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ITT Corporations tax-free trivestiture proposal would split the company into three
independent companies:
1. ITT Destinations, Inc., which would consist of the gaming and lodging businesses and
own the Caesars and Sheraton brands;
2. ITT Information Services, Inc., which would publish international telephone directories;
3. ITT Educational Services, Inc., which would own and operate a chain of technical
schools.
1
Rand V. Araskog, The ITT Wars (New York: Henry Holt and Company, 1989), 228.
This case was prepared from public information by Sanjay Vakharia, under the direction of Professor Robert F.
Bruner. Copyright 1998 by the University of Virginia Darden School Foundation, Charlottesville, VA. All rights
reserved. To order copies, send an e-mail to sales@dardenpublishing.com. No part of this publication may be
reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means
electronic, mechanical, photocopying, recording, or otherwisewithout the permission of the Darden School
Foundation. Rev. 11/01.
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Under the proposal, ITT shareholders would get a share each of ITT Destinations and
ITT Information Services and 0.25 share of ITT Educational Services. ITT also announced a
self-tender offer for 30 million shares (25% of the outstanding shares) at $70 a share and a tender
for $2 billion of outstanding public debt. This proposal was to be put to a vote at the upcoming
annual meeting of ITT shareholders.2 Any attempt to acquire ITT Destinations after the
restructuring would endanger the tax-free status of the trivestiture and the acquirer would be
saddled with a $1.4-billion tax liability. Also, ITT Destinations had only one-third of its directors
up for retirement every year, slowing the pace of any possible takeover of that business unit. The
trivestiture appeared to be an attempt to lift ITTs share price by creating highly focused
companies in three distinct industries through a tax-efficient separation and then delivering cash
to shareholders through the self-tender.3
Hilton Hotel Corporation was the seventh-largest hotel company, with 1996 sales of
approximately $3.9 billion and assets of approximately $7.6 billion. The company developed,
owned, managed, and franchised hotel-casinos, resorts, hotel properties, and vacation-ownership
resorts. The firm operated 241 Hilton hotels, casino-resorts, and riverboat casinos in 40 states
and 11 Conrad International hotel-casinos in 10 countries around the world.4
ITT Corporation
ITT was formerly a wholly owned subsidiary of a Delaware corporation known as ITT
Corporation (Old ITT). On December 19, 1995, Old ITT (renamed ITT Industries) distributed to
its shareholders all the outstanding shares of common stock of ITT and ITT Hartford Group, Inc.
In 1998, ITT Corporation was no longer affiliated with ITT Industries or ITT Hartford Group,
Inc.
In 1996, ITT Corporation was one of the worlds largest hotel and gaming companies. It
had sales of approximately $6.6 billion and assets of approximately $9.3 billion. Its core assets
included ITT Sheraton, one of the worlds largest hotel companies, with approximately 410
hotels and resorts in 60 countries, and Caesars World, the leading brand name in the gaming
industry, with major casinos in Atlantic City, Las Vegas, and Lake Tahoe. Other assets included
ITT Educational Services, ITT World Directories, and ownership interest in Madison Square
Garden (in partnership with Cablevision) and in New York television station WBIS+ (in
partnership with Dow Jones).5
2
Tom Lowry, ITT Splits Three Ways to Fend Off Hilton, USA Today, July 17, 1997, B3.
3
ITT Corporation Investor Presentation, July 16, 1997.
4
Hilton Hotel Corporation Annual Report and 10-K Statement, 1996.
5
ITT Corporation Annual Report and 10-K Statement, 1996.
