Construction Materials Ecommerce Report

Summer Internship Report
By
Sesetty Yeshwanth Meher Baba
MBA-CPM
A13559016133
Section-E
School of Construction
RICS SBE
Amity University, Noida
May-July 2017
Declaration
I, SESETTY YESHWANTH MEHER BABA, bearing enrolment no. A13559016133, a
student of MBA (Construction Project Management), RICS SBE Noida humbly submit
that I have completed all the works assigned to me time to time and essential required
to prepare during my summer industrial training from 22th May 2017 to 15th July 2017.
I certify that I have not copied the report or its appreciable part from any other
literature in contravention of academic ethics.
Enrollment No.
A13559016133
MBA CPM,
RICS SBE.
II
Faculty Guide Approval Page
This is to certify that Sesetty Yeshwanth Meher Baba (student name) has conducted
Industry Training of 8 weeks in Kayoma TPL (name of the organisation) at Hyderabad
(Location) under my guidance.
___________________
Faculty Guide Signature
(Name of the Faculty Guide)
III
Industry Guide Page
IV
Internship Completion Certificate
V
Acknowledgement
The internship opportunity I had with KAYOMA TRADING Pvt. Ltd. was a great for my
learning and professional development. Therefore, I considered myself as a very lucky
individual as I was provided with an opportunity to be a part of it. I am also grateful
for having a chance to meet so many professionals who led me through this internship
period.
I am using this opportunity to express my deepest gratitude and special thanks to the
Influencer Team Head, Mr. Arpit Agarwal who, despite being extraordinarily busy with
his duties, took time to hear, guide and keep me on correct path and allowing me to
carry out my project at their esteemed organization.
I express my deepest thanks to the Category Manager, Mr. Lokender for taking part
in useful decision making and giving necessary advice and guidance and arranged all
the facilities to make my internship comfortable.
I perceive this opportunity as a big milestone in my career development. I will strive

to use gained skills and knowledge in the best possible way, and I will continue to work
on their improvement, to attain desired career objectives.
Hope to continue cooperation with all of you in the future,
Sincerely,
Sesetty Yeshwanth Meher Baba.
VI
Contents
About Kayoma ............................................................................................................................1
Scope/Nature of work ................................................................................................................2
Week 1 Assigned Tasks...............................................................................................................3
Week 2 and Week 3 Assigned Tasks ..........................................................................................4
Analysis of Steel......................................................................................................................5
Analysis of Fasteners ..............................................................................................................7
Analysis on Electrical Supplies ................................................................................................8
Week 2 and Week 3 Assigned Tasks ....................................................................................... 10
Validated Steel RFQ Form ................................................................................................... 11
Validated Fasteners RFQ form............................................................................................. 12
Validated Electrical Supplies RFQ ........................................................................................ 13
Week 6 Assigned Tasks............................................................................................................ 15
Steel ..................................................................................................................................... 15
Fasteners ............................................................................................................................. 20
Electricals Supplies .............................................................................................................. 23
Overview of Construction Site............................................................................................. 33
Learnings ................................................................................................................................. 36
References ............................................................................................................................... 37
VII
List of Figures
Figure 1-Steel Category in Xfactory.in website page .............................................................. 15
Figure 2- Better way of ordering TMT Steel bar with Binding Wire ........................................ 16
Figure 3- Mild Steel Category in xfactory.in website .............................................................. 17
Figure 4-Better way of ordering Mild Steel Products.............................................................. 18
Figure 5- Better way of ordering Mild Steel Products ............................................................. 19
Figure 6-Fasteners category in xfactory.in website ................................................................ 20
Figure 7-Better way of ordering Fasteners.............................................................................. 21
Figure 8-Better way of ordering Fasteners.............................................................................. 22
Figure 9-Electrical Supplies category in xfactory.in website ................................................... 23
Figure 10-Better way of ordering Electrical Supplies .............................................................. 24
Figure 11-Better way of ordering Electrical Supplies .............................................................. 25
Figure 12-Layout of Gardenia Grove Villas .............................................................................. 26
Figure 13-Floor Plan of A-Type(East-facing) ............................................................................ 27
Figure 14-Floor Plan of A-Type(West-facing) .......................................................................... 28
Figure 15-Floor Plan of B-Type(East-facing) ............................................................................ 29
Figure 16-Floor Plan of B-Type(West-facing) .......................................................................... 30
Figure 17-Floor Plan of C-Type(East-facing) ............................................................................ 31
Figure 18-Floor Plan of C-Type(West-facing) .......................................................................... 32
Figure 19-Master Plan of the Discovery City ........................................................................... 33
Figure 20-Site under construction ........................................................................................... 33
Figure 21-Site after construction............................................................................................. 34
Figure 22-Front Elevation of the Villa...................................................................................... 34
VIII
About Kayoma
Xfactory.in an E-commerce platform is a brand of Kayoma Group which connects
suppliers and buyers. It is the largest sales promoters for different brands of cement
in India. It can offer long-term supply contracts on project-to-project basis. It informs
market realities regarding demand and supply, statutory changes, logistical problems
expected and ways of cutting costs. Currently it is expanding its products in
construction industry.
Kayoma group is the largest sales promoters for the best brands of cement in India,
with sales volume close to 1 Million Tons per annum and 300+ Cr GSV. It has pan India
operations with vast clientele of infrastructure, contracting and development
companies. Kayoma Group assures uninterrupted supplies, competitive pricing and
unparalleled customer service.
Recently Kayoma group has started xfactory.in website to promote its construction
and industrial materials. The company has well known reputation in the sales of
cement. Now, the company is trying to expand their market by introducing
construction and industrial products in its website through xfactory.in.
1
Scope/Nature of work
The scope of the project includes research on E-Commerce platform about
construction materials. The work in Xfactory.in basically includes enhancement of the
website and better presentation of the construction materials.
Introduced 25 categories of construction and industrial materials in xfactory.in

