Patrick Mulier

12/26/2016
TE 804

Unit: Roman and Greek Mythology

Lesson Plan: Advertising by Greek Inspiration

Objective: Students will gain a broader knowledge on a particular God from Greek mythology
and demonstrate their understanding through a creative presentation. They will be able to devise
a good or service of any kind under the knowledge and inspiration of their Greek-character.
Students will be able to collaborate in group groups of 4 to 6 students to creatively construct and
video-tape a commercial of their Greek-God-Inspired product. Students will be able to explain
how their Greek God relates to and inspires their product.

Prior Knowledge: Students will already be familiar with various Greek and Roman
mythological stories and the characters within them, having studied them throughout the unit.
They will know the main character traits of most Greek Gods to lay a foundation for seeing their
relevance in modern companies, organizations and logos. Students will have a basic knowledge
of various modern brands and logos found in the world of media from their television and
computer-browsing experiences. Students will have elementary acting skills, prior experiences
of filming through their phones, and have seen commercials on television to model after.

Common Core Standards:

CCSS.ELA-LITERACY.RI.8.10
By the end of the year, read and comprehend literary nonfiction at the high end of the
grades 6-8 text complexity band independently and proficiently.

CCSS.ELA-LITERACY.W.8.2
Write informative/explanatory texts to examine a topic and convey ideas, concepts,
and information through the selection, organization, and analysis of relevant content.

CCSS.ELA-LITERACY.SL.8.4
Present claims and findings, emphasizing salient points in a focused, coherent manner
with relevant evidence, sound valid reasoning, and well-chosen details; use
appropriate eye contact, adequate volume, and clear pronunciation.
CCSS.ELA-LITERACY.SL.8.5
Integrate multimedia and visual displays into presentations to clarify information,
strengthen claims and evidence, and add interest.

Materials Needed: computers, various magazines, video-recording device, film-editing software,

notebook, pens, and additional costumes/props for commercial.

Assessment:
 Written-Response Ads two paragraphs answering 3 questions about two separate
Ads/companies/logos/products from magazines or internet.
Commercial Brainstorm Draft a one paged written response that answers the same questions in
the Written Response Ads, about their own Myth-Inspired product.

Commercial Script containing the words to be recited and stage directions for the commercial,
ect and evidence of all of the partners having contributed.

Video-Commercial A 20 second (at least) long commercial containing (1) a creative

product/service, (2) a Greek God and related information, (3) evidence of it being a source of
inspiration for the product/service, (4) the commercial is well put together and (5) clear/coherent
for the audience to understand .

Plan of Action:

Time Student Learning Task or Method Teacher Activity

Activity

Day 1

30 Research the web and Researching Model researching the web for a company
minutes magazines to identify two companies logo inspired by Greek myth. Answer the
products/companies/logos and products three questions in front of the class for that
inspired by Greek gods. on internet logo.
Answer the following search
questions in each paragraph of engine.
your Written-Response Ads: Pegasus Restaurant
1. What is the Greek Pegasus Greek God Info
character/reference famous Individual
for? Who are they, what are written
their top character traits, response
journals (2 Walk around room helping students and
where did they live, what did
paragraphs) monitoring their work and progress in class.
they do?
2. What is the
company/organization/logo
famous for? Who are they,
what do they do?
3. How is the
product/company/organizatio
n inspired by Greek
 mythology?
20 Assign students to gather in
Minutes groups of 4 to 6. Each group
pulls out of a hat for a random
Greek God. Students
collaboratively write a
Commercial Brainstorm
Draft for their Greek-inspired
product. Their Commercial
Brainstorm draft will answer
the same questions presented
in their Written-Response
Ads. In order to answer these
questions, student groups will
need to:
Research their Greek
Character
Come up with a creative
product/sports
team/service/program to
advertise; what does it offer
people?
Think about how their Greek
character relates to/inspires
their product
Day 2
Paper-Slip Teacher places paper-slips with the
Selection following Greek Gods names on them, (for
student groups to pick):
Group
discussion Poseidon, Zeus, Pegasus, Hercules, Athena,
and writing Hera, Hermes, Ares, Aphrodite, Perseus,
ideas in Demeter, Apollos, Artemis, Atlas, Chaos,
Commercial Dionysius, Cupid, Prometheus, Pandora,
Brainstorm Nike, and Uranus.
Draft
Teacher models his/her own selection of a
company and product that is inspired by a
Greek God:
Triton (Trumpeter of the sea and messenger
of the Deep). Triton Inc. Tripet is a state of
the art brass and conch-shell crafted trumpet
that blows loud and beautiful melodies. It
can lead a symphony with charisma, calm
the waves in a storm, or make an enemy
army flee in terror as it did the giants when
triton gave it a whirl. The greatest trumpet
of all time!
30 Write Script for commercial;
Minutes as a group, plan out the words
and actions needed for the
commercial. it
Write planned words and
actions for commercial on a
script. Each partner needs to
contribute something (have a
role).
Group Teacher instructs students to craft a
discussion commercial upon brainstorming and using a
and writing. specific setting, characters, props, and
technology to aid their advertisement.
There must be a clear distinction on how
On lined their Greek God inspires or informs their
paper or advertisement. (for example: Athenas
Google Doc. Art Gallery; because she is the God of
art). Teacher shows a commercial script for
Tritons Trumpets to model the crafting of a
script.

Day 3

50 Film Commercial. Students Smart Teacher shows students how to film using
Minutes collaborate to film their phones or their Iphones and or Computer-cameras;
commercials, having brought computer teaches the process of sending clips to
in their needed materials and cameras. google drive/email, and making into a
memorized their scripts. One movie using an accessible software (Movie
Student can be chosen to Cooperate as Edit Touch).
direct the filming process. a team to act
out and film
commercial.
Commercials can either be posted on
YouTube and emailed to teacher, or turned
in on Google Classroom.

Day 4

30 Presentations Introduce Groups are instructed to stand in front of the

minutes project by class and share about their commercial by
sharing discussing their ideas from the Commercial
Commercial Brainstorm Draft, then press play to their
Brainstorm video clip.
Draft, the
present
video-clip to After each clip students may ask each group
class. questions or give positive-comments to their
work.

Teacher assesses each group according to

the rubric in the Presentation Assessment.