Objectives Initiative ID

(OC-1) Align Goals with Customers' Strategic Objectives C-2

(OC-5) Improve Customer Satisfaction C-5
(OC-11) Reputaition for Innovation and Technology C-8
(OC-13) Valued Development Partner in Luxury Segment C-15
(OC-7) Increase Financial Ties with Customers C-4
(OP-1) Align Co. Spending with BSC Objectives P-3
(OP-5) Highly Effective New Product Development P-11
(OP-8) Improve Innovation Processes Skills P-8
(OP-11) Leverage Supplier Technology P-16
(OP-12) License 3rd Party Innovative Technology P-19
(OL-1) Align Employees with BSC Objectives L-1
(OL-2) Align R&D Department with Strategic Initiatives L-19
(OL-3) Anticipate Luxury OEM Product Needs L-21
(OL-16) Leading Workforce Capabilities in R&D L-17
(OF-8) Improve Return on Equity
(OF-9) Increase Sales
(OF-11) Maximize Earning per Share over time
Initiative Name Primary department
Customer Service Customer Goal sharing Initiative
Sales & Marketing Customer Satisfaction Promotions
Sales & Marketing "Innovative" Trade Marketing program
R&D R&D Partnership Initiative
Manufacturing Customer Program dedicaited Investments
Finance and Budgeting BSC Budgeting
R&D R&D Process Efficiency Initiatives
Human Resources Managing Innovators Training
R&D Supplier Pipeline for Innovation Program
R&D Technology Licensing
Human Resources Balanced Scorecard communication program
R&D Research Technology Planning tools Upgrade
R&D Technology of Future Forum Sponsorship
R&D R&D Engineer Training
Primary Metric Budget
# BSC objectives shared with Strategic customers $2 million
% of Customers who would recommend company $1 million
% of Customers who View Co. as Innovative"" $1 million
# of R&D Partnerships with Luxury Customers $2 million
% of Customers Contracts with Dedicated Investments $3 million
% of Dept Budgets Linked to BSC Initiatives $1 million
% of R&D Projects Advancing to Next Development Stage $2 million
% R&D Employees Trained in Innovation Processes $1 million
# Leading Technology Products from Suppliers Used $2 million
# New Technology Innovations Licensed $3 million
% of Employees Scoring >90% on BSC Quiz $1 million
% Products Using Decision Analysis & Strategy Maps $2 million
Technology Product Trends Identified $1 million
% R&D Engineers Trained on Latest Technology $3 million
ROE %
Sales
Cumulative Earnings per Share, from base year
Customer Initiatives

Internal Process

Learning and Growth

Financial