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On January 27, 1997, Hilton offered to pay $55 a share in cash for 50.1% of ITT shares
and $55 a share in stock for the rest. The acquisition would be accounted for as a purchase
transaction. (See Exhibit 1 for a complete summary of the offer.) If successful, this transaction
would be the biggest takeover ever in the lodging and gaming industry. Many analysts believed
that the ITT acquisition would make Hilton the worlds biggest hotel and casino company. With
ITT Sheratons larger international presence, Hilton would be in a much stronger position to
compete in the worldwide hotel industry. Moreover, ITTs Caesars brand name would solidify
Hiltons presence in Atlantic City and Las Vegas. W. Bruce Turner, gaming and lodging analyst
at Salomon Brothers, said, The combination of Hilton and ITT represents a once-in-a-lifetime
opportunity to create an unduplicatable global franchise twice as large as any hotel rival and four
times as large as any gaming company.6
Wall Street was very excited about this tender offer; Hiltons shares increased 10%
following the announcement, an unusual move for the stock of an acquiring company (Exhibit 2
gives the share price of both firms during the period of the tender offer). Turner observed, Its
an indication of the markets enthusiasm for the proposal and the value Hilton could bring.7
Both ITT Corporation and Hilton Corporation were in a race to dominate the lodging and
gaming industry. They competed for the same customers, more or less, in their main business
segments, lodging and gaming. Both were acquiring hotel properties in the luxury and midscale
markets. In the 1990s, it was cheaper to acquire than build. In the gaming business, ITT acquired
Caesars World, Inc., in 1995; Hilton outbid ITT to acquire Bally Entertainment Corporation in
1996. This was not the only time that ITT and Hilton had crossed paths directly. ITT had
approached Hilton to acquire its hotel business in 1960 and its hotel and gaming business in
1994. On both occasions, ITTs offer was rebuffed.
The hostile tender offer was no surprise because ITT management had declined to
negotiate a friendly acquisition by Hilton. Even after the tender offer, ITT management refused
to meet with Hilton management. While there was no negotiation, there was verbal jousting.
Rand Araskog, ITTs chairman, said,
Weve never bothered to talk with Hilton, and our board has turned down their
bid because we are a much better company with a brighter future, given the
superior quality and location of our hotels and gaming facilities. Our Sheraton
brand name is in the Four Seasons class, and no gaming operation has quite the
same image that our Caesars operation has.8
6
Jonathan Laing, Nasty Bout, Barrons, September 29, 1997, 34.
7
Laing.
8
Laing, 33.
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What Araskog has shown ever since we made our first offer in late January is that
he will do anything just to try to fend us off and preserve his own job. That
includes dumping so-called core assets, sacrificing 65% of his headquarters staff,
riding roughshod over the interest of shareholders, and turning his company into a
junk credit. He has spent his entire career acting like a beneficiary rather than as a
steward of ITT assets, living like a sultan of Brunei in the process. And even more
pathetic, he has been acting like a superweenie, hiding behind his board and
advisers and refusing to talk with us.9
The Hilton offer of $55 a share amounted to a 29% premium over ITTs share price of $43, and
was timed to exploit the imminent ITT general meeting at which all of ITTs directors would be
up for reelection. At the annual meeting, Bollenbach planned to ask ITT shareholders to elect up
to 25 Hilton nominees to the ITT board. These nominees were expected to facilitate the proposed
merger. Hilton also planned to ask the ITT shareholders to repeal any bylaw amendments that
ITT might adopt before the annual meeting that could interfere with the offer, the merger, or the
election of Hiltons nomineeschief among these would be to waive the activation of ITTs
poison-pill antitakeover defense.
On February 12, 1997, ITT management rejected Hiltons offer, arguing, The interests
of ITT shareholders as well as ITT employees, suppliers, creditors, and customers would be best
served by ITTs continued independence. ITT management cited the following reasons to
support its decision:10
1. The Hilton offer did not reflect the inherent value of ITT. ITTs response stated, In the
opinion of our financial advisers, Goldman Sachs and Lazard Freres, the Hilton proposal
is inadequate.
2. The merger would lead to cannibalization and conflicts among properties managed by
Sheraton and Hilton.
3. Hiltons proposal to license the Sheraton and Four Points names for franchising could
lead to termination of numerous contracts.
4. The offer raised several potential antitrust and gaming-law issues.
In an effort to defend itself, ITT management deferred the general meeting by six months and
initiated litigation to claim relief from the misappropriation and misuse of confidential ITT
information acquired by Hilton after its recent acquisition of Bally Entertainment.
Hilton reacted immediately to ITTs rejection. It filed an injunction to force ITT to hold
its annual meeting in May. It also communicated the following to the capital market:
9
Laing, 33.
10
ITT Corporation press release, July 17, 1997.
