Anda di halaman 1dari 48

EU GATEWAY - INFORMATION & COMMUNICATION

TECHNOLOGIES
Market Opportunities:
Information & Communication Technologies
Singapore
EU Business Avenues to South East Asia
Professor Alex Siow
EU Gateway Coaching Network
12 February 2018
Presentation Agenda

1 ICT in Singapore

2 ICT Eco-system

3 ICT Industry Development

4 Industry Outlook

5 Setting Up in Singapore

3
Singapore
Facts and Figures
Singapore: Key Statistics

5.54 million population


By age groups: 7th highest GDP Per
 19 and below: 21.3% Capita (PPP) in the
 20 to 34: 21.0% world
 35 to 49: 23.3% €55,675
 50 to 64: 22.0%
 65 and above: 12.4%
716 km2

Average disposable EU’s largest trading


income per capita partner in ASEAN
€22,617 €48.7 billion
EU is the largest source
of Foreign Direct
Investment (FDI)
€102.9 billion
Sources: Singapore Government, EuroMonitor
5
ICT
Facts and Figures
ICT Industry Statistic

Households with
Mobile Phone Internet access 91%
Penetration Rate Business Broadband
148.8% (2017) Adoption 88%
(2016)

Wireless@SG to
Industry
Infocomm Manpower
Revenue
reach 5 mbps with 199,800
€125.05 bn
over 20,000 hot (2015)
Annual Growth of
spots by 2018 15.0%
(2016)

Source: Singapore Government,


7
Singapore's Ranking in Infocomm

Global Networked Readiness Index 1st


--- World Economic Forum’s Report on Global Information Technology (2016)

World e-Government Ranking 1st


--- International Institute for Management Development (2015)

Global Competitiveness Index (GCI) 2nd


--- World Economic Forum (2015)

World Competitiveness Yearbook Ranking 3rd


--- International Institute for Management Development (2015)

8
ICT Industry Revenue
Product Subsectors (Industry Revenue 2015)

Hardware Telecom Services


€91.46 bn €8.18 bn

Software IT Services Content Services


€13.00 bn €9.96 bn €2.44 bn

Source: Singapore Government


Growth of ICT Industry

Singapore ICT Industry Revenue (in € billions)


2011-2015  The revenue of the ICT industry in
Singapore doubled in 5 years and
125.1 grew at an average of 14.9% per
110.2
year from 2011 – 2015.
103.2
 IT services and software were
74.7 among the fastest growing sub-
62.4 sectors in the ICT industry, with an
Growth annual growth rate of 13% and 12%
of 14.9% respectively.
since
2011  Revenue from hardware sales grew
the fastest among all sub-sectors.
Despite a decline in computer
2011 2012 2013 2014 2015
hardware sales, increase in sales of
Content Services Hardware
mobile devices led sales of the
IT Services Software
overall hardware sub-sector to grow
Telecommuncation Services Grand Total
by 24% per annum.

Source: Singapore Government

10
ICT Ecosystem
ICT Ecosystem

Industry
Associations

ICT End
Government
Users
Singapore
ICT
Ecosystem

Social Media
Vendors Groups

R&D
Community

12
Stakeholders: Government Agencies

Ministry of Communications and Information


Government Technology Agency of Singapore (GovTech)
GovTech works with public agencies to develop and deliver secure digital services
and applied technology to individuals and businesses in Singapore. GovTech builds
key platforms to support Singapore’s Smart Nation vision. It is a new statutory board
formed in October 2016 after the restructuring of the Infocomm Development
Authority.

Infocomm Media Development Authority (IMDA)


IMDA develops and regulates the infocomm and media sectors through licensing and
regulatory frameworks. It powers Singapore's Smart Nation vision by developing
talent, strengthening business capabilities, and enhancing Singapore's ICT and
media infrastructure.

Cyber Security Agency of Singapore (CSA)


CSA is a government agency set up in 2015 under the Prime Minister’s Office. It
works to enhance Singapore’s national cyber security functions to combat national-
level cyber threats.

13
Stakeholders: Industry Associations
Association of Information Security Professionals (AISP) – User
AISP aims to develop and support the integrity, competence, and interests of IT security
professionals in Singapore. It also aims to promote the spread of IT security knowledge.

IT Management Association (ITMA) – User


ITMA is a community of IT leaders in Singapore seeking to harness IT management best
practices for the success of businesses and nurture new generations of CIOs.

Singapore Computer Society (SCS) – User


SCS is an infocomm and digital media professional society in Singapore with 13 specialist
groups that promote mind-sharing of case studies, experiences, and latest industry trends and
emerging technologies.

