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Tahlequah Area Chamber of Commerce

Tahlequah Area Convention and Visitors Bureau

Job Description

JOB TITLE
Assistant Director, Tahlequah Area Convention and Visitors Bureau

PRIMARY POSITION OBJECTIVE


To implement the goals of the Tahlequah Area Convention and Visitors Bureau for The
purpose of encouraging, promoting and fostering tourism, conventions and trade shows in the
Tahlequah area.

SCOPE
This position is responsible for identifying and communicating the needs of the Tahlequah
area visitors, a responsibility which includes gathering information and ideas; conducting
research; developing advertising, promotional programs, and materials; preparing media
coverage to bring attention to Tahlequah area activities and events, traveling to trade shows
and special events to solicit visitors to the Tahlequah area including bus tour groups; and
promoting the citys image so that Tahlequah will be developed and maintained as a visitor
destination.

This is a full-time position. The regular work schedule is Monday-Friday, 9am-6pm. Some
evening hours and/or weekends will be required.

DUTIES AND RESPONSIBILITIES


The Convention and Visitors Bureau Assistant Director shall:
Enhance the focus on the Tahlequah area as a tourist destination by targeting selected
markets of the state, regional, and national associations.
Assist and provide services for Tahlequah area guests related to tourism.
Produce collateral materials to enhance the promotion and marketing of the Tahlequah
area.
Implement an annual strategic marketing program to increase awareness of the Tahlequah
area as a tourist destination.
Participate in local, state, and national associations to promote the Tahlequah and to
monitor local, state, and national industry trends to develop new programs and generate
additional revenue.
Prepare agendas and reports.
Adhere to the mission and vision of the Tahlequah Area Chamber of Commerce (TACC)
bylaws, policies, and procedures as well as the TACVB Rules of Operations.
Have the ability to work independently and or in group settings.
Exercise direct and indirect supervision/responsibilities over assigned professional staff,
interns, and volunteers.
Assist in creating the annual budget and manage the financials on a daily basis in
accordance with approval by TACC and guidance from the TACVB.
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Maintain information, updates, corrections, and revisions for tourtahlequah.com, the
TACVBs official website.
Oversee media-related marketing, promotions, and content for TACVB collateral
materials, print and/or website advertising programs, tourism literature, radio or television
promotions, and social networking sites.
Recruit, schedule, and coordinate itinerary planning for tour groups, motor coach groups,
and special group functions. Serve as a resource for tour professionals and the Tahlequah
area tourism/hospitality industry partners to ensure accurate and timely planning,
communication, thereby meeting the needs of customers.
Manage meeting room scheduling, set-up, tear-down, security, and other jobs associated
with event and meeting planning.
Perform other duties and related tasks as assigned by the TACVB.

EDUCATION Bachelors degree with an emphasis in Business Administration, Marketing,


Hospitality, and/or Journalism is preferred.

QUALIFICATIONS
Minimum of three to five years experience, in tourism- or hospitality-related field.
Knowledge of marketing principles and practices as related to the tourism industry.
Ability to communicate clearly. Be adherent to deadlines. Create and write press
releases/articles for media outlets, brochures, collateral material, and newsletters on a
wide variety of subjects using clear, credible, and innovative techniques.
Possess exceptional organizational and managerial skills, with strong verbal and
written communication skills.
Ability to be flexible in scheduling, including the ability to travel.
Possess strong public relations skills, tactfully and courteously with staff, business
partners, public officials and agencies, private sector professionals, and the general
public.

SKILLS AND SPECIFICATIONS:


Preferred knowledge of geographical, historical, cultural and area tourism resources of the
City of Tahlequah and surrounding areas.
Experience with technological equipment and programs, including Microsoft Office
Applications, Internet search engines, and smartphones. Ability to type on a computer
keyboard, proofread effectively, affluent in Adobe software, presentation
projectors/screens, and other equipment that is used to perform the duties of this position.
Possess skills in compiling data, preparing reports, maintaining files and records.
Expanded knowledge of social media and best practices in all areas of digital media and
web.

PHYSICAL DEMANDS
The work is typically performed while intermittently sitting, standing, walking, or stooping.
The employee occasionally lifts light to moderately heavy objects and uses tools or equipment
requiring dexterity.

WORK ENVIRONMENT

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Day-to-day work is typically performed in the TACVB office; however, daily operations and
communications are to be continued when the individual is traveling on business. Working
outside of the office could consist of travel- or tourism-related trade shows and conventions,
not the typical office environment.

SUPERVISORY CONTROLS
Supervised by the Tahlequah Area Chamber of Commerce Executive Director
Guided by the TACVB

CONDITIONS OF EMPLOYMENT
Salary is commensurate with education or applicable work experience. Drug screen/test, skills
testing, background check or other testing related to the duties and responsibilities of the
position may be required.

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