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A potential annual synergy cash flow of more than $100 million in this transaction,
pointing to Bollenbachs ability to squeeze out a $60-million annual synergy cash flow
from the Bally acquisition as an illustration of its ability to realize the stated synergies
A strategy to create value for ITTs shareholders by monetizing and selling noncore
assets of ITT
A history of poor shareholder-value creation by current ITT managers, who were more
interested in cashing in than performance11
Following the unsolicited $6.5-billion hostile-takeover bid by Hilton, ITT started an aggressive
effort to sell assetsthe objective was to raise its stock price and keep Hilton from winning the
takeover battle. In effect, ITT management sought to take the kinds of actions that Hilton
management had proposed to do after the merger.
These actions by ITT resulted in an increase in share price to $63.50. Also, management refused
to hold an annual meeting at which Hiltons proposal might be heard and voted upon. On April
4, 1997, the U.S. District Court for the District of Nevada denied Hiltons motion for a
preliminary injunction requiring ITT to hold its annual meeting in May.
Now, on July 17, 1997, Matthew Hart knew that Hilton would have to fight this battle on
two fronts: in the courtrooms and in the capital markets. Analysts and arbitrageurs
expectations, as well as fear of a white knight and the repurchase of shares by ITT at $70 a share,
convinced Hart that Hilton would have to raise its bid for ITT. He was unsure, however, what the
next bid should be, what legal action he should initiate, and what message he should send to
investors and the financial community.
As a foundation for considering the next steps, it would be necessary to take the view of
investors and arbitrageurs who held ITTs shares. First, one needed to evaluate the bidding for a
targets shares in light of the targets estimated intrinsic value. (The Appendix presents an
estimate of value consistent with analysts expectations before the bidding began.) Hart would
11
Over the 16 years of Araskogs chairmanship, ITT was able to deliver an average annual gain of only around
10%. The S&P over the same period gained nearly 16% per annum. Despite ITTs lackluster performance, Araskog
earned a compensation of $11.4 million in 1990, a period when ITTs return to shareholders was in the bottom 30%
of Americas 406 largest corporations. In 1995, he negotiated a $13.5-million compensation package for himself.
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want to update this analysis to reflect recent events and ITTs press releases. Second, it would be
necessary to model the investors decision and work backward from that to the bid by Hilton that
reflected Harts assessment of an even higher bid by ITT or a third partythis was the analysis
based on the Expected Value of Not Tendering (EVNT). In short, intrinsic value and EVNT
would provide benchmarks against which Hart could evaluate Hiltons past bidding for ITT and
the range of possible future bids. Hart wanted to make sure that his next bid would compel the
ITT board of directors to accept the Hilton offer.
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Exhibit 1
THE HILTON-ITT WARS
Comparison of the Terms of the Actual Tender Offer and Proposed Tender Offer
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Exhibit 2
THE HILTON-ITT WARS
ITT Corporations Share Price versus S&P 500
from January 1, 1996, to July 17, 1997
$63.50
65.00
60.00
S&P 500
55.00 ITT Corp.
50.00
45.00
40.00
11/5/96
1/5/96
3/5/96
5/5/96
7/5/96
9/5/96
1/5/97
3/5/97
5/5/97
7/5/97
Period 1/1/96 to 7/17/97
30.00
$28.5
Share Price
15.00
10.00
1/5/96
3/5/96
5/5/96
7/5/96
9/5/96
1/5/97
3/5/97
5/5/97
7/5/97
11/5/96
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Appendix
This memo summarizes our valuation of ITT, and the proposed strategy for acquiring the firm.
Sections and Exhibits are as follows.
This appendix is a fictitious memorandum prepared from public information. The views and analysis herein are
consistent with observations of knowledgeable observers outside of ITT and Hilton. This is intended to represent the
range of concerns attendant to making a hostile tender offer and to stimulate student analysis rather than to illustrate
effective or ineffective managerial decision making.
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It is proposed that Hilton Hotel Corporation make an unsolicited tender offer for
any and all common shares of ITT Corporation. As you know, we have approached ITT
Management and attempted to negotiate a friendly merger. Despite the unwillingness of
ITT management to negotiate, we continue to believe that this combination offers
substantial economic benefits that could enhance the wealth of both Hilton and ITT
shareholders. Thus, we propose proceeding with a hostile tender offer and recommend
the strategy set forth below:
Integration of ITT hotels and casinos into the Hilton system.
