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MARKET SHARE (%) VARIABLE COST PER UNIT (EUR)

45% 400,00

40% 350,00

35%
300,00
30%
250,00
25%
200,00
20%
150,00
15%
100,00
10%

5% 50,00

0% -
PERIOD 0 PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4 Period 0 Period 1 Period 2 Period 3 Period 4 Period 5E

Product 1 Product 2 Product 3 Product 1 Product 2 Product 3


REVENUE - PRODUCT 1 REVENUE - PRODUCT 2 REVENUE - PRODUCT 3
200 100 500

150 80 400
60 300
100
40 200
50 20 100
0 0 0
PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4 PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4 PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4

EU EEMEA AMER EU EEMEA EU EEMEA AMER

TOTAL REVENUE EBIT MVA


1500 250
150
200
1000 100 150
100
500 50
50
0 0 0
PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4 PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4 -50 PERIOD 1 PERIOD 2 PERIOD 3 PERIOD 4

C1 C2 C3 C4 C1 C1 C2 C3 C4
TOTAL SALES 1,303

TOTAL EBIT 236








EBIT DEVELOPMENT SALES DEVELOPMENT
200 € 1.200 €

1.000 €
150 €
800 €
100 € 600 €

50 € 400 €

200 €
0€
0 1 2 3 4 5 0€
0 1 2 3 4 5
-50 €
Period MARGIN DEVELOPMENT Period

25%
20%
15%
10%
5%
0%
-5%
-10%
-15%
0 1 2 3 4 5
Period

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