our
proposal and questionnaire and made necessary correction when it is
required.

Besides, we also would like to thanks to all our respondent to answer the
questionnaire. They have been cooperate a lot and spend their time to
accomplish the questionnaire and the needs for this research to be done.
Without their help, this research wont be complete. Finally, sincere thanks to
all of our group members for giving their full cooperation to conduct the
survey and for being responsible towards their parts in this research with full
of discipline.

CONTENT
Abstract
.. 2
Acknowledgement
.. 3
List of
Figure
5
1.0
Introduction
6
1.1
Background
.. 6
1.2 Terms of
Reference
7

1.3
Purpose
. 8
1.4
Scope
8
1.5
Methodology
. 9
2.0
Findings
10
3.0
Conclusion
. 14
4.0
Recommendation
15

LIST OF FIGURES
Figure 1: Social networks as an effective business tool amongst colleagues
Figure 2: Social networks used as a medium of communication between coworkers
Figure 3: How accessible or how easy it is to handle this medium of
communication
Figure 4: The percentage on how important social networking is in this era.

1.0

INTRODUCTION

1.1 Background
In the past decade, the public use of online social networking and video
sharing websites and blogs has grown rapidly. With the development and
expansion of sites like Facebook, MySpace, YouTube, and Twitter, it
revolutionized the way in how people communicate and share information at
local, national and international levels. Social media can help individuals and
organizations gain better understandings by engaging with and responding
to people on the social web. Social networking is a fast moving and
constantly evolving environment which presents both opportunities and
challenges for social workers.

This report presents the fndings of the frequent usage of social networking
as a medium of communication between co-workers and also presents the
analysis of the survey regarding this matter in detail under the fndings
section of this report.

Some of the objectives which fall under this category are to investigate the
pros and cons - to create an understanding of how important social
networking is in this era. Therefore, allowing the usage social network while
working hours to enables employees to communicate and strengthen work
place relations with their colleague. In general, this report focuses on
analysing the elements related to fulflment towards usage of social network
during the office hour and presents the fndings in simple yet easily
understandable way of statistical analysis.
1.2 Terms of Reference
This report is about a research on the effects of social networking in a
workplace environment. This report requested by our lecturer named Madam
Dahlia Syahrani binti Md Yusof, Lecturer of Multimedia University, teaching
subject titled Workplace Communication PWC1010. This report is prepared by
a group 8 student named:
Wan Mohd Abrar Bin Wan Mohd Sharif
Nur Shakiah Binti Mohamad Shaf
Izyan Syairah Binti Abu Ashim
Muhammad Fadhli Bin Mohd Salleh
M.Monica Janet
Nurul Ain Binti Mohd Ali
Shaiful Adnin Bin Adnan
Zul Fadzli Bin Selamat

1.3 Purpose
The objective of this report is :

To examine the impact in usage of social networking in the workplace

and to assess its purpose as an effective business tool.

To investigate the frequent usage of social networking as a medium of

communication between co-workers

To fnd out whether co-workers enjoy/fnd it easy with this medium of

communication
To investigate the pros and cons - to create an understanding of how

important social networking is in this era

To allow the usage social network while working hours to enables
employees to communicate and strengthen work place relations with
their colleague.

1.4 Scope

In the study mentioned above (The Effects of Social Networking in a

Workplace environment), the report covered both genders of male and
female from Petronas Exploration Team. A random sample population of 40
office members were selected and surveyed. The survey was conducted in a
time span of one week.

1.5 Methodology
The main idea of the report was based on the effects of Social Networking in
a Workplace environment. Therefore the survey was conducted in Petronas
Twin Tower, Tower 2, level 35 and the correspondents were co-workers from
Petronas Exploration Team comprising from all the departments and from
both gender. A sample space of 40 co-workers was selected for the survey.

The survey was carried out in forms of questionnaires. The respondents were
required to answer a series of 21 questions which were divided into two parts
:
1)

General information

2)

Specifc questions

(The questionnaires were distributed to each member of the group where

each member would get approximately 3 to 4 survey questionnaire and they

were given one week time to hand out the questionnaire to random MMU
students and to compile them back within the time limit given.)