website. Suggestions for better presentation of these categories in xfactory.in website
is required. Preparation and validation of product list and finalization of L1, L2 and
L3(Level 1, Level 2, Level 3) of the categories.
Preparation of specifications for all the categories and its comparison with various
websites (competition website/category stores). RFQ (Request for Quote) form is
prepared for the categories and validation of RFQ form is done from end users.
Improvement in the user experience and user interface for the Xfactory website.
Suggestions for necessary variants required for the categories. Search Engine
Optimisation(SEO) for the categories in xfactory.in website.
2
Week 1 Assigned Tasks
Introduction to the companys structure which has recently entered an E-Commerce
platform. Initially Kayoma group is the largest sales promoter for different brands of
cement, now they are extending their market to different other categories in the fields
of construction and industrial sectors. For this, they have chosen xfactory.in website
to introduce their products in the market.
A list of 20 categories are divided among all the interns and research on given
categories of products assigned is done accordingly. The table below shows the list of
20 categories of construction and industrial products.
List of Categories
Cement
Steel
Electrical Supplies
Paints
Bath & Plumbing
Hardware
Boards & Planks
Doors & Windows
Kitchen Supplies
Power Tools
Hand Tools
Safety
Pumps & Motors
Tests & Measures
Fasteners
Medical Supplies
Flooring
Lubrication
Adhesives
Pneumatics
Understanding the specifications of various products in construction industry, the