Eliminate duplicative selling, general and administrative expense, to be
derived in part from the disposal of ITT senior management.
Franchising of the Sheraton name to HFS Inc
Sale and/or monetization (through spin-offs or carve-outs) of non-core
assets.
To be successful, this tender must made at an opportune time and at a significant
premium to the market price of ITT shares. It will also be necessary to comply with SEC
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disclosures, Section 13 and Section 14 of the Williams Act of 1968, Insider Trading
sanctions, Racketeer Influenced and Corrupt Organizations Act of 1970, Nevada State
Business Laws, Securities & Exchange Act of 1934, ITTs internal By Laws and Anti
Trust regulations.
In light of the current gaming and lodging industry dynamics, we believe there is
a low probability of a competitive bidder with the financial resources and management
capacity to run ITT. However, based on comparable transactions we believe that a
premium of about 50% over the current $43-46.50 share price range would be
appropriate, implying a bid price range of $65 - $70 per share. A tender offer in this
range is higher than ITTs breakup value and will appeal to ITTs shareholders and will
discourage other acquirers from entering into a bidding war. Moreover, with a high price,
the probability of a successful tender offer is higher. The high probability will attract the
support of risk arbitrageurs (arbs) who, shortly after the tender offer, will likely
become the critical swing voters in the control contest. If we can gain the support of the
arbs, it is likely that our offer will succeed.
Late January is an ideal time to voice this tender offer to ITT management because:
3. A merger between ITT and Hilton may result in the cancellation of ITTs Tampa
Hotel Project. The ambiguity around the merger will have a negative impact on
ITTs projected earnings and ITTs share price.
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a. Purchase 4.9% of ITTs shares before the announcement. At 5%, Hilton must
file a Form 13-D with the Securities and Exchange Commission, thus announcing
to the public its interest in Hilton. By purchasing just less than 5%, Hilton
acquires a toe-hold number of votes, and a bloc of shares on which to profit if
Hiltons bid is topped by another firm.
b. Commence the tender offer with a public announcement of the tender price,
and with direct solicitation of major institutional stockholders in ITT. The
key points of persuasion are the attractive offer (at $65-70 per share) and the
abysmal record of current ITT management. The offer must be outstanding for 20
business days before Hilton can purchase shares.
c. Restructure the ITT board of directors, and rescind the poison pill
antitakeover defense: At the Shareholder meeting Hilton management must ask
ITT shareholders:
To elect up to 25 Hilton nominees to the ITT Board. These nominees will help
facilitate the proposed merger.
To sanction this merger and repeal any by-law amendments that ITT management
might adopt before the annual meeting that could interfere with the offer, the
merger, or the election of Hilton's nominees.
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d. Licensing the Sheraton name to HFS Inc. After the ITT acquisition, Hilton
should consider licensing the Sheraton Brand to Hospitality Franchising Services Inc.
(HFS), which franchises Ramada, Days Inn, and Howard Johnson hotels. HFS would
license Sheraton's franchise and management systems. The agreement with HFS should
ensure that HFS pays a fee for the Sheraton trademark and shares earnings with Hilton
from the franchise and management fees. This arrangement will give Hilton a secure cash
flow stream from HFS and promote healthy competition between the Hilton and Sheraton
brands.
a. Corporate Strategy1
1
Hilton Hotel Corporation and ITT Corporation Annual Reports and 10-K Statements, 1996.
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b. Investor Base2
2
ONeil Database, December 1996.
3
ITT Corporation and Hilton Hotel Corporation Annual Reports and 10-K Statements, 1996.
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d. Financial Performance4
In March 1995, MSG, a partnership between In June 1996, Hilton acquired Bally
subsidiaries of ITT and Cablevision Systems Entertainment Corporation and became the
Corporation acquired the business of Madison worlds largest casino gaming company.
Square Gardens Corporation for
approximately $1 billion.
