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53 Practical Suggestions to help you in your Journey

1. Strive for Excellence, Not Success If you Excel in something, you will automatically
Succeed in that
2. Make things Simple
3. Spend more Time in Finding the Problem than the Solution Finding the right problem is
actually as good as finding the right solution Only when you know the right problem can
you know the right solution else its LUCK
4. Fight the Battles you can Win If you are not fighting the right battles, then you are
wasting time, energy and money on fighting the wrong battles
5. Work harder in finding your Mistakes than Achievements Every Failure has a Human Error
in it Find what you did wrong rather than finding what went wrong
6. Success
a. Make Success a Journey and not a Destination
b. Define your Own Success
c. Success and Happiness are two different things
d. Success is Proportional to the time a Person takes to Know or Accept the Facts and
Truth
e. An Entrepreneur should always be in look out for the Truth and Facts in anything
rather than looking for what will work and what will not
7. Inspiration One of the easiest ways of learning is to open yourself to Inspiration from
anything around you
8. Every Bad thing that happened to you in the past, has happened for a Good Reason which
is to come in the Future
9. Make your Own Decisions
10.The Right and Wrong Advice Evaluate every Advice
11.Revolution and Evolution There are two ways a Startup can do that and pretty opposite
ways; Revolution and Evolution. As the words suggest, Revolution is the ability to change
something instantly and Evolution is to do it over a period of time
12.Believe in taking U Turns when you realise a mistake
13.Short Term vs Long Term Too many Short Term initiatives could give you success but
would not add to the larger goal of the company and would not make your Startup into a
large company.
14.Get a Mentor who has the very relevant knowledge and experience about one of the
following things:
a. How to build a Startup in the related Industry and Category
b. How to run a Startup in the related Industry and Category
c. How to run a large business in the related Industry and Category
d. Is an influential person in the related Industry and Category
15.Dont reject anything without understanding it properly You might miss a Great
Opportunity
16.Perfection is a Process and State of Mind
17.Create a Culture of Open Criticism
18.Take or Share the blame for everything
19.Find some Space for Yourself
20.Pace to Run the Company Dont bite more than what you can chew, you will never be able
to eat it or digest it
21.Preserve Equity Distribute Equity to Co-Founders and Employees on a vesting method and
raise capital only when you need it and when your business cannot progress without that
capital
22.Personal Life Quality work needs a lot of energy, a fresh mind and a lot of stamina and
that can only come from a Healthy and Happy Person
23.Entrepreneurs either Make or Sell the Product
24.Do better than Yourself
25.Make a Plan for Yourself If you get yourself right, high chances, rest all will fall in place
26.Solve a Real Problem or Make something Really Easier
27.Focus, Focus, Focus
28.Work on things that Matter
29.Dont let Competition Decide your Business Strategy Dont work towards your competitor
being able to sell less or do bad, instead work towards you being able to do better or sell
more or offer the customer a better product
30.Scale what is Working, not what is Broken Scale should be pursued once you are very sure
that the model is matured enough and scale can bring more happy customers and more
profits in the company
31.Speak to Customers a lot more
32.Leadership Many a times, in corporate world, leadership is misunderstood as the ability to
get work done from people. In my opinion leadership is to help people do the work and do it
better.
33.Company beyond a Business Model The Company should be considered separate from the
Business Model. Survival and success of the company should be important irrespective of
the Business Model it operates.
34.Set the Right Targets I would give a lot more importance to setting the right targets and
then pushing people to achieve it than setting higher targets and allowing people to miss it.
Achieving set targets should become an attitude in the company.
35.Customer Recommendation Customer recommendation means that a person has liked
your product and is confident of your product enough to risk the trust another person has in
him / her.
36.Its all about the Product I feel Product is the only thing that matters in the company and
rest everything is Jazz
37.Assumption and Gut Feeling Assumption is taking something for a fact that might not
exist or be true and Gut Feeling is a Feeling of possibility that a person would get basis
some knowledge or experience.
a. Dont build anything on two levels of assumptions
b. Dont take decisions on assumptions without knowledge
c. Dont assume the likes and dislikes of other people
38.The Atom, the Nucleus and the difference Always focus on the Core of your business
39.Numbers dont Lie 2 is 2 and 6 is 6 in all languages, religions, countries, companies,
industries, businesses etc. But Good can have 7.2 billion definitions. If you are not using
numbers to understand your business and to take decisions, the might as well rely on
planetary positions of the Milky Way to do so.
40.Data is not Information and Information is not Knowledge and Knowledge in not Wisdom
41.No Decision is better than Wrong Decision
42.3 Examples on Employee Understanding
a. Every Good Soldier cannot be a Good General
b. Wingman is as Important as the Pilot
c. A Captain cant do anything with a Navigator
43.Write down Everything
a. Maintain a Document on Things You should Not Do
b. Priority List Document
44.Annual Appraisal of the Company
a. Achievements in the year of appraisal
b. Failures in the year of appraisal
c. Problems and Issues in Internal Working
d. Problems and Issues in Market Facing
e. Areas of Improvement in Business
f. Areas of Improvement in other areas like Facilities, HR etc.
g. What more can be done to make the Company more Efficient
45.Annual Operating Plan One of the biggest achievements of any Entrepreneur would be to
start using an Annual Operating Plan to run a Startup as soon as possible and then actually
running it as per the Annual Operating Plan
46.Four kinds of Work that happen in every company Building something, Running
something, Internal Coordination, Problem Solving
47.Standard Operating Procedures
48.Advisory Board
49.2IC of the Commandant
50.The Importance of Technology
51.Conviction Vs Calculation
52.Startups dont run out of Money They run out of Time
53.Common Sense Its only through Common Sense that Newton figured out Gravity and
Archimedes figured out Archimedes Principle on buoyancy

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