Portrayals of Outdoor Environments

Solo Commercial:
The famous Solo commercial an example commercialization in the form W
of TV/ advertisement. It could be argued that it is displaying the
Australian environment as an adversary. Something to challenge or
something we must accomplish.
Watch the video and see if you think it encourages human responses
such as adversary and seeing the environment as something to beat.
http://www.youtube.com/watch?v=6UuFnofHFvU
http://www.youtube.com/watch?v=kYAftxbUmWk
:
These commercials are using the beauty of the outdoors to sell their product. This is
called comercialisation of the outdoors. There are also several other examples of
the media using the outdoors to sell a product- commercialization.
Portayal Examples (Choose at least 2) Short description Analyse and Evaluation of Contemporay Relationships
Type
(perceptions + interactions + impacts) Also think about what forms it may encourage or discourage.
1. Rip Rip Wood Chip- John Williamson
Music http://www.youtube.com/watch? What is the song about? Analyse = Cause & Effect
v=HmYLMZ3teFY
What percetion is this music encouraging?
2. One Country: Midnight Oil:
http://www.youtube.com/watch?
v=Mz3HShQkdd4

3. Big Yellow Taxie, Joni Mitchell

http://www.youtube.com/watch? What interaction is this encouraging/discouraging (Possibly link to C.R)?
v=94bdMSCdw20
What are some of the hidden messages?

What impact is this having on the environment/individuals experience?

Overall evaluation: Judgement with support + / -

 1. Geelong/Surf Coast:
Media Visit the coast various commercials
https://www.youtube.com/watch?
v=aTZkob0Dmo0 (reinvented)
https://www.youtube.com/watch?
v=B9FCrHQrLYU (make the move)
https://www.youtube.com/watch?
v=gnDcMauM4Ys (hotels/lifestyle)

2. General:
TV Shows:
- Great outdoors
- Coxys break:
https://www.youtube.com/watch?
v=QvvbkFGD8lM
- Bear Grylls
https://www.youtube.com/watch?
v=o-aOqb0Wmmk
- David Attenborough

3. Societies response to risk taking:

- Jessica Watson new report: Example-
http://www.youtube.com/watch?
v=2WDxXZlFmls
- Shark reported on the surf coast
https://www.youtube.com/watch?
v=pJolIrOWYaE

Climate change:
Writing - Climate debate no place for hot heads
http://www.theaustralian.com.au/new
s/opinion/climate-debate-no-place-
for-hotheads/story-e6frg6zo-
1225965406382
- Electricity Prices price on carbon
http://www.abc.net.au/news/2017-05-
08/experts-issue-power-price-
warning-emissions-intensity-
scheme/8499656

Water Management:
- Desalination switch on debacle
http://www.heraldsun.com.au/news/vi
ctoria/desalination-plant-switchon-
debacle-equipment-damaged-in-
major-failure/news-
story/c42a943da19b33ac0c41430f98f
a5b54
 Rock climbing accidents
- Fourth Rescue for adventure-
http://www.mailtimes.com.au/news/lo
cal/news/general/fourth-rescue-for-
adventurer/1364467.aspx
- Grampians climber rescued from
Grampians National Park
http://www.abc.net.au/news/2008-11-
17/climber-rescued-from-grampians-
national-park/208102

Society response to risk taking

- Societys response to risk taking-
Regina Gleeson article
- Risky Business-Tom Morton
- Push for shark nets at Belmont Baths:
http://www.abc.net.au/local/stories/20
12/02/09/3426740.htm
- Tributes paid to hero teacher Paul
Simpson after Bells Beach tragedy
http://www.news.com.au/emergency-
crews-rush-to-bells-beach-after-
reports-five-schoolgirls-caught-in-rip-
and-swept-to-sea/story-e6frf7kx-
1226015491496
Art: Painting:
- Shearing the rams
http://www.ngv.vic.gov.au/australiani
mpressionism/education/insights_cvie
ws.html
- Emus in a landscape Russell
Drysdale
http://nga.gov.au/Exhibition/OCEANt
oOUTBACK/Detail.cfm?IRN=71164
- Michael Luenig:
http://www.leunig.com.au/

Poetry:
- The Man from the snowy River
- Waltzing Matilda
 Adventure Park:
Advertisem https://www.youtube.com/watch?
ent v=E0zwGZmbLyI

Ultra marathon surf coast:

https://www.youtube.com/watch?
v=15VFhiGAIDM

The Rock website:

http://rockadventures.com.au/

General:
- Selection of excellent
environmental Ads
http://www.thedailygreen.com/en
vironmental-
news/latest/environmental-ads-
44102408
- Where the bloody hell are you:
http://www.youtube.com/watch?
v=3pMOBVX88Kg&feature=rela
ted
- Solo Commercial