Primary data obtained through the questionnaires were then analyzed using
statistical analysis such as frequency and reliability. The outcomes are clearly
displayed in terms of graphs, tables and charts for clear indication. This also
aids readability of this report. The fndings are then summarized in the
conclusion section of this report. The fve answered survey has been
attached in the Appendix section of this report for reference.
2.0

FINDINGS

An effective business tool amongst colleagues

1% 4%

Strongly Disagree
Disagree
53%

43%

Neutral
Agree
Strongly Agree

Figure 1 : Looking at social networks as an effective business tool amongst

colleagues
Analysis
Figure 1 above is the pie chart showing the percentages of employees
from the Exploration department of Petronas giving their opinions on how
effective is social network usage as a business tool in their department.
According to the pie chart above, we have categorized the result of
percentages to the strongly disagrees, disagrees, neutrals, agrees, and
strongly agrees. Evidently shown in the results above, the most percentage
falls to the agree category by 53%. The second highest by 42% are the group
that are considered neutrals. Only 4% disagreed and another 1% strongly
disagreed.
A medium of communication between co-workers

2%
31%

Strongly Disagree
Disagree

41%

Neutral
Agree
Strongly Agree

26%

Figure 2: Social networks used as a medium of communication between coworkers

Analysis
The pie chart in fgure to above shows the percentages in categories of
co-workers agreeing whether Social networks are effective used as a medium
to communicate between them in their department.
2% of the co-workers in the department strongly agreed and another
41% simply agreed on the subject matter. Co-workers that didnt really felt
any difference of may fnd social networking as just an extra source of
communication rated their opinions to neutral (26%). Another 31% disagreed
and might think that social networking isnt a substantial way of
communicating.

Do co-workers find this medium of communication easy?

3% 4%
24%

22%

Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree

46%

Figure 3 : How accessible or how easy it is to handle this medium of

communication
Analysis
The pie chart above indicates how co-workers fnd the level of difficulty
easy by using social networks to communicate. Getting a result of 4% for
the strongly disagree category and 23% for disagree, shows that there are
still co-workers that are still struggling with this medium of communication.
Meanwhile 24% of agrees and 3% of strongly agrees were obtain from the
survey. Another 46% acted neutral in this conduct survey.

How important social networking is in this era.

40.83%
36.67%

18.33%

3.33%
0.63%

Figure 4 : The percentage on how important social networking is in this era.

Analysis
The graph above illustrates how employees in the Exploration
department of Petronas access their internet and how they feel about the
usage of social networks being used in their work place environment.
Figure 4 indicates that 40.83% are still not that sure about social
networking being that important in this era which on the other hand means
that they havent really felt any drastic improvements being negative nor

positive towards this medium. Although 36.7% agree and 3.3% strongly
agree there are still another 18.33% that disagree and 0.6% that strongly
disagree.
3.0

CONCLUSION

4.0

RECOMMENDATION

The survey has been conducted at the Exploration department of Petronas.

The survey results show that most of the respondent feels comfortable and
useful using social networking as a medium of communication between coworkers during the working hour. By this way they, can communicate with
their colleagues easier and faster, as we know internet is one of the fastest
communication tool today.

According to the survey, they also fnd that social networking during working
hour is an effective business tool amongst colleagues. Therefore, the
employer of the company should allowed the usage of social networking
sites such as Facebook, Twitter, Google + and others during the working
hour. This also will strengthen their workplace connection. The employer of
the company should allow their worker to have their meeting between the
co-workers through social network and also allowing them to update recent
news and updates about the company through social network too.

Besides, majority of the respondents of the Exploration department of

Petronas feels that social networking in this era is important. Allowing the

usage of social network also can lessen their stress during the working hour.
They dont have to rush and take a longer time to communicate with one
another. They also agree that social network is a good way to communicate
in a group during the working hour.

Finally, majority of the respondent fnd that allowing the usage of social
networking in a workplace environment is convenient with their daily routine
and schedule as a worker in Exploration department of Petronas.

Reference & Appendix