Notices
Copyright 2017 by Shawn Hansen
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DISCLAIMER AND/OR LEGAL NOTICES: The contents of this report are based on the authors personal
experience, writing, and research. Because of the rate at which conditions change, the author
reserves the right to alter and update her opinion based on new conditions. This report is for
informational purposes only. Every attempt has been made to verify the information provided in this
report, and neither the author nor her affiliates/partners assume any responsibility for errors,
inaccuracies, or omissions. There are no guarantees concerning the level of success you may
experience. Each individuals success depends on his or her background, dedication, desire, and
motivation.
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click on the link(s) and purchase a product or service based on my review and/or recommendation, I
will receive a referral commission. Whether I receive a commission or not will impact the purchase
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Contents
Introduction ....................................................................................................................... 1
Why 7-Day Products? ........................................................................................................ 3
What the 7-Day Product System IS ........................................................................................... 4
What the 7-Day Product System Is NOT ................................................................................... 4
A Word on Price Points.............................................................................................................. 5
First Things First ............................................................................................................... 7
Content You Create.................................................................................................................... 7
SAMPLE IDEA #1A: YES! ................................................................................................................... 7
SAMPLE IDEA #1B: NO! .................................................................................................................... 7
SAMPLE IDEA #2A: YES! ................................................................................................................... 8
SAMPLE IDEA #2B: NO! .................................................................................................................... 8
SAMPLE IDEA #3A: YES! ................................................................................................................... 8
SAMPLE IDEA #3B: NO!.................................................................................................................... 8
Content You Outsource With a Twist! ............................................................................... 9
Does Using PLR Really Work? .............................................................................................. 10
CAUTION: Using Quality PLR Is a MUST............................................................................... 11
Time to Choose Your Path .................................................................................................... 12
Day One ............................................................................................................................ 13
Doing It Yourself ....................................................................................................................... 13
Outline or Plan.......................................................................................................................13
Outline ............................................................................................................................................. 13
Plan .................................................................................................................................................. 13
Draft or Begin ....................................................................................................................... 14
Draft ................................................................................................................................................ 14
Begin ............................................................................................................................................ 14
Revise & Edit (Written Content) ....................................................................................................14
Using PLR ............................................................................................................................. 16
Review .............................................................................................................................................16
Revise & Organize ...........................................................................................................................16
Edit...................................................................................................................................................16
Youve taken an important step by purchasing this course, and I want to congratulate
you for taking action.
I also want to share with you the reason this purchase can absolutely change your
life.
Whichever online business (A.K.A. niche) you want to pursue, or whatever business
youre struggling with, it all comes down to MAKING MONEY.
You simply cant succeed unless youre earning regular income, and that can seem
like a hard thing to do when youre new, or when youre struggling.
Of course, the challenge is knowing what products to create, and then getting those
products ready and up for sale FAST.
Most people who are new to working online (or who are struggling) FAIL for ONE
SIMPLE REASON: They DO NOT produce new products on a regular basis, so they
dont make money.
If youve been trying to earn money online for any length of time, you very likely
know about those two things already, and you might even have TRIED to grow an
email list AND to create your own product(s).
Most people DO know what NEEDS to be done, but FEW get it done And its NOT
for lack of trying!
The truth is that until you know EXACTLY HOW TO CREATE PRODUCTS, its almost
impossible to grow your email list or to earn money.
If you follow the steps presented in this course, youll not only know how to create
products, but also youll know how to get it done FAST, and youll be growing your
list at the same time.
In The 7-Day Product System, Im going to show you the EASIEST and FASTEST ways
to create new products, and Ill be showing you how to do it in JUST 7 DAYS!
So, if youre tired of struggling; if youre tired of not knowing what to do; if youve
come close to throwing up your hands and quitting...DONT!
Instead, dig into The 7-Day Product System, and get ready to become a PRODUCT
CREATION MACHINE.
Shawn
Youll also begin to see how you can use them to boost your income and build your
lists.
Product creation often overwhelms people. No matter how seasoned you are, every
product is made up of a lot of little pieces, which include:
Dont worry though, with The 7-Day Product System, youre going to learn how to
REDUCE the amount of work you have to do, and how to handle each step in an
organized fashion, so instead of taking WEEKS or MONTHS to produce a product,
you can do it in just 7 days!
I want to repeat a part of that previous paragraph because its important, and it gets
Thats right: The secret to The 7-Day Product System is learning how to REDUCE the
amount of work thats involved when you create a product, so you can produce them
faster and more often.
Its designed to speed up your productivity, so you can INCREASE YOUR SALES and
BUILD YOUR LIST.
