EMBARGOED UNTIL20.

00pm,Friday,23rdMarch2018
 
IMPORTANT!!DO NOTRELEASEANY AWARD RESULTSBEFORETHISTIME
 EMBARGOED UNTIL20.00pm,Friday,23rdMarch2018
 
IMPORTANT!!DO NOTRELEASEANY AWARD RESULTSBEFORETHISTIME
PROMO LOTUS WINNERS

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CATEGORY PM01 : GUERILLA MARKETING
NO AWARD

THIS
CATEGORY PM02 : EXPERIENTIAL & EVENTS
018 ORE
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CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

M a LTS MCCANN WORLDGROUP INDIA, MCCANN WORLDGROUP INDIA,

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PM02/023 SWEET CHANGE PAYTM SILVER

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MUMBAI MUMBAI
PM02/009 TAP FOR YOUR TOWN

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MASTERCARD CONTACTLESS MCCANN, SYDNEY MCCANN, SYDNEY BRONZE

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PM02/018 INCONVENIENCE STORES SWANN INSURANCE CHE PROXIMITY, MELBOURNE CHE PROXIMITY, MELBOURNE BRONZE

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CATEGORY PM03 : AMBIENT PROMOTION: SMALL SCALE
CODE

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ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

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PM03/001 THE EDIBLE BUSINESS CARD SAGA NORI GEOMETRY GLOBAL JAPAN, TOKYO GEOMETRY GLOBAL JAPAN, TOKYO SILVER

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MINISTRY OF PUBLIC HEALTH, MCCANN WORLDGROUP INDIA, MCCANN WORLDGROUP INDIA,
PM03/011 IMMUNITY CHARM SILVER

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AFGHANISTAN MUMBAI MUMBAI

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PM03/006 SINGING COKE COCA-COLA MCCANN & SPENCER, HONG KONG MCCANN & SPENCER, HONG KONG FINALIST

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CATEGORY PM04 : AMBIENT PROMOTION: LARGE SCALE
CODE

R O
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ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

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PM04/007 HOTEL HIGHWAY SLEEPDAYS HAKUHODO KETTLE INC., TOKYO HAKUHODO KETTLE INC., TOKYO SILVER

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PM04/008 DB EXPORT BEER BOTTLE SAND DB EXPORT COLENSO BBDO, AUCKLAND COLENSO BBDO, AUCKLAND BRONZE
HAKUHODO INC., TOKYO/

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PM04/005 CRUISING JEANS ORIGINAL JEANS HAKUHODO DY MEDIA PARTNERS INC., TOKYO/ HAKUHODO INC., TOKYO FINALIST

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CHUGOKU SHIKOKU HAKUHODO INC., HIROSHIMA

CATEGORY PM05 : BEST USE OF MERCHANDISING & IN-STORE MARKETING

CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

PM05/006 HAHON HOHAHO HIE BACON POTATO PIE BEACON/LEO BURNETT TOKYO, TOKYO TYO MONSTER, TOKYO GOLD

CATEGORY PM06 : BEST NEW PRODUCT LAUNCH/RE-LAUNCH

CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD
PM06/001 MY STRAW BINGGRAE BANANA FLAVORED MILK INNORED, SEOUL INNORED, SEOUL SILVER
PM06/005 MIMIC ICE CREAM BLACK MONTBLANC DENTSU INC., TOKYO DENTSU INC., TOKYO BRONZE
 EMBARGOED UNTIL20.00pm,Friday,23rdMarch2018
 
IMPORTANT!!DO NOTRELEASEANY AWARD RESULTSBEFORETHISTIME
PROMO LOTUS WINNERS

M
I E
T
CATEGORY PM07 : BEST USE OF GAMES
CODE ENTRY TITLE

THIS BRAND AGENCY COMPANY ENTERING AWARD

18 ORE
PM07/005 THE MAINLAND 2000-PIECE VOUCHER MAINLAND COLENSO BBDO, AUCKLAND COLENSO BBDO, AUCKLAND BRONZE

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2 BEF
CATEGORY PM08 : SPONSORSHIP & PARTNERSHIP CAMPAIGN

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NO AWARD

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CATEGORY PM09 : BEST USE OF FILM & RADIO
E SU
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CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

d
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PM09/008 THE BILLION POINT GIVEAWAY
A VELOCITY FREQUENT FLYER CHE PROXIMITY, MELBOURNE CHE PROXIMITY, MELBOURNE BRONZE

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CATEGORY PM10 : BEST USE OF PRINT & CONVENTIONAL OUTDOOR

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NO AWARD

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CATEGORY PM11 : BEST USE OF INTERNET & ONLINE ADVERTISING

TI
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CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD

ED DO N
PM11/012 PASSPORT TAKE OFF QANTAS BWM DENTSU, SYDNEY BWM DENTSU, SYDNEY FINALIST

O
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CATEGORY PM12 : BEST USE OF OTHER DIGITAL MEDIA

R
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NO AWARD

E OR T
CATEGORY PM13 : BEST USE OF SOCIAL MEDIA

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CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD
PM13/004 TAP FOR YOUR TOWN MASTERCARD CONTACTLESS MCCANN, SYDNEY MCCANN, SYDNEY FINALIST

CATEGORY PM14 : BEST USE OF USER GENERATED CONTENT

NO AWARD

CATEGORY PM15 : BEST USE OF TECHNOLOGY

NO AWARD
 EMBARGOED UNTIL20.00pm,Friday,23rdMarch2018
 
IMPORTANT!!DO NOTRELEASEANY AWARD RESULTSBEFORETHISTIME
PROMO LOTUS WINNERS

M
I E
T
CATEGORY PM16 : BEST INTEGRATED PROMO CAMPAIGN
CODE ENTRY TITLE

TH
BRAND
IS AGENCY COMPANY ENTERING AWARD

18 ORE
PM16/004 TAP FOR YOUR TOWN MASTERCARD CONTACTLESS MCCANN, SYDNEY MCCANN, SYDNEY BRONZE

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2 BEF
AS OF 19 MARCH 2018

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