Understanding a

CRM dataset
(CRMData.csv)
 OVERVIEW
1. cust.id
• Data Snapshot 2. age
3. credit.score
• Columns 4. email
• Meaning of each 5. distance.to.store
Column 6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
view()
 cust.id
1. cust.id
Number of customer
2. age
visiting online as 3. credit.score
well as offline 4. email
store. 5. distance.to.store
6. online.visits
cust.id = 7. online.trans
{1,2,…,1000} 8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
view()
 age
1. cust.id
Age of the
2. age
customers visiting 3. credit.score
both kind of 4. email
store. 5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
age
view()
 credit.score
1. cust.id
Points given by
2. age
the store on the 3. credit.score
basis of good 4. email
records of 5. distance.to.store
purchase. 6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
credit.score
view()
 email
1. cust.id
Email id of the
2. age
customers record 3. credit.score
by stores. 4. email
5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
view()
 distance.to.store
1. cust.id
Physical distance
2. age
of the nearest 3. credit.score
store from the 4. email
customers house. 5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
distance.to.store
view()
 online.visits
1. cust.id
How often a
2. age
customer visits an 3. credit.score
online store. 4. email
5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
online.visits
view()
 online.trans
1. cust.id
Number of online
2. age
purchasing done by 3. credit.score
a customer. 4. email
5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
view()
 online.spend
1. cust.id
Total number of
2. age
money spend by a 3. credit.score
customer in online 4. email
purchasing. 5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
online.spend
view()
 store.trans
1. cust.id
Number of
2. age
purchasing in a 3. credit.score
store by a 4. email
customer. 5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
view()
 store.spend
1. cust.id
Total number of
2. age
money spend by a 3. credit.score
customer in store 4. email
purchasing. 5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
store.spend
view()
 sat.service
1. cust.id
Number of the
2. age
customers 3. credit.score
satisfied by the 4. email
product of the 5. distance.to.store
store on 1 to 5 6. online.visits
7. online.trans
measuring scale. 8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
sat.service
view()
 sat.selection
1. cust.id
Number of the
2. age
customer satisfied 3. credit.score
by the product 4. email
selection of the 5. distance.to.store
stores on 1 to 5 6. online.visits
7. online.trans
measuring scale. 8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection
sat.selection
 REVIEW
1. cust.id
2. age
3. credit.score
4. email
5. distance.to.store
6. online.visits
7. online.trans
8. online.spend
9. store.trans
10.store.spend
11.sat.service
12.sat.selection