product list (level 1/level 2/level 3) was prepared and these are compared with various
websites/competition websites/category stores. The products assigned are Steel,
Fasteners and Electricals.
3
Week 2 and Week 3 Assigned Tasks
An analysis is done and collected information about all the assigned categories from
different other E-Commerce websites and prepared an excel report on these
categories. Different specifications for all the categories is prepared and suggested
better variants for the categories.
The figures below show the sample of excel reports on Steel, Fasteners and Electricals.
The excel report consists of various specifications of the categories which are required
by an E-Commerce website.
4
Analysis of Steel
L1 L2 L3
QUANTITY Price
DIA
TYPE GRADE BRAND (MT)/ per
(mm)
Steel PIECES Tonne
A-ONE
FE 415 8 GOLD 35000
FE 500 10 AGNI 53000
FE
500D 12 APEX
CONSTRUCTION
STEEL FE 550 16 BEEKAY
TMT BARS
FE 600 20 INDUS
25 KAMACHI
30 PRIMEGOLD
32 SAIL
36 VIZAG
40
BINDING
WIRE
5
6
Analysis of Fasteners
L1 L2 L3
Length Dia
Fasteners Category Type (mm) (mm) Grade Brands
M5-
Bolts 40 M48 Gr. 8.8 TVS
LPS
50 Gr. 10.9 FASTNERS
Hex
60 8.8/10.9 UNBRAKO
Bolts
Gr.
70 5/Gr. 8 RF
80 10.9 Relfa
90 B7
L1 L2 L3
Dia
Fasteners Category Type (mm) Brands Grade Material
Mahavir Stainless
Nuts M3 Fastners 304-A2 Steel
Hex Nuts M4 316Q
M5
M6
L1 L2 L3
Length Drill Dia
Fasteners Anchors (mm) (mm) Brands Material
Zinc Plated
40-290 6-24 Fischer Steel
8X75-
8X150 Canon Stainless Steel
Bolt 10X75- Steel, Zinc
Anchors 10X150 ICFS Plated
12X80- Hot-dip
12X200 Sparxs galvanised
Standard
14X160 Make
16X100
16X160
7
Analysis on Electrical Supplies
L1 L2 L3
Circuit Rated
Electrical breaker Curren
s s Types Brands t Pole Curve
Single B
MCBs ABB 40A Pole Curve
Betagaurd Two C
MCBs HAVELLS 63A pole Curve
Three D
DC MCB HAGER 6A Pole Curve
Modular Four
MCB BLUELINE 10A Pole
Single
Pole
Neutra
Mini MCB RO HPL 16A l
L1 L2 L3
Electrical Power Power Voltag
s supplies Types Brands Ratinge
110-
Inverters AMARON 685W 290 V
UPS EXIDE 850 VA 230 V
2000
Smart Ups SU-KAM VA 24V
2500
Back UPS MICROTEK VA 36V
3500
Back UPS Pro LUMINOUS VA
4160
Home UPS W
8
L1 L2 L3
No.
Of
Electrical Sub- Blade Swee
s Fans Types Brands Type Size s p Size
Hi- 1 230
Ceiling Fans HAVELLS Speed metre 3 mm
CROMPTO 2 600
Exhaust Fans N Bride metre 4 mm
730
Wall Fans ORIENT I-Cool mm
Table & 900
Pedestal fans ORPAT Siera mm
Miscellaneou ALMONAR Swing- 1200
s fans D gyro mm
9
Week 2 and Week 3 Assigned Tasks
After completion of brief analysis of the assigned categories, the next task is to
prepare the RFQ (Request for Quote) form for the assigned categories. RFQ form is
mainly used to invite the suppliers into a bidding process. This process is done to bid
on specific products or services.
After the preparation of RFQ form, it is also validated. The validation of the RFQ is
done by sample ordering of the products. For this validation process, a sample product
from a category is ordered from different online websites. By this way, it is easy to get
the exact requirements for all the categories and the validated RFQ form is prepared
for every category. The tables below show the sample of validated products of
assigned categories.
10
Validated Steel RFQ Form
Dia Length QUANTITY RATE Payment Delivery

L1 L2 L3 BRAND GRADE Remarks
(mm) (m) (MT/NOS) RANGE Method time
Construction TMT
Steel SUJANA Fe 415 10 12
Steel BARS
Depth X
Width X Length QUANTITY RATE Payment Delivery
L1 L2 L3 BRANDS REMARKS
Thickness (m) (MT/NOS) RANGE Method time
(mm)
FABRICATION MS
Steel Sujana 25x25x4 12
STEEL ANGLES
FABRICATION MS
Steel TATA 75x40x5 12
STEEL CHANNELS
Side
QUANTITY RATE
L1 L2 L3 Length Length Payment Delivery REMARKS
(MT/NOS) RANGE
BRANDS (mm) (m) Method time
FABRICATION MS
Steel STEEL SQUARES JSPL 10 12
FABRICATION HEXAGONAL
Steel STEEL BARS SAIL 12 12
11
Length QUANTITY RATE Payment Delivery
L1 L2 L3 REMARKS
BRANDS Dia (mm) (m) (MT/NOS) RANGE Method time
FABRICATION MS
Steel STEEL Rounds SUJANA 12 12
Validated Fasteners RFQ form
LENGTH DIA Holding RATE

