1.

) Soft pastel colors (like Coachella)

2.) This is a music festival of arts and culture so we want a very inclusive feel to
the image
3.) Indigenous themes and motifs
4.) Target audience is college students
5.) The writing should say Cal Music Festival of Arts and Culture
6.) The date of the event somewhere April 30th 2017 12pm-6pm
7.) Location of event is UC Berkeley Upper Sproul