contact

JarodClarke
Experience

816.877.6475
jarodclarke@gmail.com
linkedin.com/in/jarodclarke
@kcconcerts

Cerner Corporation, North Kansas City, MO. (2013-Present)

Social Media Program Coordinator Manage and execute daily social media strategy, monitoring and content
creation for a global health care technology corporation. Publish health care thought leadership content to elevate
the company brand and client successes, working closely with public relations to secure local and national media
outcomes. Work with creative and marketing teams across the business to support strategic business imperatives
and execution of company hosted client events and national industry trade shows. Monitor company, client and
industry news, sending a weekly company wide media update report.
jna advertising, Overland Park, KS. (2012-2013)
Social Media Manager Managed national brands across multiple social platforms; including consulting, strategy,
planning and reporting. Launched social campaign from the ground up, increasing brand awareness and consumer
loyalty by creating online communities. Worked in collaboration with creative team to create unique engaging post
content to schedule across all social platforms. Also managed and created email marketing materials and basic
HTML and CSS edits to client websites.
Two West Inc., Kansas City, Mo. (2011-2012)
Social Media Coordinator / Project Manager Provided social media monitoring and consulting on strategy,
tactics and digital planning. Produced and managed social and digital content for client and internal marketing efforts,
including management and production of The Brand Show, a podcast and blog offering thought leadership and insight
for retail brands. Project manager of client and internal projects including redesign of twowest.com.
Locker Partner, Kansas City, Mo. (2010-2011)
Digital Media Management - Contractor Organized and managed digital content for an interactive website for the
Kansas City Chiefs Hall of Honor, converting and editing digital artwork and data files, as well as other small projects.
Manage and create social content for events, including viral campaigns and promotions.

Education

Bachelor of Science Interactive Digital Media: New Media

Northwest Missouri State University, Maryville, Mo. - 3.77 GPA - Cum Laude May 2010
Interactive Digital Media is an interdisciplinary degree with an integrated curriculum from the departments of
Computer Science, Mass Communication and Art.
Associate in Arts, Metropolitan Community College Longview, Lees Summit, MO May 2007

Skills/Tools

Social Media Strategy

Social Monitoring Suites
Social Management Tools
Corporate Blogging

Content Management Systems

Email Marketing Clients
Google Analytics / SEO
Basic HTML, CSS

Organizations

KC Concerts
90.9 FM The Bridge

American Advertising Federation - Kansas City

Social Media Club of Kansas City

Podcasts
Photoshop
Illustrator
InDesign

Microsoft Office
Photography / Video
ProTools and Audacity
Final Cut Pro
Ad2
Art+Copy Club

KC Concerts, Kansas City, Mo. (2014-Present)

Founder / Local Music Advocate Work with Kansas City music venues and musicians to elevate awareness of
the local music scene through organic social media content. Design a social media strategy including local concert
announcements, event photography and other concert information. Sponsor local events and fundraisers.
Community Outreach Task Force / 90.9 FM The Bridge/KCPT, Kansas City, Mo. (2015-Present)
Volunteer Work with 90.9 FM The Bridge/KCPT leadership and other volunteers from local businesses and
corporations to boost radio station membership through organic community marketing efforts.
American Advertising Federation / Art+Copy Club, Kansas City, Mo. (2010-2013)
Social Media / Creative - Volunteer Work with AAF-KC and Ad2 members to plan and execute organization events
through social media, creative and web design.

304 E 57th Street Kansas City, MO, 64113