L1 L2 L3 MATERIAL Standard BRAND GRADE QUANTITY REMARKS
(mm) (mm) Capacity RANGE
Dom Stainless Mahavir
Fasteners Bolts 10 6 Steel Fasteners 304Q
Bolts
Hex M5- Stainless
Fasteners Bolts 40 M48 Steel TVS Gr. 8.8
DIA RATE
L1 L2 L3 MATERIAL Part No. BRAND GRADE QUANTITY REMARKS
(mm) Thread RANGE
STAINLESS MAHAVIR
Fasteners Dom Nut M5 STEEL Metric FASTENERS 316Q
Nuts
Flanged STAINLESS MAHAVIR
Fasteners Nuts M10 STEEL Metric FASTENERS 304
12
Anchor Drilling Drill Thread Soot
LENGTH DIA
L1 L2 L3 size depth Dia Hole Length Size BRAND QUANTITY
(mm) (mm)
(mm) (mm) (mm) Depth (mm) (inch) Material
LENGTH
Fasteners Anchors 80 12 100 12 35 M8 10X100 canon
Anchors
Bolt hot dip
Fasteners Anchors 50 12 Galvanised ICFS
Validated Electrical Supplies RFQ
No. of Current
L1 L2 L3 Capacity Brand Remarks quantity Price Range
poles rating
Air Circuit
Circuit
Electricals Breakers 50 kA 3 pole schneider 630 Amp
Breakers
(ACB)
No. of Sweep Price

L1 L2 L3 Rpm Watts Material Colour Brand Remarks quantity
blades Size Range
Ceiling
Electricals Fans 3 400 900 mm 50 Steel black Crompton
Fans
13
Power Output
L1 L2 L3 Voltage Brand Remarks quantity Price Range
Rating Voltage
Power
Electricals Inverters 850 VA 24 V 210 V Microtek
Supplies
No. of Type of
L1 L2 L3 Rating Brand Remarks quantity Price Range
Modules Product
Switches & Switch
Electricals 3 6 Amp 3 in 1 Anchor
Sockets Boxes
no. of no. of dia of Price

L1 L2 L3 size voltage Brand Remarks quantity
cores standards conductor Range
Wires & Coaxial
Electricals 100 m 3 5 15 mm 20 V Polycab
Cables Cables
14
After the completion of RFQ form validation, the next task is to improve the user
experience and user interface of the website. For this task, all other E-Commerce
websites are compared with the xfactory.in website.
Steel
Steel category in xfactory.in website is shown in figure below. While comparing this
with the other websites, the changes required are as follows.
Provide better variants.

Remove unnecessary repeated images.
Provide required filters for easy checkout.
Figure 1-Steel Category in Xfactory.in website page
15
Recommendations
Figure 2- Better way of ordering TMT Steel bar with Binding Wire
The above figure shows the better and easy way of ordering TMT Steel bars. The
required TMT bars can be selected from the list of diameters with required quantity
in Metric Tons. Also, the required grade, length and preferred brands can be selected
easily. Steel bars requires binding wires for tying, so this feature of providing binding
wire along with TMT steel is a better way.
16
Figure 3- Mild Steel Category in xfactory.in website
The above figure shows the mild steel category in xfactory.in website. This does not
provide necessary filters to select the required product. It becomes difficult for the
customer to select the required product and it takes time to order the required
product.
17
Recommendations
The figure below shows better way of ordering Mild Steel products online.
It becomes easy for the customer to choose the required product from the
available list and saves his/her time to order the products with required
specifications.
Providing an appropriate picture of the product gives the web page a better
look.
Figure 4-Better way of ordering Mild Steel Products
18
After selecting the required product, it is necessary for the customer to select
the required specifications for the product. For this, it is important to show the
specifications in the website.
The figure bellow shows better way of ordering mild steel products online.
It is necessary to provide all the specifications (like length, diameter etc.) and
variants (like types of steel, brands etc.) to shortlist the product.
Easy checkout can take place by shortlisting the product from the list of
available alternatives.
Figure 5- Better way of ordering Mild Steel Products
19
Fasteners
Fasteners category in xfactory.in website is shown in figure below. While comparing

this with the other websites, the changes required are as follows.

