New Trend
Dairy Products Dairy Products
Past Future
Traditional products Health benefit (functional
Small scale production ingredient,)
Localized/Unique flavor Consumer target
Present Food safety
International/Cross- Quality assurance
region New technology
Lager/Industrial scale New design
SOP/certification Eco-friendly
Sustainability
Health benefit
Low fat/sugar
High protein/calcium
Probiotics/Prebiotics
Functional ingredients/additives
Consumer targets
Population
Elderly
Child:
Fitness: high protein/low calorie
Dieting: meal-replacement
Single: small pack
New technology/design
The future of milk? New technology increases milks shelf
life, cuts carbon footprint By Hal Conick+, 18-Aug-2015
(http://www.dairyreporter.com/Processing-Packaging/The-future-of-milk-New-
technology-increases-milk-s-shelf-life-cuts-carbon-footprint, 2016/10/12)
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Eco-friendly/Sustainability
33 Ways to Eat Environmentally Friendly
At the store: 1.Reuse it. 2. Strip down. 3. Dont buy the
bottle. 4. Shop different.
Produce:5. Go local. 6. Eat more of it. 7. Go organic. 8.
Eat it raw. 9. Eat in season. 10. Preserve it. 11. Grow it. 12.
Get some community support.
Dairy: 22. Be hormone-free. 23. Surprise! Go local. 24. Go
organic. 25. Cut back.
(http://healthland.time.com/2012/08/24/33-ways-to-eat-environmentally-friendly/, 20161013)
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