Singapore infocomm Technology Federation (SiTF) – Vendor


SiTF is an infocomm industry association in Singapore, with a wide range of corporate members
ranging from local startups to MNCs. SiTF is interested in the transformation of ICM technology
and promoting emerging and innovative technologies including big data, cloud computing,cy ber
security, digital transformation and fintech.

Association of the Telecommunications Industry of Singapore (ATiS)- Vendor


ATiS seeks to provide a common platform for all members of the ICT / Telecommunications
industry in Singapore to work together and position Singapore as a leading global ICT hub. ATiS
represents Singapore in the annual Asian Telecommunications Information Exchange (ATIE)
forum.

14
Stakeholders: R&D Community
Government Research Institutions Tertiary Institutions
National University of Singapore (NUS)
A*STAR Institute for Infocomm NUS collaborates with private and public
Research (I²R) sectors to establish research institutes such
I²R is Singapore’s largest ICT research as Sensor-Enhanced Social Media Centre
institute. Its research capabilities include and NUS-Singtel Cyber Security Research &
shared sensor networks, data-sharing Development Laboratory.
platforms, big data analytics, and Nanyang Technology University (NTU)
visualisation solutions. The Institute for Media Innovation
Research in NTU focuses on Augmented
Defence Science & Technology Reality, 3D Simulation, and Social
Agency (DSTA) ICT R&D Robots. Since 2010, it has had 270
DSTA is a statutory board under the publications in top journals and
Ministry of Defence. It conducts conferences.
research in areas including Artificial Singapore Management University
Intelligence, and Cryptography. (SMU)
The Living Analytics Research Centre
aims to build innovative technologies and
Defence Science Organisation National
software platforms that are relevant to
Laboratories (DSO)
Singapore’s Smart Nation efforts.
DSO is Singapore's national defence R&D
organisation, which builds strategic capabilities Singapore University of Technology and Design
for Singapore Armed Forces (SAF) in the (SUTD)
domains of air, land, sea and cyberspace. SUTD-MIT International Design Centre concentrates
its research efforts on three areas: Sustainable Built
Environment, Design with the Developing World, and
ICT-enabled Devices for Better Living.
15
Industry Development
ICT Industry Development Overview
The Infocomm Media 2025 Plan envisions a Singapore transformed for the better by infocomm media, where world-class
connectivity and strong local content and technologies make for an engaging living lab that enables entrepreneurs and
companies to experiment and innovate for sustainable economic growth.

The Smart Nation Vision is coordinated by the Smart Nation


Programme Office and is driven by a whole-of-government
approach towards using new and emerging technologies to
deliver progress in multiple aspects of Singaporeans’ lives.

Talent development is
fostered through government-
industry partnerships such as
the Company-led Training
Programme. The National Various financial assistance
Infocomm Competency schemes, such as Innovation &
Framework outlines the key Capability Voucher (ICV) and
skills and competencies Capability Development Grant
required for infocomm jobs. (CDG) by SPRING Singapore,
provide incentives for local
Key infrastructure SMEs to adopt ICT to improve
development projects such as productivity.
heterogeneous network, AG
boxes and data marketplace
support growth in the ICT
industry.
National Vision and Master Plan
Smart Nation
Vision
Singapore’s Smart Nation Vision
A vision for Singapore to be a nation that integrates IT, networks, and data seamlessly
Smart to fundamentally transform Singaporeans’ daily lives in the future
Nation
Vision
Government Agencies
ICT Master Plan GovTech and IMDA are in charge of realising the national vision and masterplan
2025 Enabled by
Enables and GovTech IMDA
Complements  Manpower Development  Digital Transformation
Smart Nation Vision  Policies and Initiative  Smart Nation
Three strategic thrusts  Grants and Financing  Public Sector ICT
Nurturing
Capitalising on Connection Three Strategic Thrusts
Enterprising
Advanced ICT
Eco-system
through Media Set the directions for Singapore’s ICT industry in the next 10 years in
order to strengthen the industry and achieve the Smart Nation Vision
1. Capitalise on 2. Nurture an 3. Connect People
Domains Building a smart nation in five domains: Data, Advanced Infocomm Media through Infocomm
Communications, Ecosystem that Media
and Computational Encourages Risk- Opportunities for
Technologies Taking and SMEs in
Opportunities in Data Continuous Communication,
Analytics, Big Data, Experimentation Social Media, and
Home & Business Enabled Public Cloud, and Opportunities for Wearables
Transport
Environment Productivity Aging Sector Telecommunications SMEs in the Media
Technologies and
Digital Advertising

18
Policies and Initiatives
(Infrastructure Development)
EU companies can leverage on opportunities in Singapore, particularly those
related to developing applications and contributing to building the Smart
Nation Programme infrastructure.