In July 1996, ITT in partnership with Dow In August 1996, Hilton formed a strategic
Jones and Co. purchased a television WNYC- alliance with Ladbrook Group PLC (current
TV (now renamed as WBIS+) station from owners of the Hilton name outside the United
The City of New York for $207 million. States) to re-unite the Hilton brand on a
worldwide basis.
4
ITT and Hilton Annual Reports and 10-K Statements, 1996.
5
ITT and Hilton Annual Reports and 10-K Statements, 1996.
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Figure A1: Hilton Hotel Corporation, ITT Corporation, and S&P 500 Index
Performance from January 1, 1996, to December 31, 1996
200.00
175.00
Indexed Values
100.00 ITT
75.00
50.00
10/5/96
11/5/96
12/5/96
1/5/96
2/5/96
3/5/96
4/5/96
5/5/96
6/5/96
7/5/96
8/5/96
9/5/96
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a. Lodging Operations6
Many analysts believe that due to the absence of capacity in full service
hotels in the luxury and mid-scale segments, it is more attractive (less costly) for
companies to acquire existing properties. This market opportunity has resulted in
a spate of equity issuance and mergers and acquisitions activity. Recently, Double
Tree Corporation bought Red Lion Hotels for $ 1.2 billion and Marriott
International bought Renaissance Hotel Group for $1 billion. For now, hotel
companies and REITs are focused on acquisitions in their peer groups. Down the
road, they are going to look further afield towards acquisition of other real estate
related businesses including ski resorts and casino operations.
b. Gaming Operations7
Revenues continue to rise in the gaming industry, but the conditions for
long-term sustainable double-digit growth in the United States have weakened.
No new states have approved non-Native American casinos since mid-1993.
Although the development of glamorous and distinctive new facilities in Las
Vegas and Atlantic City should boost the number of gambling visitors, for many
Americans, a visit to a casino still requires a long distance trip by plane, car, or
bus. Riverboat gambling has mushroomed in popularity in the past decade as
additional states Illinois, Indiana, Iowa, Louisiana, Mississippi and Missouri
6
S&P 500 Industry Report, October 1996.
7
S&P 500 Industry Report, October 1996.
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have approved the practice. This is an area of differentiation and one that will be
very profitable in the long run.
One of the most important factors currently affecting the business of ITT
World Directories is the changing competitive environment in the member states
of the European Union in which it publishes telephone directories. Historically,
the national telephone service provider in countries in the European Union
awarded an exclusive contract for the provision of directories. ITT World
Directories lost its exclusive contract with the national provider of
telecommunications services in Belgium (Belgacom) and the Netherlands (PTT
Telekom) in 1994 and 1993, respectively. In Belgium, ITT World Directories now
actively competes with BDS, a joint venture between the local
telecommunications provider, Belgacom, and a subsidiary of GTE Corporation. In
the Netherlands, ITT World Directories now actively competes with directories
published by a joint venture between the local telecommunications provider, PTT
Telekom, and Telemedia Group. Although currently there is no meaningful
competition for directory services in the other principal countries in which ITT
World Directories' operates, there can be no assurance that such conditions will
continue.
8
ITT Corporation 10-K Statement, 1996.
9
ITT Corporation 10-K Statement, 1996.
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As ITT consists of four strategic business units (SBUs), break-up valuation methodology has
been used to value the corporation. We derived the estimate of each SBU by triangulating10 from
the results of several valuation techniques:
1. Comparable Companies
2. Comparable Transactions
3. Discounted Cash Flow.
The comparable companies and comparable transaction valuations involved the use of enterprise
value multiples (Revenue, EBIT, EBITDA, Adj. EBITDA and Net Income), and equity value
multiples (PEs and Book to Market). To ensure the accuracy of the valuation these multiples
were derived from financials of pure plays from each business segment.
The discounted cash flow valuation makes use of the capital asset pricing model to determine the
discount rate. All discount rates were calculated based on pure play betas and target capital
structures. For the purpose of valuation, terminal values were based on constant growth model.
As a sanity check, other methods to calculate terminal values were also used.
10
Triangulate is a term used by valuation practitioners to suggest the process of finding the likely intrinsic
value of an asset from several estimates of value. This process entails judgment about the efficacy of the different
value estimates (e.g., DCF, multiples) as well as valuation practice within the industry.
