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A B C D E F G H I J K L M N

1 Industry Competitiveness Using Analytical Hierarchy Process


2 Goal = Forecasting Domestic Market Share of Oligopoly in the Industry
3 Pairwise comparisons among objectives Normalized matrix Weights (w) Aw
Strength in Strength of
4 Domestic Foreign Cost
Matrix "A" Price Market Competitors Efficiency
5 Price 1 5 3 4 0.5607 0.5000 0.6000 0.5333 0.5473 2.2024
6 Domestic Mkt 1/5 1 1/2 1/2 0.1121 0.1000 0.1000 0.0667 0.0930 0.3776
7 Foreign Comp. 1/3 2 1 2 0.1869 0.2000 0.2000 0.2667 0.2113 0.8578
8 Cost 1/4 2 1/2 1 0.1402 0.2000 0.1000 0.1333 0.1390 0.5675
9
10 Pairwise comparisons among companies on price Normalized matrix Scores
11 Company 1 Company 2 Company 3
12 Company 1 1 2 4 0.5714 0.5714 0.5714 0.5714
13 Company 2 1/2 1 2 0.2857 0.2857 0.2857 0.2857
14 Company 3 1/4 1/2 1 0.1429 0.1429 0.1429 0.1429
15
16 Pairwise comparisons among companies on strength of mkt Normalized matrix Scores
17 Company 1 Company 2 Company 3
18 Company 1 1 1/2 1/3 0.1667 0.1111 0.2000 0.1547
19 Company 2 2 1 1/3 0.3333 0.2222 0.2000 0.2456
20 Company 3 3 3 1 0.5000 0.6667 0.6000 0.5848
21
22 Pairwise comparisons among companies on foreign comp. Normalized matrix Scores
23 Company 1 Company 2 Company 3
24 Company 1 1 1/7 1/3 0.0909 0.0968 0.0769 0.0878
25 Company 2 7 1 3 0.6364 0.6774 0.6923 0.6683
26 Company 3 3 1/3 1 0.2727 0.2258 0.2308 0.2422
27
28 Pairwise comparisons among companies on cost efficiencies Normalized matrix Scores
29 Company 1 Company 2 Company 3
30 Company 1 1 1/4 1/7 0.0833 0.0769 0.0870 0.0823
31 Company 2 4 1 1/2 0.3333 0.3077 0.3043 0.3149
32 Company 3 7 2 1 0.5833 0.6154 0.6087 0.6023
33
34 Determining highest market share
35 Matrix of scores Overall scores
Strength in Strength of
36 Domestic Foreign Cost
Price Market Competitors Efficiency
37 Company 1 0.5714 0.155 0.088 0.082 0.3571 Company 2
38 Company 2 0.2857 0.246 0.668 0.315 0.3642 has the
39 Company 3 0.1429 0.585 0.242 0.602 0.2675 highest score
40
41 0.9888

Exhibit 17
A B C D E F L M N O P
1 Consistency of Pairwise Comparison Matrices
2 Aw
3 Pairwise comparisons among objectives Weights Product Ratios
Strength in Strength of
4 Domestic Foreign Cost
Price Market Competitors Efficiency
5 Price 1 5 3 4 0.5473 2.2024 4.0241
6 Domestic Mkt 1/5 1 1/2 1/2 0.0930 0.3776 4.0610
7 Foreign Comp. 1/3 2 1 2 0.2113 0.8578 4.0595
8 Cost 1/4 2 1/2 1 0.1390 0.5675 4.0813
9 CI 0.0188 CI/RI 0.0209
10 Pairwise comparisons among companies on price Scores
11 Company 1 Company 2 Company 3
12 Company 1 1 2 4 0.5714 1.7143 3
13 Company 2 1/2 1 2 0.2857 0.8571 3
14 Company 3 1/4 1/2 1 0.1429 0.4286 3
15 CI 0 CI/RI 0.0000
16 Pairwise comparisons among companies on strength of mkt Scores
17 Company 1 Company 2 Company 3
18 Company 1 1 1/2 1/3 0.1547 0.4725 3.0536
19 Company 2 2 1 1/3 0.2456 0.7500 3.0536
20 Company 3 3 3 1 0.5848 1.7858 3.0536
21 CI 0.0268 CI/RI 0.0462
22 Pairwise comparisons among jobs on interest of work Scores
23 Company 1 Company 2 Company 3
24 Company 1 1 1/7 1/3 0.0878 0.2640 3.0070
25 Company 2 7 1 3 0.6683 2.0095 3.0070
26 Company 3 3 1/3 1 0.2422 0.7284 3.0070
27 CI 0.0035 CI/RI 0.0061
28 Pairwise comparisons among jobs on nearness to family Scores
29 Company 1 Company 2 Company 3
30 Company 1 1 1/4 1/7 0.0823 0.2471 3.0020
31 Company 2 4 1 1/2 0.3149 0.9452 3.0020
32 Company 3 7 2 1 0.6023 1.8081 3.0020
33 CI 0.0010 CI/RI 0.0017

Exhibit 17