Heterogeneous Network (HetNet)


HetNet would provide the underlying communications backbone that allows
Aggregate Gateway Boxes for seamless switching between networks (e.g. wifi and 4G) and the use of
small cells to increase network capacity in Singapore.
(AG Boxes)
AG Boxes are speedy and cost-effective sensor and
communication suits that serve as key aggregation gateways for
a nation-wide sensor network. Data Marketplace
Establishing a Data Marketplace allows private and
public datasets to be made available and discoverable in
a systematic fashion, supported by data enablers.
Digital Harbour
The Digital Harbour initiative involves building infrastructure such as data centres
to reinforce Singapore’s position as a regional telecommunications hub.

19
Policies and Initiatives
(Talent Development)
There are opportunities for the training/education sector in the ICT industry.
Ministry of Communications and Information invested €79 million to support
training for infocomm professionals and students to meet industry needs.
National Infocomm
National Infocomm Competency Framework
Competency Framework
(NICF)
(NICF)
NICF is a national roadmap that outlines key Bolstering Professional Development
skills and competencies required for infocomm
professionals.  MCI co-funds the Company-Led Training
(CLT) programmes with industry partners
Industry Preparation for Pre-graduate to aid over 1,000 mid-level professionals
Programme each year to build expertise through local
Industry Professional
and overseas trainings and attachments.
MCI works with the industry to place 6,000 Preparation Development
students from each cohort in infocomm
disciplines on structured internship and ICT Talent  The TechSkills Accelerator (TeSA)
mentorship programmes to equip them with Development framework is an initiative to help ICT
sufficient entry-level skills and experience professionals acquire and deepen their
before they graduate. skills through industry collaborations.
Both entry-level and mid-level
Smart Nation Fellowship Programme professionals can take up short courses
Overseas Talents and certifications under IDA’s Critical
The programme brings top data scientists and Infocomm Technology Resource
technologists to Singapore to collaborate with Programme (CITREP) as part of TeSA.
the Singapore government on delivering
projects for the public good.

20
Financial Incentives
The government has put in place various financial assistance schemes to
encourage Singapore SMEs to adopt infocomm technologies. This can help
drive growth of the industry.
Singapore SMEs can claim up to 70% of the qualifying costs for
their purchase of ICT solutions to improve productivity. SMEs
1.iSPRINT will also be able to receive support of up to 80%, capped at
€0.667 million for piloting new and emerging ICT solutions.

The Innovation and Capability Voucher (ICV) is a €3,287 grant


for Singapore SMEs to adopt productivity solutions. Each SME
2. ICV can use up to eight vouchers.

The Capability Development Grant (CDG) by SPRING


Singapore defrays up to 70% of qualifying project costs (e.g.
3. CDG equipment and software costs) for upgrading initiatives in areas
such as productivity and process improvement.

21
Market Outlook
Emerging ICT Trends
Singapore Government has identified the following 9 technology and
business trends as key to driving its innovations over the next decade.

1. Big Data and Analytics


2. Internet of Things (IoT)
3. Cognitive Computing and
Advanced Robotics
4. Future Communication and
Collaboration Technologies
5. Cyber Security
6. Immersive Media
7. Mobility and Increased
Connectivity
8. Transmedia Content (Media
free from platforms)
9. Infocomm Media
Convergence

23
Major Sectors

Finance Public
Tech Safety

Healthcare
IT Defence
IT

Education
IT
Transportation

Media/
Entertainment E-Government

Communications

The Pervasiveness of IT in the Life of a Citizen


24
CommunicAsia 2018:
What to Expect?
CommunicAsia 2018

Communicasia 2017 Review

40,000 1,150
visitors exhibitors
89 Countries 52 Countries
30 Overseas Buyer
Group

180 Expert Speakers

26
CommunicAasia 2018

Showcase of IT Technologies

• 5G/SDN/NFV/Small Cells
• Broadband and Infrastructure
• FTTX / Photonics / Fibre Communications
• Satcomm
• Connect Everywhere
• IOT/Smart Cities
• Cloud/Big Data/Data Centre
• Cybersecurity/Security
• AI/Machine Learning/Robotics
• VR/AR/MR

27
Setting Up in Singapore
Entering the Singapore Market

Intelligent
Leveraging Nation
Establish Focus on
Pro-Business 2015 Master
network B2B marketing
Environment Plan &
connections to find local SG
National partners
01 Broadband
Network 03
1st most Most
Tap on Submit a transparent
network- country in
strong bid for
ready the world.
Infrastructure Tender
country in Ensures
network
the world in fair bidding

02 2015 04 process

29
Entering the Singapore Market

01
Preparing to export
02
Meeting the standard
Singapore promotes free trade. It is one of SPRING is the standards authority in
the world’s most free economies. Singapore. There are industry standards or
technical references for different areas of
ICT industry including cloud computing,
data centres, IT security.

