Beverages
Alcoholic beverages
Soft drinks
Hot drinks
Beverages
Alcoholic Beverages Soft Drinks
Beer Carbonated beverages
Wine Fruit/vegetable juices
Spirits Bottled water
Flavoured beverages
Functional Drinks
Ready-to-drink
Hot Drinks concentrates
Coffee Ready-to-drink teas
Tea
Other drinks
Chocolate based
Key Players in the Processed Food
Market
Consumers
Retailers
Manufacturers
Production
Harvesting
Post-harvest
handling
The processed food
Processing
market is largely
Packaging
driven by
consumer retail
Storage pull.
RETAIL
Highly Consolidated Retail Sector
One hundred companies control about 35
percent of grocery sales globally, of which
40 percent is controlled by the top ten,
including Wal-Mart, Kroger, the French
company Carrefour, and the British Tesco.
http://www.ers.usda.gov/AmberWaves/February05/pdf/FeatureProcess
edFoodFeb05.pdf
World Trade in Processed Food
Slow Growth in Processed Food Trade
Multilateral trade rules favor trade in raw
commodities
Incomes
Lifestyle
Cultural preferences
Preferences of High Income Consumers
- Convenience
- Food safety and quality
- Variety
- Wellness through diet
- Credence attributes of foods
At the right price
Consumer Lifestyles
5000
POPULATION (millions)
4000
URBAN
3000
RURAL
2000
1000
0
1950 1975 2000 2030
YEAR
Urbanization Rates in India
31
% OF TOTAL POPULATION
30
29
28
27
26
25
24
23
22
1989 1990 1991 1995 2000 2005 2010
YEAR
Source: UNESCAP
Manufacturing Trend
However,
Technological Requirements
Prevailing policies
Business environments
Building Blocks Exist in India:
FDI in the food processing sector from large
multinationals
Large local investors
Skilled man power
Large, low-cost workforce
Enabling environment Production capacity
Production capacity
India a Top Commodity Producer
Rosa.Rolle@fao.org