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Exhibit A1
THE HILTON-ITT WARS
Valuation of ITT Corporation
(in millions of dollars)
3. Information services
Education 330 425 498
Directories 880 1,050 1,280
4. Entertainment
MSG 500 500 500
WBIS+ 104 104 104
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Exhibit A2
THE HILTON-ITT WARS
Valuation of ITTs Lodging Business
(in millions of dollars)
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Exhibit A3
THE HILTON-ITT WARS
Valuation of ITTs Gaming Business
(in millions of dollars)
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Exhibit A4
THE HILTON-ITT WARS
Valuation of ITTs Education Business
(in millions of dollars)
1997 1998 1999 2000 2001
EBIT $ 24 $ 27 $ 31 $ 35 $ 40
(Add) Depreciation 7 8 9 10 11
(Less) Taxes (9) (11) (12) (14) (16)
Subtotal 21 24 27 30 34
Change in non current assets and liabilities 0 0 0 0 0
Change in Working Capital 6 8 9 10 11
Net Capital Investment (8) (8) (9) (10) (10)
NOPAT / K $ 244
NOPAT(1-i)/(K-g) $ 412
NOPAT [ 1/K + i(R-K)/K(K-g)] $ 465
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Exhibit A5
THE HILTON-ITT WARS
Valuation of ITTs Directories Business
(in millions of dollars)
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Exhibit A6
THE HILTON-ITT WARS
Valuation of ITTs Entertainment Business
(in millions of dollars)
WBIS+ TV Station
Book value $103.50
As both acquisitions were made in 199596, their book values are assumed to provide a
reasonable estimate of their fair market values.
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Exhibit A7
THE HILTON-ITT WARS
Valuation of ITTs Investments
(in millions of dollars)
Other investments $ 17
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Exhibit A8
THE HILTON-ITT WARS
Valuation of Corporate-Level Expenses
(in millions of dollars)
Pre-tax Impact of Corporate level expenses $ 100 $ 104 $ 108 $ 112 $ 117
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Exhibit A9
THE HILTON-ITT WARS
Valuation of Synergies from the Acquisition
(in millions of dollars)
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Exhibit A10
THE HILTON-ITT WARS
Comparable Transactions
LODGING COMPARABLES
Marriot International /
Dec-96 Renaissance Hotel Group $32.70 $1,000.00 $1,061.90 16.4 16.5 13.9 30.0
GAMING COMPARABLES
Mar-96 Hollywood Park / Boomtown $6.33 $56.80 $147.80 6.3 N/A N/A N/A
ITT Corporation /
Dec-94 Caesars World $67.50 $1,754.00 $1,824.50 9.6 7.7 7 23.8
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Exhibit A11
THE HILTON-ITT WARS
Comparable Companies
Lodging:
Marriot International
1996 A 0.91 14.64 30.09 11.73 24.35 1.92 24.67 22.10 18.73 5.58
HFS Inc
1996 A 13.00 32.87 61.46 26.84 32.15 2.45 46.32 22.46 17.37 3.83
Gaming
Circus Circus
1996 A 3.50 17.24 46.27 12.46 17.42 1.76 34.72 20.22 17.63 3.30
Mirage Resorts
1996 A 3.19 14.31 21.04 10.95 15.08 2.10 20.40 19.66 16.63 3.00
MGM Grand
1996 A 3.09 13.31 22.35 10.00 13.49 2.03 17.10 15.85 14.53 2.08
Harrah Entertainment
1996 A 1.82 9.53 29.26 7.14 10.39 1.56 20.92 17.28 13.25 2.73
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Publishing
Mcgraw Hill
1996 A 1.67 12.16 10.39 9.65 NA 1.41 9.30 8.54 7.82 3.35
Donnelley
1996 A 1.03 15.99 29.55 17.47 NA 1.41 21.03 20.48 16.71 2.91
Education
Entertainment
Florida Panthers
1995-96 A 19.75 NA NA NA NA 14.20 NA NA NA 1.61
Boston Celtics
1995-96 A 2.62 10.67 10.74 10.47 NA 1.22 8.64 372.92 NA 7.25
Media - TV Stations
This document is authorized for use only by Utomo Sarjono Putro in 2017.