PROJECT
PROPOSAL
TACKLING
THE DIGITAL DIVIDE
Colm Corcoran
COLM CORCORAN
BEFORE
I BEGINMY PROJECT LIES WITHIN THE
RESEARCH AND UX FIELDS OF THE
UMBRELLA TERM INTERACTION
DESIGN. AS MY PROJECT DEVELOPS I
EXPECT TO TOUCH ON THE NEARBY
FIELDS OF SERVICE DESIGN AND OR
PRODUCT DESIGN.
INTERACTION DESIGN
Over the last two semesters Ive learned how to conduct user
research, gain empathy, gather insights, create personas and
design with the user in mind. For the summer of 2017 I will
put to use what I have learned in doing a human centered
design project. I have really enjoyed previous projects that have
adapted this approach and they have to led me to where I am
now.
MY
PROJECT
WHAT IS THE DIGITAL
DIVIDE?
The gap between demographics
and regions that have ACCESS
TO MODERN INFORMATION
AND COMMUNICATIONS
TECHNOLOGY, AND THOSE THAT
DONT OR HAVE RESTRICTED
ACCESS. This can include the
telephone, television, personal
computers and the internet.
INTERACTION DESIGN
THE
PROBLEM
41% OF 60-74 YEAR OLDS HAVE
NEVER USED THE INTERNET
W h o ?
Men and women aged 65+
W h e r e ?
Rural and city dwellers
W h a t ?
A service, system or product
to help these users
COLM CORCORAN
HOW?
HUMAN
CENTERED
DESIGN
MY PROJECT WILL START
WITH THE PEOPLE IM
DESIGNING FOR AND
WILL END WITH A NEW
SOLUTION(S) TO SUIT
THEIR NEEDS
INSPIRATION
In this phase, I will learn how to better
understand people. I will observe them
and hear their hopes and desires
INTERACTION DESIGN
IDEATION IMPLEMENTATION
Here I will make sense of everything This stage involves figuring out how
that I have heard. I will generate ideas, to get my idea out there and how to
identify opportunities, test and refine maximize its impact
COLM CORCORAN
PROCESS
& SKILLS
IN MY DESIGN PROCESS I INTEND
TO ACTIVELY INCLUDE THE
PEOPLE I AM DESIGNING FOR
Design-Led
THIS IS ME
design-led design-led
with with
expert mindset participatory
mindset
Expert Participatory
Mindset Mindset
design-led research-led
with with
expert mindset participatory
mindset
Research-Led
INTERACTION DESIGN
Goals Skills
What i want to achieve How I intend to achieve them
Empathise Interview
Observe
Participate
Map stakeholders
Identify
Personas
Create Brainstorm
Map
Role Play
Storyboard
Wireframe
Make
Co create
User test
RELEVANT
WORK
GETTING CITIZENS ONLINE
PROGRAMME IS, FOCUSED
ON ENCOURAGING AND
EMPOWERING CITIZENS
TO PARTICIPATE FULLY
IN IRELANDS DIGITAL
ECONOMY AND SOCIETY
RELEVANT
WORK
An educational project
that CONNECTS
STUDENTS AND SENIORS
over the internet.
INTERACTION DESIGN
RELEVANT
WORK
LIVING LABS ARE ENVIRONMENTS,
SET UP TO CREATE NEW CONCEPTS,
SERVICES, PROCESSES AND
PRODUCTS, AND TO TEST THESE IN
PRACTICE, ALL IN COLLABORATION
WITH END USERS
INTERACTION DESIGN
ROAD
DISCOVER IDEATE
Interview Brainstorm
Observation User Journey
Immersion Storyboard
Insights Scenarios
Personas Co Create (throughout)
Focus Groups
MAP
PROTOTYPE TEST SUBMIT
Interaction Usability
Mockup Discussion
Visual Design Feedback
Wireframe
Refine
Co Create
INSPIRING
WORK
INTERACTION DESIGN
HOW IT WORKS
If a store has food that they cannot sell, they upload a
description of the food using a scanner or our app.
INSPIRATION
Johnny Walker
Radiologist and Physician
ASPIRATION
James
Product Designer