Market Entry

03
Getting into distribution networks
04
Before and after transaction
ICT solutions providers can partner with Singapore’s tender system is transparent
local distributors to license software to and awarded as per terms and conditions
SMEs in Singapore, or contribute to the specified in the tender document.
Smart Nation Programme infrastructure.

30
THANK YOU!
The Programme

 EU Gateway │ Business Avenues is an exclusive EU initiative to assist


high growth European companies in entering selected Asian markets

 Target markets: China, South East Asia, Korea, China and Japan

 Privileged access to focused business opportunities

 Preparation and participation costs co-financed by the EU

32
Value Added

 Interested companies receive coaching and guidance


Application during the application process

 Participants are invited to a meeting in Brussels


Pre-departure  Coaching & advise on market opportunities
Meeting  Market insights from sector experts

 Participants are invited to a business trip to the target market

Business Mission  Participation in a high profile event or trade fair


 Up to 15 prearranged business meetings

Follow-up  Post-mission strategic support

33
Benefits for Companies

 One-to-one meetings with selected business partners


 Low market entry costs
 Participation in large sector events
 Tailored coaching on internationalisation strategy
 Readily available market intelligence
 Post-mission business support to facilitate the deal

34
Criteria for Participation

 Companies that are successful in Europe

 With minimum 3 years’ existence (3 years financial figures)

 Headquartered in the EU and majority-owned by EU shareholders

 Bearing the size, expertise and strategy to enter Asia

 Having a proven track record of international business cooperation

 Engaged in technology, manufacturing or engineering activities

35
The Mission Life Cycle

36
Funded by the European Union

37
Overview Business Mission
Scope of the Business Mission

The Information & Communication Technologies Sector covers companies


supplying products and services to the information technology economy in its
broad sense, The scope of the mission includes the following sub-sectors:

 Information Technology Equipment.  Telecommunication Equipment.

 Information Technology Services  Telecommunication Services

 Information Technology Software

39
Information Technology Equipment

IT equipment is technological hardware used in the processing of


information in the form of data (input, process, output, communication, and
storage).

The Sub-sector covers products such as:

 smart handheld devices;

 media tablets;

 3D printing;

 wearable technologies

40
Information Technology Services

IT services is the provision of labour-based services, which assist


individuals and organizations in the implementation, management, and
operation of computer systems, peripherals, storage, network equipment,
and software..
The Sub-sector includes:

 IT consulting;

 System integration;

 IT education;

 Satellite services

 Blockchain

41
Information Technology Software

A software is a set of instructions that cause a computer to perform one or


more tasks

The Sub-sector covers products such as:

 Virtual machine software;

 Applications; data protection;

 Network solutions;

 Artificial intelligence

 Software defined networks.

42
Telecommunication Equipment

Telecommunications equipment is hardware used for the purposes of


telecommunications

The Sub-sector covers products such as:

 Smart phones;

 Routers;

 IPTV equipment.

43
Telecommunication Services

Telecommunication Services are services provided by a telecommunication


provider

The Sub-sector includes :

 Internet access;

 Mobile data services;

 Fixed voice telephony.

44
Information & Communication Technologies
Upcoming Business Mission

Dates

Start: 25th June 2018


End: 30th June 2018
Where: Singapore & Thailand
Application deadline: 9th March 2018

45
Parallel Event

NTXAsia 2018 part of CommunicAsia /ConnecTech Asia 2018

 Launched as Asia’s definitive showcase for specialized solutions that can


help enterprises in their digital transformation journey,

 NXTAsia will spotlight on the latest emerging technologies including the


Augmented Reality, Big Data, Internet of Things (IoT), Cybersecurity,
Cloud Computing, and more

 More than 500 exhibitors expected for 2018

 EU Gateway participants will have their own booth under the EU gateway
pavilion within the Marina Bay Sands Exhibition center.
http://www.nxtasiaexpo.com/

46
Q&A
How companies can apply?

1. Go to http://www.eu-gateway.eu/
2. Select your UPCOMING BUSINESS MISSIONS
3. Enter the business mission page and click on APPLY NOW

For more information

Louis Besnier, EU-Gateway | Business Avenues


Email: louis.besnier@eu-gateway.eu
Phone: +352 4948482642

48

Anda mungkin juga menyukai