The 7-Day Product System will allow you to master the process of creating simple,
straight-forward products that appeal to the masses and can lead to hundreds (or
even thousands) of dollars in profit very quickly.
It WILL NOT speed things up so much that a 6-week course, or a 200-page PDF can be
created in just a few days.
And besides, those (complex products or multi-part courses) are NOT the things
The 7-Day Product System is designed to do just that, and once you begin to enjoy the
success thats possible with this system, youll grow your business quickly, and youll
add lots of new subscribers to your list(s).
This DOES NOT mean you cant earn HUNDREDS or even THOUSANDS of dollars with
this System!
In fact, the more low-cost, entry level products you have, the faster you can grow
your business, your list(s), and your profits.
How?
First, low-cost products attract more buyers, and while the profit margin isnt as high,
every new customer you add to your list is another customer to whom you can
market your own products and products for which you are an affiliate. That all adds
up to more money.
Second, its easy to create powerful funnels with low-cost, entry-level products, and
product funnels equal greater profits.
Now that you understand what The 7-Day Product System IS and what its NOT, and
the objective for creating 7-day products is clear, its time to get started on your first
product!
The very first thing you must do is decide WHERE the content for your product is
going to come from.
If you choose to go this route for your 7-Day Products, youll need to be very careful
when you choose the types of topics you tackle as the writing (or creating) time
youll have is very limited.
To create your own content and get it ready to sell in just 7 days, youll want to
think of very narrow topics.
What follows are three examples of what WILL work versus what WILL NOT:
Thats the reason 1A is a GOOD fit for The 7-Day Product System, whereas idea 1B is
not because its too broad.
Sample Idea 2A is manageable, and its something that can be finished quickly.
Twenty graphics take a fraction of the time to create when compared to creating 100,
which makes idea 2A a perfect fit for The 7-Day Product System.
Like the first set of ideas, this set reflects the difference between tackling a LARGE
topic (Writing Sales Copy in General) versus focusing on ONE ELEMENT of that
whole: 25 Tips.
TIP: The ideas marked NO! are all good ideas, theyre just too complex for The 7-
Day Product System. However, ALL of them could be broken into several SMALLER
products which you COULD create using The 7-Day Product System.
So, for example, you COULD create 5 separate products each of which contain 20
Social Media Graphics versus creating 1 product containing 100 Social Media Graphics.
The key is to keep the product FOCUSED and the creation process MANAGEABLE!
Normally, when you think of outsourcing, you probably think about going to
someplace like Fiverr and hiring a person to create content for you.
HERES THE TWIST: When it comes to The 7-Day Product System, Im going to
suggest you DO NOT do that.
Working within The 7-Day Product System, you have approximately ONE DAY to
create ALL your content, and few (if any) people who do work-for-hire have a 1-day
turnaround time.
Those who do are going to charge you a LOT of money for that kind of turnaround
time, and you cant be sure the quality of whats produced is going to be top notch
when things are rushed.
You can do what I do, and thats buy PLR (Private Label Rights) Content.
PLR (Private Label Rights) Content is content thats created by someone else that
you can buy, brand, and sell AS YOUR OWN.
This means that instead of spending ANY time creating content from scratch, you
start with PLR, make a few modifications to it, and its ready to sell.
When the goal is to create content fast, starting with PLR is my FAVORITE option,
and FAST content creation is what The 7-Day Product System is all about.
In the past two weeks, Ive created a total of 7 new products using PLR. The first
one, Profit Rocket has led to nearly $50 in sales, an extra 40+ people on my list, and
over $300 in affiliate profits.
In a matter of days, Ill be releasing the second product: 101 Red-Hot Email Subject
Lines.
Each of those, as well as the other 5 products (not to mention 6+ Blog posts) came
from ONE pack of PLR.
Granted, it was a combo pack that contained a dozen focused PLR packs, but I could
have purchased the single packs one at a time to get the same results.
And if youre wondering, I paid a total of $97 to get that combo pack, so by product,
And keep in mind thats just a FRACTION of what Ill ultimately earn with that PLR
and The 7-Day Product System!
As I write this, I have a list of almost 30 products I plan to create using The 7-Day
Product System and the PLR Ive purchased.
If each of those products turn into $350 in sales, thats $10,500 from $97 worth of
PLR.
Ill trade $97 for $350 (or $10,500) ANY day of the week, and as often as I can!
Like any business model thats successful and producing PLR is VERY lucrative
theres a wide range in quality out there.
Remember, youll be asking people to spend their hard-earned money on what you
create using The 7-Day Product System, and what you put up for sale will have YOUR
name on it, so if you choose to go the PLR route, you MUST spend the money to buy
PLR thats of the highest quality.
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Shawn has launched over 40 products in the last three years, and
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