amounts of physical activity can substantially improve the health and quality of life of
minutes of moderate or vigorous intensity levels of physical activity each week. Studies indicate
that only 43.5% of individuals are considered active at the recommended level (Physical
Activity, n.d.). However, in the health appraisal completed by employees only 22% of employees
reported active at the recommended level. Being that the jobs at Overstock are sedentary, the
CEO suggests that increasing physical activity will be the best approach in improving the health
of their employees. It is essential that we examine the factors that affect the behaviors of the
provide this company with an analysis for understanding theories in health promotion and how
At the interpersonal level, self-motivation is a relationship built between people and their
environment (Cottrell, Randall, & Girvan, 2015). This explains the behavior of individuals who
are and are not physically active in the company. Employees who view their health as a threat
may be more prone to becoming physical active than those who do not feel threatened by their
health status. Also, if an employer believes that they do not have enough time to exercise, they
may not compromise time to fit physical activity into their schedule. The Health Belief Model
employee's behaviors reflect physical activity. The social environment has a significant impact
on behavior and influences of others, this reflects the Social Cognitive Theory (SCT). The social
The Socio-Ecological Model and Physical Activity 3
environment includes relationships that individuals interact with. Social networks built on the
interpersonal levels such as family and peers may interfere or positively impact an individual's
ability to workout. Rovniak et al. (2002) found that social support has a direct impact on physical
activity participation through self-efficacy guidance, showing that higher levels of social support
lead to higher levels of self-efficacy. Observational learning from physically active employees
may have a domino effect on physically inactive employees, inspiring them to become active.
At the organizational level, factors such as rules and regulations can impact physical
inactivity in the workplace (Cottrell, Randall, & Girvan, 2015). The workplace is a "built
environment" which may not be considered conducive for physical activity. The following
questions should be considered to aid in making the environment more conducive: Is the campus
big enough for walkability? Are there bike racks accessible for bikers? Are there sidewalks or
trails present in close proximity to the worksite? Are workstations spacious enough for stretching
and movement? Many people spend the majority of their day at work, if the workplace is not
beneficial for physical activity the chances of these improvements may fail. For example, at
Overstock an employee's job description may impact their ability to be active. If all employees at
their workstation are limited to sitting at their desk, their ability to be active is restricted.
Employees may obtain more physical activity with job descriptions such as shipping and
According to Healthy People 2020, legislative policies that improve access to facilities
positively affects physical activity. Environmental and policy approaches may be useful in
attempts to modify lifestyle and behavior because it focuses on benefiting everyone in the
environment as a whole and not individually (Brownson et al., 2001). By providing employees
Review of the social-ecological model reflects the importance of promotion rather than
education. The Precede-Proceed model can be used in developing a health promotion programs
geared towards increasing physical activity in the workplace. The program will be designed
Overstock employees will also be provided with a Fitbit to keep track of their physical activity,
such as the number of steps taken each daily. According to MegsFitness, stair climbing burns
seven times more calories than standing in the elevator (Benefits of a Healthy Workplace, 2012).
Employees will be encouraged to stand up every 10 minutes. Research shows, that "simply
standing up, about 35 times a day or so, will counteract the cardiovascular health risks associated
with uninterrupted sitting (Mercola, 2013). Positive reinforcement will be used by offering
intrinsic and extrinsic rewards to employees who meet or bypass weekly goals.
Avoiding networks in the workplace that encourage bad behavior is another best practice
for promotion. For example, employers should avoid marketing vending machines in convenient
locations. Instead, they should substitute snack machines with healthier options such as fresh
fruits and vegetables. By placing vending machines on further ends of the building, employees
will be forced to walk a longer distance to purchase junk foods. Furthermore, increasing
workgroup relationships that support each other can encourage activities such as employees
policies support healthful choices, and individuals are motivated to make those choices (Ottawa
Charter for Health Promotion, 1986). Implementing these changes in the work environment can
References
<https://megsfitness.wordpress.com/2012/03/15/benefits-of-a-healthy-workplace/>.
Brownson, R. C., Baker, E. A., Housemann, R. A., Brennan, L. K., & Bacak, S. J. (2001).
Cottrell, Randall R., and James T. Girvan. Principles and Foundations of Health Promotion and
"How to Stay Active in the Office | Working Tips." Mercola.com. 2013. Web. 22 Nov. 2015.
<http://fitness.mercola.com/sites/fitness/archive/2013/07/12/staying-active.aspx>
Ottawa Charter for Health Promotion. Ottawa: Canadian Public Health Association, 1986
<http://www.healthypeople.gov/2020/topics-objectives/topic/physical-activity>.
Rovniak, L.S., Anderson, E.S., Winett, R.A., & Stephens, R.S. (2002). Social Determinants of