Figure 6-Fasteners category in xfactory.in website
20
Recommendations
Fasteners contains many products in its category. The figure below shows
better way of ordering fasteners online.
It is necessary and important to show the list of available fasteners in the

website, so that it is easy for the customer to choose the required product
from the available list.
Providing number of products available within a category is a better option to

check available stock.
Also, it is easy for the customer to save his/her time and to proceed for the
checkout page.
Figure 7-Better way of ordering Fasteners
21
Fasteners contains many specifications and variants in its category. The
figure bellow shows better way of ordering fasteners online.
It is necessary to provide all the specifications (like length, diameter
etc.) and variants (like types of fasteners, brands etc.) to shortlist the
product.
Easy checkout can take place by shortlisting the product from the list
of available alternatives.
Figure 8-Better way of ordering Fasteners
22
Electricals Supplies
Electrical Supplies category in xfactory.in website is shown in figure below. While

comparing this with the other websites, the changes required are as follows.

Figure 9-Electrical Supplies category in xfactory.in website
23
Recommendations
Electrical Supplies contains many products in its category. The figure below
shows better way of ordering electrical supplies online.
It is necessary and important to show the list of available electrical supplies in

the website, so that it is easy for the customer to choose the required product
from the available list.
Providing number of products available within a category is a better option to

check available stock.
Also, it is easy for the customer to save his/her time and to proceed for the
checkout page.
Figure 10-Better way of ordering Electrical Supplies
24
Electrical Supplies contains many specifications and variants in its category.
The figure bellow shows better way of ordering electrical supplies online.
It is necessary to provide all the specifications (like speed(RPM), number of
blades etc.) and variants (like types of electricals, brands etc.) to shortlist the
product.
Easy checkout can take place by shortlisting the product from the list of
available alternatives.
Figure 11-Better way of ordering Electrical Supplies
25
The xfactory.in company organised a site visit to a nearby Villa Construction Project.
The project is undertaken by Ramky Discovery City Project. For this villa project
construction, xfactory.in company supplies major part of cement. The details of the
site visit are as follows.
Project Title: Gardenia Grove Villas.

Location: Srisailam Highway, Tukkuguda, Hyderabad, Telengana.
Type of Project: Villa Construction
Area: 600 Acres
Time Frame: 4 Years
Date of Commencement: 5th April 2014
The Figure below shows the layout of the Gardenia Grove Villas. It consists of 224 villas
in this project.
Figure 12-Layout of Gardenia Grove Villas
26
The villa construction consists of 3 types, which include A-Type, B-Type and C-Type.
Each type of construction has east and west facing. The floor plans of the villas with
different types are as follows.
A-Type(East-facing): This type of villa with east facing has 3 BHK with a total
built-up area of 1916.69 sq.ft, with ground floor, first floor and terrace floor area of
893.57 sq.ft, 885.88 sq.ft and 137.24 sq.ft respectively.
Figure 13-Floor Plan of A-Type(East-facing)
27
A-Type(West-facing): This type of villa with east facing has 3 BHK with a total
Figure 14-Floor Plan of A-Type(West-facing)
28
B-Type(East-facing): This type of villa with east facing has 3 BHK with a total built-
up area of 2257.70 sq.ft, with ground floor, first floor and terrace floor area of
Figure 15-Floor Plan of B-Type(East-facing)
29
B-Type(West-facing): This type of villa with east facing has 3 BHK with a total
Figure 16-Floor Plan of B-Type(West-facing)
30
C-Type(East-facing): This type of villa with east facing has 3 BHK with a total built-
up area of 2500.00 sq.ft, with ground floor, first floor and terrace floor area of
Figure 17-Floor Plan of C-Type(East-facing)
31
C-Type(West-facing): This type of villa with east facing has 3 BHK with a total
Figure 18-Floor Plan of C-Type(West-facing)
32
Overview of Construction Site
Figure 19-Master Plan of the Discovery City
Figure 20-Site under construction

33
Figure 21-Site after construction
Figure 22-Front Elevation of the Villa
34
In this week, a new task is assigned, i.e., to develop SEO (Search Engine Optimization).
It is the process which affects the visibility of the web page in a web search engine
results. Search Engine Optimization is done by enhancing the search options or search
results of the categories in the website. This process is done by preparing a list of
keywords for all the categories in the website in an excel sheet. The table below shows
a sample of SEO for Steel category. Likewise, SEO for remaining categories is done and
prepared an excel sheet of the keywords on all the categories.
L1 L2 L3 Keywords
buy, tmt steel, buy tmt steel online, thermo

mechanical treatment, steel bars, diameter, tmt
bars online cheap, shop, buy steel, online, steel
Steel Construction TMT Bars bars for construction, steel bars and rods,
Steel reinforcement bars, steel bars for windows, steel
bars for doors, steel bars for concrete
reinforcement, steel bar grade, steel bar in
concrete
buy, binding wire, buy binding wire, buy binding

Binding wire online,
wire binding wire construction, binding wire for
reinforcement, shop, shop binding wire
35
Learnings
Learned to link E-Commerce with construction industry.
Learnt various aspects of E-Commerce business related to construction
industry
Learned to take up new challenges not only with the concerned department.
Learned the advantages of E-Commerce website and its business aspects.
Learned how to develop the user interface and user experience in the E-
Commerce website.
Learned about the RFQ format and its importance in the E-Commerce
platform.
Learned to cope up with other teams in the organisation and develop a good
relationship with every team member.
Had a different experience and a new challenge, while working with this
company.
Developed new skills and abilities while doing the project.
36
References
(https://www.xfactory.in/, n.d.)
(http://www.industrybuying.com/, n.d.)
(https://www.ofbusiness.com/, n.d.)
(http://ramkydiscoverycity.com/, n.d.)
37
Annexure I Copy of Log Books
38
39
40
41
42
43
44
45
Annexure II Copy of WPRs
46
47
48
49
50
51
52
53
54
55

Construction Materials Ecommerce Report

Diunggah oleh

Informasi Dokumen

Hak Cipta

Format Tersedia

Bagikan dokumen Ini

Bagikan atau Tanam Dokumen

Opsi Berbagi

Apakah menurut Anda dokumen ini bermanfaat?

Apakah konten ini tidak pantas?

Hak Cipta:

Format Tersedia

Construction Materials Ecommerce Report

Diunggah oleh

Hak Cipta:

Format Tersedia

Summer Internship Report

I perceive this opportunity as a big milestone in my career development. I will strive

Hope to continue cooperation with all of you in the future,

Sesetty Yeshwanth Meher Baba.

Introduced 25 categories of construction and industrial materials in xfactory.in

Understanding the specifications of various products in construction industry, the

FE 500 10 AGNI 53000

Dia Length QUANTITY RATE Payment Delivery

Validated Fasteners RFQ form

LENGTH DIA Holding RATE

Validated Electrical Supplies RFQ

No. of Sweep Price

no. of no. of dia of Price

Provide better variants.

Figure 1-Steel Category in Xfactory.in website page

Figure 4-Better way of ordering Mild Steel Products

Figure 5- Better way of ordering Mild Steel Products

Fasteners category in xfactory.in website is shown in figure below. While comparing

Provide better variants.

Figure 6-Fasteners category in xfactory.in website

It is necessary and important to show the list of available fasteners in the

Providing number of products available within a category is a better option to

Figure 7-Better way of ordering Fasteners

Figure 8-Better way of ordering Fasteners

Electrical Supplies category in xfactory.in website is shown in figure below. While

Provide better variants.

Figure 9-Electrical Supplies category in xfactory.in website

It is necessary and important to show the list of available electrical supplies in

Providing number of products available within a category is a better option to

Figure 10-Better way of ordering Electrical Supplies

Figure 11-Better way of ordering Electrical Supplies

Project Title: Gardenia Grove Villas.

Figure 12-Layout of Gardenia Grove Villas

Figure 13-Floor Plan of A-Type(East-facing)

Figure 14-Floor Plan of A-Type(West-facing)

Figure 15-Floor Plan of B-Type(East-facing)

Figure 16-Floor Plan of B-Type(West-facing)

Figure 17-Floor Plan of C-Type(East-facing)

Figure 18-Floor Plan of C-Type(West-facing)

Figure 19-Master Plan of the Discovery City

Figure 20-Site under construction

Figure 22-Front Elevation of the Villa

buy, tmt steel, buy tmt steel online, thermo

buy, binding wire, buy binding wire, buy binding

Anda mungkin juga menyukai